Jiang Hai immediately understood what he meant: "Approved? ”

Jiang Shan nodded: "It's time to go through the procedure!" ”

Jiang Hai slowly breathed a sigh of relief: "That...... All I can do now is wait! ”

Jiang Shan shook his head: "You can't wait, you have to improve the efficiency first, otherwise before the policy is implemented, our newspaper will stop publishing first." Where did your original editor-in-chief go? ”

Jiang Hai: "Xincheng Morning Post." ”

"That's right," Jiang Shan analyzed: "His move is right, the superiors usually take a small newspaper like ours first!" ”

Jiang Hai: "Open ...... Surgery? ”

Jiang Shan was very firm: "Boss, you are now the leader of the unit, so you should naturally make suggestions for the efficiency of the unit, and the best way at present is to advertise!" ”

Jiang Hai: "This ...... Will it work? As far as I know, there hasn't been an advertisement in any newspaper. ”

Jiang Shan: "What are you afraid of, you won't be able to last a few months anyway, it's better to give it a go, there is always the first one in everything, and this is also in response to the country's call to invigorate the economy, not to mention ......?" ”

"What's more?"

"What's more, there are people above us too!"

Jiang Hai was persuaded by his younger brother Jiang Shan's last foolish words, and the key is that there is indeed no way out.

He didn't want Pujiang Daily to disappear into his hands.

Picked up a chopstick of braised pork and put it into Jiangshan's bowl: "Third child, you have to work hard in the future, keep in touch with that person." ”

Jiangshan eats meat: "One family doesn't speak two words!" Remember, you've got to do this......"

Dad Jiang on the other side was a little confused, and muttered in a low voice: "Why did this third child suddenly become an understanding person, where is his relationship?" ”

Second brother Jianghe: "After he was beaten this time, he really opened up." ”

Little sister Jiang Chuan: "It seems that there were still fewer fights before." ”

"Don't talk nonsense," Jiang's mother knocked Jiang Chuan: "You think your third brother will only play when he's outside, he's fine!" ”

……

Pujiang Daily.

It was raining outside, and the atmosphere in the conference room on the second floor of the newspaper office was as gloomy as the ghost weather.

"In the first half of the year, the newspaper published more than 30,000 newspapers a day, and the price of each newspaper was two cents, and the cost was 3.89 cents,"

Accountant Xia, who was making a financial report, paused when he said this, and glanced at Jiang Hai, the deputy editor-in-chief who was sitting at the head of the conference room.

continued: "...... A total loss of 123,000 yuan in the first half of the year is the financial report of Pujiang Daily from January to June 1978. ”

After hearing Accountant Xia's report, the seven or eight newspaper backbones present remained silent.

It's been two or three years, and I expected this to be the result, but this year's deficit seems to be a bit too much.

With the rapid expansion of raw materials, equipment, and personnel required for the operation of newspapers...... The cost of operation has also increased year by year.

As a result, most newspapers in this era suffered serious losses.

Deputy editor-in-chief Jiang Hai did not speak immediately after listening to the report.

The stack of documents in front of him was the semi-annual report of the "Pujiang Daily" handed in by the accountant two days earlier.

After waiting deliberately for a while, he shook his head with a smile: "It seems that the more our newspaper sells, the more it loses!" In the face of the new editor-in-chief, the atmosphere in the conference room has never been tense.

"Xiao Xia, has the money from the Finance Bureau come down? I'm waiting for money. ”

"That's right, Accountant Xia, this year, the dormitory building of our unit must be repaired, if it rains for a few more days, I don't know what it will be."

"Accountant Xia, a few days ago, the guest house of the District Cultural Bureau called, asking us to settle the expenses for the first half of the year, you see......"

Accountant Xia interrupted them in time: "There is no money in the account for a long time, I just went to the Finance Bureau again, and there is still no approval, so let us solve it ourselves." ”

"Solve it yourself?"

"How can this be solved?"

"What do you finance people do?"

Suddenly, there was a cry of criticism all around.

Xia Accountant is not moving, and it is becoming more and more difficult to approve the money reported to the Finance Bureau in the past two years.

In fact, it's not just them, the other brother units in the city are similar.

What can he do as an accountant, he can only put on a sad face as usual.

Knock, knock, knock

Jiang Hai, the deputy editor-in-chief with a serious face, paused heavily in his ceramic lid cup: "Quiet, what did the post office of Xia Accounting City say?" ”

Accountant Xia shook his head helplessly: "I also went to the post office several times, but they just insisted on paying it once a month, saying that everything was done according to the old rules." ”

"Why," the comrades present were all unwilling.

"That is, they have collected all the city's newspaper subscription fees for a year in the year, why should they hand them over to us on a monthly basis."

"That's the money of our newspaper, it stands to reason that we should be given a lump sum at the end of the year, and now they are not willing to let them pay it quarterly."

"It's really unreasonable."

Obviously hanging the signboard of the cultural unit, but he still talks about money when he opens his mouth and closes his mouth!

In the face of indifferent brother units and top superiors who are also not very well-off, Jiang Hai, the deputy editor-in-chief, has not been very comfortable in the past few months.

But despite this, it still can't stop him from yearning for the position of editor-in-chief.

At this time, a voice interrupted his thoughts: "Didn't our newspaper think about advertising?" ”

Cai Wensheng, a new comrade directly appointed by the Cultural Affairs Bureau last month, is in his 40s and is currently the editor-in-chief of the supplement department of Pujiang Daily.

As soon as Cai Wensheng's voice fell, the conference room was dumb.

He didn't seem to see the startled eyes of his colleagues, and continued:

"Comrade Accounting has just said that the cost price of our newspaper is much higher than the retail price, which means that we can no longer break even through the sales of newspapers."

Cai Wensheng looked at Jiang Hai: "Deputy Editor-in-Chief Jiang, I think that our advertisements in the newspaper can most directly and fundamentally solve the current predicament of the newspaper. ”

Cai Wensheng's words suddenly made everyone present change from unanimous to unanimous to unanimous to him.

It seems that this time a layman has been sent to lead them insider.

"What are you kidding, Comrade Cai, you should inquire which newspaper will advertise."

"Yes, Comrade Cai, maybe you don't know it, not only our newspaper, but also the newspapers in other cities do not place advertisements."

"It's been so many years, and there's no shadow of advertising anymore."

"Not only is there no advertising in the newspaper, but now there is no advertising in any media."

……

In the midst of the opposition, Jiang Hai looked at the new comrades in a daze.

Coincidentally, just yesterday his younger brother Jiang Shan also said the same thing: The best way at present is to advertise!

Judging by the tongues of the backbone of the newspaper, Jiang Hai did not hurry to speak.

Shun doesn't bring such a smooth!

He would have a smile of relief.

The words of the third child are still there.

At first, he was a little hesitant, but he didn't expect the newly transferred editor-in-chief to say the same thing!