Yewang Group established a smart car manufacturing company in June 2013.

At that time, several well-known so-called new car-making companies in China had not yet been established.

Tesla in the United States has launched two electric vehicles, the Roadster and the Model S. In particular, the Model S launched in 2012 has won many awards and high praise from the market, making Tesla stand out in the European and American car markets.

I keenly feel that the domestic electric vehicle market will also follow.

At that time, the country was threatened by the smog problem, and the government increased support for new energy sources, such as wind and solar energy, to reduce the consumption of fossil energy such as gasoline and coal, and reduce carbon dioxide emissions. Biomass energy and other industries have been developing on a large scale, and electric vehicles are gradually being promoted in the field of public transportation.

However, the market for household electric vehicles is not yet hot due to the limitations of usage habits, battery technology and charging facilities.

I am sure that these issues will definitely be resolved gradually.

Electric vehicles are definitely the future development direction, and now is the eve of the market start, which is the best time for industrial layout.

Therefore, just after the Spring Festival in 2013, I convened a meeting of the group's strategic management committee and formally put forward a proposal to enter the field of smart electric vehicles.

The seven members of the Group Strategy Committee are three non-executive directors, three senior executives, plus me.

The Group's development plans, major operational and investment decisions must be approved by the Strategic Management Committee.

First of all, I proposed that the smart electric vehicle project be placed under the group's listing platform, Yewang Technology Company, and raise 3 billion to 5 billion yuan through the issuance of new shares to start the project.

"I, I'll give you my opinion."

After I finished speaking, Dong Jinping, CFO of the group, said a little hesitantly: "Mr. Zeng, last year, in order to promote the business of the culture and sports sector, the listed company raised 6 billion yuan through additional issuance. The 6 billion yuan used to produce movies, television and buy broadcast rights to events has been almost spent, but the income has not kept up, while the personnel and administrative expenses of the culture and sports sector have soared, resulting in a serious decline in the company's profits. Shareholders have voted with their feet, and the company's share price has fallen 10% from last year's high. ”

"At this time, if you engage in additional issuance, the capital market may not necessarily support it, and if the news goes out, it will affect the confidence of shareholders, and the stock price may fall further."

"Yes, Mr. Zeng, with such a big investment, I also think we should be cautious." Peng Dong, the group's director and managing partner of Jinghai Investment Fund, said:

"Electric vehicles, while promising, are a bit early after all. At present, the country is still dominated by fuel vehicles, and the acceptance of electric vehicles is still very low. Moreover, automobile manufacturing is not comparable to making mobile phones and TVs, and it is not possible to invest billions of dollars to start. What's more, our mobile phone and TV product business has not yet made a profit, and these two companies have borrowed 40 billion yuan from listed companies and have not returned it! ”

Peng is always the largest institutional shareholder of a listed company in Yewang Technology, and he has a lot of opinions about the mobile phone company and the TV company borrowing funds from the listed company, and he feels that the group is pumping the blood of the listed company.

Later, the group agreed to pay the listed company 6% annual interest on the loan, and he reluctantly agreed.

Lin Jun, vice president of the group in charge of strategic investment, saw that the atmosphere was a little tense, and came out to play a round and said:

"Ladies and gentlemen, we used to be planning from the perspective of the group's long-term development, and now we not only have entertainment information and content, but also TV and mobile terminals to deliver content to users. Automobile intelligence is a major trend, and smart cars are also a user terminal in the future, if we can have this terminal, the scale of customers and user stickiness will be further improved. ”

As the group's vice president of strategy, Lin Jun was able to comprehend my strategic intentions.

Zhang Qiang, president of the group, also went on to say:

"Yes, I think Mr. Zeng's strategic vision is definitely ahead of its time. What we are discussing now is probably primarily a question of timing. I propose that we can take two steps, the first step is to set up a smart car project team under the group's strategic development department, first do some preliminary industry market research and analysis, and the second step, when the time is ripe, we will formally establish a smart car manufacturing company? ”

This suggestion is more modest. Not only did they not oppose me, but they also took care of other people's worries.

Market research doesn't cost much, as for when the time is ripe, we will discuss it later!

It is worthy of being the president.

However, I don't have the word mean in my dictionary.

Meanness is ordinary, there can be a mediocre person, not a mediocre enterprise.

Sooner or later, a mediocre enterprise will be a dead end.

I went all the way from the countryside in the northwest to the capital, and developed from a one-person company to a group company with a market value of more than 200 billion yuan, relying on vision and momentum, not relying on moderation.

What I decide, I must do.

Thinking of this, I smiled and said to everyone:

"Your opinions are very reasonable, the smart electric vehicle industry is a bit ahead of the curve in China, and the investment will be very large. However, the development of Yewang Group to the present relies on advanced vision and daring. TESLA IN THE UNITED STATES HAS RELEASED THE MODEL S TWO YEARS AGO, AND YOU CAN GO AND FIND OUT THAT ALTHOUGH IT IS EXPENSIVE, IT SELLS VERY WELL. I think China's electric vehicle market will also start soon, and now is the best time to enter. ”

Everyone was silent.

I glanced around the room and said:

"Of course, I understand everyone's concerns. The company is not my own company, and I will respect everyone's opinions. I propose that we set up an automobile company under the group, with a registered capital of 3 billion yuan in the first phase, and I will personally invest 1 billion, the group will invest 1 billion, and the listed company will borrow 1 billion. Once the company framework is in place, I will be responsible for bringing in external strategic investment as soon as possible. Do you think this plan is okay? ”

Everyone still didn't speak.

I turned to Mr. Peng, who was sitting on my left, and said with a smile: "Mr. Peng, now that the operation of the TV company is normal, I will ask them to repay 10 billion yuan to the listed company as soon as possible, and then the listed company will lend it to the automobile company, the interest will be calculated, and the principal will be returned as soon as the first strategic investment is in place, do you think this is okay?" ”

Seeing that I said so, Mr. Peng nodded helplessly:

"Mr. Zeng, you want to be so thoughtful, you can also ..... Mr. Dong, what do you think? ”

He kicked the ball to Dong Jinping, the group's CFO.

Dong Zongyi, who was sitting opposite Mr. Peng, was nervous, he touched his nose with his left hand, laughed dryly, and then said softly: "You two bosses just say it's okay." ”

"Haha!"

At this time, Zhang Qiang, who was sitting on my right, smiled heartily and said:

"I think this plan is good! There is not much pressure on the group and listed companies! It's just that Mr. Zeng is going to break the bill again, the boss has the courage! ”

"No problem! I don't feel anything about money, I just want to do something practical. ”

I concluded:

"So we're so happy to decide today?"