"Haha, I knew it!"

Wu Yuan leaned proudly on the boss's chair and threw a fax on the table: "Five hundred theaters, although there are still very few, but it's okay." ”

It's true that dozens of theaters can't create much box office, but five hundred is different.

There are only 400 or 500 movie theaters in Japan!

Although it is not as exaggerated as in Japan, if the 500 theaters in North America are released normally, if the attendance rate is good enough, it can almost create a box office result of 50 or 60 million US dollars.

This is also the largest share that Hollywood can give.

If you do the math, the producer will probably be able to make a profit of $20 million, which is much better than the million-dollar buyout price given by the six major companies in Hollywood.

And the DVD distribution rights are still in hand, and you can sell it again.

This is already the largest profit margin that "Gravity" can do in North America.

The premise is that the film can really gain a cult following among sci-fi fans in North America.

In this regard, Wu Yuan is still very confident.

"Promise him." He smiled and said to Li Xiaoping: "Let Universal arrange a North American release as soon as possible, but it is estimated that it will be November and December soon." ”

After the arrangement for the North American release of "Gravity" was finalized, the biggest obstacle to the film was cleared.

In China, the release of "Gravity" has entered the final stage, and in the one-month release period, the cumulative box office has reached a new record of 532 million in the exaggerated mainland box office.

not only broke the previous record of 286 million yuan for the box office champion of Chinese films "The City is Full of Golden Armor", but also doubled directly!

Now, there is still a box office growth of three to five million per day.

This daily box office result is still very good data in the current mainland film market.

So the General Administration issued a document to "Gravity", allowing the screening period of the film to be extended for another month.

and "Red Cliff", which was released half a month later than "Gravity", but it was only released for half a month, and the daily box office also fell to about the same as "Gravity", only three or four million a day.

The cumulative box office performance of this movie in the mainland is only 172 million yuan, which is less than half of the more than 300 million box office in the original time and space!

However, in the Hong Kong and Taiwan markets, the box office performance of "Red Cliff" is higher than that of "Gravity".

Taiwan market, because "Gravity" was not released here, so "Red Cliff" is unique in Taiwan, and Sister Zhilin is also from Taiwan, which greatly stimulates the Taiwan market.

In just half a month after its release, "Red Cliff" received 207.7 million Taiwan dollars on Taiwan Island, and the final box office is likely to break 300 million Taiwan dollars.

On Hong Kong Island, the two films competed together.

But Hong Kong Island is Wu Baige's base camp, plus Liang Chaowei, Zhou Yunfu, and Jin Chengwu in the starring roles are all big stars on Hong Kong Island, and Gong Li's influence is not comparable at all.

So in the Hong Kong Island market, "Gravity" lost to "Red Cliff" with a score of 22 million Hong Kong dollars and "Red Cliff" with a score of 30 million Hong Kong dollars!

In South Korea, Singapore and other places, "Red Cliff" also performed well at the box office, and it has set new box office records for local Hong Kong Island films.

It's all thanks to Golden Harvest Cinemas!

Golden Harvest is a cinema chain based in Hong Kong, Taiwan and Southeast Asia, Singapore and Malaysia, and Golden Harvest, which has been fully acquired by Orange Sky Entertainment, naturally supports the films of its parent company, and arranges the film schedule vigorously.

In this regard, in the era of light and shadow in Southeast Asia, where there is no own cinema, it is indeed impossible to compete.

Wu Yuan was also mentally prepared for this.

He just wants to snipe "Red Cliff" in the mainland and Japanese markets, as long as he can hit the box office of "Red Cliff" in the two largest box offices.

In other small markets, even if "Red Cliff" sells well, it won't make a lot of money.

Now it seems that "Red Cliff", which is already doomed to failure, is no longer the focus of Wu Yuan's greatest attention.

He's more focused on something else now.

Light and shadow broadcast!

Previously, because he had been busy preparing for the release of "Gravity", post-release publicity work, global distribution and other matters, Wu Yuan really didn't have much time to pay attention to the affairs of another company under his control.

But now that the affairs of "Gravity" have been dealt with, and the release results have basically settled, he also has to deal with the matter of light and shadow broadcasting.

In just over two months, the software will be online!

"How about it, have you bought the copyrights of TVB and Shaw Brothers?"

As soon as he came to the office floor of Light and Shadow Express, Wu Yuan found Wang Xin.

"It's all talked." Wang Xin lifted the frame of his glasses and said calmly: "TVB's Hong Kong dramas, Shaw Brothers' movies, and Golden Harvest movies, including Emperor's, have all bought the online screening rights." ”

"It's all 15-year contracts, but Director Wu didn't negotiate the copyright of the whole of Asia, and only bought the exclusive broadcasting rights in the mainland."

"In order to buy the rights to screen the film and television of these companies, a total of 50 million US dollars were spent."

Fifteen years, 50 million US dollars, an average of 12.5 million US dollars per company, less than a million US dollars a year, this price is really not expensive.

"It's a pity that I didn't find the leak!" Wu Yuan sighed quietly.

If you can spend 50 million US dollars to buy the 15-year exclusive broadcast rights of these companies' film libraries on the Asian network, you will make a lot of money!

"Is it an exclusive right?" Wu Yuan asked again.

Wang Xin nodded affirmatively: "Yes!" ”

"That's worth it!" Wu Yuan praised with satisfaction: "Good job!" ”

Although there is really nothing like the right to broadcast exclusively on the Internet, all mainland video websites are using pirated resources, and no one respects the genuine version.

It may be that the domestic piracy industry has been rampant for almost 20 years, and there has been no change, so those film and television companies on Hong Kong Island really have no idea about the so-called exclusive online broadcasting rights.

Just think about it.

Since the 90s, the mainland has been making a large number of pirated discs of Hong Kong Island films, and a large number of classic Hong Kong films have been made into low-cost pirated discs and sold everywhere in the country.

There are also albums of Hong Kong and Taiwan singers, which are all pirated in the mainland.

Don't look at the 90s to the beginning of the millennium, those Hong Kong and Taiwan singers can sell one or two million records at every turn, but most of these are contributed by Hong Kong, Taiwan and Southeast Asia, and there are really not many genuine ones in the mainland.

If pirated discs can be counted, then the mainland can immediately explode the sales of millions of copies.

Therefore, in the eyes of most Hong Kong and Taiwan entertainment companies, the mainland genuine market is completely hopeless.

It's been like this for the past 20 years, and if you want to put an end to piracy in a few years, and everyone will support the genuine version, is it possible?

Especially after the development of the Internet industry, all kinds of pirated movie resources and pirated music resources are flying all over the Internet, and they are shared and downloaded for free, and the genuine industry has been hit again.

In this case, even the most optimistic Emperor believes that there will be no genuine market space in the mainland for at least ten years.

Since there is no market to speak of, someone is willing to spend real money to buy the so-called "network exclusive broadcasting rights", of course, they can sell it.

Even Orange Sky Entertainment, which was fighting with the era of light and shadow, did not refuse this good thing of picking up money for nothing, and let Golden Harvest sell all its library resources to Light and Shadow Express.

That's more than 10 million dollars!

That's not a small amount of money!

Of course, it is limited to the exclusive right of online broadcasting in the mainland, and large companies such as TVB and Emperor are not stupid, and the protection of genuine copyrights in other Asian regions is still very good, and piracy resources on the Internet in other Asian countries and regions are not so rampant.

The fact that they can sell the mainland's online exclusive broadcasting rights at a low price does not mean that they will also sell the mainland's exclusive broadcasting rights in the whole of Asia.

Wu Yuan's heart to pick up the leak was shattered.

"But it's enough to have the exclusive broadcasting rights in the mainland." Wu Yuanmei thought to herself.

Even if he does not succeed in pushing the mainland's networks to clean up in advance, crack down on piracy, and formalize video platforms, then at most by 2014, the domestic online video business will be on the road to genuineness.

At that time, the online exclusive broadcast rights of these Hong Kong dramas and Hong Kong films in his hands will be very valuable, whether it is put by himself, used to attract users, or distributed to other online platforms, and a distribution fee will be charged, it will be a sure profit!

"Mr. Wang, I heard that the final online version of Light and Shadow Express has been completed?"

"Let's go, show me."

Wu Yuan pulled Wang Xin with a smile and walked to a computer room of the company.

Wang Xin casually found a computer and sat down, and opened the [Light and Shadow Express] that had been downloaded in advance on every computer in the company.

Looking at the familiar black and red software logo, Wu Yuan showed a relieved smile.

The fast broadcast still appeared!

However, the fast broadcast made under his promotion this time is similar to the fast broadcast in his memory, that is, the appearance is similar, and the inside has been changed beyond recognition.

As Wang Xin gently double-clicked the software logo, a software that occupied half of the screen immediately popped up.

A simple and refreshing waterfall-style homepage soon caught Wu Yuan's eyes.

I saw that the top of the premiere was a horizontal recommendation position, which could insert four horizontal posters at the same time, Wang Xin pointed to this position and said: "This is the reserved homepage recommendation position, when the software is online, what movie or TV series we want to recommend, you can insert the poster into this position." ”

"All users, as long as they open the software, they can see the scrolling poster recommendations, and the exposure effect is very good."

Below this, there are other recommended positions, which are divided into two major blocks according to movies and TV series, and the two major blocks are again subdivided according to different themes.

"Love, Costume, Suspense, Urban, Family, Comedy, Martial Arts, Military, Youth ......"

Different themes are classified separately, and there are 4 recommended slots under each theme, which can place posters and specific introductions of 4 film and television dramas.

And at the bottom of this main page, which occupies two-thirds of the main page, are: "Personal Center, Film Library, My Likes, Hot Discussion" four choices.

Wang Xin continued: "The personal center is where users log in to their accounts, modify their personal information and find viewing records. ”

"The film library will put all the film and television dramas with the company's copyright into it according to the theme, release year, and release country, and provide a search and search function."

"My favorite is the collection column, users can collect the movies and television dramas they like to watch, so that they can watch it directly next time."

"The hot discussion is based on Director Wu's suggestion, a small forum within the software, all users can post and speak on this forum, and they can also open up different partitions according to different film and television dramas."

"This suggestion of yours is very good, I have been struggling with how to make a software that can only watch videos improve user stickiness."

As soon as this "hot discussion" function came out, users could not only watch movies and television dramas in our software, but also exchange movies and TV series with netizens from all over the world, share their favorite dramas, discuss the actors' acting skills, and so on. ”

"All of a sudden, our video playback platform has a social attribute!"

"Director Wu, your idea is amazing!"

Facing Wang Xin's praise, Wu Yuan smiled implicitly.

As a descendant, anyone who has been surfing the Internet for a long time knows that any online platform, if it wants to have user loyalty and stickiness, must have its own social attributes.

Short video platforms like Douyin have to have a friend system, and you can chat in the APP.

Long video platforms are also almost all engaged in their own in-software forums, and the comment system is very perfect.

Where is this?

Wu Yuan still has a big move that can really increase the stickiness of software users, which is useless!

"How did the real-time barrage system I asked you to do?" Wu Yuan asked expectantly.

"It's already being tested!"

Yes, the big move prepared by Wu Yuan is the real-time barrage system!

When it comes to the ways that video websites can increase user stickiness, what can compare to the barrage system?

With the function of real-time barrage, users can immediately increase the interactivity when watching videos!

Watching the video has changed from simply watching it to being able to complain while watching, and even watch the complaints of other viewers at the same time, and every move can have a sense of real-time feedback!

All of a sudden, the human fear of "loneliness" was diluted.

Watching videos alone is no longer a lonely thing, but full of fun, and you can watch it with netizens from all over the world, complain together, and laugh together!

The real-time barrage feature is so crucial.

The technical difficulty of this thing is not high, but the effect is very good, how could Wu Yuan let it go! (End of chapter)