Chen's expansion strategy is going very well.

Driven by a flood of new and old games and movies, virtual platforms that were once empty have exploded in content, attracting more people to buy devices.

This huge market potential has also made many industries pour into it, and gradually sat firmly in the position of "virtual brother" in Honghuang.

Of course.

This is a situation where other world-class consortia have not entered the market.

Once they successfully developed the virtual technology, under the operation of huge capital, they only accumulated a few years of famine, and they don't know if they can fully deal with it.

"So, in addition to Sword Art Online, we still need a few masterpieces to come to town."

Inside the conference room.

The high-level leaders of the flood wilderness gathered together.

As a representative, Lao Song analyzed the current market situation.

As everyone knows.

The competition of the platform is actually the competition of the number of games and the quality of the games.

on the host side.

The reason why the giant hard has been lagging behind.

The biggest reason for this is precisely because there are not many exclusive monopolies that can be used, resulting in low willingness of players to buy.

On the other hand, Ren Tiandi and Suo Ni have already accumulated many exclusive masterpieces in their hands over the years on the console side.

In addition, he also has a popular IP that continues to output, which constitutes an unshakable position in the future.

"You mean, before they get up, accumulate more exclusive games?"

Although Lao Li didn't understand the operation, he understood the key to it, and couldn't help but speak.

"Pretty much." Lao Song glanced at him, "Now those manufacturers are very sophisticated, and they are not willing to sign an exclusive contract for more than ten years, at most they will only sign for two or three years." ”

"Then we'll have to do it ourselves." The next team leader spoke.

"But the problem is that the production cycle of a masterpiece that can be used in the field is not short, and once the performance is not good, we are equivalent to wasting a lot of time in vain."

"Indeed, even for us, the virtual game is only in the exploration stage, and there is no guarantee that it will achieve the desired effect."

"I think so, we've built up a big advantage in terms of the number of games, and what is missing now is more big games."

As soon as the conversation box opened, the meeting room became lively.

Everyone has their own point of view, or weighs the pros and cons and discusses the best solution.

Chen Lin sat on the top of the table, listening to their discussion, and also fell into deep thought.

Let's be honest.

Now he really wants to smash the old man's ring, God of War and other 3A directly out to open a big move.

But the conditions do not allow it.

The PC side is fine.

They have the ability to make it.

Not on the virtual side.

With their current level of familiarity with the virtual engine, it will take at least a year or two to make it, and it is obviously not appropriate to choose this time to set up the project.

Other words.

They can only choose the big ones below the 3A as the target.

Thinking of this, Chen Lin looked up at Lao Song and Lao Li: "Now the people of your two teams are familiar with the production process of virtual games, right?" ”

"Well, during this time, I used the old game to get used to it, and I have basically mastered it, but it will take some time to master it."

"It's pretty much the same on my side."

Old Song Lao Li opened his mouth and said.

It's not that they don't want to be more efficient.

It's that it's too difficult to train virtual technology talents.

Even the most cutting-edge talents in their team have a technical foundation, and it took nearly half a year to master.

It's okay to port old games.

It's a lot more difficult to develop a new game.

Especially the kind of masterpiece that often invests hundreds of millions.

"Since time doesn't allow it, then I have a proposal."

At this time, Ah Guang on the side suddenly spoke.

"What proposal?"

The crowd looked at him.

"Acquire IP and develop a sequel!"

Ah Guang took a deep breath and said slowly: "I don't know if you have watched the news some time ago, the CEO of the riot company died violently...... No, Bobby is starting to behave again. ”

"Oh, that's what you said, I've heard it too, it seems like Bobby and EA executives have taken a fancy to a game from Rebirth (RE) Studios and want to buy their IP, don't you want us to get involved?"

The faces of the people turned strange.

EA doesn't have to worry about it for now.

Violent Death Roasted Dick, this name is thunderous in the gaming circle, and everyone knows it.

Since he came to power, all kinds of mystery operations have almost killed the riot company, and killed many game studios with huge potential.

He is known as a Class A war criminal in the gaming world.

is like the popular "Torture and Killing Prototype" a few years ago.

Bobby originally acquired the parent company of the "Torture Original" studio for several well-known IPs.

I thought it would be a good start.

But Bobby is interested in the IP of the parent company, not theirs.

So as soon as he took over, he directly laid off dozens of people in this studio, resulting in the halving of "Torture and Killing Prototype 2" in development, and the quality fell off a cliff.

And that's not all.

Later, Bobby used the reason of sales inaction to accuse the studio of not being good enough, and carried out a large-scale layoff of the studio.

In the end, the IP of "Torture and Killing" died violently and disappeared forever in the long river of history.

And this.

It's just the most basic thing that guy does.

Later, he deliberately defaulted on the payment of the partner, so that the other party could not support it, and then acquired the other party's IP at a low price.

Even.

A member of Rebirth (RE) Studios.

It was created by the departing employees who were in turmoil at the beginning of the acquisition, and this is where the name "rebirth" comes from.

Now seeing that they have developed a good game IP, they turned their heads and wanted to buy it back, which is really ......

"Phew! What a shame on us game practitioners! The employees at the bottom scolded directly, looking very disgusted.

"It's not so much a game practitioner as a mercenary capital."

Old Song shook his head helplessly.

After so many years in the game industry, of course he had heard all these things, but he could only say that he had never seen such a brazen person.

In his hands, games are just tools to make money, and he doesn't even think about what players think.

Such a company has survived to this day.

It can only be said that the family is big and the cause is big.

"So you want us to buy the IP of "Torture and Killing"?" Someone couldn't help but ask.

"It's not." Ah Guang shook his head, "Didn't I say it?" Recently, Riot and EA have been eyeing RE Studios, and I mean going to buy RE that game. ”

"RE's game, if I'm not mistaken, seems to be a game called Titanfall, right?"

"Yes, that's it, there's been a lot of uproar in the circle recently, and it's very hot, how about it, is this method feasible?"

Ah Guang looked at Chen Lin and Lao Song and Lao Li eagerly.

As a veteran glue guy, he also has a deep love for mechas.

Since Mr. Chen said that he would speak freely during the meeting and put forward opinions casually, of course he was forcing this kind of game.

Although the results of the first part of "Titanfall" were not too good......

"This game is ......"

Chen Lin touched his chin and looked thoughtful.

The "Titanfall" of this world has not yet been reported on the development of the second part.

It's a good idea to buy the IP rights and game files.

On top of that, he can't get used to Bobby's disgusting approach, which is a piece of shit in the gaming industry.

If you snatch the IP from them, you will definitely get the support of the players.

Even in the Americas market, you can get player support.

Because what Bobby did was so angry that he offended almost all riot gamers.

Come to think of this.

He made a decision directly: "I think it's okay, let the people on the branch side contact RE first, as long as the price is not too outrageous, you can consider taking it." ”

"Really!? So can we open the mecha in the virtual terminal? Ah Guang stood up excitedly.

Crowd on the side: ......

"Collect the taste, your glue guy breath is overflowing."

"It's just that we can talk about it, and it's not certain whether the other party sells it or not."

"Mecha shooter games, I don't seem to have any good works in the past few years."

"Let's talk about it first, and then we can do it if the price is low."

They didn't question Chen Lin's decision, but just considered the prospects of this kind of game.

Although they have the support of the virtual side, after all, the first part of this game is not very strong, and the ghost knows what the effect of developing a sequel to the virtual side will be ported.

Ultimately.

After deliberation.

The person in charge of the overseas marketing department arranged this matter, and the others went back from the meeting and began to prepare.

……

The other side.

Inside the RE studio across the ocean.

The atmosphere is tense, and several founders are facing a torturous decision.

"Pete, I'm saying that I'm not going to agree to hand over Titanfall! Especially to Bobby, that nasty guy! ”

A man in his thirties with thinning hair said angrily.

After Bobby bought their parent company, he did a series of operations that were so angry that they had to leave their jobs and set up the studio outside.

Now that it's hard to make some achievements, it's shameless to come back to them again.

They'd rather be acquired by EA.

I won't hand over the game either!

"But...... We are running out of funds and urgently need a large amount of money to turn around. The man known as Pete said worriedly.

He didn't want to be tough and directly refuse the other party's acquisition.

But if they refuse, they will be greeted by a studio that they have worked so hard to build, and eventually face closure.

"Humph! It's not all caused by Bobby's malicious default on us, and the next time we meet, I'm going to fix him up! ”

"I didn't expect that guy to be so shameless, he can really do anything to achieve his goal, and it's still the same."

"Trust him, I'd rather trust the homeless man on the street!"

Several studio executives were indignant, and the sound of angry scolding continued to echo in the conference room.

The final conclusion is.

Refuse violence.

Throw yourself into the arms of EA!

After all, EA is also one of the largest PC platforms besides Steam.

With their funds to settle in, it will be at least much better than it is now.

Stagnant game projects can be restarted.

And just a few people just got up.

When preparing to reply to EA.

A figure hurried in from outside.

"Mr. Pitt! There is a representative who claims to be a representative of the Honghuang Studio branch, and he said that he wants to talk to you about the acquisition of the game copyright. ”

"Flood Wilderness Studio?"

"Is it the Honghuang Studio that built the virtual platform!?"

Pete and the others turned their heads and looked out the door in shock and surprise.

Forthwith.

Their expressions suddenly became eager.

"Quick! Invite him in! ”

With that, he hurriedly tidied up the messy desktop and turned off the report projected on the screen.

When the visitors entered the conference room, the door was closed so that no sound could be heard outside.

No one knows what they talked about.

I only know that when the representative of the Honghuang branch came out, Pete and the others greeted each other with a smile.

Wait until the person is gone.

Only then did several people breathe a sigh of relief, and they looked at each other excitedly.

1 billion!

The other party actually offered 1 billion to buy the IP copyright of their game!

You must know that "Titanfall 1" has only earned 300 million, and even if a sequel is launched, they are not sure that it will exceed 1 billion.

And that's not even counting the development costs!

Is it possible to create higher value?

Although they have also tried and struggled.

But the flood really gave too much.

Much more than Riot and EA give, enough to bring them back to life, and there is simply no reason to refuse.

Ultimately.

I had to agree to the deal.

(End of chapter)