Chapter 40: The Night Market Has a New Change

"Go, Liu Wei and they instigated many businesses to close their doors before, so let's take a look at the situation today."

Ji Le picked up the necessary tools to go to the night market, a voice recorder, a camera, and a hat.

The two smiled tacitly, walked out of the office, and went to the cafeteria to deal with it first.

At eight o'clock in the evening, the two rushed to the night market.

"Huh? Why are there so many people today? ”

Xue Wanbing looked at the people coming and going in the night market in surprise, compared to the previous desertion, it was much more lively.

Although many of the businesses on the streets are closed, there are still many people who are driving businesses and carts setting up stalls.

What's more, there are a lot more customers coming to play and spend, which means that the situation in the night market has improved a little compared to before.

Ji Le shook his head, also a little puzzled, he hadn't attracted investment to the night market yet.

The food city on Shanda Group's side is still under construction.

"Let's go in and have a look, maybe we'll know what's going on."

The two walked very slowly, looking at the situation in the merchant's store, and observing the price and some hygiene conditions in the barbecue restaurant.

The more I looked at the two, the more surprised I became, the previous high-priced beer of 40 yuan and four bottles was canceled, and the sky-high crayfish disappeared.

Instead, compared with other regions, the price of goods is about the same, even if it fluctuates, it is not more than one or two yuan.

What's more, the sanitation situation has improved a lot, at least there will be no grease everywhere, the dishes and chopsticks have been replaced with new ones, and there are fire hydrants and so on.

"This change is not small, it seems that the merchants have changed their temperament."

Ji Le's eyes were a little happy, these gratifying changes made him feel that his previous efforts were useful and not in vain.

Moreover, the subsequent introduction of night market operation guidance may make the situation of the night market better.

"Why don't we go to Second Sister Lu and ask about the situation?" Xue Wanbing smiled and looked at Ji Le.

"That's what we mean, let's go."

The two continued to walk inside, saw the barbecue restaurant of Second Sister Lu, and found it very lively.

Second Sister Lu was busy like a spinning top, flipping the ingredients on the barbecue, and constantly greeting customers enthusiastically.

It was hard, but she had a good laugh.

"Second Sister Lu, your business is really good."

Hearing the familiar voice, Second Sister Lu raised her head and looked over, it was Ji Le and Xue Wanbing, who were sitting in their seats with a smile.

She was a little surprised, and then greeted warmly, "You guys are here, I will invite you to eat whatever you want." ”

"No, no, how can you make all the hard-earned money."

Xue Wanbing smiled and waved her hand to refuse, "Just give us some casually." ”

"Okay."

Second Sister Lu was very refreshing, turned around and selected dozens of skewers to put on the barbecue stove.

About half an hour, after all the roasting, the two wanted to take this opportunity to chat with Second Sister Lu, but when they saw that there were too many people, they were all full, so they dispelled the idea.

When it was about one or two o'clock, there were fewer people, and while Second Sister Lu was resting, Ji Le smiled and chatted with her.

"Second Sister Lu, has business been so good these days?"

"It's almost, in fact, it was only after those foreign merchants suddenly closed their doors that they began to slowly improve."

"It's you guys who came to take the VCR that day." Second Sister Lu responded while wiping the table.

"Speaking of which, I have to thank you for this."

When Ji Le heard this, he asked with a smile, "How do you say that?" We didn't help you. ”

"Haha, I mean thanks to you for closing those foreign merchants, and you have also had your business licenses revoked and fines, it is estimated that you will not be able to do business for the time being."

"Originally, the night market was very popular before, but after the arrival of foreign merchants, malicious competition, price increases, and inferior ingredients caused the night market to lose a large number of customers."

"Well, now they can't do it when they're closed, and we, the local merchants, have been thinking."

"We can't learn from them, so we immediately rectified it in accordance with the regulations of the night market, you see, the headlights in the house, and the barbecue grill are all newly bought."

"And I also listened to your suggestion, and lowered the price with other merchants, and agreed not to compete viciously, and those customers were very willing to come when they saw this."

"After all, the night market is still very fun, it is close, and there are many ways to eat, drink and have fun."

Ji Le listened with a smile and was very emotional, "It's because you respect consumers that consumers are willing to come." ”

"By the way, have you solved the problem of ingredients? You can't buy from that side anymore. ”

"Of course, in fact, we are also forced by foreign merchants to buy goods from there, and they must have eaten kickbacks in this matter."

When Second Sister Lu said this, she looked determined and looked very angry.

Over the years, they have bought inferior ingredients at normal prices, not only losing money, but also losing credibility.

If it weren't for Ji Le's great determination this time to straighten out many foreign merchants, otherwise they would have to continue to be exploited.

Hearing this, Ji Le and the others understood.

The reason for this new change in the night market is simply that the way of doing business has changed.

Only with regular prices and fresh ingredients can we attract more customers to consume.

The night market itself is in a good location, close to schools, shopping malls, and residential areas, as long as it is not outrageous, everyone wants to come.

And there are a lot of tricks in the night market, not only all kinds of snacks, but also other amusement games, which can meet people's needs for fun.

"Second Sister Lu, do you want a better business?" Ji Le deliberately sold a pass and looked at her with a smile.

Hearing this, Second Sister Lu suddenly became interested, she naturally hoped that there would be more and more customers, so that she could easily feed her family by making money.

"Of course I thought, is there anything you can do?"

"The solution is very simple, let me ask you first, do you use these video software? Do you want to watch the live stream? ”

"Of course, you mean...?"

Second Sister Lu looked at him suspiciously, now the Internet and self-media are quite developed, she naturally uses these things, and she likes to watch them very much.

"I suggest you can open a live broadcast to promote your characteristics, and now a lot of people are doing this, and the effect is okay."

"You find your own style, such as humor, popular science, nonsense, etc., and then promote your store."

"Or maybe you find someone to taste and appreciate the recommendation, promote your own special barbecue, and then ......"

Ji Le spoke in an orderly manner and told her the business plan in his heart.

These are all methods that he has gained in his previous life and have proven and succeeded.

Second Sister Lu was stunned at first, but she didn't expect that the other party still knew how to run a business, which was a little surprising.

The more she listened, the more pleasantly surprised she became, her eyes lit up, and she found that among the many methods proposed by Ji Le, there were really a few that suited her, such as self-media, and a live broadcast.

"Thank you, I didn't expect you to know so much."

Second Sister Lu was so happy that she thanked her again and again, and decided to start trying tomorrow.