Summing up the economy in the first half of the year, there is a very interesting saying:

"The property market in the first half of the year: the whip is dipped in iodine, and disinfected while fighting!"

"In the first half of the year, the stock market: in addition to AI, the grass is green."

"The exchange rate in the first half of the year: an arrow piercing the clouds, and foreign capital said goodbye to me."

"Interest rates in the first half of the year: inflation in the United States does not go out, and high-pressure water guns flush toilets."

Throughout the first half of the year, ordinary people did not feel the social and economic recovery, and a common feeling was that it was more difficult.

In addition to the fact that oil prices are still at high oil prices, even "deflation" has become a hot word.

Unpredictable, invisible and shadowless!

Not long ago, Volkswagen invested 5 billion in Xpeng, and the share price of Xpeng Motors soared by 40% in 40 minutes. Volkswagen acquired a 4.99% stake in Xpeng for 5 billion yuan and took a seat on Xpeng's board of directors as an observer.

Of course, not all cars rose in stock prices, and Evergrande Automobile plummeted 68% on the day of its resumption of trading. This performance, which is called the "hope of the whole village" of the Evergrande system, directly makes the people who have hope in the Evergrande system completely despair.

And you must know that the market value of Evergrande Automobile at its peak was more than 500 billion!

Of course, some people are miserable, and some people laugh, Li Hao is undoubtedly the one who laughs.

In the past few years, the world's major stock markets have made hundreds of billions of dollars, and the film and television culture industry in this industry is also making great progress, and its dominance is stronger than year after year, especially this year, the dominance is particularly strong.

Haotian is a listed company, and it is also carrying out large dividends.

TVB's live streaming has become the hegemon in the live streaming industry, penetrating into a large number of industries, with revenue and profits reaching new highs, and this model has also begun to advance in markets such as Europe, America, Japan and South Korea.

At this time, Li Hao was in the grand ballroom, chatting and laughing with people, and the spirit of a king in the film and television industry was rejuvenated, and one by one he surrendered to the spirit of a king.

Yu Dong muttered to himself in his heart, Bona was successfully listed on the Shenzhen Stock Exchange last year, but its performance was not as good as Yu Dong's expectations, and now the market value is only 12.5 billion yuan, which is not even comparable to the company with the lowest market value in the Haotian system.

Last year, the market value of the listing was 10 billion, and after this year, the market value only rose by 25%, and it was very unstable to fluctuate up and down.

It's like the performance of the Haotian stock market, no matter how low it is, it can't be low.

Yu Dong sometimes can't understand why he works so hard, but Bona Film is just unsatisfactory.

On the other hand, Wang Changtian is also a little depressed, the light performance is better than Bona, the market value is 25 billion, affected by the entire market, it is not easy to pull up the stock price.

The market value of 25 billion is okay, but it can only be compared to the lowest market value company in the Haotian system.

Seeing that Haotian was eating meat and could only drink soup, Wang Changtian was very unwilling.

The little stars in his eyes in the past turned out to be higher than him and richer than him.

That kind of taste is very uncomfortable.

However, the revenue of the light in the first half of the year was only 605 million, and the profit was 360 million, and the revenue was unsatisfactory.

There is no way, the market is not very good, coupled with the increase in actors' salaries, more than half of the investments have passed the stars.

And big productions seem to make money, but when they lose money, many companies have to go bankrupt.

Therefore, except for Haotian Media, no company will easily shoot big-budget movies.

Li Hao is in high spirits, this time "Dragon and Snake 4" can achieve this box office, which is quite unexpected.

The Chinese film market, in the final analysis, is due to the unsatisfactory performance of "Fengshen Part 1", which makes "Dragon and Snake 4" schedule unrivaled, if "Fengshen Part 1" can compete for three or four billion, then "Dragon and Snake 4" will definitely shrink a lot at the box office.

Overseas, although the "Barbie" movie sold well, "Dragon and Snake 4" has enough films, coupled with the market cultivation over the years, it is still slightly better after all.

Both inside and outside are blooming, and only then can we have the current results.

With just such a movie, Haotian Group can make a profit of more than 5 billion.

Not to mention, Wanda Cinema Line, Golden Harvest Cinema Line, Nanyang Cinema Alliance, and AMC Cinema Line have all made a lot of profits.

It can be said that now after all these years of market cultivation, the entire Nanyang has almost become the backyard of Chinese films.

This kind of performance is not only in movies, but also in TV dramas, and Haoshi and TVB dominate the Nanyang Video website.

You can make a lot of money from the Nanyang market every year.

In the past, Li Hao laid out the Nanyang market, and many people laughed at Li Hao, who was so ambitious, but now he is counting on Haotian Media to make money.

In the entire Nanyang film market, the proportion of Hollywood films has been further reduced, and the proportion of Chinese-language films has increased to 70%, as for local films, it is almost negligible.

There is no way, except for a few local films with new ideas or strong art, the picture quality, investment, art, costumes, styling, makeup, etc. of the rest of the films are far inferior to Chinese films and Hollywood movies, and they are not competitive at all.

In the past, there was still some market for Korean films and Korean dramas, but since the past few years, TV stations such as Nanyang Cinema and TVB have stopped introducing Korean films and Korean dramas, and this market has gradually been swallowed up by Chinese films.

However, idol dramas, urban dramas, science fiction, etc. are all selling well, but comedies that have a very market in the mainland cannot be sold in the Nanyang market.

Overseas market, this is also the advantage of Haotian Media, China is the only one with the world's distribution channels, which Alibaba, Tencent, Baidu does not have.

"Director Li, have you ever thought about laying out the Indian film market?" Fu Dong said with a smile: "That is a big market of more than 1.4 billion people, and it has great potential in the future." ”

Li Hao looked at Fu Dong strangely, this old friend wouldn't be trying to pit himself.

The two got along quite happily before, so it stands to reason that they won't.

China Film makes a lot of profits every year, but it comes from Haotian Media, basically China Film invests in Haotian Media's films, and there is no loss, just a problem of earning more and earning less.

But thinking about India, Li Hao has a headache.

The Indian film market is now at 1,500 crore rupees, which doesn't seem like a lot, but when you do the math, it's about $180 million, which is very little.

The Indian film market is growing rapidly, but this place is very strange, India makes money and India spends, and they want to take it home. And it is not easy for Chinese-language movies to achieve results in India, because if there is no dancing in this place, no one wants to watch it.

As for the layout of cinemas in India, it is purely a matter of having enough to eat and have nothing to do.

So when he heard Fu Dong's words, Li Hao's first reaction was that he wanted to pit himself.

Li Hao shook his head: "Forget it, the Indian film market, I don't have that heart!" ”

Xiaomi and BYD were pitted to tears, and European, American, Japanese and South Korean companies were absolutely amazed when they talked about it.

As for the foreign trade market, it is even more fed up, and now it is not enough to pay a deposit, and you must have to pay the full amount before you can deliver the goods.

There's no way, I'm scared of the pit!

Everyone does business to make money, not to lose money, and no one wants to do what is going to lose money.

As for Yinfu, if you want to believe it, you can believe it, anyway, Li Hao doesn't believe it.

(End of chapter)