A lot of things in the automotive industry are normally much slower than in the IT industry.

Compared with the news in the entertainment industry, the speed of transmission is even slower.

But this is also relative.

Ordinary people do not pay special attention to the information related to Xingchen Motors.

After all, until now, I don't know when other people's products will come out.

It is nothing more than when Xingchen Automobile was established, it attracted a wave of traffic slightly.

However, people in the automotive industry pay attention to Xingchen Automobile, which is not ordinary.

"Mr. Wang, basically the first model of Xingchen Automobile is a high-end sedan developed against the BMW 730."

"At present, the quotation conditions given to suppliers are 10,000 units in three years, and mass production is expected by the end of next year or the first half of next year."

"The configuration of this model is said to be very high, except for the well-known 3.0T twin-turbo engine and 8AT automatic transmission, many other configurations are only used in high-end luxury cars."

"It is said that the airbags are equipped with six, and all models are equipped with a smart key entry system and a one-button engine start."

"There are some other configurations, and we are also looking for some suppliers to inquire, but I heard that Xingchen Automobile has signed confidentiality agreements with various suppliers, and there is no way to inquire about some specific news."

Zhu Jianbo gave Wang Ying a quick report on the situation of Xingchen Automobile, and the string in his heart was completely put down.

Although there were rumors on the Internet that Xingchen Automobile was taking the high-end route, Cao Yang also promised to the CEOs of various independent brands that he would not compete with them.

But the message is the message, and the promise is the promise.

Before the boots hit the ground, everyone's hearts were still empty.

There is no way, who makes the entire Huaxia independent brand, either using Nanshan's 1.5T turbocharged engine, or using Nanshan's gearbox, or both.

As long as Xingchen Automobile enters the car manufacturing and builds a model with the same positioning as everyone, then no one is confident that it can compete with Xingchen Automobile.

Even everyone is worried about whether Nanshan is willing to provide engines and gearboxes normally in the future, and will these core parts be regarded as a weapon in the competition process?

All kinds of possibilities have appeared in everyone's worries.

Now it seems that these possibilities have become largely impossible.

With such a high-configuration model, even if Xingchen Automobile does not earn a penny, the price cannot be less than 200,000.

In this way, there is no competition with Great Wall Motors.

"Mr. Cao, if you don't hit the wall, you won't change your mind."

"This is also a good thing for us at Great Wall Motors."

"However, I am afraid that the development of Xingchen Automobile will drag down Nanshan Group and affect our parts supply."

Wang Ying is now making every effort to promote the transformation of Great Wall Motors to SUVs.

The H6 model, borrowed from the Honda CRV, is already in full swing in development.

According to the current progress, mass production will be available in the first half of next year.

At that time, whether Great Wall Motors can successfully rush to such a big step with an annual output of 200,000 depends on the performance of H6.

"It should not be, Nanshan Group is said to have a turnover of 50 billion yuan this year, and a profit of at least 5 billion yuan."

"No matter how much Xingchen Automobile wastes money, at most, it will waste 1 billion a year, so that Nanshan Group will not fall into financial crisis."

Zhu Jianbo said this, but Wang Ying did not fully agree.

"Now there is only one model, and the cost is naturally not much."

"In case of sedans, SUVs and MPVs of all levels at that time, and directly develop seven or eight models, maybe Nanshan Group will collapse."

Wang Ying has seen a lot of people over the years.

Some people are very successful at the beginning, but after they get up, they lose everything they have before after a few fools.

Just like the Evergrande Automobile of later generations, if you honestly engage in one or two models, don't talk about "buy, buy, buy" and the like, tens of billions of dollars, how can it not be worse than the development of a few new car-making forces.

The result?

"Mr. Cao does things, although sometimes he is more radical, but he still has rules."

"Xingchen Automobile has not taken out a single product, so it should not be so many models at once."

"Besides, a large number of their parts are now handed over to Nanshan Auto Parts to produce, as long as these parts technology is successfully completed, even if the car manufacturing project fails, it should be able to survive by relying on the parts project alone."

Zhu Jianbo doesn't like Nanshan Group very much, but he definitely doesn't want to see Nanshan Group fall.

Otherwise, for the research and development of many parts, they would have to go to European and American giants such as Bosch and Continental.

Not to mention the price, just communicating is sometimes very tiring.

Especially when it comes to R&D, it is often necessary to contact the headquarters of these suppliers.

Originally, there was a time difference between the two places, and there was a language difference.

In addition, foreigners disappear on vacation at every turn.

That communication can make the engineers of the Great Wall Motor Research Institute vomit three liters of blood.

"Hasn't the prototype of our H6 started rolling off the assembly line this month?"

"Let's take a visit to Nanshan Group and visit the various factories where they provide parts for the H6 to see if they are really that good."

"In addition, the progress of our self-development of engines and gearboxes has also been appropriately accelerated."

In Wang Ying's heart, he obviously still thinks that the plan of Xingchen Automobile, which makes most of its own parts, is worthy of envy.

She is now also promoting the development of Great Wall Motors in accordance with this idea.

Of course, the process certainly wasn't that smooth.

"We are already working hard, but even if we can get rid of the fate of purchasing our engines and gearboxes from Nanshan Group as a whole, it will be very difficult to completely get rid of their parts supply."

"For example, bearings, there is no product in China that has a better comprehensive performance than Nanshan bearing."

"Not to mention the turbocharger of a turbocharged engine."

"In the whole of China, only Nanshan can produce at present, and we don't buy from Nanshan, so we need to buy from BorgWarner's American factory or Eaton's American factory."

"The cost may be more than twice as high as Nanshan."

As soon as Zhu Jianbo said this, Wang Ying's mood suddenly became a little lower.

However, thinking that Nanshan Group did not plan to make more than 100,000 or 200,000 cars, her mood was a little better.

It is impossible for Great Wall Motors to make all the parts by itself.

In this case, whether it is for Bosch, Continental or Nanshan Group, it seems to be about the same?

When she thought about it, she didn't bother with it.

……

"Mr. Wang, the battery production line of Nanshan Auto Parts is to make lithium-ion button batteries, which is said to be used for smart keys, and will not produce mobile phone batteries and notebook batteries."

"But they did not deny the idea of inending to produce car batteries in the future."

Some time ago, because Nanshan wanted to engage in batteries, Lu Faxiang was nervous for a while.

Now I finally breathe a sigh of relief.

"Mr. Cao is really generous this time, I heard that they entrusted Huawei to help develop several special chips, and even BYD Nanshan Semiconductor, which we cooperated, also received some commissioned development business."

"These parts are generally related to various advanced electronic and electrical components."

"If it is really developed according to their requirements, then the first product of Xingchen Automobile is really the highest end of domestic production."

Liang Chuanqing next to him also interjected.

Every company has a circle.

It's the same even if you eat in the cafeteria.

Next to Wang Fu, there are always various ministers and vice presidents of the company.

Ordinary employees are not so uninteresting to sit nearby.

"The news of some Xingchen cars will be exposed every three or five days on the Autohome, which has been hanging everyone's appetite."

"But I have to say that every time people reveal the news, it is still in line with the positioning of high-end models."

"For example, the double wishbone front independent suspension and the five-link rear independent suspension, this configuration, ordinary sedans will definitely not use."

"Not to mention the rumored gas springs."

Zhong Qiang also expressed his opinion on the side.

I don't know when BYD's internal executives always mention Xingchen Automobile or Nanshan Group when talking about the domestic auto industry.

"I don't feel like the suppliers or R&D personnel are leaking secrets, but it's a bit like they deliberately made out marketing."

"Continue to maintain the topic of the name Xingchen Automobile, so that more and more people know that there is such a brand as Xingchen Automobile in China."

When Liang Chuanqing said this, everyone couldn't help but nodded.

Each OEM has a non-disclosure agreement with the supplier.

The engineers of the research institutes of various car companies are also emphasized to have a sense of confidentiality.

In this case, it is obviously abnormal that the information of Xingchen Automobile is still circulating on the Internet.

Before, people just didn't think about it in particular.

"According to this rhythm, by the time the first model of Xingchen Automobile is launched, its various configurations have been exposed."

"When consumers have no sense of mystery and no expectations, how will they do the promotion work after going public?"

Wu Huabi, the head of the sales department, obviously couldn't understand this approach of Xingchen Automobile.

In his opinion, the normal marketing of new models will not start until about three or five months before the model is about to go on the market.

At that time, there was already a prototype car, and various media could be invited to engage in some activities to hype up the popularity of the new model.

When it is time to go on sale, we will start to promote and market with all our might.

The current approach of Xingchen Automobile is obviously completely inconsistent with his cognition.

"I think it may have something to do with the positioning of Xingchen Automobile."

"What they want to do is a high-end luxury model, which is directly developed against the BMW 730."

"In this case, it might be a good idea to let more people know that their parts and some of the configurations are working well."

"For example, if it weren't for the fact that there are several articles on Autohome to popularize the knowledge of air springs, so that everyone knows what is the difference between cars using air springs and ordinary cars, and how many ordinary consumers can understand this configuration?"

Wang Fu directly interprets this approach from the brand positioning of Xingchen Automobile and the ultimate goal it wants to achieve, and the vision is obviously different.

But when you think about it, it seems to make sense.

"Mr. Wang, can we also consider learning this approach on the new model?"

"The test drive of the F3 model will not start until next month."

"If we start to reveal the configuration of some models now, we should also be able to attract some attention."

As soon as Wu Huabao finished speaking, he was denied by Wang Fu.

"We are taking the route of economy cars, and there is no way to learn from Xingchen Automobile."

"People have six airbags, but what about us? There are only two top-of-the-line models. ”

"If we really follow the model of other people's Xingchen Motors, it is not publicity, it is asking netizens to complain about us."

Obviously, in Wang Fu's view, Wu Hua's plan is a bit of a trick.

"If Nanshan Auto Parts can produce most of the advanced configuration parts on Xingchen Automobile, some of our models may also be able to enjoy corresponding dividends in the future."

"For example, if we want to produce more than 200,000 models in the future, I think we can consider equipping it with an 8AT."

Zhong Qiang saw that Wu Hua's cake was deflated, and quickly changed the topic.

"Until now, no car in the world has been equipped with an 8AT automatic transmission, and even the BMW 730 only uses ZF's 6AT."

"In this case, it is also a question whether the Nanshan gearbox can be successfully developed with the 8AT."

Although Liang Chuanqing knows that Nanshan Group's R&D strength is very strong.

But to say that the R&D strength of Nanshan Group has been strengthened by international parts giants, he does not believe it.

Or rather, unwilling to believe it.

"When Nanshan came up with 6AT, few people wanted to believe it."

"It will take at least a year for people's Xingchen cars to be mass-produced, and I think it is still very possible to complete the development of 8AT automatic transmissions in the next year."

Wang Fu is very confident in Nanshan's R&D strength.

He even came up with the idea of asking the Human Resources Department to poach some Nanshan employees.

"If that's the case, then the configuration of Xingchen Automobile is really powerful."

"People are bragging about it, maybe it will come true."

Zhong Qiang said with a little envy.

Benchmark BMW 730.

They didn't dare to shout this before.

But Xingchen Auto has already done this.

The most important thing is that it seems that people can really do it.

"When you say that, I'm looking forward to the new model of Xingchen Automobile."

Lu Faxiang's original attention was on the battery.

But after listening to everyone's discussion, I began to have some expectations for Xingchen Automobile.

"Judging from the current information, Xingchen Automobile will not hit the south wall and will not look back."

"Everyone can rest assured that our products will be done well."

"Don't think about the rest so much."

Wang Fu felt that having a meal at noon, the whole process was discussing the matter of Nanshan Group and Xingchen Automobile, which was also strange.

This is BYD, not Nanshan Group.

So soon, he began to say a concluding sentence, and then lowered his head to compete with the white-cut chicken on the plate.

(End of chapter)