Chapter 23 What a ghost animal endorsement advertisement
After hanging up the phone, Yang Ruoqian just wanted to order a takeout, and saw Huang Rushi also send a few messages on WeChat.
The first of them is like a tidal wave of praise:
"Boss! Your eyes are really too vicious! It's so cowhide! ”
When I woke up, my videos were played by millions and my account was followed by hundreds of thousands!
What a madness, what a miracle.
How many anchors and how many artists have been struggling at the bottom for a long time before they can slowly accumulate a certain amount of popularity, but under the wise leadership of Mr. Yang, this time can be shortened to one day!
If it is only Gao Naiyun's case, it can also be said that Yang Ruoqian's blind cat touched the neck of a dead duck, and he was lucky.
But it's already two times in a row!
Both of them directly set off a storm on the whole network because of a live broadcast content.
When Mr. Yang recruited himself, the absolute self-confidence in his eyes that belonged to the strong could not be pretended.
"Mr. Yang, thank you very much for your cultivation. We can redraw the contract and stipulate liquidated damages, and you can rest assured, I will not change jobs! ”
The cynicism of other companies and other guilds is still vivid, Huang Rushi is not a person who forgets his righteousness, even if these guilds change their minds now and offer contracts with better treatment, he will never leave the Yueguang Group.
Yang Ruoqian watched the excited Huang Rushi send one celebration and compliment after another, and his eyes almost darkened.
Won't compliment people, you can not speak!
What kind of eyes are vicious, I just look away!
After a three-second silence for his next month's income, Yang Ruoqian replied: "Ah, congratulations." The contract thing is not needed, I believe you. ”
With the development of Huang Rushi's trend, fans are estimated to soon rise to the level of 1 million celebrities, and they will not even be able to keep the bonus of 5,000 at that time.
500 per month income, still want liquidated damages?
Don't even think about it!
Although the rise of fans can bring various benefits, and the company's revenue is not a problem, Yang Ruoqian is not an iron man, he also has to eat!
500 a month, I can't drink the northwest wind.
Not long ago, I disliked Gao Naiyun's income of 50,000 yuan was too meager, but I didn't expect that today I could only count on this 50,000 yuan to survive!
Just when Yang Ruoqian wanted to shut down the phone, Huang Rushi sent another message:
"Boss, someone just called me and said they wanted me to endorse their product and advertise it. I didn't say yes directly, or would you decide? ”
Ad?
So soon a merchant came to the door?
Yang Ruoqian's spirit lifted when he heard this, this is a good thing. It didn't take long for the anchor to become popular, and it was a big taboo among the taboos, which was very easy to arouse the disgust of the audience and make people feel ugly.
Even the progress of increasing fans may be cut in half because of this.
It can also bring advertising revenue to the company, and it can curb the rising trend of fans, this wave is a double win!
Yang Ruoqian suppressed his ecstasy and typed and asked, "What do you think?" ”
Promise, Promise!
Thinking of Yang Ruoqian's kindness, Huang Rushi felt that he had the obligation to bring some revenue to the company, and did not hesitate: "Boss, I can accept this advertisement, no problem!" ”
Yang Ruoqian was finally relieved, and asked again: "Which merchant's advertisement is it?" ”
"Honey Snow Ice City, an advertisement for a bubble tea shop."
Honey Snow Ice City?
Is it the same bubble tea shop that uses the big-headed inferior snowman and the brainwashing theme song as the brand image and focuses on cheapness?
Why would a bubble tea shop think of looking for Huang Rushi to do endorsement advertising?
Will anyone really accept this kind of advertising?
No matter how you think about this kind of advertisement, it's very ghostly, right?
Yang Ruoqian didn't understand the logic, but it didn't prevent him from taking this business order.
"The reputation of this bubble tea shop is okay, if you don't resist, you can agree. Do you come to the contract yourself or the company will help you dock? ”
"I'm okay with myself, boss!"
No problem.
Well, the advertising endorsement contract is the first time to accept ......
After sweeping away the chat box, Yang Ruoqian realized that even if the company came to dock, there was no way to take the initiative to draw up the content of the endorsement advertising contract.
Because there is no shortage of security brigades of Yueguang Group, but there is no legal department.
"We need to hire another reliable legal advisor."
Generally speaking, the positions of online recruitment are not too important, and most of the good human resources are swept away when they are recruited.
So this time, Yang Ruoqian did not plan to post recruitment information on the Internet, but planned to take advantage of the university reunion to see if anyone could introduce some channels.
In addition to legal counsel, Yueguang Group has to continue to look for the next anchor.
Although the system has regulations that only one anchor can be recruited a month at this stage, it does not prevent Yang Ruoqian from selecting the anchor in advance and recruiting it as soon as it arrives next month.
After two painful successes, Yang Ruoqian has a deeper understanding of how to fail, breaks the old ideological barriers, realizes the accurate slicing of the needs of the market audience, attributes the current trend, and iteratively upgrades his playing style.
To put it simply, Yang Ruoqian is deeply aware that if you want to disgust the audience, it is far from enough to rely on the live broadcast content to hit the audience from physical to mental.
The scope of the blow is very wide, but it is not deep enough, not thorough enough, not direct enough to the soul.
The connection between the audience and the anchor is not direct, but a layer of live content. Even if the audience is disgusted by the live content, they will not subconsciously think that the anchor is deliberately disgusting themselves.
Under the influence of this idea, the proportion of "funny" in the hearts of the audience will exceed that of "disgusting", so that they do not dislike the anchor himself, but spread the dance replay as a joke.
After figuring out this key factor, Yang Ruoqian's pattern suddenly opened.
My previous ideas were too backward and pedantic, and I always wanted to present bad live content to dissuade the audience.
It's a bit of a stretch.
There's no need to be so troublesome.
"Next time, I'm going to find an anchor who scolds the audience, skip the middleman, and directly disgusting the audience!"
sprays on food and clothing, such anchors can't get up, right?
Dig up the malice directly and stuff it into the faces of all the viewers, so that they realize that watching the live broadcast is equivalent to paying and being scolded, and there will be no one to watch the live broadcast, right?
It is true that there are some unspeakable people in this world, but these people are a minority group after all, and they can't support too much traffic.
Such an anchor is not easy to find, but once found, it will be 50 million!
As the saying goes, failure is the mother of success.
Now Yang Ruoqian has succeeded twice, and there are two children rounded up. Now that it's the third time, it would be a little too much to find the child's mother again.
Yang Ruoqian lay on the bed and said to himself viciously: "I don't believe it, I can't fail this time!" ”