The official Weibo that I never expected announced the news of the trial of "Never Expected" on Weibo as soon as possible.

It's just that everyone was a little confused after seeing the information of "Never Expected".

This is actually an online drama?

The drama starring Xu Ye himself is actually just an online drama.

In recent years, although online dramas have been well-known and accepted by the public, in the entertainment industry, online dramas are still in the downstream of the chain of contempt.

With Xu Ye's identity, it is not a problem at all to act in a TV series that can be on TV, even if he plays the leading actor, there will be countless capitals with money for him to act.

After all, as long as Xu Ye appears, then this drama will make a lot of money.

After hanging up the phone, Lu Yuan reacted.

Xu Ye and Xu Nanjia both starred in the play, isn't this attraction enough?

"I don't even dare to go to the stars now, which shows that Xu Ye has no confidence in his drama at all!"

He doesn't go through other people's back doors, and he won't let others go through his back doors.

It's just that Xu Ye's opponents in the entertainment industry don't think so.

Who would have thought that one of the four major entertainment companies in the industry would still have a vacant position as a music director.

"This drama is really a drama with a mixture of various painting styles."

Because what Xu Ye said just now was that everyone was happy, instead of putting the propaganda that he never expected at the forefront.

He is also curious about how much impact such a special drama can have on the Internet.

Except for Xu Ye, no one could plan such an outrageous event.

The broadcast time of the online drama is relatively much freer, but because of the proximity to the National Day and the Mid-Autumn Festival, the final broadcast time is set for October 6.

The expression on the assistant's face was a little unnatural, and he said, "I can't say, you better see for yourself." ”

Although Zhou Dachen's singing skills are not very good, fortunately, this song does not require high singing skills.

It's enough to be distracted.

This is a bit excessive, who can bear it, and laughter is contagious.

In fact, in Xu Ye's view, it doesn't matter if you are on the star or not, if a drama is suitable, you will be on it, and if it is not suitable, you will not be on it.

"This world makes you helpless, and I don't know if it's good or bad~"

Song Zhengqi could only hold back the anger in his heart and sprinkle all this anger on the secretary's body.

After coming to this conclusion, Song Zhengqi of Jade Bird Entertainment Song always felt that he was in good spirits again.

His hair was tightly tied behind his head to reveal his forehead, his beard was unkempt, he was wearing ancient costumes, and Wang Da Sledgehammer stared at the sword in his hand with a stunned expression.

If you star in an online drama, you will basically miss out on major awards.

The plan in his hand is about pre-publicity.

"Anyway, this drama is definitely not a serious drama, if it is a serious drama, how can the dean not be a star?"

As for Penguin Video, you can directly promote a big poster in the software, and if you can't do it, you can also send text messages to users.

It's hard for him to say, could it be that there is anything else he can't understand about this plan?

"This show is too short, so you can only satisfy the audience three times a week, so that the audience will always think about you and will ignore the shortness of the show."

"What can you do if you make an online drama, and how popular can your online drama be?"

"Xu Ye's first drama is actually an online drama, is he still not confident in his acting skills?"

Xu Ye continued: "Everyone is happy, but I never thought that five words would be enough. ”

In the month when Xu Ye released the album, Song Zhengqi couldn't advance any other business except for his secretary Hongchen every day.

In short, just the part of the plot she participated in is outrageous enough.

The quality of this work is too poor compared to his previous two dramas.

"I've checked it all, but I never expected that none of the actors in the crew were from professional classes, so it can be said that this crew is all amateurs."

At the end of this paragraph, there is indeed a picture of a button.

However, Han Ran, who has seen Xu Ye's other strange shape, is already used to it.

But you're all on this, you shouldn't.

Xu Ye asked rhetorically, "Is this important?" ”

If it is really updated like other TV series, the effect will be greatly reduced.

Xu Ye, that's a real master of Tu Yile.

It's hard to say.

Although he is a rookie actor, with the blessing of various exposures, the traffic has already arrived.

"Until now, we don't know what story this drama tells, and we can't understand the synopsis of the story, and the patients who went to the scene to make cameos don't speak, as if they are autistic."

There is already a standard process in the circle.

Han Ran only felt that this lyric was too brainwashing.

In this publicity activity, Xu Ye is ready to do something different.

What's the point of just playing online, it's time to do some activities offline, and if you want to have fun, you have to have fun together.

followed by Xu Ye's various images in the play appearing in the video one after another.

The assistant holds a folder in his hand.

In Lu Yuan's view, it is nothing more than hot marketing on major online platforms, and the name of Xu Ye will be hung on the hot search for a few days.

Xu Ye's singing voice also sounded.

When you compete, you have to endure it and not eat it.

"I never expected that Yo Yo Chek would make trouble~"

At this time, the prelude to the song sounded, and the overall melody was very cheerful.

The patients at the Hokain just felt that something wasn't quite right.

At this time, the picture turned, and a man holding a woman's arm appeared on the road.

As the news of the review of "Never Expected" began to ferment, I never expected that the official Weibo and Penguin Video would also determine the final broadcast time.

This year's Mid-Autumn Festival and National Day are together, with a total of eight days off, and October 6 is Friday, the penultimate day of the holiday.

He does a lot of things for no other reason than to have fun.

"Our drama uses all new actors, the audience's expectations will not be too high, and the quality of the drama is okay, as long as it is broadcast, the audience will basically praise it, Xu Ye is different, everyone's expectations for him are too high, once the quality of the online drama is worse, it will be scolding." Song Zhengqi thought so in his heart.

These offline activities can also allow these actors in the crew of "Never Expected" to come out and get to know the audience.

In the video, there are also funny famous scenes in the play.

"I never thought of it, lalala~"

Compared to "Never Expected" on Earth, which is only updated once a week, three episodes a week is already very conscientious.

When the video reaches the end and the song ends, the video screen goes black and a line of words appears on it.

When things go wrong, there must be demons, and in the end, everyone unified their views.

Zhou Dachen's singing sounded.

The publicity work of a drama is quite important, which includes the early warm-up publicity, as well as the publicity when it is broadcast, and the final sweeping publicity.

"He didn't do these activities just to have fun, right?" A bold idea popped up in Lu Yuan's heart.

It's not common sense to act in an online drama.

If a drama wants to be put on the TV station, the TV station's film buying department will also review the content of the film, and it is impossible to show all the dramas to the TV station.

Do you think the drama he starred in will be a star drama?

It's just that this woman's head is pasted with a portrait of Xiao Xu.

Lu Yuan was stunned when he heard this.

Another outrageous is the Laughter Contest, where the audience is shown funny videos, but the contestants are not allowed to laugh.

Han Ran subconsciously pressed it, and then the video paused.

"Patients, something is wrong, from the beginning of the preparation of this drama to the present, I feel that something is wrong."

Han Ran immediately realized this with her experience in the crew.

Han Ran couldn't see any handsomeness from this image anyway.

It's not that Xu Ye doesn't want to update quickly, but because this drama is too short.

Because all the speculation on the Internet is wrong, this kind of feeling that no one else knows, and she knows is so cool.

After seeing the news of "Never Expected", Song Zhengqi made a decision.

That is, the final film of this drama is really bad, so bad that it can't be a star at all.

If Xu Ye is really handsome in this drama, it will be a big deal.

"I never thought that the world is so wonderful~"

Then, the picture from the feature film also appeared in the picture.

"I never thought that the festival was gone~"

As soon as Lu Yuan saw this offline activity, he knew that Xu Ye must have done it.

However, this is not absolute, and you can also go through the back door to make a film that is obviously a bad drama star.

Lu Yuan arranged it like this.

It was hard for Lu Yuan to imagine how strong the mental state of a person who swallowed melon seeds but didn't eat them.

This is a song that is familiar to many netizens on the planet, even if some people have not seen "Never Expected" at all, they have heard the melody of the chorus of this song in many places.

"I remember, I remember, running in the sunset~"

His assistant knocked on the door and walked in.

Lu Yuan, vice president of Penguin Video, also thought that "Never Expected" was just a TV series broadcast on an online video platform at first, but he understood after he was pulled into the crew and made a cameo.

Lu Yuan reached out and took the folder, opened it and flipped through it.

I had already made an appointment with a well-known music producer in the industry to come over and talk, but after the release of "Qili Xiang", the music producer suddenly fell ill and needed to recuperate, and he couldn't go to work.

Han Ran thought in his heart as he opened the video of the theme song.

This image appeared in her eyes, and she felt a sense of relief.

I never expected the publicity team and Penguin Video to do this work together.

But if you think about it carefully, the person who participated in the event was not him, he was watching the excitement.

In the video screen, there is also the appearance of Wang Da Hammer in that episode when Han Ran went to make a cameo.

Like Xu Ye, if he really wants to be on the star, some TV stations will not refuse just the traffic he carries.

Yesterday, I never expected that after the announcement of the start time, looking at the various discussions on the Internet, Han Ran still had a sense of joy in his heart.

Lu Yuan's face showed a look of doubt, his assistant's business ability was not mentioned, and it was very easy to use.

The melody of the chorus is so simple that you can basically listen to it once.

It's just that Song Zhengqi misjudged one thing.

In the end, all the pictures became Wang Dazhui's blank face.

Some of them are in ancient costumes, and some are modern costumes.

But everyone in the entertainment industry knows that although Xu Ye is shameless, he is still quite serious about his works.

Originally, Song Zhengqi was going to send these two dramas out before the end of the year, just so that one of the dramas and Xu Ye's online drama would be released at the same time.

At this time, in the office, Lu Yuan was dealing with work.

"The pressure of life makes me forget who I am, I want to be a hero but I am still the unlucky Wang Da Hammer~"

Then, the picture switched to Zhou Dachen in the recording studio.

Xu Ye chose not to be a star, so it could only be that he had no confidence in this work.

Hearing this, Lu Yuan figured out the key in an instant.

Xu Ye has never played cards according to routines.

Then Jade Bird Entertainment will not be able to recruit a music director.

The next day, I never expected the official Weibo to release the theme song of "Never Expected", and the name of this theme song is called Never Expected.

When the time comes, if one person starts laughing at the competition site, it is guaranteed to eliminate a large number of people.

As a result, he was stunned in the first game.

After probably scanning the planning case, Lu Yuan also had the same idea as the assistant.

When the lyrics are sung, the song enters the chorus.

"How many roles does Wang Dazhui play in this play?"

Fortunately, Xu Ye's album has finally been released.

I have never done this kind of offline activity, let alone seen anyone else do it.

It's just that at this time, she doesn't have too deep feelings, and this song must be better eaten with the feature film.

As soon as the theme song was released, Han Ran, the captain of the security team of Huohua Academy, clicked on Weibo for the first time, as a person who had never expected to make a cameo, Han Ran should pay more attention to this drama.

The lyrics, composition and arrangement are all Xu Ye, and the singers are Xu Ye and Zhou Dachen.

After the video started playing, the first thing that caught my eye was the five big characters that I never expected, as well as the song information of the song.

This image is indeed an image of Wang Da Hammer in the play.

What's more, now that we have entered the Internet era, the influence of TV stations will only decline year by year, and there is absolutely no possibility of growth.

"Eat melon seeds but don't eat the game? This is fucking sick, what kind of game is this! ”

This paragraph is still biased towards rap.

"Hahaha! What the hell is this! ”

The song sounded, and the picture in the video also entered the climax.

"Looking around, looking at it, there is too much confusion~"

What is lying down and not allowed to move the competition, the contestants are required to lie on the yoga mat, the body cannot move, the body cannot be turned over, and the buttocks cannot be moved.

Among the major awards, there are awards specially arranged for online dramas, but compared with the number of awards for traditional TV dramas, there are only a few online dramas.

After the phone was connected, Lu Yuan asked, "Xu Ye, how many viewers do you think this offline event can bring?" ”

These actors, Xu Ye is of great use.

Just then, the song sounded.

The assistant put the folder on Lu Yuan's desk and said, "Mr. Lu, this is a publicity plan that I never expected the publicity team to provide us, and we need to cooperate." ”

The paralyzed faces flashed, and Han Ran was dumbfounded.

"The dean is confused, starring in a web drama for a long time!"

Jade Bird Entertainment still has two online dramas to be broadcast this year, both of which are in the type of urban love, and the production cost is not high, and the actors participating are several rookie actors.

Xu Ye didn't expect this offline event to directly bring many audiences, he wanted potential audiences.

Is it possible that this drama is not suitable for stardom, not that it can't be starred?

Xu Ye's image can't be said to be bad, it can only be said that it is too bad, compared with his handsomeness in reality, it is simply completely subverted.

Major film and television companies have also speculated.

Many people in the circle have become rigid in their thinking, in their opinion, the drama starring Xu Ye is to be on the star, and if it is not on the star, it must be of bad quality.

As a result, he is now telling you that this is actually an online drama.

"I never thought that it would be in Anseong, Beijing, Magic City, and Hangzhou...... and other places never expected to hold offline competitions, please click the button on the map for details. ”

"It's changing too fast, and I'm scared, I'll miss this era~"

After the activity plan was determined, I never expected the publicity team to start work immediately.

But when he saw the content of the propaganda plan, everyone was stunned.

However, this is already a basic operation for Xu Ye.

"That's you, that's you, the lost youth~"

"It seems cool to watch a group of people eat melon seeds, but they can't eat melon seeds."

"Never thought of the competition? Offline events? ”

This is also the path that many celebrities will take.

The popularity of the entertainment industry is going to be monopolized by Xu Ye alone.

These can basically ensure the coverage of most users.

This event is an offline promotional activity that I never expected.

The lyrics are simple, but they have a layer of connotation in them.

He suddenly found that he couldn't see through Xu Ye a little.

Wang Dazhui only has his thumbs in his pockets, and the under-beaten walking posture of swaying from side to side appears in front of the audience's eyes.

Xiao Xu's avatar looks silly, it's really magical.

Since Xu Ye's card is an online drama, he also played an online drama.

Lu Yuan looked at the following activity introduction.

Lu Yuan thought happily in his heart, he continued to look down, but what he didn't expect was that there were quite a lot of types of competitions, one more outrageous than the other.

"Okay, then let's go according to your activity plan." Lu Yuandao.

At that time, their drama will definitely be compared by everyone, and they can also rub off on Xu Ye's popularity.

Thinking of this, Lu Yuan picked up his mobile phone and called Xu Ye.

It's just that the broadcast schedule of "Never Expected" is a bit inappropriate, because it only updates three episodes a week, one episode each on Friday, Saturday and Sunday.

"Never Expected" is a drama that fits the Chinese Internet very well.

Zhou Dachen followed closely and sang a classic line that belonged to him in the play.

Penguin Video won't agree either.

Interestingly, I never expected that there were five words of the legend of Wang Da Hammer on the five big characters, and there was a picture behind it, in this picture was Xu Ye with a yellow wig, and there were two horns on his head, which looked a bit like a monster.

In order to wait for Xu Ye to overturn, he waited too long.

But online dramas are different, they are only broadcast on online platforms, and the audience is smaller.

"Looks like it's time for me to make a move, and I need to mention a few words."

If it weren't for the blessing of the two works "Wulin Gaiden" and "Hurricane", it would be forgivable for Xu Ye to star in an online plot.

Lu Yuan nodded and asked, "Have you seen it?" What do you think? ”

She hasn't figured out what this show is until now anyway.

"Maybe this drama is Xu Ye simply filmed a love drama for him and Xiao Xu, as for the plot, it must be shoddy."

For a moment, Han Ran felt that her brain had been insulted.

This is a video.,You put a button in the video.,There's no response when you click it!

I'm sick!

(End of chapter)