Chapter 357: Who to Distribute It

"Breaking Bad" has a good reputation, and Fox Group intends to buy the rights to remake."

"'Extreme Escape' was released in a beautiful country, and the Asian community is very popular."

"The Girl We Chased Together in Those Years" was launched, Chai Zhiping: This movie will be the light of Asia."

"During the filming of "Raid", Hong Jinbao: We want to create a completely different movie."

"Amanda. Seyfried joins "Hurricane Rescue," and the film will start shooting in June. ”

""Hurricane Rescue" is scheduled to be released worldwide, and the president of Warner expressed his willingness to cooperate with Fenghua.

……

The temperature on Hong Kong Island is already relatively high in March, so you can walk with a short-sleeved shirt outside.

However, it is customary to turn on the air conditioner indoors on Hong Kong Island, generally about 20 degrees, and it is a little cold when you sit for a long time.

If you are indoors, you should still have a jacket ready to avoid catching a cold.

In a tea restaurant in Tsim Sha Tsui, people come and go, many families go out, the elderly and children are there, and some are noisy.

Mr. Lee dressed casually and sat by a window.

Jiang Zhiqiang sat opposite Li Shengyao, and between the two people were seven refreshments, including xiaolongbao, rice cakes, and spring rolls.

Li Shengyao had already eaten breakfast, but when he saw such a delicious table, he couldn't help but eat some of it.

He then brought a bowl of soy milk and drank it while looking out the window at the street.

Hong Kong Island should be the most complex city in China, and there are many foreigners here, which can be seen everywhere.

The state of foreigners is significantly different from that of locals, they walk more slowly and take smaller steps.

The locals are in a hurry, as if the end of the world is coming and they have to hurry up.

It's too busy, and there's no time to enjoy.

But it's also good to be busy, not to be cranky, and to spend those numbing times better.

"Director Li, is Hong Kong Island very different from the mainland?"

"Well, it's different, the temperament is different."

Many people feel that mainlanders are impetuous and can't settle down.

I haven't been to Hong Kong Island, and when you come to Hong Kong Island, you will find that the people here are more impetuous.

The waiter had a gloomy face and smashed the dishes and chopsticks at every turn.

The courier urged the employer to hurry down and not delay his time.

After the stall owner finished selling, he immediately turned his head, unwilling to say a word to the customer.

In TVB's film and television dramas, the hero and heroine always meet some acquaintances along the way, constantly greeting each other, and looking quiet and peaceful.

But in fact, the vast majority of people here are in a hurry, with the attitude that you don't want to delay my time.

Lee doesn't really like Hong Kong Island.

Compared with other cities in China, the only advantage here is probably internationalization, and there are many foreigners here.

Locals are accustomed to speaking English after them.

Other than that, there's not much to say about the city.

Lee Shengyao came to Hong Kong Island this time to be a guest of honor, and tomorrow night there will be an Academy Awards party, when he will attend as a guest to present the Best Newcomer Award, that is, to give the trophy to Jay Lun.

In addition, it is the "Raid" and "Baby Project".

There is also a meeting with Jiang Zhiqiang.

Hearing this, Jiang Zhiqiang did not continue the topic, he turned around and took out a document from his backpack and handed it to Li Shengyao.

"Director Li, look at this, this is the sales breakdown of the DVD of "Punch, Dad" in the North American market, as well as a small amount of TV broadcast rights bill."

Hollywood blockbusters, the real money is the peripherals and the post-production.

It's like the "Mission Impossible" series, every time I invest so much, two or three billion US dollars, Brother Tom has to share it.

Even if the world box office is seven or eight billion US dollars, it has just returned to its original cost.

But the movie has always been filmed, and it is after the movie is painted here that the real producer makes money.

The film and television rights of streaming media all over the world, the right to broadcast television, and the rental and sale of discs can almost be said to be pure profits.

That is, a little money will be allocated for the production and distribution of discs, but not more than 30%.

The cost of a disc is very low, often one-tenth of the selling price.

For a blockbuster like "Mission Impossible", it is not a problem to earn two or three hundred million after the movie.

And if there are peripherals, it will be even more profitable, just like the explosion of "Frozen", after the movie was released, the sales of the heroine's dolls surpassed Barbie's, making Disney make a lot of money.

Copyright protection in Europe and the United States is still very beneficial to the producers of film and television dramas.

This is also the reason why Li Lianjie can get a salary of 10 million US dollars in Hollywood.

Otherwise, the box office of his movies is not high, pointing to those box offices, the film company would have died a long time ago.

Li Shengyao unfolded the information and looked at it.

The distribution of "Punch, Dad" in Europe and the United States and the copyright agency were handed over to Jiang Zhiqiang.

The film has already been released in North America, but the box office share has not been so fast.

It's that the income of discs is faster.

In addition, some Chinese-language TV stations in North America have also purchased the broadcast rights of "Punch, Dad".

The total of the two incomes is more than 800,000 US dollars, deducting Jiang Zhiqiang's commission, there are 800,000 US dollars, although it is not a lot, it is money after all.

"Director Li, if there is no problem, I'll turn you around later."

Li Shengyao nodded, "No problem." ”

Jiang Zhiqiang followed up and said: "There is also some income in Europe, and it has not yet arrived so quickly. ”

Li Shengyao nodded, "It's okay, I understand." ”

He actually just returned from France.

He went there to naturally scout the location, and then he met with the leaders of the embassy and expressed his safety concerns about filming.

The leaders of the embassy introduced him to the Chinese Chamber of Commerce, and then through the Chinese Chamber of Commerce, Li Shengyao negotiated with the senior management of a local security company and made a deal.

During the filming period of June, July, and August, Fenghua hired them for 50,000 euros a month, while the security company took care of the safety of the crew during the filming.

In the words of the Chinese Chamber of Commerce, "We are all here to ask for money, don't get too deep and let these locals solve the problem on their own." ”

Li Shengyao agrees with this view.

He has no idea of rectifying the law and order in Paris, it has nothing to do with him whether there is chaos here or not, just don't disturb him filming.

It's better to take yourself out and let the local forces deal with the mess.

A smile appeared on Jiang Zhiqiang's face, "Director Li, I used to help people distribute it, and the bosses of those film companies urged me, you are different, you are a person who does big things, you can calm down." ”

Li Shengyao shook his head, "I can't, I'm just as impulsive, but I know the rules of the game, and it's not time to split the money yet." ”

It stands to reason that the cash flow of the theater should be very good.

But there is no way, the whole world is like this, when the box office is divided, the rope is deducted, procrastinating, and the box office is generally divided into a year to a year and a half.

Jiang Zhiqiang laughed, and then asked, "Director Li, "Hurricane Rescue" will be released globally, who are you going to hand it over?"

The café was very noisy, with customers coming in and out, and children yelling.

The smell of soy sauce and vinegar wafts through the air.

The waiter had a cold face, like a dead mother.

It stands to reason that this is definitely not the place to talk about things.

But on Hong Kong Island, even the rich like to talk about business in such places.

Jiang Zhiqiang suddenly asked, and Li Shengyao took a sip of soy milk, "Warner has contacted me and said that I can help me distribute it globally, and I haven't agreed yet." ”

Global distribution is a big deal, but it's not a big deal.

Hollywood blockbusters can be distributed worldwide because they have quality merchandise in their hands.

It's like Warner, they used to have a lot of good movies, they were shown in major countries around the world, they had connections with local distributors in those countries, they had channels.

So when they have a new movie, a few phone calls can solve the distribution problem.

And Huaxia films, if they want to be distributed globally, if your movie is good enough, it will naturally do.

In Lee Shengyao's previous life, "Wu Ji" and "Red Cliff" were both released worldwide and released in several major European countries.

Of course, the box office is not very good, and there are not many venues for painting.

If you have a good movie, no one will dislike it, and there is no such thing as deliberately making things difficult.

There are more distributors, and they are not monolithic, working together to ban your movie.

For foreign films, the distribution cost of European and American films generally accounts for about 17 percent of the box office, and theaters take 48 percent.

In other words, the production company can get about 35% of the box office.

The reason why Li Shengyao is looking for Cheng Long is because Cheng Long is a brand and a business card.

With Cheng Long, theaters in Europe and the United States are at least willing to give it a try, if the quality is good and they can make money, they will definitely screen it on a large scale, and no one will be able to get along with the money.

Warner did contact Fenghua to release "Hurricane Rescue" on the condition that they pay a 20 percent distribution fee.

It's a little higher than 17 percent, but it's reasonable.

After all, Warner is also a middleman, and he has to contact other country publishers.

However, Li Shengyao did not agree.

He still wants to keep the money for his own people.

Publishing is not a difficult technical job, in fact, it is a network.

In other words, the quality of mainland films is not good, and if mainland films can be exported on a large scale like Hollywood, mainland filmmakers will naturally be able to get to know distributors from other countries.

Lee Shengyao has one or two movies a year, and there is no need to arrange for people to go to countries around the world to build relations.

If he has a lot of films, he will even set up an overseas distribution company by himself.

When Jiang Zhiqiang heard this, his eyes lit up, "Director Li, I'll help you issue it, 19% of the issuance fee." ”

After deducting 17 percent of the issuance costs of European and American countries, Jiang Zhiqiang will earn 2 percent.

This fee is a point cheaper than Warner, which is a good thing.

However, there are some things that Li Shengyao still has to make clear to Jiang Zhiqiang.

"Mr. Jiang, I asked Cheng Long to perform "Hurricane Rescue" in order to screen it on a large scale around the world, not to say that every country, a small opening of the painting, one or two hundred screenings, I need to be large-scale screening in Europe and the United States."

What he means is to ask Jiang Zhiqiang to use his connections to try to get more films for "Hurricane Rescue".

"Director Li, on this point, I can only say that I will do my best, in the end, I still have to watch the quality of the movie, the quality is good, then there is naturally no problem, I have the confidence to speak, if the quality is not good, then it is impossible."

Jiang Zhiqiang paused slightly, "Cheng Long's "Myth" is also a small-scale release in the beautiful country. ”

Cheng Long came back from Hollywood, "New Police Story" was not released in the beautiful country, and there were no distributors in Hollywood who were willing to release it, and they were not confident that the film would not even make money on the distribution cost.

British distributor Tou Tie released "New Police Story" in the UK, but only 30,000 pounds at the box office in two weeks, a loss.

"Mythology" took advantage of the popularity of ancient costumes in the mainland at this time and was released in a beautiful country, but it was less than two million US dollars at the box office.

So in the end, it still depends on the quality of the movie.

Li Shengyao smiled and did not answer.

Jiang Zhiqiang continued: "Director Li, as a friend, in fact, I want to persuade you, Cheng Long is indeed a superstar-level actor in the world, and he is now back in Hollywood to act in movies, acting in "Rush Hour 3" and "Shanghai Noon", he should be able to get a salary of 20 million. ”

"However, the moviegoers in Europe and the United States are more mature, and they attach great importance to word-of-mouth, even if they are fans, they are very rational, and the quality is not good, and it is difficult to make money."

"It's not that with Cheng Long, you can make a lot of money."

As one of Asia's most powerful independent distributors, Jiang Zhiqiang is indeed keen in his analysis of the global film market.

In Li Shengyao's previous life, except for Tom Tom and Xiao Lizi, the box office has been very good for decades.

Even after Downey Jr. played the Iron Man fire, there was still a film about Waterloo.

Captain Johnny Depp is the same, there is a loss out of the movie.

In terms of movie-watching, European and American audiences must have higher requirements than mainland audiences.

Li Shengyao smiled and nodded, and then affirmed: "Mr. Jiang, I have confidence in this movie. ”

He took another sip of soy milk and found that the air conditioner here was too cold, and the soy milk cooled quickly, and it didn't taste so good.

Li Shengyao pushed the soy milk away, picked up the chopsticks and picked up a xiaolongbao, put it in his mouth, and a stream of hot soup flowed from his throat into his stomach, and the whole person was much warmer.

He smiled, "Mr. Jiang, there is no problem with the quality of the movie, and I want to release it on a large scale all over the world when the time comes." ”

"Only if the quality can keep up, I can guarantee a large-scale release."

Li Shengyao nodded, "When the time comes, you will need to run more in terms of discs, streaming media film and television rights, and TV broadcast rights." ”

The income of Hollywood blockbusters includes three aspects, one is the box office of the movie, the second is the streaming film and television rights, TV broadcast rights, and disc rental, and the third is the movie peripherals.

is like "Avatar 2", the box office of the movie is 1.4 billion, and it has just returned to its original cost.

Later, the streaming media rights, TV broadcast rights, and disc rental and sales earned a total of 500 million US dollars.

The next 500 million is almost a pure profit.

Li Shengyao also pointed to "Hurricane Rescue" to make a lot of money after painting, and he believes that with the reputation of "Hurricane Rescue", it is no problem to earn 100 million US dollars in the later stage.

This money will not be distributed to Cheng Long and Zhongying, it belongs to him alone.

Jiang Zhiqiang smiled, "Director Li, since you trust me, I won't let you down." ”

(End of chapter)