Chapter 450: "Inception", which was released first,

"But it's not a little too short, just over a minute."

As soon as the trailer ended, Anne Hathaway took the lead in applauding and praising it.

Wu Yuan shook his head and smiled, explaining: "This is just a warm-up promotional video, and it will be placed as an advertisement in Times Square and other places with LED advertising screens. ”

"Online platforms such as Twitter and YouTube will also be available at the same time."

"Half a month before the official release of the movie, there will be another official trailer and release it in theaters and on the Internet."

Unlike a few years ago, when a movie usually only prepared a trailer, these days with the development of the Internet is becoming more and more developed, there are more and more ways to promote movies.

Preparing a few more trailers is not a difficult thing for the distributor, but the publicity effect is very good.

"Sounds great." Mads Mikkelsen said expectantly.

"Alright, guys, go home and get ready, and get ready for the rest of the movie promotion!" Wu Yuan clapped his hands and said solemnly.

It's July.

The release date of "Interstellar" is set for August 12, the tail of the summer file.

As the release date gradually approached, from production and distribution companies such as Universal and Paramount to actors such as Anne Hathaway and Mads Mikkelsen, they were all nervous and preparing for the pre-promotion of "Interstellar".

However, on the Internet, the news of the finalization of "Interstellar" became hot for a few days, and it was quickly robbed of curious eyes by another movie.

Nolan's new film "Inception" is about to be released.

For this movie, from the beginning of production, Nolan has a strict confidentiality system.

How strict is it?

When the filming plans were announced early in the film, it was rumored that Leonardo DiCaprio's character name was Jacob Hastley, while Ellen Peggy's character was named Isabella.

All fans who follow this movie think that this statement is true, after all, the name of the protagonist of a movie really has no meaning of secrecy.

Until, the movie was about to be released, and Nolan slowly announced that the rumors were false, but in fact, the hero and heroine were not called by this name

It's just a smokescreen on official propaganda.

And all the details about this movie that were previously announced on the promotion are all fake and deceitful.

Good guys, I don't know if Nolan is really strict about the secrecy requirements of this movie, or if he deliberately uses it as a topic to hype.

Anyway, with such hype, the global attention of "Inception" has risen.

Many fans who were not interested in this movie were inevitably a little curious about Nolan's secrecy.

Human beings are so cheap, and the more you don't let me know, the more I want to know.

The tighter you hide, the more I want to see what's hidden.

And Legendary Pictures, which mainly controls the investment and distribution of this film, also took the opportunity to announce the long-awaited trailer for fans.

Leonardo waking up by the sea, exciting shootouts on the streets, upside-down London, and a world that is constantly collapsing and exploding, everything is so attractive.

Nolan really brings a mysterious, thrill-looking sci-fi world to a global audience!

With so much excitement and anticipation from the audience, on July 8, 2010, "Inception" held its world premiere in London.

On the day of the premiere, all the guests and critics who watched the film received rave reviews, and they were full of praise for the content of "Inception", and they scored high scores one after another, and the word of mouth exploded.

On July 13, 2010, "Inception" had its Hollywood premiere in California, and three days later, it was released in North America!

Thanks to the good word-of-mouth and media expectations brought by the London premiere, countless North American audiences immediately bought tickets to enter the cinema to experience the film.

Three days on the weekend of its premiere, "Inception" earned $47.52 million at the box office, directly topping the weekly box office!

Los Angeles, inside a movie theater.

Looking at the spinning top that kept spinning on the screen, as if it was stopping, a trace of confusion flashed on Liu Yifei's face.

"Senior brother, did Cobb wake up at the end, or is he still in a dream?"

Wu Yuan smiled and said, "If you think he woke up, then he woke up, and if he thinks he is still in a dream, then he is still in a dream." ”

"Nolan doesn't give a standard answer, it's entirely up to the audience."

The ending of "Inception" will be the place where this movie has aroused the most discussion, and Liu Yifei is not exempt from vulgarity.

She frowned and thought for a moment, and said uncertainly, "Well, it seems that it is not enough to read it once." ”

"To be honest, I'm a little confused, a little confused about reality and dreams. In the end, when is it a dream and what is a reality?"

"But I hope that in the end, Cobb will wake up, go back home to the kids, go back to the good and real world."

Kind-hearted people, after watching "Inception", will be more inclined to hope that Xiao Lizi will finally return to reality and have a happy ending.

And people who are more true and have more thinking are more willing to believe that the last spinning top did not stop, and Xiao Lizi is actually still in a dream, which seems to be a happy ending, but in fact it is just an ethereal dream, and he has not gained anything.

There is no good or bad between the two, it's just a different direction of the ending, which one you want to believe, purely depends on the fan's own inclination.

That's what Nolan wants.

In fact, this result is also in line with the psychology of most people in reality.

People always believe an answer that they want to believe, even if it's not necessarily true, right?

"It's a really good movie." Wu Yuan said with a smile: "Next, this movie will definitely become a hot topic among fans around the world, and the box office will skyrocket." ”

What really established Nolan's reputation as an international director is this "Inception".

Before "Inception", Nolan's "The Dark Knight" trilogy, although it was good at the box office, only had some word-of-mouth and popularity among the superhero fan base, at least in places outside of North America, where the popularity was very limited.

But the movie "Inception" is different, this is a movie that will become a classic, even if it is put ten years later, it will still be mentioned by various inventories.

Nolan has also truly gained global popularity and has become a benchmark figure for the new generation of science fiction film directors.

The box office performance of more than 40 million in the first weekend is the best proof of this.

And this box office result is just the beginning, and in the next week or two, "Inception" will be released on a large scale around the world, setting off a higher wave.

Witnessing the release of this masterpiece, Wu Yuan is still quite touched.

"I hope that "Interstellar" will also become a masterpiece movie that is regarded as a treasure by fans in the future, and ten years later, twenty years later, it will still become a classic and be mentioned!"

"I'm sure it will!"

"Well, I believe it too!" Liu Yifei nodded his head heavily. (End of chapter)