Chapter Seventy-Four: I Still Refuse
"Fenghua Film and Television Company represents the latest level of film and television production in the mainland, and the excellent plots of "Love Hotel" and "Funny Family" reflect the new living standards of ordinary people in modern society."
"Our film and television industry should look forward, reflect the current life of the people, spread the real life of the people in the mainland, spread the Chinese culture, and let more friends at home and abroad know about us."
"Our society is developing rapidly, and we don't need to study and dig into the dark side, we can still walk out with our heads held high." - Xinhua Press.
If it is said that Wanwan spent 14 million to buy "Funny Family", it is a bomb, which shocked many old people in domestic entertainment.
Then the three countries of New Malaysia and Thailand bought the broadcast rights of "Funny Family", which was the same 14 million, which was like a flashbang falling down, making many people blind.
Once it's luck, twice it's strength.
It's not just bending to buy, other countries are buying too.
The broadcast rights of these two times sold 28 million, and counting imported films, there are no more than 10 films in the mainland that exceed 28 million a year.
It turns out that TV series can make so much money.
For a while, more film and television companies wanted to cooperate with Li Shengyao.
This time, I was a lot smarter, and I didn't worry about the overseas copyright and broadcast rights of "Winter Sonata", but delivered the script myself, and wanted Li Shengyao to see that those scripts could go to sea and earn foreign exchange.
Lee Shengyao is preparing "Winter Love Song", where does he have time to help others read the script.
He didn't read any of the scripts that were handed over, and rejected them all.
A reporter asked Li Shengyao about his advice on going to sea, and this time Li Shengyao did not hide it, "First of all, it must be a high-quality product, a costume drama, a martial arts drama, or a period drama, which must have a solid plot and excellent actors." ”
"The second point is to be good-looking, fashionable, and to reflect a good life, especially in modern dramas, the male and female protagonists must be handsome men and women, your protagonists are not beautiful, not fashionable, who wants to watch it."
For modern dramas to be popular, to put it bluntly, it is to make fans have a longing and yearning for the life of film and television dramas.
You ask the top directors and production teams on the Peninsula to make "Country Love", and they can't get out.
No other country wants to see your rural life, no other country wants to see a group of middle-aged uncles and aunts fall in love.
The background of the story must be placed in the city, and the male protagonist and the female protagonist must be handsome guys and beauties.
Li Shengyao felt that he was telling the truth, whether other film and television drama production companies could understand it or not, it was not up to him to influence.
On this day, he was thinking about who would play the appropriate parents of the male protagonist of "Winter Love Song", when the assistant came over and said that Cai Yinong was over.
When Li Shengyao heard this, he asked the assistant to invite someone to the reception room to serve tea and fruit plates.
He then passed, and after a few months, Sister Cai was still as beautiful as before.
She definitely exercises a lot, just like a Hong Kong Island star, no matter what time she looks, her skin is not very white, but her luster is elastic.
"Mr. Cai is good."
"Director Li is good."
Cai Yinong looked at Li Shengyao, and sighed in his heart, who would have thought that people would earn tens of millions of dollars just by relying on two dramas?
I bought an office building in Yanjing and bought a courtyard house.
Needless to say, this man, who is younger than her, is now much richer than her.
I can't help but feel sad when I think of my hard work and stumbling for several years.
But she was about to get through it, and she believed she was about to succeed.
"Director Li, I came here this time to discuss cooperation with you."
"You say."
Cai Yinong looked out the window, and then asked, "Who does Director Li think is the first student in domestic entertainment now?"
"Li Yapeng, your people."
Cai Yinong nodded, his face was quite proud, "He is not only in the mainland, but also quite famous on Hong Kong Island, and he is one of the few well-known artists in the mainland." ”
That's bragging.
It's not that "Beijing-Hong Kong Love Line" is famous on Hong Kong Island.
It's like "Meteor Garden" is popular in Asia, and then Yan Chengxu played the leading actor in a Hong Kong Island movie, Andy matched him, and the heroine was Zheng Xiuwen, and the arrogant Hong Kong Island filmmakers invited people over, which is called famous.
Li Yapeng is like this, at most a few hundred fans on Hong Kong Island, which is not worth mentioning at all.
"What does Mr. Cai want to say?"
"I can let Li Yapeng play Ling's "Winter Love Song", or the next urban romance drama, I only want 20% of this drama to share overseas dividends."
I want to eat it.
"Director Li, "Love Hotel" is so well filmed, but the real reason for the seven ratings is not that the hero and heroine are not popular enough."
"If you use Li Yapeng, it will make your drama have higher ratings."
Li Shengyao smiled and shook his head, "Mr. Cai, in fact, I don't really care about the ratings in the mainland, just two or three points." ”
He really doesn't care much about the ratings in the mainland, the national average rating is more than two points, CCTV has a lot of high-rating TV dramas at 9:10 every year, but whether it can return to the original is a problem.
At this time, high ratings do not mean that you can make money.
The ones that can make money are "Kangxi Weifu Private Interview", "Iron Tooth Bronze Tooth Ji Xiaolan", which has high ratings and is very interesting, and there are many TV stations that broadcast it every year, and people will definitely be able to make money.
In recent years, Zhang Guoli has had so many TV series.
Cai Yinong was stunned, "Don't you want to have a TV series with high ratings like Huanzhu?" ”
"In the future, there will never be a TV series with as high ratings as "Huanzhu Gege"."
Li Shengyao kept smiling, and his tone was not hurried or slow, but Cai Yinong could hear that he was serious.
She didn't expect Li Shengyao to be so unambitious.
Many of the reasons for the original preparation were swallowed back.
Thinking of her purpose this time, she took a deep breath, and then said: "Director Li, Li Yapeng is the first student in domestic entertainment now, and you can only set off your identity by cooperating with him."
The male and female protagonists of a film and television drama, male and female, can raise the price.
is like Zhao Yanzi, as the first actress in domestic entertainment, and later matched Lin Zhiling in "Red Cliff", giving people a feeling that Lin Zhiling has a big coffee position.
But in fact, she was bending before, that is, she was just a model.
There is also "The Richest Man in Tomatoes", Shen Teng was almost the first laughing star in domestic entertainment at that time, and the heroine was blind, giving people a feeling that the heroine and Shen Teng were at the same level.
RTHK likes to play this game, but in fact it rarely succeeds.
But they can't help but be vegetable and fun-loving.
Li Shengyao is the director, and Li Yapeng is acting for him now, which can indeed enhance his popularity.
However, he is not a star, he wants to make quick money, he directs slowly, and when good works come out, his fame will naturally rise.
"No, I'm still young, just take your time."
Cai Yinong was speechless, but she was a smart person, and soon continued: "Director Li, then I don't want overseas dividends, Li Yapeng plays your male number one, how about it?"
She is an agent, she really has nothing to say, no wonder the artist calls her Mother Cai.
"No, you don't."
"Director Li, why did you refuse?"
In her opinion, this is simply no reason to excuse herself, what do you do when the first student of internal entertainment plays your play?
"Three reasons, the first is that his price is too high, the second is that he doesn't necessarily listen to me, and the third and most important one, his temperament is not suitable for my play."
Li Yapeng's characteristics of a man in the northwest are very strong, and his facial features are too rough.
It's okay to be a few years younger, but now it's not suitable for acting in idol dramas.
Cai Yinong didn't expect Li Shengyao to refuse so completely, she nodded with a wry smile, realizing that there was nothing to gain today, and she couldn't help but be a little disappointed.
Li Shengyao smiled, "Mr. Cai, you come to my company, and the artists will bring you all." ”