Chapter 143: Eyes are red
"The Martian" once again won the global weekly box office champion!
In the second week, in addition to the 1.26 billion box office in the mainland, it won 173 million yuan in the rest of Asia, North America also won $43 million in the second week with the increase in film scheduling, and Europe won $17 million at the box office.
In the second week, the box office received 1.7405 billion yuan, totaling 283 million US dollars!
At this time, the cumulative box office of "The Martian" in the mainland was 2.235 billion yuan, and the global box office was 3.0453 billion yuan, totaling 495 million US dollars!
At this time, all the movies in the same schedule in China have become cannon fodder.
Since its release on the first day, the box office of the movie has been hot, and many movie theaters are eager to give 100% of the film schedule to "The Martian", after all, other movies are not profitable.
There are still some regulations that make these movie theaters grit their teeth with hatred.
3D theaters and IMAX theaters are almost full, and even some movie theaters sell 3D glasses directly, taking the opportunity to make a small profit.
The shadow of being hammered by Hollywood blockbusters in the first two months has long since dissipated.
The publicity fee keeps smashing, coupled with the self-media and fans of the tap water, the whole topic is about "The Martian"!
The Internet and print media are all reporting on "The Martian", which record was broken and which record was created.
The movies that began to be released at the end of June and July, even if they were only released for less than 10 days, even if they were just released, basically did not have much attention, and now the publicity position is completely occupied by the sci-fi blockbuster "The Martian"!
The production cost of "The Martian" is 250 million, which is real, if it is changed to another company, it is considered conscientious to shout a production fee of 500 million, and if it is darker, it dares to claim a production cost of 1 billion!
Publicity and distribution fees, Haotian Media and China Film Group have invested a total of 100 million!
All kinds of propaganda are smashed desperately, coupled with the high quality and high reputation of the movie, there are no other movies at all.
Since a few years ago, Haotian Media has had a deep cooperation with Weibo, Haotian Media and its stars are the first to enter Weibo, and now Weibo's homepage, film and television drama hot word video homepage is full of promotional videos and advertisements.
The itinerary of Li Hao and other main creative teams is almost full, either interviews with TV stations and four major portals, or various activities, as well as roadshows to movie theaters.
Even Li Hao had to extend the roadshow time and postpone his return to the crew of "Jiuding Ji"!
The distribution department, publicity department, and public relations department of Haotian Media and China Film Group took turns working overtime during this time, and the office areas of the three departments constantly sounded the sound of keyboard tapping, shouting and telephone ringing.
Every day, you need to pay attention to the latest situation and count the latest box office.
Every time a movie is released, it is the busiest time for the company.
The major media will also know the box office data of the movie one after another, and the media of the branch across the country will also be busy, preparing various press releases and the following interviews.
A popular movie is definitely a feast for all parties.
Not only the feast of the production company, not only the feast of the cinema, but also the feast of the media, the traffic has skyrocketed during this time, and the traffic is money for the media!
With money, even if it is for reporters to work overtime 24 hours a day, reporters are willing!
People don't want to work overtime, not because they are tired of working overtime, but because they have no money and no motivation to work overtime.
In Haikou, a grand banquet has just ended.
Huayi has been keen on live entertainment projects in the past two years, and wants to use this as a springboard to get involved in real estate.
Today is a big day for Huayi, because it is a good day for the start of the construction of the Huayi Feng Xiaogang Film Commune at Mission Hills, which was officially signed last year and finally started construction this year!
This is a big project, the planning and control area of 1400 acres, construction area of 950 acres, there will be several streets and other film and television shooting landscape composition, with the Republic of China culture as the background of the antique building complex, known as an investment of 5.5 billion, to build a set of real tourism, physical business, film and television shooting trinity of comprehensive tourism area!
This is Huayi's first major project.
Movie-themed real estate, once successful, then Huayi can be replicated across the country.
The banquet was going on, and Wang Zhongjun's assistant came over and whispered in his ear.
An hour later, Wang Zhongjun and Wang Zhonglei arrived at the room, which was a suite.
"Brother, why don't we concentrate on making movies, look at Li Hao, how much money can you make from a movie!" Wang Zhonglei's eyes were red.
The global box office of 3.0453 billion in two weeks, even if it is divided according to the proportion of 40%, the producer can get more than 1.2 billion box office share, and the production cost is only 250 million, which is almost 1 billion in one fell swoop!
What's more, it's only been two weeks now, and according to the current situation, the box office will rise further in the future.
"Steady, don't panic!" Wang Zhongjun said calmly: "Zhonglei, do you think Xiao Gang can make such a sci-fi blockbuster?" ”
"And even if it's filmed, do we have so many film schedules!?" Wang Zhongjun's heart was also stirred at first, but he quickly calmed down.
Haotian Media can, it doesn't mean that Huayi can too!
Such a sci-fi blockbuster has a high shooting cost, and the most important thing is technology, not only special effects technology, but also the director must master the technology.
Obviously, Feng Xiaogang won't!
And even if you spend money to hire a Hollywood team and make the same high-quality movie, you have to face the volume of film scheduling.
Behind the high box office of "The Martian" is the super high schedule!
Wanda Cinema Line is Haotian Media, Li Hao said that the entire Wanda Cinema Line can directly discharge 95% or even 100% of the film schedule to "The Martian"!
China Film Group can also give "The Martian" a large number of films!
But what about Huayi?
Why do people give you such a high film schedule?
"Brother, we can build a cinema that belongs to our Huayi, and we don't need to buy it like Wanda Cinema, we can directly rent and build a cinema!" Wang Zhonglei said excitedly: "Look, how much is that, the cycle is very short!" ”
Money printing machines print money, not so fast!
This film earns more than Huayi earns in a year!
What's more, Haotian Media is not only this film, this year's anime and TV series are all blooming.
They are gorgeous, and the Chinese New Year film is indeed a comedy film by Feng Xiaogang, "I Am Not Pan Jinlian"!
But the problem is that Haotian Media also has an adventure blockbuster "Looking for the Dragon" shot by Lao Mouzi!
Although Feng Xiaogang has always been known as the king of Chinese New Year films, that was before, and now Wang Zhonglei does not dare to have much confidence.
"I Am Not Pan Jinlian" claims to have invested 200 million, but in fact, they have a clear heart.
But "Looking for the Dragon" is a real big investment, and people are real money, and there is nothing imaginary.
If it is like "The Martian" again, then the two films collide together, and there is no doubt that it will be crushing!
Although Huayi also has 10% investment in "Looking for the Dragon", where can it compare with a film like "I Am Not Pan Jinlian".
(End of chapter)