"If a work of art is good enough in its own right, then any slander that denigrates it is just a fly swept away by a horse's tail, insignificant and untouchable. Beauty itself is the most powerful weapon that a painter can use to reach the heart. ”

Katsuko Sakai's tone was soft, like coaxing a child.

She mistakenly thought that Gu Weijing's gaffe was just because she saw the detective cat being suppressed, and the sadness of the spring and autumn and the death of the rabbit and the fox from the bottom of her heart.

A painter who has no connections wants to come out just to see God's face.

You are eating hot pot at home, singing songs, and drawing happily, or you can be slapped to death by any big person who thinks you are in the way.

Katsuko Sakai seems.

Gu Weijing really doesn't need to worry about this kind of problem.

I'll take care of him myself.

Professor Lin Tao, who wants to accept him as an apprentice, can also give him enough protection.

Don't look at Gu Weijing, like the detective cat, he comes from a remote background.

But as soon as he entered college, these social relations gradually appeared in front of the art world, and he immediately became "his own person" in the eyes of most academic art critics without hindrance.

As long as Gu Weijing doesn't take the initiative to jump to death, there is no big problem.

Art criticism from an academic perspective is inevitable in every painter's career.

This is a perfectly normal thing.

As long as you are a practitioner in the field of literature and art, there will be a voice of criticism. It is not a painter who can bring to life the death of your love that can make everyone come back to life, that is God.

In fact, there is no need to worry about the active collective malicious blocking and suppression of the critics.

Even if the big critics have itchy hands and want to pick an unlucky guy and pull it out to scold and relieve their anger, they will not choose [Sakai Issei-Professor Lin Tao], an interest group linked by Gu Weijing.

Not beat around the bush.

It's better than art connections.

The son-in-law of the great artist Kazunari Sakai really doesn't need to be afraid of the so-called "underworld forces".

As long as my father wants to, the chubby Uncle Sakai will pestle behind Gu Weijing, and they themselves will be the underworld forces.

If you don't take the initiative to bully others, it's good.

This kind of collective statement by the shareholders of "Oil Painting" magazine is a small probability event that may not occur once in more than ten years.

"Let's go see the sunset, how beautiful the sunset is."

Sakai Katsuko was obviously shorter than Gu Weijing, but he pulled him into his arms a little arrogantly, and said softly in his ear.

The arms of the pretty girl are the best antidepressant medicine in the world.

Gu Weijing's whole body was wrapped in a soft touch.

The last glorious sunset on the horizon fell on Katsuko's jet-black hair, and the fiery red sunlight and fiery red clouds merged into one, making it difficult to distinguish between you and me.

A little bit of industrial dust and smoke has begun to flood the sky over Yangon's Layada district, but it is still difficult to hide the magnificent sky.

See this scene.

Gu Weijing's mood gradually improved.

Katsuko was right.

Beauty itself is power, a power that penetrates the deepest depths of the heart.

The Impressionist painters who fought a beautiful Jedi counterattack by the Seine River back then.

How many people can reach the title of "legendary" in oil painting techniques?

Gu Weijing should believe in himself, and he should also believe in the remarks of the system's [Legendary] level, as well as the emotional evaluation of [Painstaking].

The genre of painting is unpopular and popular, but there is no such thing as an appreciation of visual beauty in people's hearts.

It's like the sunset at this moment.

No matter how you look at it,

It's all magnificent.

Take 10,000 steps back and say, if even the [legendary] level of technique can't resist the criticism of art critics.

Then no one else in the world can do it.

It is better for him to see the reality clearly, stop the loss in time, and don't think about making money with the identity of a detective cat.

Honestly worked hard to participate in the exhibition, and concentrated on becoming a disciple of Cao Lao, making connections and climbing relationships. It is the right way to establish yourself as a member of the "art authority" as soon as possible.

Think about it

I still lack the experience to face changes.

It seems that even Miss Elena, who has little intersection with herself at all, has more confidence in his paintings than Gu Weijing herself.

"Thank you, you're so nice, Katsuko."

Gu Weijing's heart settled.

He couldn't help but kiss Katsuko Sakai lightly on the side of the cheek, picked up his school bag, and strode towards the gate of the orphanage.

"I've got some things to do, so I'll go home first, and I'll see you tomorrow."

He waved his hand at Miss Sakai, whose face was as red as blood, and pulled his phone out of his pocket.

"I'm sorry for the change in Oil Painting magazine. However, I believe that the matters discussed by the shareholders will not be an obstacle to The Little Prince. Beautiful works of art speak for themselves. ”

Gu Weijing switched accounts and edited a text message on the chat account of Detective Cat.

Brokers hate what public opinion events occur in the performance of important business activities of the employer.

Kanye's IQ arrears speak or Will Smith rushes to the stage and slaps people, the advertising spokesperson can still terminate the contract, and the agent did not die directly, even if the psychological quality is strong enough.

"The Little Prince" is about to be listed before it is listed, and it was suddenly sprayed by a group of people on the Internet.

Even if Ms. Yelena suddenly took out a sample book of "The Little Prince" at the shareholders' meeting, it was an unwarranted disaster that Gu Weijing could not control at all.

He should also apologize to Mr. Sloth.

"Please don't say you're sorry."

Mr. Sloth is still very cultivated and replied to his message in seconds.

It's just that Mr. Sloth seems to be a little hesitant.

Obviously, the other party showed that it was online, but he hesitated for a long time, and waited until Gu Weijing was almost home before sending the second message.

"Ignore the pressure of Oil Painting magazine, I'll find a way to solve it. As I've said before, a beautiful work of art speaks for itself – and be sure to believe in the power of that statement. ”

"No matter what happens, I'll be there for you."

Gu Weijing received a message from his mobile phone, took out the sample book of "The Little Prince" from his schoolbag, and looked at the gift on the title page.

He used to think that Mr. Sloth had written this famous artistic aphorism only because he was also a subscriber to Oil Painting magazine.

Now I saw the video of Miss Elena's speech at the shareholders' meeting of Oil Painting Magazine.

Gu Weijing has a faint association.

Perhaps Mr. Sloth's relationship with Oil Painting magazine is deeper than he thought.

It is likely that the middle-aged gentleman already knew something when he sent him this sample book.

——

March 25.

Almost in a flash, the time was up.

In just a few days, the discussion on the Internet about Detective Cat and "The Little Prince" has not only not weakened, but is becoming more and more intense.

Scholastic's brilliant ad didn't just affect Katsuko Sakai alone.

As a matter of fact

Of the $3.6 million promotion budget, $1.6 million was spent on TV stations in the UK, North America, Canada and other places.

THE REMAINING $2 MILLION WAS ALL TURNED INTO ONLINE PROMOTION ON YOUTUBE AND TIKTOK.

Scholastic's advertising division has long-term cooperation agreements with Internet companies such as Google, and the cost of CPM (pay-per-thousand-impression viewing) can be reduced to about $4 under a multi-million dollar advertising contract.

$2 million is enough to play 500 million advertising videos in front of the public, which is indeed much cheaper than traditional advertising platforms.

Basically, in the eyes of the big data model algorithm in the past few days, any video website users whose background behaviors and consumption habits can be related to the publisher's book promotion season and "The Little Prince" have all played The Little Prince's promotional video.

Some more than once.

The Scholastic Group's advertising campaign this time was surprisingly effective.

Even though many people still habitually choose to skip ads, there are still many users who are attracted to watch the 30-second video from beginning to end.

What is that fairy tale book that makes little girls smile, this dumb riddle has aroused the curiosity of countless people.

Even the group's promotional links on e-commerce such as Amazon have been clicked nearly a million times.

The related keyword entry "Scholastic Group promotional video" ranked in the top 300 daily browser searches in North America and some parts of Europe.

The hot words counted by Twitter backstage even entered the top 15.

Fairy tale books are not A-level commercial blockbusters and celebrity gossip that can dominate the headlines.

The Scholastic Group campaign, while new, is not comparable to the million-dollar one-second halftime ad of the Super Bowl.

can have such an impact.

Even the staff who handle related affairs on YouTube were shocked to see the daily advertising feedback rate.

The vision of netizens is bright, and there is no shortage of Sherlock Holmes among the people.

Soon, people who watched both the commercial and the video of the "Shareholders' Resolution of the Oil Painting Magazine" were keenly aware of the fairy tale cover in the hands of the little black girl and the "Little Prince" sample book that Miss Elena said was about to be released by the Scholastic Group.

From a distance, it looks exactly the same.

The case has been solved!

As a result, the matter quickly spread on major art forums.

People who are willing to pay attention to this matter are originally people who are more curious.

Many of them opened the official e-commerce platform of Scholastic Publishing on Amazon on March 25.

Even many people in the financial circle have flashed their phones.

There is no need to buy it, they at least plan to see what the quality of this "Little Prince" is that is constantly rising.

Being collectively criticized by the masters is also a kind of ability!

Among them is Kelly, a third-year student in the fashion design department at the Royal College of Art.

"Well, Kelly, you shouldn't have dragged me along......"

The round-faced girlfriend looked melancholy at the dark underground track outside the window of the London subway, and said with a look of regret and sadness: "The afternoon is the opening ceremony of Berlin Fashion Week, there is an open-air screening party in Building 3 of the school, there is this time to squeeze the subway, even if we don't learn the inspiration of new clothing design, we have fries and beer, and see if the topless handsome guy is not fragrant!" ”

"Alright. I promise you won't regret it, I'm afraid I won't be able to buy it when it's late. ”

Kelly looked at the electronic watch on her wrist, clasped her hands behind her head with an expectant expression, and said to her best friend: "I haven't seen it with my own eyes, it's hard to tell you accurately, what a perfect illustration miracle it is." ”

Since participating in the market research meeting of the Scholastic Publishing Group.

Goldilocks remembered the penmanship, or "knife technique", which is not like the illustration of "The Little Prince", which is not like a work in the world.

What is Art?

That's true art.

This version of "The Little Prince" Kelly said that she was going to buy it home and collect it.

Every moment after participating in the market research, she can't wait to see the complete true face of the whole set of illustrations of the detective cat.

She didn't bother to wait for the slow logistics delivery speed of Amazon UK.

At half past one o'clock this afternoon, the "Waterstone" bookstore on Oxford Street in London will hold a book signing of "The Little Prince".

Translator Charlie Hawke will be present in person.

Kelly is going to go directly to the signing meeting to buy a new version of "The Little Prince" and take it back to read slowly.

Before leaving school, Kelly also dragged her best friend in the same dormitory away.

"Can't buy it? Hmph, girl, it's really great to be on a commercial, but yes, you've fallen into the point where you don't even have a little basic judgment of your own. ”

The best friend looked at her roommate sitting in front of her, snorted, and kicked her with her toes.

Just at this time.

The subway slowly stopped, and the electronic billboard outside the window appeared with Kelly in the Scholastic Publishing Group's advertisement.

As one of the two main characters in the commercial.

Kelly has also been addicted to stardom.

This Easter promotional video, compared to the unpopular time of those unpopular TV stations with tens of thousands of viewers, the seventh-tier actors who claimed to be stars when they starred in an advertisement for a small beer workshop have a lot of exposure.

Girlfriends also have to envy Kelly's good luck a little.

The hometown of rock and roll in the world, the peak of entertainment, who doesn't have a dream of a big star?

"Kelly, let's be honest with my sisters, isn't the camera in the commercial really acting or posing?"

The girlfriend watched the big screen for two seconds, lowered her head and asked in a low voice.

She knew that there was an advertising law there, and that a company with a market capitalization of $10 billion, Scholastic, could not be stupid enough to risk being convicted of a hefty fine for "deceiving consumers."

My girlfriend still can't believe it.

She watched the video of the shareholders' meeting.

The shareholders of Oil Painting Magazine include a judge from the Turner Watercolour Awards, the most important and authoritative art award in the UK.

They were even vice-chancellors of the Royal College of Art, where they studied.

A veritable national treasure of the British art world.

How can a work that has been given a negative evaluation by such a person contain such a power to change people's hearts?

"If you've ever picked up Detective Cat Lady's creation, trust me, you'll be conquered by her magic in an instant."

Kelly's eyes gleamed with memories.

"But "Oil Painting" ......"

"They tell lies, that's all." Kelly said categorically.

"Girl, listen to me, don't say that in school."

The round-faced girlfriend stuck out her tongue and grimaced at Kelly.

The spirit of art advocates the blooming of a hundred flowers, openness and freedom, but it also takes a lot of courage to go against the mainstream academic views.

Being maverick often means isolation, even hidden bullying.

By the time Kelly and her best friend walked down the dark corridor to the ground of the Oxford Street tube station, the two of them were still arguing over the issue.

"Huh?"

The sunlight from the ground shone on her best friend's face, and the round-faced girl blinked her eyes slightly.

She made an unexpected discovery.

Before Waterstone Bookstore, there were more readers than she expected to attend the book signing.

At this time, there was already a long queue in front of the bookstore.

(End of chapter)