Chapter 231 Explosive works, hot trailer
"Yu Tang, congratulations on the explosion of the ratings of "Snow Leopard".
"Director Ouyang has a unique vision and won this drama, without the publicity work of Mango Channel, there would be no ratings of "Snow Leopard" today."
"Be modest, the platform is important, but it still depends on the quality of the TV series itself, even if the snow leopard is broadcast on the magic capital channel, it will have the same effect."
After receiving the congratulatory call from Director Ouyang, Zhou Yutang also had a smile on his face.
The mood is quite good.
After the "Snow Leopard" viewing meeting, several TV stations bid for the price, and when the price reached 1.2 million, the rest of the TV stations have already withdrawn from the competition.
Only Mango Terrace and Magic Capital Terrace shouted to the end.
Mango TV strongly overwhelmed Modu TV with a price of 1.38 million for a single episode, and won the first round of exclusive broadcast rights of the Snow Leopard TV series.
Modu TV gave up following to the end, considering that the station had just received a large-investment anti-Japanese war drama of the same type, so it missed "Snow Leopard".
Zhou Yutang only received news from Tian Ming last night, with the popularity of "Snow Leopard", the deputy director of the film purchase department of Modu TV was severely criticized by several big leaders in the station after he went back.
Don't look at the usual TV festivals or film viewing parties, the leaders of the film buying department of those TV stations talk and laugh and have a good relationship.
In fact, the competition between satellite TV and television stations for ratings has never stopped.
Mango Channel, as a veteran leading satellite TV station, now symbolizes the peak of domestic TV station ratings, and the leading stick was snatched away by Modu TV, how can it be willing?
"Snow Leopard" helped him recover a city, while the Anti-Japanese War drama that Modutai spent a lot of money to buy had poor ratings, and the situation was a little embarrassing.
Director Ouyang's voice sounded relaxed and pleasant: "Yu Tang, how is the variety show planning plan you said?" Mango TV here can fully support you. ”
"Recently, I've been busy doing film promotion work."
Zhou Yutang laughed: "Leave it to the company's variety show planning department to improve the details, and it won't be long before there will be a specific plan." ”
He talked to Director Ouyang about the variety show "Where Are You Going, Dad", which is still the planning plan he made.
"Good!"
Director Ouyang perked up and said happily: "The pace of life in the city is too fast now, and it is difficult for parents and children to have the opportunity to share the joy of family.
After ending the call with Director Ouyang, Zhou Yutang shook his head and laughed.
For a TV station with both ambition and strength, variety shows and TV series are the two carriages that support the ratings of TV stations.
Especially in recent years, variety shows have become more and more influential, and the effect of driving ratings has become more and more important and obvious.
Director Ouyang obviously couldn't wait.
He wants to tell Modu TV who is the person who is the speaker of the domestic satellite TV station.
There is competition between TV stations, and there is a lot of water here.
But it did not harm Zhou Yutang's interests at all.
On the contrary, because of this relationship, he benefited a lot.
In general.
The TV station that has mastered the channel is high up and has a transcendent status.
Star artists categorically dare not offend the TV station, otherwise there will definitely be no good fruit to eat, and in serious cases, they will even face a ban.
But for now, there is no first-line TV station in China that openly targets Zhou Yutang, and at most everyone does not communicate.
But even Lantai, Zhejiang Province, which has never had a good relationship, has been pursuing the opportunity to mend the relationship with Zhou Yutang.
The reason is simple.
Zhou Yutang's film and television dramas and variety shows are all popular works.
Such a TV station ratings of the Tongtian generation.
If you dare to target, then Zhou Yutang will turn his head and cooperate with the enemy, and you won't be able to raise your head if you fight.
The example of Modu TV is here, with Zhou Yutang's influence and the high-quality variety shows and film and television resources in his hands, he can completely support any satellite TV station to the top.
As it stands.
Mango, Modu, and the top three national satellite TV stations in Suzhou Province all have a close relationship with Zhou Yutang, and the two cooperate.
The three television stations seem to have formed a delicate but solid relationship.
And Zhou Yutang was left and right in it, making a fortune in a muffled voice.
Zhou Yutang took the time to go to the mountain school.
Let Zhou Gongzi take the students, either take the students to eat and drink, or go out to have fun.
Zhou Yutang was afraid that she would bring bad seedlings in her company.
It happened that Zhang Songwen finished filming "Before Dawn", and there was a fairly relaxed holiday, so he was brought in to teach.
"Brother Songwen, how is it, how are these two newcomers to the company?"
"Reyizha has a very good talent, and her acting skills already have a very good level."
Zhang Songwen's expression was very calm: "As for Guli Naza, she has a lot of room for improvement"
High EQ Statement: There's a lot of room for improvement.
Low EQ: That is, there is no acting skills.
This is also normal.
A girl who is only 18 years old and has never been exposed to acting, if she has acting skills, she is a genius.
Guli Nazha originally relied on her face to eat, and Zhou Yutang didn't expect her acting skills to explode.
Enrolled in Nortel to receive basic teaching, and then the company's famous teachers opened a small stove, as long as they could get by.
is hot, whether it is Zhou Gongzi or Zhang Songwen, they have a high opinion of her, and there is a chance for her to get practice opportunities in some plays.
"Brother Songwen, congratulations, the ratings of "Before Li Ming" are good."
"The ratings have been blown up by "Snow Leopard", and now Ruojun is really amazing, his acting skills have improved a lot, and I suddenly found that I seem to be old."
The two had to chat freely, and Zhang Songwen said with some emotion: "I also watched the drama "Snow Leopard", and the filming was really good. ”
"Before Li Ming" starring Zhang Songwen also has a rating of 2.85%, which can definitely be regarded as a hit drama this year when the ratings are declining.
Director Liu Jiang brought a luxurious lineup of Haiqing + Lin Yongjian + Zhang Songwen, and also gave a wonderful performance to the audience, and the reputation was very good.
But "Before Dawn" is still no match for "Snow Leopard", an unexpectedly fierce dark horse.
Since its release on Mango Channel, it has not been broadcast for more than half of the time, and the ratings have broken three, and it has won the first place in the ratings of TV dramas in the same period in the evening.
The ratings have soared all the way, and Zhang Ruojun's popularity has also soared.
Sohu's Boss Zhang probably couldn't stand Boss Jia's wanton throwing money, and this time he decisively negotiated with Jiangdong Entertainment, and at a sky-high price of 60 million, he won the webcast rights of this TV series with great explosive potential as soon as possible, and took it away with "Hello, Old Times".
Mr. Zhang's pain is because there is too much money.
Zhou Yutang was very kind and helped Boss Zhang relieve his pain.
However, Sohu is indeed a strong foundation, and these two dramas are also worthy of the money thrown by Mr. Zhang, and they are almost brave on the video platform.
"Hello, Old Times" has brought a lot of traffic to Sohu, and "Snow Leopard" has occupied the top position in the daily click-through list for two consecutive weeks, with more than 57 million views.
I haven't met Zhang Songwen for a long time, and the two made an appointment to eat fish.
Zhang Songwen drank a glass of wine and stopped his chopsticks: "By the way, Yu Tang, I have a scene next, I may have to go to the hospital for a while, and I can't teach for a while, so you have to arrange it." ”
"Is that the "Mind Art"?"
"That's right, it's a doctor this time."
Zhang Songwen nodded slightly, and chatted with Zhou Yutang about the script and characters.
His performance method is to summarize the behavior patterns that meet the characters' settings through careful observation and thinking, and then design some special and realistic small actions for the characters in the play.
For example, if he wants to play a fish seller, Zhang Songwen may squat in the vegetable market for a month or two, carefully observing what the real fish seller usually does.
It's the same with playing a doctor.
Zhang Songwen wants to gradually construct this specific character through close observation of the doctor's work and living habits.
It's a laborious way to perform, but it certainly works.
In order to shoot "Sister Peach", Ye Dexian lived in a nursing home for a long time, and even carefully considered the length of her nails.
But very few actors do that at the moment.
The actors who are not famous also play tricks, and there is no room to play at all.
And for celebrities and actors with coffee positions, my time is very precious.
They have to do this, and as early as the arrangement of the brokerage team, they will go to take on a few more dramas and endorsements, which can be as much as millions of income.
Xu Ming of the company's TV drama business department proposed to give Zhang Songwen more dramas and endorsements, which Zhou Yutang rejected.
Everyone has their own familiar rhythm of the performance.
Zhou Yutang has a positive attitude towards Zhang Songwen doing this.
It's such a nuanced performance.
It is only then that Zhang Songwen has been created.
"Sister Mani, how did you come up with the idea of calling me?"
"Hehe, Yu Tang, your suggestions for "Mental Art" are very good."
Huo Wenxi's voice, which is fully familiar, is still as good as ever: "What have you been busy with lately?" ”
"I'm ready to do the publicity work for "Big Man"."
Zhou Yutang laughed: "Over there for "Sweeping Drugs", how are the preparations? ”
"Liu Qingyun and Zhang Jiashen's schedule has been vacated, and I have also communicated with Huang Xiaoming and Gao Yuanyuan, and it will probably start in November, do you want to come over then?"
"Sister Mani is really neat, no wonder Boss Yang is so relieved."
Zhou Yutang laughed: "I see if there is time to arrange it at that time, and the matter over there will be handed over to Sister Mani." ”
"I'm just a part-time worker, not as good as Ah Tang, so I have to drink tea together."
Huo Wenxi also smiled happily.
She is in a high position in Yinghuang Group and is Boss Yang's right-hand man, and she must be slapped on the back by people in ordinary times.
But the good words that came out of Zhou Yutang's mouth undoubtedly made her very useful.
After a brief chat, Zhou Yutang hung up the phone.
Liuliu, the female author, caused a great response to a "Snail House" last year, and this time "Heart Art" is also a book made by her.
This drama is a TV series led by Shanghai Film Group, jointly produced by Yinghuang Group and Jiangdong Entertainment, Zhou Yutang took a 20% share, and by the way, he was named as a producer, and put forward specific guidance for the whole drama.
Some time ago, Huo Wenxi, the person in charge of Yinghuang in the mainland, came to Zhou Yutang to talk about this drama.
Some books written by female authors often have a common problem.
Regardless of the occasion and the right time, it is time to talk about love.
In "Heart Surgery", there is a scene of doctors and nurses flirting in the operating room, what do you think when you let those patient audiences watch it?
Huo Wenxi handed over the script to Zhou Yutang, and he hired a professional doctor as a consultant to modify this kind of plot as appropriate.
This is a TV series with a realistic medical theme that is rarely seen in China.
After all, the script should be a little more serious and show enough professionalism.
But.
Zhou Yutang's heart moved slightly.
Fingers tapped thoughtfully on the tabletop.
Workplace dramas seem to be a pretty good idea.
…………………………
The entertainment industry in August was very lively.
"The Great Earthquake" is still ravaging the film market, and after setting a new box office record, the daily box office has dropped sharply, but it is still steadily approaching 600 million.
Boss Jia, chairman of LETV, also rang the opening bell of the Shenzhen Stock Exchange, and the opening price of LETV reached 49.44 yuan, 20.24 yuan higher than the issue price of 29.2 yuan, an increase of 69.32%.
In one day.
Boss Jia has a net worth of more than 10 billion.
Seeing this, video sites such as Tudou and Youku are desperately burning money.
The crazy influx of a large amount of capital has led to an overall increase in salaries in the film and television industry.
Zhou Yutang has been busy with publicity work recently, and this time "Big Man" smashed 18 million publicity funds.
Posters in various major cities, hard advertising, as well as billboards at bus stops, subway stations, and cinemas, almost all traditional publicity channels have begun to be implemented.
This is just the first step.
Then came the variety show.
Ace programs such as "Entertainment Live" and "Best Scene" have been decided, and other star talk shows such as "Very Quiet Distance" have also been arranged, and then Mango's "Everyday Upward" and "Happy Camp" have been arranged.
As for the Magic Capital Terrace.
"Running Man" is undoubtedly Zhou Yutang's propaganda self-reserved place, the latest episode of "Running Man", whose ratings have exceeded 4.3%, is definitely qualified to be called a domestic phenomenon-level hit variety show, as long as it goes further and breaks through the 5% mark, another national-level variety show will be born.
Zhou Yutang has already sent a notice to Mingjie's company to do a program plan about "Big Man", and he will be a guest with Fan Binbin at that time.
Internet marketing promotion is also a very important aspect, and the first version of the trailer of the movie was released, which immediately aroused an extremely enthusiastic response.
At the beginning of the trailer, there are several producers of Jiangdong Entertainment, China Film Group, Guangguang Media, Shanghai Film Group, and Yinghuang Group.
The opening portrayed the low-level old policeman Sun Dasheng played by the little man Hu Jun.
Then switch directly to Zhou Yutang's drunken life of gold fans.
The contrast is striking.
Then there are the highlights of the clubhouse box.
Jay Chou's picture flashed.
Zhou Yutang was wearing a suit vest, holding a cigar in his mouth, hugging Fan Binbin and Tang Yan left and right.
The arrogant and domineering face that cannot be reached is chilling.
Hu Jun said to Zhou Yutang with a cold face: "Dong Zhao, people are doing it, the sky is watching, as long as you live, you can't break the law." ”
In response to him, Zhou Yutang smiled excitedly with a slightly evil spirit.
Then.
The pictures of Xu Guangtou, Guo Tao and others flashed by.
The trailer ends with a nightclub where demons dance wildly.
Zhou Yutang hugged the two girls.
One is the good-looking Gulnazar, and the other is the hot clothes with an explosive body.
He waved his hand in a dashing manner.
The top DJ in the nightclub who spent a lot of money to invite suddenly shouted in a low voice:
"Tonight's consumption will be paid by Zhao Gongzi!"
The trailer goes dark amid the frantic cheers of the nightclub women.
Then.
Zhou Yutang, who represents the chaebol bigwig, has a slightly evil and cold face, and the resolute face of the old policeman Hu Jun, who symbolizes the little people at the bottom, seems to be looking at each other.
One side is contemptuous.
One side is furious.
In the end, it jumped out of the time when the movie was released.
The trailer has a total of 1 minute and 45 seconds, which makes people feel unfinished after watching it.
This version of the promotional video was released, and the audience's appetite was also hooked.
Can't help but be curious about the plot of this movie.
For the average viewer.
This movie seems to unveil the mystery of the lives of those top rich second generations who are far away from their lives.
People always have voyeuristic desires.
Who isn't curious about what the lives of those rich second generations are like?
In a word.
The stimulation is directly full.
The discussion on the Internet is even more frenzied,
"Okay, you're the governor of Jiangdong, if you have money, you will become bad, right?"
"Raise Fan Binbin and Tang Yan, play one dragon and two phoenixes!? Scumbag, are you worthy of Liu Shishi? Is it worthy of Liu Tianxian? ”
"I'll go, can this movie really be made? What is Zhou Yutang's background? ”
"It's so exciting, I have to watch this movie."
"Qiao Feng VS Lone Agent, who won in the end?"
"Qiao Feng doesn't have BGM, so he is not Zhou Yutang's opponent."
"Are there any good people who are anxious to ask Zhou Yutang to hold those two beauties in the nightclub?"
"Just watching the trailer, Zhou Yutang is creepy when he sees it!"
"Du Du seems to have evolved after winning the actor, and his acting skills are simply explosive."
Guli Nazha was in her sister's apartment, holding a tablet, and happily looking at the comments on the Internet.
She usually lives in the apartment rented by the company, but Naza's sister also works in the capital, and she sometimes goes to the house that her sister rents in the capital for a small gathering.
"Naza, what are you smiling at?"
As soon as Sister Nazha came out of the shower, she saw Nazha being there silly.
"Sister, I'm going to be on fire."
Gulnazar immediately handed the tablet in his hand to his sister as if offering a treasure: "Look at this. ”
Gulinati wiped her wet hair with a towel, and then watched with interest the teaser clip that Nazha clicked on.
Soon after.
She stopped wiping her hair.
The whole person was captivated by the trailer.
Gulnazar laughed again: "Sister, you don't see me, beautiful, right?" ”
"Huh? Got you? ”
Gulinati was slightly stunned and shook her head: "Where are you?" I was just looking at your boss, he's really handsome, but he looks so bad. ”
"The boss plays the villain chaebol son in this play."
"Oh, that's no wonder, I'll watch it again and savor it."
Gulinati played the trailer again, wiping her hair as she watched it.
After reading it, I couldn't help but ask curiously: "Naza, is your boss usually like this?" It doesn't feel like he's acting. ”
"Sister, don't you know that there is something called acting?"
Guli Nazha puffed out his chest, and his tone was a little proud: "My boss is the youngest Academy Award actor in history." ”
"Okay, good, good, I know that your male god is amazing, let's go watch this movie together when the time comes, I think it's pretty good."
"Of course, the movie made by the boss is definitely a masterpiece."
Gulnazar nodded before he reacted: "Sister, did you just see me?" I'm the beautiful woman who was held in the arms of my boss. ”
"I'm patronizing to see Zhou Yutang, it seems that there are Fan Binbin and Tang Yan, and you?"
"!! at the end"
Gulnazza directly replayed the trailer again, and then clicked pause near the end, excitedly exclaiming:
"Sister, look, that's it, I'm in the boss's arms!"
(End of chapter)