Chapter 327 Anime Development

Back to the courtyard.

Yang Mi still couldn't help but ask curiously: "How can an animated film have such a high box office?" ”

To be honest, Yang Mi really couldn't figure it out.

She has starred in more than a dozen movies in recent years.

Breaking 100 million is simple, and 500 million is a threshold.

As for the box office breaking 2 billion, there is no one!

How can a cartoon be sought after by so many people!

It was 2.689 billion yuan in ten days after its release, and it is expected that it may break 5 billion yuan when the painting is made!

"In fact, this is not surprising, animated films are originally a powerful part of films, but they have been ignored intentionally or unintentionally in China before." Li Hao said: "Hollywood movies, Disney-produced animated films, have always achieved good box office, and Japanese animated films can often win the annual box office champion in the Japanese film market. ”

Animated films have always been respected by the United States and Japan.

The United States is mainly Disney, Disney relies on animated movies to make a lot of money, coupled with the theme park built with Disney movie characters - Disney Park, Disney has always been the most profitable of the Hollywood movie giants.

"Frozen" and other animated movies, I don't know how many people have been affected.

As for Japan, anime is very developed, and in a sense, it surpasses the United States.

"Dragon Ball", "Slam Dunk", "Initial D", "Prince of Tennis", "Naruto", "Inuyasha", "Detective Conan", "Digimon". There are too many anime, which have affected the whole world.

On animated films, "Akira", "Spirited Away", "Your Name", "The Wind Rises". They are also well-known and impressive.

Every year, the Japanese animation industry sells almost 2 trillion yen at home and abroad, and 1.4 trillion yen overseas!

In comparison, although Chinese animation has developed rapidly in the past ten years, it is still much inferior.

It was only in the past two years that it began to exert force.

But even Tiangong Animation now has only 4,000 employees.

Although he has mastered a lot of technology, he is still a big step behind in self-hematopoiesis and the production chain of the entire industry.

And the layout and development of the entire industry, which takes time and a lot of money.

It is precisely because of this that this time Tiangong Animation is going to embark on the IPO journey.

Now "Nezha's Demon Boy Descends to the World" is a catalyst for the industry.

"Moreover, the adaptation of "Nezha's Demon Boy Descends to the World" is good, the plot is heartfelt, in line with contemporary values, the painting style is good, there are no decent opponents in the same schedule, of course, our publicity is strong, and we have won a large number of films." Li Hao said.

Even if Li Hao's name is not hung, but relying on the golden signboard and theaters, the number of films scheduled on the first day of "Nezha: The Demon Boy Descends" still exceeds 50%, far exceeding other movies.

As for publicity, it is the crown of all film and television companies.

has just been released, and the stars of Haotian Media are helping to promote it.

then combed Nezha's ball head and tied it with a red ribbon, I don't know how many fans will follow suit.

And the publicity of these celebrities is not included in the publicity fee.

"Nezha's Demon Boy Descends to the World" can achieve so much box office, and it can be said that these stars are indispensable.

And not only the stars of Haotian Media, many celebrities have spontaneously helped to publicize, because Tiangong Media's IPO is imminent, and this is another capital feast.

The more people are favored, the more money they can make, and no one wants to live with money.

The next day, Li Hao arrived at the headquarters building of Haotian Media.

"Dong Li, the scandal news between you and Miss Yang Mi, should the company come forward to clarify it?" Tang Xueyan knocked on the office door, pushed the door open and entered, and asked cautiously.

"Well, send a notice saying that "Flood Wilderness: Houyi Shooting the Sun" is about to start, and Yang Mi is about to play the role of the queen of heaven 'Xihe'!" Li Hao nodded and said: "At the same time, I announced that I am about to launch the sci-fi blockbuster "Three-Body Problem", and Yang Mi will play the heroine 'Cheng Xin'." ”

This kind of scandal is difficult for Li Hao to hurt in the slightest.

Well, though, the explanation still needs to be explained.

lest the harem be restless and messy.

Tang Xueyan was surprised: "Dong Li, you want to shoot the sci-fi blockbuster "Three-Body Problem"? Why haven't I heard you say it before, and it's not listed on the company's investment projects? ”

Normally, what projects to be launched in a year will basically be announced at the annual meeting, which can not only increase the influence of the annual meeting, but also let the whole group know the focus and direction of the work in the new year.

The project "Flood Waste: Houyi Shooting the Sun", an SSS-level project of Haotian Media, belongs to the list of projects announced at the annual meeting, and has always attracted much attention.

And "The Three-Body Problem" is not on the list of projects.

Li Hao is going to direct now, so it must be an SS-level project, or even an SSS-level project.

As the boss of Haotian Media, the film and television works directed by Li Hao all start from SS-level projects, and more are SSS-level projects.

This kind of SSS-level project, almost all of which start with an investment of 500 million, is 1 billion, which is not uncommon.

"Improvised, I've almost finished the script, but no matter what, it won't be filmed until next year." Li Hao said.

In addition to the selection of actors, it is also necessary to formulate costumes and props.

As a sci-fi blockbuster, and it is also a sci-fi blockbuster like "The Three-Body Problem", those sci-fi weapons must be built well, otherwise if they are filmed, no matter how good the actors' acting skills are, they will all be in vain.

Science fiction films, a very important element, is science fiction elements.

When Tang Xueyan heard this, she already knew it in her heart.

She has to plan well with the public relations department and the publicity department.

Scandals are not a big deal in the entertainment industry, they happen every day.

The scandal is well hyped, and it can be popular for celebrities for a period of time, and their popularity will rise.

Although this kind of scandal is useless to Li Hao, it is very useful to Yang Mi, after all, Yang Mi takes a different path from a normal female star.

Moreover, there is also "The Flood Waste: Hou Yi Shooting the Sun" is about to start, which is also big news.

There is also a sci-fi blockbuster "Three-Body Problem" to be launched, which is also big news.

With good planning, Yang Mi can not only become popular for a period of time, but also absorb a wave of fans, and at the same time, she can also promote "Flood Waste: Houyi Shooting the Sun" and "Three-Body Problem".

In the past ten years, Haotian Media's Propaganda Department and Public Relations Department have not been vegetarians.

Sometimes a lot of the hype of its celebrities comes from the hands of two departments. And every time a film and television work is released, it is also the hottest time for the two departments.

The entertainment industry is a vanity fair, and publicity and public relations are extremely important.

At the beginning, Yangzi suffered a loss in this regard, and was full of hammers.

Not only couldn't Yangzi get up in the first battle, but Huang Shengyi, the former four-little flower, couldn't get up either.

If "White Snake" could be successful, then Juli Film and Television would definitely have a place, and first-line female stars would definitely have a place for Huang Shengyi.

(End of chapter)