Gusu TV headquarters building, many people have not left today.

Lao Ma, Jiang Chunming, and the big leaders are all waiting in the office to see the ratings.

Today, not only "Love Hotel" premiered, but CCTV's "Taiping Heavenly Kingdom" also premiered.

Although judging from the previous situation, the cleaning groups of CCTV and Gusu Satellite TV are different, "Taiping Heavenly Kingdom" should not affect the premiere of "Love Hotel".

However, the big leader still regretted it, and he felt that he should avoid "Taiping Heavenly Kingdom".

Soon after, the news broadcast ended, and Gusu Satellite TV officially broadcast the first episode of "Love Hotel".

After about ten minutes, the real-time ratings came out, "Leader, as before, 0.7." ”

The big leader nodded, as if comforting himself, "It was like this at the beginning, our ratings inertia is not good. ”

Lao Ma and Jiang Chunming nodded one after another, expressing their approval of the big leader's words.

After another ten minutes, new data was submitted, and it was still 0.7 ratings.

This time, the three of them did not speak, and the big leader took out a cigarette, lit the cigarette with a snap, and then squinted his eyes and looked out the window.

Ratings are actually a very suspenseful matter, and no one can predict it.

CCTV has a lot of big dramas, and the ratings are on the street, which is hard to say.

Moreover, there are few romantic dramas in the mainland, and the sample is insufficient, so they are not easy to analyze.

Of course, the main reason is that Gusu Satellite TV has become popular except for the broadcast of "Huanzhu Gege 2", and at other times, the ratings are relatively average.

They have money and can invite a lot of stars, but they are almost hot, and they can't compare to first-class satellite TV like Yanjing and Hucheng.

Their ratings inertia is very average, and they have not yet formed a word of mouth, in this case, the ratings of their dramas will not be high as soon as they are broadcast.

Before he finished his cigarette, he heard a rush of footsteps outside.

I saw the female colleague in charge of the TV station's telephone reception walking in, "Good news, just after the broadcast of "Love Hotel", in less than 20 minutes, I received eighteen calls, all saying that this drama is good, let us continue broadcasting." ”

"If it weren't for the busy phone line, there would have been more calls coming in."

When Lao Ma heard this, he said with a smile: "There is absolutely no problem with the quality of this drama, the main reason is that the ratings inertia of our platform was not good enough before, but the follow-up ratings will definitely rise."

Soon after, the first episode was finished, and when the second episode aired, the data came up at the end of the first episode.

The big leader, Jiang Chunming, and Lao Ma are all a little nervous, and after the first episode is broadcast, they should always be able to attract some passers-by.

"Leader, it's up, it's up, this time it's 0.9 ratings."

has risen so fast, the drama that Gusu Satellite TV has just ended, the highest rating is only 0.9.

And it's all 0.9, will 1.00 be far away?

When the three of them heard this, they all breathed a sigh of relief.

Jiang Chunming said with a smile: "Leader, you will definitely be able to go to one point zero, and the plot will be more exciting later, maybe it will be able to reach two points zero."

The big leader pinched his cigarette and said, "Okay, let's go out for a walk and visit our colleagues working on the front line." ”

The TV series is still broadcasting, and the real-time ratings data will be sent to the big leaders every ten minutes.

The second episode has just begun, and the ratings have already broken one, and it seems that just one episode has attracted a lot of people.

And by the end of the second episode, the ratings broke two.

Jiang Chunming's eyes widened, and his eyes were full of incredulity.

I thought I needed to wait for the plot to go deeper to break the two, but I never expected it to break the second so soon.

Ratings of 2.0.

This is Gusu Satellite TV's highest rating so far this year.

It's that simple, two episodes are 2.0.

The big leader, Jiang Chunming, and Lao Ma all have the feeling of winning the jackpot.

The three of them then realized that 2:0 was just a beginning, and the follow-up plot was even more exciting, maybe it could reach 30 or 4:0.

"Haha, I just said that this is a good drama, and it can definitely be popular."

The big leader's voice was a few points higher, "Veteran, you immediately call Director Li, tell him about the ratings on our side, and let him arrange it as soon as possible, so that the main actors of "Love Hotel" will come to Jinling on Saturday to record the program and promote "Love Hotel", and we will charter the plane ticket and the hotel." ”

"Brilliant leadership."

Lao Ma thought for a while and added: "Tonight's drama must have been played by many people who have not seen the previous plot, so it is better for us to broadcast one or two episodes in the morning during the day tomorrow, and one or two episodes in the afternoon."

"The previous drama will be suspended for a while, and it will be broadcast after the broadcast of "Love Hotel".

Shonan Satellite TV likes to do a set very much, they broadcast "Huanzhu Gege", broadcast in the morning, and broadcast it in the afternoon, and it turned out to be the same drama in the morning and afternoon.

But the ratings are still very good.

This made the leaders of other television stations envious.

When the big leader heard this, he thought it was a good idea, when it was just broadcast before, there were few people who watched it, and there must be people who didn't see the plot in front, so it was broadcast during the day.

"Okay, tomorrow during the day, arrange the preview, except for weekends, we will broadcast six episodes of "Love Hotel" a day."

said that it was broadcast six episodes, but in fact, the next day, during the day, it was the episode that was broadcast the night before.

Just when the three of them were discussing, a colleague from the advertising team came over excitedly, "Leader, some advertisers said that they want to sponsor the advertisements during the broadcast of "Love Hotel", do you want to accept them?" ”

"Pick up, but you have to sign a contract, every point that the ratings of "Love Hotel" increase, the advertising fee will be raised by one level."

"And Piaorou wants to title sponsor "Love Hotel", what price should it be?"

At this time, the title sponsorship has not been exaggerated by later generations, and a variety show has a sponsorship of 2 billion.

However, for example, the title sponsorship fee of Shonan Satellite TV, a 30-episode drama is generally about 3 million, that is, 100,000 yuan per episode.

After all, the TV station didn't even spend money, and it could buy a drama by relying on sponsorship fees.

Second-rate satellite TV like Gusu Satellite TV is much worse, and a 30-episode drama is generally two million.

But it was a drama with very average ratings before.

This time is different, the big leader thought for a while, "Tell them that this drama is not ordinary, it costs three million." ”

A colleague from the ad group leaves in a hurry.

Jiang Chunming was a little excited, "Leader, three million is the price of Shonan Satellite TV, if you really want to win three million, then we will make a lot of money." ”

"In addition to "Huanzhu Gege", Shonan Satellite TV has not had a few dramas that have passed the ratings of two points, why can't we ask for three million."

The big leader paused, and then said: "You have a good chat with Director Li, ask him what the next drama is, we need to prepare, if he is willing to let us invest, it will be better."

"It's rare to see such a young and talented director now, and his creative period is at least a few years away, so we have to trap him."

Jiang Chunming thought for a while, "Then we will release a message on the official website, saying that Director Li is a genius director, and he is definitely not a loser of Hucheng Satellite TV's rumors." ”

"Yes, let Hucheng Satellite TV lose face."