The biggest winner of the Olympics is the video platform.

And the biggest winner at the moment is, of course, the microvision platform.

About five or six years ago, when all kinds of small videos and live broadcast websites were surging in the Warring States period.

The two or three largest live broadcast websites have had a large number of mutual exploitation of each other's popular anchors.

Because these anchors with a fixed audience, a job hop will often bring hundreds of thousands or millions of viewers to move their strongholds.

So at that time, the price was about 35 million a year to 10 million.

If you can exceed 10 million, you can make headlines.

But in the past few years, live broadcast websites and short video platforms have been bloodied, and almost all tracks have achieved results, and the leaders will probably occupy more than half of the market share, and then the next two or three will maintain a small part of the market.

This situation is often the result of official intervention and not allowing capital to dominate.

Otherwise, it would have been a crushing monopoly long ago.

Therefore, this kind of mutual digging is gradually decreasing, after all, the high and low have been divided, and it is unlikely that a single anchor and Internet celebrity will shake the pattern formed after burning billions and tens of billions.

So at that time, when Yan Qing's attention broke through the highest record of the short video platform, reaching 130 million, the platform side was not too vigilant.

Maybe the account of "Gai Qingyun Benzun" was too desireless, neither trying to monetize, nor looking for official platforms to jointly hype up resources.

In fact, the top Internet celebrity accounts in these big platforms are almost the result of the joint creation of MCN companies and platforms.

A very small number of big-star accounts are amateur players.

Song Siyu set up an MCN organization to support Yan Qing's development, but she knows very well that all Yan Qing's outbreaks must be based on his winning the Olympic championship.

So if you don't win the championship, no matter how much money you spend, it's half the effort, and it's not worth the big investment.

And once you win the championship, it is twice the result with half the effort, and no matter how much you invest, you will get huge benefits.

With the tradition of her businessman family, she naturally developed obscenely in the early stage, prepared for the foreshadowing, and began to break out once she won the championship.

So it doesn't smell like MCN.

So Yan Qing became famous and registered an account in the Youth Games, Lao Pi's concert began to be promoted to the star level, and the topic of the Olympic warm-up match continued, and it reached that peak after a series of super attention such as shooting, winning championships, and performances in the Olympic Games.

He followed the path of the big stars of acting.

It's not the daily live broadcast hyped by the Internet celebrity MCN agency, showing works every day, and pulling traffic every day, he is an endless stream of news events superimposed on the outbreak of the Olympic year.

The largest platform, which occupies 63 percent of the country's share, didn't pay much attention to him.

I really feel that he has no oil and water on him, he never opens a live broadcast to bring goods, and never links with them to make money.

It's as if they didn't take the initiative to interact with a few big celebrity accounts with huge followers.

Because of this kind of celebrity account, depending on which tree is the biggest, they will come to live and expand their influence, and theoretically they should also pay a fee.

As a result, the microvision platform, which ranked third in market share and only about 10 percent, used 800 million to sneak attack.

At that time, the price of 500 million or 600 million was the platform with the second largest market share.

As a result, Yan Qing canceled the number of "Gai Qingyun Benzun", and after moving to the microvision platform, there were still a lot of sour voices in the industry at that time.

800 million, I'm afraid this price is crazy.

What kind of anchors and Internet celebrities have a call value of 800 million?

Those top Internet celebrities live broadcast hundreds of millions of goods in a live broadcast, and sell tens of billions a year, how much water is in it, and how many tricks are still clear to discerning people.

The key is that this guy doesn't bring goods, doesn't make money, and can't make 800 million yuan by digging up past websites.

And it is extremely rare for an Olympic champion to remain popular for a year or two after the Olympic Games, even if the website platform wants to use him to attract traffic, the effect is difficult to say lasting.

Unexpectedly, after Yan Qing returned to China from the Olympic Games, she didn't even have time to return to the base camp of her province, and she successively relied on Qionghai Sports Resort, Right Bank Fighting, and HK's Fighting Match, a series of topics that are difficult for other Internet celebrity anchors to achieve, and continued to ferment.

It's so red that it's hot!

Just by changing jobs, it has brought tens of millions of user growth to the Weishi platform, which is nothing in the short video industry with hundreds of millions of daily active users.

But in the follow-up, these continuous hot spots have made the growth of tens of millions of users continue to grow steadily by more than 100 million.

Once more than 100 million daily active users appear on the microvision platform, the market share will silently climb to more than three or four percent!

And I have to mention here that the No. 1 short video platform, the most important feature for survival, is the AI intelligent algorithm.

It seems that every video slides up and down the next, but in fact, the more you watch, the more short videos that are closer to your preferences will be pushed by the background big data to retain users.

That's why there is a joke in the market, a certain number is cultivated, as long as it is opened, I like to watch the beauties rub the edges, all of them are, I like to watch the production of science and technology, one after another, that is, to save all the flavors I like.

This algorithm has allowed the platform to win the national share war, and even become the largest video platform in the world.

Perhaps it is this situation of an international winner that makes this platform not care too much about the existence of a single blogger like Yanqing, and the market has long passed the stage where bloggers can still coerce the platform.

Even if he doesn't take the initiative to retain Yan Qing, he has this proud intention to show the market.

I never thought that there was really something about the microvision platform.

Their short video, which seems to be sliding up to the next one, is staring at the characteristics of this algorithm.

They are slightly expanding on the basis of user preferences and pushing videos with different tastes.

This is actually just the right fit for the sense of anticipation that no one knows what the next one will be when a finger slips.

After all, the algorithm of cultivating an account has been popular for several years, and everyone is a little tired of it.

No matter how much you like it, you will be aesthetically tired after watching it for a few years.

It is precisely in this link that the microvision small video will always push some different fresh videos.

Those viewers who were attracted by Yan Qing originally came to watch his video, swiping it casually, rubbing the edges, and then sliding it may be music, sports, outdoor, funny.

Similar, but more colorful.

Although the cultivation account has firmly grasped the preferences of all users and tried to push the content that users like, it will also cause users to be deeply immersed in it, more and more only watching a few types of content, and even watching videos all night will not appear anything new that they have never seen.

I didn't compare it before, but now I look at it, oh yo, it's a little fresh, and I haven't seen the genre before, so rich.

It stopped on the microvision platform.

It's a trade-off relationship.

In fact, some signs have been highlighted in Makan before.

Those videos on the right bank exploded, and the audience couldn't reflect it from anywhere.

Yan Qing is here to fight with others, and the HK media and domestic self-media must still publicize it, and then the deity number is confirmed.

There were a lot of fans and viewers around Makan who rushed over to cheer.

It has attracted a huge amount of betting across the country.

When he came to Rongdu, he just posted a video before setting off from Makan, talking about bringing the Olympic champions to the stage to cut the ribbon.

Just a ribbon-cutting ceremony can attract tens of thousands of people.

Gai Qingyun even used the first-person perspective to shoot the video throughout the whole process, sending pictures of the sports students working on the floor, sleeping in the garage, and working hard in the early hours of the night.

Other Olympic champions also gathered around the charging outdoor lights to eat, drink, play and sing, and wrestle with each other.

Then the next morning they surveyed up and down the empty building.

In fact, except for Yan Qing playing the game and having to take off his smart glasses, all his videos are from the first point of view.

The original intention was to be with Gai Qingyun, and the two brothers experienced life simultaneously.

But he inadvertently formed his rather special video style.

The novelty of the experience is accessible to all audiences.

Think about it, so many Internet celebrity anchors, even if there are those who deliberately do first-person perspectives, how can Yan Qing face so many special scenes that ordinary people are difficult to experience?

This is still the scene of his visit to Guan Gong without any double-flower red sticks, just the shooting before the Olympics, the performance under the Eiffel Tower, the shotgun endorsement passive protection organization bare-ass surrounding, and the fighting scene from the right bank to Makan.

Which is not wonderful.

Internet celebrity anchors have to think about scripts every day.

Yan Qing's life is a natural script.

People who are really awesome live in awesome at any time.

Every time the audience watches it, there is a kind of ", aren't you a shooting athlete, how to sing",

"Damn, you're fighting so well?"

"Damn, you beat people so hard......"

"Damn, you're so good at business......"

"Damn, you sports students...... How can there be a purer happiness like the ancients? ”

In short, he is breaking through cognition and breaking through his label positioning at any time.

Forcibly pulled these users to stay on the microvision platform, although they didn't necessarily come here, they didn't go back to see there.

But it is very clear that the data of the entire microvision platform is skyrocketing.

And Song Siyu for the image of Yan Qing's eldest brother, but also to avoid taxes.

The 800 million yuan is actually donated by the microvision platform to the sports construction fund under the Anhui Provincial Sports Institute, and the funds are earmarked.

The Anhui Provincial Sports Institute has a little stake in each sports city.

Therefore, the image and reputation of the microvision platform are also quite good, even those who understand it know what is going on.

In short, the data has risen and the image is brilliant, which makes the entire microvision platform excited.

Then it is even more necessary to make good use of Yan Qing, a winner and loser, with big resources.

Many times, the industry boss will inevitably be a little lazy, but the chaser is more attentive.

At least from Yan Qing's return to China to sign a bunch of contracts in Pingjing, to Qionghai, the Right Bank, HK, and then to Rongdu, it has been almost half a month.

The number one platform still hasn't reacted.

The microvision platform began to conquer the city.

Is the effect of Rongdu so good?

Take the initiative to contact the Olympic champion, is this going back to Luzhou, can we participate in the comprehensive promotion of the situation.

After all, we are also a donor of the 800 million "Sports Construction Fund".

Of course, Song Siyu couldn't ask for it.

(End of chapter)