Late December and January are popular times for OEM supplier conferences and dealer conferences.

After a year of hard work, I always have to gather everyone to summarize the past, look forward to the future, and arrange next year's tasks by the way.

Nanshan Group has supporting facilities for most of the domestic OEMs, and at this time, Cao Yang is naturally busy.

When the company is very small, you don't go if you don't go, and people don't mind.

But if your company becomes bigger and stronger, if you don't attend this supplier conference, you will have an idea for the procurement of other OEMs.

Do you think you're so great that you don't want to attend our meetings?

Especially this year, Nanshan Group established Xingchen Automobile, which is a sensitive year.

In order to avoid misunderstanding, Cao Yang is ready to attend most of the supplier conferences in person this year.

Fortunately, these conferences are often held in various tourist cities in China, and they are regarded as going to tourism.

3/Asia, Hilton Julong Bay Hotel.

The 2004 Annual Supplier Conference of Spring City Volkswagen was held here.

"Mr. Cao, the budget of the Spring City public this year seems to be sufficient, and they actually came to the southernmost part of the country to hold a supplier conference, and provided two free rooms for each supplier, which is very rare."

Zeng Tingting, the head of the sales department, naturally attended with Cao Yang.

Although the people of Spring City did not directly lock down the number of people in attendance, they definitely couldn't come with a large group of people.

This time, Cao Yang brought Zeng Tingting, Dai Hanbiao and Mi Ying to the meeting.

"The development momentum of Chuncheng Volkswagen in recent years has been very strong, although the sales volume is less than that of Modu Volkswagen, ranking second."

"But since the sales of Audi A6 and Audi A4 account for 30%, the profit is actually no less than that of Modu Volkswagen."

"Now is the time to live comfortably."

Cao Yang is still relatively clear about the development of the public in the north and south, and he is also more concerned.

After all, this is the vane of domestic joint ventures, and they will be the trendsetters in the next ten years.

"That's true, but this year, the magic capital is also very strong, and the sales are increasing rapidly."

"Yangcheng Honda even counterattacked to become the fourth in the sales list, which is very surprising."

"Even if there is BYD's F6, the sales of the Accord have not been affected in any way."

"Coupled with the excellent performance of Fit, it can be regarded as a refreshing blow to its suppliers."

"In addition, Imperial Hyundai is also a dark horse in this year's car market, and with the excellent performance of the Elantra, it actually sat in the fifth place in the sales list."

"It's a pity that we have almost no business cooperation with Imperial Capital Hyundai."

Regarding the sudden emergence of Dongying car companies and Korean car companies, Zeng Tingting felt a little unexpected.

The most important thing is that Nanshan's business has no intersection with the manufacturers of these two systems.

However, Cao Yang didn't think so.

Because it's almost a given.

The suppliers of Hyundai Motor and Yangcheng Honda are basically within their system.

It is difficult for outside manufacturers to get a large share.

Of course, with the rapid development of parts technology, their own manufacturers are a little unable to keep up, but they have given other parts giants some opportunities.

Just like more than ten years later, non-Honda suppliers such as Bosch, Continental, and Denso have also become the main suppliers of Yangcheng Honda and Zephyr Honda.

The situation on the side of Zephyr Nissan is also relatively similar.

If Nanshan wants to do business with Dongying enterprises, it will basically take another five or six years to be a good time.

"Hyundai Motor is in a joint venture, and its brand power is relatively weak."

"With the rise of BYD, Chery and Geely, their good days may not be long."

"As for Yangcheng Honda, we only supply molds and presses to manufacturers such as Yangcheng Aiji and Yangcheng Aipark, which can be regarded as a piece of the pie."

"European and American manufacturers and independent brand manufacturers are still our key customers in the next stage."

Cao Yang chatted with Zeng Tingting and his entourage while waiting for the official start of the procurement conference.

Fortunately, this time the conference was held in the field, and the relevant leaders came in advance.

So at two o'clock in the afternoon, the 2004 supplier conference of Spring City Volkswagen started on time.

No matter what the conference is, there must be a bunch of leaders who come to the stage to give speeches.

This time was no exception.

Thanks + Review + Outlook!

This is always the classic structure of all kinds of speeches.

It took more than ten minutes for the general manager of Chuncheng Volkswagen to finish his speech on the stage.

After that, the heads of various fields such as sales, production, quality, and cost came to the stage to speak.

"In 2004, the annual sales of Chuncheng Volkswagen are expected to exceed 300,000 vehicles, including 150,000 new Jetta; Bora sold 60,000 units; Golf sales of 20,000 units; Audi A6 sold about 50,000 units; About 20,000 units of the Audi A4 were sold. ”

Since it is only December 18th, and the year has not yet passed, some data Spring City public has just announced an approximation.

However, the data of 300,000 is enough to kill.

"Facing 2005, Chuncheng Volkswagen put forward the target of production and sales of 360,000 yuan......

Some people were not interested in the speeches of the leaders on the stage, and they listened there with high spirits.

However, Cao Yang thought it would be interesting to listen to it.

After all, his vision of the problem is different from everyone else's.

Wait until halftime, and when it is more than four o'clock, it is considered to be the time when the supplier conference attracts the most attention.

That is the awarding of various awards.

For suppliers, it is an honor to be able to win the award of Spring City Volkswagen, and it is also a good achievement when they go to other OEMs to promote their parts.

For example, if a supplier is an excellent supplier of Chuncheng Volkswagen, then when going to BYD to discuss cooperation, the buyer of the other party will definitely not easily question its strength.

"Mr. Cao, an excellent supplier of Chuncheng Volkswagen, will not necessarily be awarded to us."

"Judging from the past situation, the affiliated companies of Chuncheng Automobile Group are the easiest to win awards, and the rest are parts suppliers who have followed Volkswagen into the Chinese market."

Zeng Tingting was afraid that Cao Yang had too high expectations, so she hurriedly gave Cao Yang a vaccination before the award was announced.

If this is BYD's supplier conference, or Great Wall Motor's supplier conference, Zeng Tingting's attitude will definitely be different.

"It doesn't matter if the award is not awarded, we just need to get the parts right."

Cao Yang's mentality is very positive.

Although these awards are selected from multiple dimensions such as quality, just-in-time delivery, production efficiency and customer satisfaction, it is still a fair award and objectively reflects the strength of suppliers.

However, there must be some other considerations behind it, and there is no standard answer to speak of.

"The suppliers who won this year's cost excellence award include Chuncheng Sihuan Factory and Universal Bearing ......"

"The suppliers who won this year's Supply Assurance Award are Chuncheng Stamping Plant and Chuncheng Bosch ......"

"The suppliers who won today's excellent quality award are Nanshan Auto Parts ......"

With the announcement of awards one by one, Zeng Tingting continued to look forward to and disappointed.

However, just when she was also dying, she heard a familiar name.

"Mr. Cao, we have also won the award."

"The Excellent Quality Award is second only to the award of excellent suppliers."

Although she didn't jump up happily, Zeng Tingting was still very happy.

"The winners with us are all Chinese companies of international parts giants such as Continental, ZF, Autoliv and Webasto, which is also a special recognition for us."

Dai Hanbiao, as the general manager of Nanshan Auto Parts, was also in a very good mood at this time.

As long as it's not a duck egg, it's acceptable.

"That's a good start."

"If I go to Changan Ford's supplier conference the day after tomorrow, I feel that there will be a surprise."

While it doesn't matter if you don't win an award, it's definitely better to have a prize.

"Mr. Cao, it's time for you to go up and present the award!"

Mi Ying, who was sitting next to her, reminded her in time.

"Mr. Dai, you are the general manager of Nanshan Auto Parts, you can present the award on behalf of the company."

For Cao Yang, there is nothing particularly to look forward to in this kind of face-revealing moment.

It's better to be generous and let Dai Hanbiao go.

Sure enough, after listening to Cao Yang's words, Dai Hanbiao's face was full of smiles.

He also knows a little bit about Cao Yang's character, and at this time, there is no need to be polite.

The rest of the process is nothing special.

It's nothing more than to ask Dai Hanbiao and Zeng Tingting to go to the leaders of the Spring City Mass Purchasing Department for a few more drinks when they toast at night.

There is no prohibition on alcohol now, and on occasions like the Supplier Conference, drinking must be more ferocious.

After the end of the supplier conference of Chuncheng Volkswagen, there will be a series of supplier conferences such as Changan Ford, Great Wall Motor, Modu General Motors, Modu Volkswagen, Chery Automobile, Dongfeng Citroen Automobile, Geely Automobile, BYD Automobile, etc.

What is gratifying is that every supplier conference that Cao Yang participated in did not fail.

Excellent supplier!

Cost Excellence Award!

Supply Excellence Award!

Best Contribution Award!

Top 10 Quality Award!

……

Nanshan auto parts can be said to be soft to win the award, and Cao Yang felt a little surprised.

The awards of various OEMs are sometimes more metaphysical.

For example, the world's component giants such as Bosch and Denso cannot be awarded to every OEM.

But this time, Nanshan Auto Parts actually came to a series of awards.

This made many peers feel envy and jealousy.

"Mr. Lu, Nanshan's strength is too terrifying, fortunately, we didn't choose to compete viciously with them, otherwise we might not be able to compete."

Jiang Cong, the head of Wanxiang's sales department, and Lu Jiansheng, the general manager, also participated in most of the supplier conferences of OEMs.

It can be regarded as witnessing the crazy award-winning scene of Nanshan auto parts.

"We are now not at the same level as Nanshan Group, they do bearing business, and they have not wiped us out, but only made some high-tech bearings."

"The rest is mainly to equip our own gearboxes and engines."

"However, it is also fortunate that they have a wide range of business, otherwise we would not be rivals."

Lu Jiansheng is not a person who is willing to admit defeat.

But it also depends on who you compare it to.

If compared with the human-oriented bearing or NTN, he thinks that universal direction is not bad at all.

But compared with Nanshan Group, he has no confidence.

"This time, their Xingchen Automobile also handed over several parts such as half shafts to us for production, and if Xingchen Automobile develops in the future, maybe we can also cooperate with them in depth."

Jiang didn't have any intention of fighting Nanshan from now on.

I can't fight.

"When we went to the United States to fight lawsuits, we also established a good relationship with them."

"After the New Year, I will go to Yangcheng to visit Mr. Cao, and talk about the possibility of cooperation at that time."

Lu Jiansheng feels that in-depth cooperation with Nanshan is beneficial to Wanxiang.

Although everyone makes bearings, the market is so big, it is completely possible to rush out of China to compete with others.

……

"Li Gong, I heard that Nanshan only gave the Modu Volkswagen a two-point price reduction this year, can it become an excellent supplier in this way?"

SKF's Xue Wenqiang was very unwilling to call Li Jianfeng.

Although the supplier conference has ended, he is still unhappy.

As once the leader of the bearing industry, SKF's share in China has now fallen to a pitiful level.

If some bearings are not retained and Volkswagen is too lazy to develop, it is estimated that SKF's business in China will have to go to the next level.

"Manager Xue, you only saw Nanshan's price reduction by two points, and you didn't see Nanshan's contribution to the quotation of parts on my new model."

"Even some parts, even if we don't use Nanshan, but because Nanshan participates in the competition, our overall cost has dropped a lot."

"The most important thing is that even if they only reduce the price by 2%, the cost will be lower than after your price reduction of 3%."

Li Jianfeng and Xue Wenqiang have known each other for many years.

So some of the things will be more straightforward.

"Nanshan itself has already begun to prepare to build cars, and if their models are in competition with Volkswagen, isn't your company equivalent to being an enemy?"

Xue Wenqiang must have done everything possible to stumble Nanshan.

It's not the first time he's done this kind of thing.

Anyway, he is completely on the same page as Nanshan.

Even if SKF and Nanshan have actually shook hands and made peace in the United States, the competition in China has not stopped.

"That's not something I should be thinking about."

"The leaders don't have this worry, why am I worried so much?"

"Besides, Xingchen Automobile is taking the high-end route, and if it wants to compete, it will compete with the Audi of Chuncheng Volkswagen, and it has nothing to do with our magic capital Volkswagen."

"The people in Chuncheng are not in a hurry, and they also awarded Nanshan an award in terms of quality, so we don't have to worry."

Li Jianfeng's words made Xue Wenqiang speechless.

Why don't these OEMs have any sense of crisis at all?

(End of chapter)