Chapter 307: You don't know the horror of it
Towards the end of the year.
The heat of the console war continues.
Although Ren Tiandi was overtaken in sales, the emaciated camel was bigger than the horse, and the basic market was not shaken.
Many people are speculating whether Ren Tiandi will take action if their blockbuster IP is completely suppressed.
But after waiting for a long time, I didn't see any indication.
It was as if there was a complete silence.
Only the interior of the flood wilderness.
Aware of the other person's movements.
"I've just seen it, and the games we put on the Rentiandi platform before are basically hidden, unless you search for the name, you can't find it on the homepage and secondary pages."
In the office, Lao Song frowned and said with a document.
Although he was working abroad during this time, he had heard about this matter, and he encountered this situation as soon as he came back.
"It seems that Tang Jun is right, that old guy in Furukawa really holds a grudge, plus our two countries are already at odds, so he wants to use this method to disgust us."
Chen Lin paced back and forth, not surprised.
"What then? Abandon the Rentian platform? Old Song said solemnly.
Although the NS platform does not give a high share, the player base is there, accounting for almost half of the console market, and if they give up, the loss is not small for them.
This is also the reason why Ren Tiandi is so fearless and not afraid of offending game manufacturers.
Because there is no choice!
Unless they don't want to be a host anymore!
"I'll think about it first."
Chen Lin didn't answer immediately, but lowered his head and thought about it.
Unexpectedly.
At this time, Lao Li hurriedly ran in from outside.
His face was full of anxiety.
"Mr. Chen, the Guangyao Studio on the penguin side has just launched a chicken mobile game "Exciting Elite", which has stolen hundreds of thousands of our "PlayerUnknown's Battlegrounds" online!"
"Chicken mobile game?"
Chen Lin, old Song looked at him when he heard this.
"That's right! Their game is exactly like us, it's shameless! ”
Lao Li is angry and doesn't fight anywhere.
I almost rushed over to reason with the penguins.
If it weren't for the fact that they were going to do "Minecraft" recently, and the mobile terminal of "Yu-Gi-Oh" was launched, they wouldn't be able to pull away.
Where's the penguin's turn?
"Okay, this will happen sooner or later, and it's useless to just get angry."
Chen Lin's face was as usual, and he finally sat back in his chair and searched for relevant news on the Internet.
Lao Song had a solemn face and said: "First Ren Tiandi, then penguins, we are really suffering from the enemy now." ”
The two big factories targeted them at the same time, which was the first time since the establishment of the flood famine.
You don't have to think about it to know.
It must be that they have risen too fast recently, and there is a tendency to lose control, which makes those big factories feel threatened, so they want to suppress it.
In the blink of an eye, the console and mobile game markets excluded them, and the power of capital was really terrifying.
Even if they're prepared.
It's all a bit overwhelming.
It's just that they are still pinching on the key nodes where they are exploring overseas markets and establishing R&D teams, and there is not much money left.
"If you want me to say, let's just come up with a competitor and fuck it!" Lao Li said angrily.
"The funds from last quarter have not been returned, and the overseas box office and the host side have not been settled, where can you squander so much money?" Old Song gave him a blank look.
They now have more than 700 people, and they have to spend tens of millions of dollars in labor costs just a month.
And their most profitable stand-alone "Red Dead Redemption", currently has 40 million sales, deducting platform commissions and taxes, there is only 10 billion profits left, just enough to open up overseas markets and advertising on several continents.
It will take at least two or three months for these markets to start gaining momentum.
That's when it's time for them to break out!
"Lao Song is right."
Chen Lin raised his head: "Industry competition is like this, how can it be smooth sailing, let's keep a low profile during this time, and wait for "Minecraft" to be launched and see the situation." ”
"What about Ren Tiandi?" Lao Song asked.
"No."
Chen Lin waved his hand: "Since people don't welcome us, we don't need to put a hot face on our cold buttocks, just go to Suoni's PS, and send someone to talk to them when the time comes, if they also want to meddle in this matter, then don't blame me for taking them first in the future." ”
After saying that, his eyes flickered.
After this period of technical support provided by Juqiang, their R&D team has been basically formed, and all the equipment has been completed.
Just wait for that news to be announced.
You can start the layout.
When the time comes.
They don't have to be afraid of these big factories anymore.
Don't even look at people's faces.
……
The other side.
With the silence of the flood.
The battle between major manufacturers in the mobile game market is becoming more and more fierce, and there are even many small studios that have only been established for less than two years, because of this opportunity, they have soared and become famous in the industry.
The rise of these manufacturers, coupled with the comings and goings of large manufacturers, is overwhelming with all kinds of new tours, which also makes the flood gradually fade out of everyone's sight.
Only when the mobile game "Yu-Gi-Oh" was launched, it became popular, and then it was covered by the new games of major manufacturers that were frequently launched.
What is particular about is that it has a short lifespan and fast money.
and the freshness of a variety of old terminal games to mobile games.
Some manufacturers have even played the emotional card, gone nostalgic, and transplanted the games that had cooled down to the mobile phone.
In the name of it, I once again experienced the original touch.
Although the food is not very good-looking, there are many elderly people who are willing to buy it, and the entire mobile game industry is dancing wildly.
Until a certain day.
A public announcement was issued.
"Minecraft" has been released on PC and mobile terminals, and it has only immediately attracted the attention of players.
"It's coming, Minecraft PC is finally coming!"
"You can count it as a flood, don't you know that there are a lot of mobile games that plagiarize your game recently?"
"It's so ruthless, there are three chicken mobile games alone."
"There's also a game that mimics Minecraft."
"You said that "Mini World"?"
"That game seems to have gained a lot of popularity recently, and it already has three million online."
Countless players have been waiting there early in the morning to discuss various things that have happened recently.
The more we discuss, the more we are not worth it.
Because they have all heard that Honghuang was sanctioned by Penguin and Ren Tiandi, and now it has been carved up by countless manufacturers and blatantly plagiarized.
Many people feel that the flood is not worth it.
You said that such a conscientious manufacturer, the game is so popular, but because you don't engage in too many krypton projects, you don't have the money to resist the sanctions of big manufacturers.
If such a manufacturer collapses because of this.
These players are responsible!
"Buy! This time it must be bought! ”
"It was not easy for the flood to bring the previous krypton chaos on the right track, so that manufacturers pay attention to quality, if it changes back to the way it was before, you are all responsible!"
"I really want to know, what kind of pit daddy things have been supporting kryptonite skin-changing mobile games!"
"This time, I want to support the genuine version of everything! Is it true that there is no one on our PC? ”
"It's really not good, you can open more krypton gold in the wilderness, and you can have more skins."
Before the game was launched, the style of painting in the comment area changed.
There are many topics about how Honghuang was bullied and plagiarized, but he could only remain silent.
Some people are even afraid of the collapse of the flood and begging them to open more krypton projects, which is very lively.
However.
When this news reached the ears of the giant's senior management who released "Mini World", it caused a sneer.
"It's only online now, it's too late."
"In terms of mobile games, Honghuang is still a step slower after all."
Now their "Mini World" is close to 3 million online at the same time, and the daily active accounts are more than 10 million.
The flood was only late at this time, and he had already missed the opportunity, and the heat was all absorbed by their substitute.
After all, it's still one step behind.
Killed by the exclusive contract on the giant hard side.
"We should be grateful to the flood for bringing us such a large amount of traffic."
"If you want to blame it, blame them for not knowing how to converge and offending too many people."
After more than ten years in the industry, they have seen too many amazing and brilliant people, and they have also seen too many manufacturers that have risen once, but they are all short-lived.
Only by being tactful and finding the source in many ways.
It is the way to long-term operation.
In their opinion.
The edge of the flood is too prosperous!
Otherwise, it would not have ended up in the situation where the wall is falling down and everyone is pushing it.
"I want to see what Honghuang relied on to come back to life this time, go, talk to the planner, and release a new version of the content in advance."
The man said to his assistant beside him.
But the voice just fell.
An employee hurried from a distance, his face full of panic.
"Director! Something is wrong! The number of people online for Mini World is plummeting, from 3 million to 1.5 million, and counting! ”
"What's the situation?!"
The man smiled on his face.
"Yes...... It's Minecraft, and these players have run to play Minecraft! The employee replied breathlessly.
When I looked up, I found that the director's face had completely darkened, and his expression was as ugly as it was.
Less than an hour.
Players online plummeted by half!
Rao is that he has seen all kinds of big worlds, and they are all shocked and frozen in place, unbelievable.
"Quick! Take me to see it! ”
With that, he hurried to the data department.
As soon as I arrived, I was told that the number of people online had fallen below one million, and there were only more than 800,000 left.
Moment.
The man's blood is surging.
I almost didn't go straight away.
There was only one thought in my heart.
That's impossible!
Ultimately.
He held back his anger and asked in a deep voice, "Check!" Check out the real-time sales of that game! ”
"Okay, I'll check it out right away!"
Seeing his eyes that were almost about to burst into flames, the employees were startled and immediately picked up the phone to contact the internal relations of various platforms and inquire about the news.
Good for a while.
One of them counted all the data and stood up in shock.
"2 million! In the first hour, 2 million copies were sold across the platform! ”
Burst!
The man almost spurted out a mouthful of blood.
Isn't that their reduction in online players?
They all ran to play the game of the Flood Wilderness!
Not to mention the other employees on the side, who were already speechless in shock.
2 million sales in one hour!
What is this concept?
Even for those 50 million-level games, the first-day results at that time were only 3 million to 5 million.
But Hong Huang's "Minecraft" only took an hour to achieve the sales of those phenomenal masterpieces in half a day!
Is this game a monster!?
Everyone was shocked in their hearts, only to feel that their arms were trembling, and their mouths were trembling desperately.
This level of sales.
It's completely beyond their comprehension.
It even subverted their understanding of the game.
But one thing is certain.
An epic masterpiece that overlooks all living beings and has epoch-making significance, is born!
Bang –
The man's feet were weak, his arms were propped up on the desk beside him, and his face turned pale.
The words he just said became a complete joke.
And at this time.
Major manufacturers who are competing for the mobile game market are also frightened by the popularity of "Minecraft".
It's not that they also check the game's real-time sales.
It was a news released by the flood the next day.
[Flood Wilderness Studio (Official): As long as there is player support, Flood Wilderness will not fall! As of 24 hours after the game was launched, the sales of "Minecraft" have successfully exceeded 10 million! Thank you for your support! Witness this historic moment with us! 】
(End of chapter)