Attacking from the aftermarket, and eventually moving to mass production.

Zhang Fugui fully recognizes this promotion idea of wheel bearings.

But whether this method can succeed or not, he has no score in his heart.

The technical department said that the bearing level of Nanshan is not inferior to the international giants in terms of test results.

But do the owners of those garages believe this?

Does he believe it himself?

Anyway, Zhang Fugui is a little hairy.

"The selling point?"

"What a selling point!"

"200 yuan hub bearings are disadvantages, 50 yuan hub bearings are advantages."

Cao Yang's words left everyone speechless.

The owner of the car in the market to find a repair shop to change a wheel bearing, if it is genuine, basically to spend more than 300 yuan.

The cost component of this is probably that the main engine factory spends 15 to 200 to buy a wheel bearing from the bearing manufacturer, and then sells it to the repair shop at a price increase of 350%.

Then the store earned another 100 yuan or so.

This profit is not very rich.

But the amount of victory is okay.

After all, the current road conditions are not as good as those of later generations, and the quality of wheel bearings is not as good as that of later generations, and the corresponding wear will be more serious.

After driving 180,000 kilometers, there is still a great possibility of problems with individual bearings.

It's not that those repair shops don't want to use cheap wheel bearings, but the bargains are often less accurate, and it is a bit difficult to even press them in.

Not to mention driving 10,000 or 20,000 kilometers, it is likely that there will be problems again.

In this case, the car owner will definitely come over to make trouble.

Now if Nanshan Technology Co., Ltd. can really provide qualified quality and a price of 50 yuan a wheel bearing, few repair shops can refuse.

"Mr. Cao, 200 yuan a piece naturally can't be sold, but is 50 yuan too cheap?"

"We can't do it at the cost price, can we?"

He is familiar with the procurement of raw materials and equipment for wheel bearings, and he still has a general understanding of the cost.

Although Zhang Fugui hopes that the company's pricing is as low as possible, so that the pressure on the sales department can be much less.

But if it is sold at a loss, he actually disapproves of it.

After all, it's not a long-term solution.

"Small profits but quick turnover, opening the market first, in fact, is not impossible."

Dai Hanbiao really hopes that the production line can be started, so that the pressure on him, the head of the production management department, will not be so great.

"Our wheel bearings adopt a relatively advanced heat treatment scheme, and the materials are all purchased from China, and the cost of parts is much lower than that of peers."

"Although 50 yuan does not make money, if the depreciation of plant equipment is removed, it will not lose money."

Zeng Tingting naturally supported Cao Yang.

So she stepped forward and explained.

"At present, I have not received orders from the main engine factory, and the production line is idle, so it is not impossible to start the production line without calculating the depreciation cost to the bearing."

Cai Rong also interjected next to him.

According to Zeng Tingting, at least there is no loss in material costs and labor costs, and this business can barely be done.

"That's it, our hub bearings, as long as the other party's MOQ reaches 100 pieces, we can ship them at a price of 50 yuan."

"If it's less than 100, the price doubles."

"The sales department immediately moved, on the one hand, to recruit some agents, and on the other hand, to directly promote to various repair shops."

Cao Yang cares most about sales.

Although the profit is very fragrant, the turnover is closely related to the points.

As long as it is not really a loss, or even as long as it is not a serious loss, this business can be done.

After all, the purpose of doing this now is ultimately to obtain mass production orders from OEMs, and the after-sales business is not long-lasting.

……

When Nanshan Technology Co., Ltd. was worried about the promotion of wheel bearings, Li Jianfeng, who was far away in the magic capital, was also reporting this matter to Bu Defan.

Zhang Fugui has not been idle during this time.

Several domestic customers, he has actively promoted his own wheel bearings.

He even specially asked the procurement of the main engine factory to help introduce some first-tier suppliers who needed gears to know him, so as to naturally promote products.

However, the results are not so ideal.

The luck of nut plates and wheel bolts seems to have disappeared.

"Li, I don't deny that the information provided by the other party looks very good."

"The tests seem to be in line with our drawings."

"But the wheel bearing is different from other parts, it is a very important safety part."

"Not only are the working conditions very harsh, but there are also high requirements for corrosion resistance."

"Its requirements for the accuracy and wear resistance of the parts are also very high."

"So far, Volkswagen has only approved SKF, TIMKEN and NTN products worldwide."

"Today, eighty percent of our wheel bearings are imported from SKF in Europe, and the remaining two percent are also imported from NTN in Toyo."

"I know that the company has requirements for everyone to increase the localization rate, and everyone is under great pressure in this regard."

"I also recognize that Nanshan is a relatively technical and unique manufacturer among the suppliers in China."

"But I don't think the conditions are yet ripe to replace SKF and NTN with their wheel bearings."

Bu Defan, as the manager of the parts procurement department, directly rejected Li Jianfeng's proposal.

It's not that he has an opinion about Nanshan Technology Co., Ltd.

On the contrary, his impression of Nanshan is quite good.

Otherwise, I would not have taken the initiative to recommend Nanshan's nut plate to the German Volkswagen before.

He simply felt that the wheel bearing was a part that needed to be used to bear the load and provide precise guidance for the rotation of the hub.

It is a very important component in the car, and it is subject to radial loads when subjected to axial loads.

Even if there is pressure on the localization rate, he does not dare to replace it easily.

"Bu Defan, what you said makes sense."

"But theoretically, as long as it passes the single product test and the actual car durability test, it is not impossible to promote the localization of wheel bearings."

"We're just missing an opportunity to confirm the durability of a real car."

"As long as you communicate with the R&D department of the German headquarters, it is not impossible at all."

Li Jianfeng still wants to work hard.

If this is successful, his KPIs for this year will look good.

At that time, there is even hope to evaluate an excellent employee or something.

Of course, Zhang Fugui exerted his strength on him, which is naturally a very important reason.

Otherwise, why are people so active?

"Lee, it's a pity!"

"The key parts such as the wheel bearing, even if there is no problem with the durability of the real car, the headquarters will not easily loosen the mouth and use a Chinese domestic manufacturer."

"There's no need for us to waste time on this."

Bu Defan's words were very direct, so that Li Jianfeng didn't know how to pick them up.