Originally, Li Hao also planned to celebrate the New Year together this year and have a happy reunion.

And then enjoy the blessings of everyone from now on, and live happily and happily, instead of stealing it every time.

After such a twist and turn, I completely lost my mind.

If the two daughters are together during the Chinese New Year, it is estimated that they will not be able to celebrate the New Year.

On the second day of the party, Tong Liya and Jing Tian both went to the CCTV building to participate in the last CCTV Spring Festival Gala rehearsal.

Li Hao went to participate in the equity auction of LeTV.

Last year, LETV also suffered a heavy fine, and Boss Jia was abroad, so naturally LETV couldn't afford to pay the fine.

Sun Hongbin ignored it even more.

That's why there was this auction.

Li Hao participated in this legal auction, naturally hoping to win LeTV and LeTV Pictures, just for the copyright in the hands of LeTV Pictures, as well as the film library resources of LeTV.

In 2010, LETV was listed on the GEM,It became the only video website listed in China,It is also the world's first IPO listed video website,The market value of LETV has grown from 3 billion at the beginning of the listing to more than 40 billion,It reached 80 billion at the peak,At that time, many people were optimistic about estimating,LETV will soon break through the 100 billion mark,Become a 100 billion listed large enterprise。

It's a pity that this scene did not appear, but continued to go downhill.

Then Boss Jia patted his ass and left, crying countless investors.

In this legal auction, in addition to Boss Jia's more than 50 million shares, there are also a large number of other shareholders' shares.

In 2018, LeTV and its subsidiaries achieved a cumulative operating income of 1.558 billion yuan, a year-on-year decrease of 77.83%, and a net loss of 4.096 billion yuan, compared with a net loss of 13.88 billion yuan in 2017.

In addition, it is the fine of up to 50 billion yuan.

Now LeTV's net assets are -64.329 billion yuan!

It was already insolvent a long time ago.

Now the legal auction is actually bankruptcy liquidation, and how much money you can get is how much you can get.

Of course, neither the shareholders nor the shareholders will get any money, because the first thing is to pay the fines.

This time the auction is actually another kind of bankruptcy liquidation.

As for LeTV's share price, it has already fallen badly and has been suspended for several months.

Hundreds of thousands of shareholders are scolding Boss Jia.

The people who came to participate in this auction were not ordinary people, after all, they had to pay a deposit of 300 million yuan first, and the vast majority of people were discharged.

In the Dinghai Court in Beijing, the legal auction will start at three o'clock in the afternoon, and Li Hao entered the venue ten minutes in advance, sitting in his position and reading the auction manual in his hand.

A legal auction will naturally not be just a legal auction LeTV.

This time LeTV Pictures is also among them, and there are other things besides that.

Judging from the manual,In addition to LETV、LETV Pictures,There are more than a dozen auctioned things,The most expensive of them is the house,And then there are some calligraphy and paintings、Antiques、Watches、Cars and other things,All of them are confiscated illegal gains。

Li Hao closed his eyes slightly, the things in front of him were not able to move him at all, what kind of law to shoot a car, he was not interested in the car.

It's watches, and he doesn't have any interest.

Li Hao was interested in calligraphy and paintings, antiques, and took pictures of a word, a painting and a Song porcelain, spending a total of more than 20 million.

This kind of calligraphy, paintings, and antiques have been identified by experts, and it is almost impossible to be fake, and the price will be much lower than the market.

One by one, things were taken away or missed, and when the time came to half past five, Li Hao straightened up from the chair and cheered up.

Because judging from the manual, the next lot is LeTV Pictures.

Li Hao is not interested in the film and television IPs owned by LeTV "Thorn Bureau", "Qin Ming: Whisperer of Life and Death", "Jue Ji", "Qimen Dunjia", etc., after all, these movies are not as valuable as the IP of one of his movies.

However, LeTV Pictures has the film and television animation copyrights of dozens of online articles such as "Devouring the Starry Sky", "Reckless Wasteland", "Flying Sword Asking", "Jiang Ye", "Covering the Sky", "School Flower Sticking Master" and so on.

At the beginning, Boss Jia was ambitious and spent a lot of money to hoard copyrights.

If you follow the market valuation of these IPs, they are worth seven billion!

Of course, this kind of valuation is often unreliable, and there are companies behind it to speculate on IP.

For example, this time LeTV Pictures, the auction price is 1.3 billion!

The starting price is 1.3 billion!

After some bidding, Li Hao auctioned off LeTV Pictures at a price of 1.8 billion.

Subsequently, the final lot is LeTV.

Like LeTV Pictures, when it comes to the legal auction stage, all liabilities are stripped off, the price under the auction, the fine is paid first, and if there is a surplus, it is the bank's pledge and so on.

Compared with LETV Films, LETV is undoubtedly more popular, and people from major video sites are involved.

After all, after stripping off the debt, LeTV is still quite valuable.

The starting price is 2 billion!

Before the market value of LeTV, there was still 6.7 billion.

In the midst of the bidding, the auction price is rising.

In the end, when Li Hao bid 5.9 billion, he didn't follow anymore.

After participating in this auction, other handover work and processing work will naturally be done by other staff.

For example, LETV Films, these copyrights will be transferred to Haotian Media, and then LETV Pictures will be completely and truly over.

And LeTV, in addition to the copyright and other video websites transferred to Haotian Media, is naturally a backdoor listing.

After the integration of Haotian Media's video website is completed, it will be 100% owned and then listed independently.

With the copyright of LeTV, Haotian Media's video website has reached the top of the first echelon all of a sudden.

At the beginning, LeTV spent a lot of money on copyright.

Except for Haotian Media's film and television copyrights, which are short-term, almost all of the others are permanent network exclusive rights.

Soon, with the announcement of the legal auction network, everyone also knew that Haotian Media took pictures of LeTV Pictures and LeTV.

Suddenly, many bricks jumped out one after another, playing the same old tune again, saying that they should have saved the LETV system in the first place, and the LETV system is still very valuable and so on.

These brick families are like that, always showing off their own unique opinions.

They never cared about the investors who were miserable by Boss Jia.

Boss Jia called Boss Sun a 'good friend' and 'good brother' in the media when Sun Hongbin entered the game, but Sunac can be said to have lost to his grandmother's family.

Li Hao admits that Boss Jia's strategy is right, but Boss Jia does not have a steady stream of cash cows that can generate profits like others, unlike Tencent Video with Tencent milk behind it, nor like iQiyi with Baidu behind it!

Behind these video website giants, there are bigger Internet giants supporting them, so even if they are burning money on hoarding copyrights, they can hold on.

And LeEco can't hold on!

Haotian Media photographed LeTV Pictures and LeTV.com, which also became the biggest blockbuster news before the Spring Festival.

Everyone is discussing whether Haotian Media's business is a profit or a loss.

Why does Haotian Media want to shoot LeTV Pictures and LeTV!

(End of chapter)