Although there is no way to compare the information transmission in this year with 2023.

However, mobile phones have become more or less widespread among adults, and managers of various companies work on computers.

Nanshan Group's refusal to allow all customers to visit during this period of time will naturally cause all kinds of speculation.

BYD, which is very closely related to Nanshan Group, first felt the difference.

"Mr. Wang, I was originally going to Nanshan Group to visit their machine tool workshop in two days to confirm the progress of some equipment for the OEM production line they produced for us."

"But they said that they have not accepted customer visits for the past week, and they did not give a specific time when they will be able to visit normally."

"Something doesn't seem right."

In BYD's cafeteria, Zhong Qiang and Wang Fu were eating lunch together and chatting.

Although the sales of the S6 model did not meet expectations due to various reasons.

But they're already starting to prepare for the launch of the annual refresh model, which will also be hot stamping.

And this time they used not 12-point parts, but 14-point parts.

It has to be a little more than the H6 model.

"Refusing to take on customers, it really doesn't seem like a normal thing."

"It doesn't seem to have happened in the past so many years, right?"

Wang Fu quickly had some guesses in his heart, but he didn't say it directly.

When a person of his level is reached, he is naturally able to quickly judge the real reasons behind some things through the superficial phenomena.

"We have been working with Nanshan Group for several years, and we have not encountered this situation once."

"The point is that we didn't visit a confidential workshop, but they refused to visit any of them."

"Mr. Wang, Nanshan Group is estimated to have heavyweights to investigate this time."

"It seems that their development momentum has been recognized by the above."

The question that Wang Fu could think of, Zhong Qiang naturally thought of it too.

After all, this is the only reason that can be explained.

"Objectively speaking, the development of Nanshan Group in recent years is indeed very competitive, and various new technologies are emerging in endlessly."

"The most important thing is that people's new technologies have really caught up with or even surpassed the level of international counterparts."

"And not something that fools people."

"At this point, there is still a gap between us BYD and them."

Wang Fu is a person who is very confident in himself.

But I didn't have enough self-confidence to the point of arrogance.

I don't know if I don't do cars, but after I do it, I can realize the power of Nanshan Group.

So far, the engines and gearboxes supplied by Nanshan to BYD, as well as these parts supplied by Nanshan to other OEMs, have not been heard of any major defects.

This is very rare.

After all, for a car, the most likely problem is the powertrain.

Even in various recalls or complaints, more than 30% of the problems are related to the powertrain.

Now Nanshan Group can almost see that there are no complaints in this regard, which is very rare.

BYD has only really produced cars in the past two years, but car companies such as Chery and Geely have many years of experience.

This difference is even more pronounced when compared to models that use the Nanshan powertrain and other solutions.

"Nanshan is really powerful, I heard that they have developed a 3.0T twin-turbo engine and an 8AT automatic transmission."

"Xingchen Motors will use a powertrain like this, and if there is no problem, it will be very remarkable."

"In the automotive industry as a whole, I've heard that Aisin and ZF are both developing 8-speed automatic transmissions, but none of them have been installed in production models until now."

As the head of the purchasing department, Zhong Qiang has a deeper understanding of the auto parts industry.

Sometimes, he even thinks that the difficulty of producing some parts is not easier than producing a whole vehicle.

For example, the engine and gearbox.

"Nanshan has been able to develop so many parts in such a short period of time, and it is necessary for us to increase our research efforts in parts."

"Even if we can't do the level of Nanshan Group, at least we must have the R&D and production capacity of most key components."

"Otherwise, when everyone adopts the powertrain and parts of Nanshan Group, it will be difficult to make differentiation."

Although BYD and Nanshan Group are now in the honeymoon period of cooperation, Wang Fu is also very worried.

In particular, the sales of the S6 model fell short of expectations, which made him realize the importance of differentiation.

Of course, it's not that the S6 model failed.

It's just that because the F6 model has been so successful in the front, everyone's expectations for the S6 are higher.

Now that expectation has not been met, I am a little disappointed.

"Mr. Wang, can we consider developing two manufacturers simultaneously on some models with good sales in the future?"

"In this way, we have more direct competition, and we should be open to more technical design details."

"Our R&D staff can also learn more in the process, and ultimately reduce the cost of procurement."

Zhong Qiang boldly proposed a new plan.

For a company like Nanshan Group, in the early days, the purchasing department must have liked it very much.

Because it can help you solve most of the parts supply problems.

But with the development of the enterprise, Zhong Qiang will definitely feel that a powerful supplier like Nanshan Group is actually not so obedient.

It's not like the kind of private enterprise with a turnover of only tens of millions a year.

"After the number of units rises to a certain number, you can consider such a approach."

"But now, except for a small number of parts that use multiple parts for a car, such as rims and wheel bearings, other parts should still not be suitable for such a solution."

Wang Fu was naturally able to realize the benefits of Zhong Qiang's plan, but the time was not yet ripe.

Zhong Qiang saw that his initial goal had been achieved, so he naturally stopped dwelling on this topic.

Instead, he began to talk about the performance of new cars launched by other OEMs in the automotive industry during this period.

However, they did not talk about Nanshan Group anymore, and many people in other OEMs were discussing Nanshan Group.

"Mr. Zeng, I heard a news that a leader is going to Nanshan Group to inspect."

"It should be in the recent past."

Yangcheng Automobile Group, Zhang Jiaqi took the initiative to share a news with Zeng Guangda.

As the person in charge of Yangcheng Automobile Group, his news is obviously relatively well-informed.

"Inspect the Nanshan Group?"

"Basically, people from Lingnan Province or Yangcheng City, or brother provinces and cities come to visit every week, which is normal, right?"

Zeng Guangda was a little strange how Zhang Jiaqi told him about this today.

When did he care so much about the affairs of Nanshan Group?

"If it's an ordinary normal inspection, it's nothing."

"But this time the situation is different, and people from Nanshan Group now come to confirm the safety issue every day."

"You should understand what that means."

As soon as Zhang Jiaqi said this, Zeng Guangda finally reacted.

It seems that Nanshan Group is really different.

"Mr. Zhang, is it possible to invite the leaders to Yangcheng Honda or Yangcheng Toyota to inspect?"

"If our own brand is launched, this proposal will naturally be no problem. But forget it now. ”

Zhang Jiaqi will not touch the mold at this time.

"The establishment of Yangcheng Automobile Research Institute has been promoted, and several teachers from Lingnan University of Science and Technology have expressed their willingness to formally join or deal with some related business part-time."

Zeng Guangda is now in charge of Yangcheng Automobile Group's own brand affairs, and is naturally very clear about the relevant progress.

"Is there any progress on the purchase of another company's platform?"

"We want to build cars, at least the engine must be done by ourselves, and we can't buy it from outside."

Zhang Jiaqi's opinion is very clear.

In his opinion, the production of engines, perhaps, is not so difficult.

After all, Nanshan Group has never produced engines before, isn't it also producing well?

"I'm already in contact, and there's a company in Europe that has a platform that's more in line with it, and it's in the process of being approached."

"However, we are a little understaffed right now, and we need to continue to increase our recruitment efforts."

"Otherwise, if you want to design the whole vehicle, you also need to develop the engine, which may not be able to cope with it."

Zeng Guangda naturally wanted to take this opportunity to put forward some resource needs with Zhang Jiaqi.

"Judging from the earnings in the first half of this year, it should still be relatively good."

"What personnel are needed, arrange people to recruit as soon as possible."

Zhang Jiaqi was rarely refreshed.

Invisibly, Yangcheng Automobile's own brand project has accelerated a lot.

……

(Because of the reasons that everyone understands, this inspection is naturally brushed aside, and the old irons understand)

16 June 2005.

In the expectation of the whole group, Cao Yang, as the general manager, introduced the development of each branch of the group to the visiting visitors.

Everyone also went to Xingchen Automobile to visit the sample car of Ziweixing.

This model, which has been popular on the Internet for a while, was also photographed by a reporter from Huaxia TV for the first time.

As a reporter from Huaxia TV stationed in Yangcheng, Fang Sisi naturally participated today.

And she is also personally responsible for part of the shooting tasks.

That night, part of these shots appeared in the report of Huaxia Channel.

At the same time, Xingchen Automobile naturally took this opportunity to announce part of the appearance of Ziweixing.

So that night, after the news was broadcast, Autohome received an advertorial from Xingchen Automobile.

"Editor-in-chief, the appearance of this purple microstar is really amazing, and it feels more beautiful than any model on the market now."

He Ling looked at the pictures in the computer, and couldn't help but hold the computer and go over to show Yu Yu, who was still working overtime.

"I can already feel the extraordinaryness of this coupe when I look at spy photos before, but now I see photos without camouflage, and this visual enjoyment is even more extraordinary."

"It seems that Mr. Cao has never disappointed everyone."

After Yu Yu joined Autohome, he naturally had a good understanding of the history of Nanshan Group and Cao Yang's past achievements.

Ford and General Motors' best-selling pickup trucks are now designed by Cao Yang, and she has naturally heard of this.

At present, it is no worse to design the appearance of your own car company.

However, the exterior of the car is not so easy to design.

Especially to keep everyone happy, it's even harder.

It's not easy to be able to amaze people with several models in a row.

"Yes, just this shape, if the price is not very exaggerated, I think many people should like it."

"Especially for the current powertrain scheme, the 3.0T twin-turbo engine + 8AT automatic transmission is also very competitive."

He Ling felt that Zi Weixing was very in line with her aesthetics.

But she also knew in her heart that this car was probably not something she could afford.

"Hurry up and change this article, send it out first, and then talk about it."

"I feel like this article is going to be very popular with consumers."

Huaxia TV has already sent out a video, and Autohome is naturally going to speed up its actions.

Otherwise, it would be embarrassing to end up being preempted by other websites.

……

"It's beautiful!"

As soon as Lian Furong went to work, he found that several people were looking at the webpage of Autohome on the computer.

An enthusiastic colleague next to him took the initiative to tell him that Xingchen Automobile Ziweixing went to Huaxia Station, and then the appearance was announced on the Internet.

As a result, he just glanced at it, and he couldn't take his eyes off it.

Then he directly hugged the computer and took the initiative to find Wang Ying.

Such a good opportunity to interact with the boss, he naturally will not miss it.

"Mr. Wang, do you think it is possible for us to ask Mr. Cao to help design a model?"

"In that case, not only does it look very amazing, but it can also avoid arguing with other car companies."

During this time, the first round of the lawsuit between Great Wall Motors and Honda Motors over the plagiarism of the appearance of the CRV from the H6 model has been fought.

Although there was not much turmoil in the automotive industry, it had some impact within Great Wall Motors.

"If Mr. Cao's design drawings were so easy to obtain, other companies would have done it a long time ago."

"In the past, for the development of Nanshan Group, he could help Ford Motor and General Motors design pickup truck models."

"But I didn't design a sedan or an SUV for them later."

"No domestic car company has the opportunity to get this opportunity."

"If Nanshan Group hadn't established Xingchen Automobile, maybe there would be hope for us to work hard."

"Don't think about it now, there's no need to give it a try."

Wang Ying is also sober in the world.

Knowing what can be done and what doesn't make any sense.

"That's right, the chances are really zero."

"But this purple MSI is really beautiful, fashionable and elegant."

"I feel that when the time comes, maybe their plan to sell 10,000 units will be completed."

As the head of the sales department, Lian Furong has a more accurate judgment on the appearance of the model.

Obviously, in his opinion, Zi Weixing has no opponent.

"Mr. Cao has been able to lead Nanshan Group to develop to the current scale, which is indeed extraordinary."

"Even if you don't create a company, just by virtue of this design skill, you can make a lot of fame."

"It's possible to even become the most famous car designer in China."

Wang Ying is a person who knows the goods.

The appearance of Zi MSI is absolutely impossible to find any fault.

Even if the designers of General Motors, Ford, or even Mercedes-Benz and BMW design it, it is impossible to do better.

"This inspection is obviously very unusual."

"I feel that no matter how Xingchen Automobile develops in the future, it should have a place in the domestic automobile market."

"Fortunately, their positioning is completely different from ours, otherwise the competition in the car market will be more fierce in the future."

When Wang Ying said this, she couldn't help but secretly rejoice in her heart.

In the face of competitors such as Chery and Geely, she is still very confident.

But in the face of Xingchen Automobile, she really has no confidence.

Compared with the appearance, Great Wall Motors can't compare.

More than the engine and gearbox.

Even compared with other configurations on the car, Great Wall Motors does not have any advantages.

In the face of such an opponent, how can it be compared?

"Mr. Cao probably also realized that if he entered the market of his own brand, no one else would be their opponent."

"At that time, it is estimated that everyone will no longer use the parts of Nanshan Group, and they may not be able to make more money."

"It's better to be like now, Xingchen Automobile goes to the high-end route, and it has no competition with us."

"In the short term, no one will mind continuing to use Nanshan Group's parts."

"Even in the long run, if some parts Nanshan Group is very competitive, everyone will continue to use them."

"In the end, Nanshan Group's vehicle business, auto parts business, and even equipment business can flourish day by day, becoming the only existence in the domestic automotive industry."

Lian Furong's analysis is obviously very in place.

And from his words, in fact, it can also be felt that the personnel of domestic independent brands, when they look at Nanshan Group, they have already regarded it as a stronger existence than themselves.

This is actually the situation that Cao Yang wants to see.

"Well, what you said makes sense."

"Later, it will be up to Xingchen Automobile to make any other moves."

"You asked people to collect and sort out the various actions of Xingchen Automobile since its establishment, and study it carefully."

"Maybe we'll find something to learn from."

The stones of the mountains can be used to attack jade.

Wang Ying obviously thinks that many things of Xingchen Automobile are worth learning from the employees of Great Wall Motors.

When the time comes, use this set of things you have learned to deal with other peers, and it may have an unexpected effect.

Lian Furong naturally realized this, so he immediately began to arrange for people to implement Wang Ying's instructions.

……

"Mr. Zhu, this is the latest exterior picture of the new car released by Xingchen Automobile, with a 45-degree side view and frontal and side pictures."

"At the moment, the Internet is full of praise for the appearance of this model."

"Combined with the positioning of Xingchen Automobile, this sedan called Ziweixing may have a huge impact on our high-end models of Hongqi and the Audi A6 of Volkswagen in Spring City."

"Especially yesterday's inspection, which allowed Xingchen Automobile to go to Huaxia Station that night."

"In the future, it may bring us a lot of competitive pressure in terms of official cars."

Tao Wen came to Zhu Zhengfeng's office early in the morning.

As the head of the brand public relations department of Chuncheng Automobile Group, she not only pays attention to the media movements of various models of Chuncheng Automobile Group, but also pays attention to the overall trends in the automotive industry.

Especially the actions of those competitors, she has to track and grasp them in time.

And Xingchen Automobile, which suddenly appeared on Huaxia Station last night, as well as the related articles and pictures that quickly spread on various car channels that night, attracted her attention.

"Who designed the appearance of Xingchen Automobile?"

"Giugiaro?"

"Pininfarina?"

"Or Broadcom?"

From automobile design, manufacturing, sales, after-sales service, to the entire automobile industry chain of automobile scrapping, automobile design, as the "leading" link of this industrial chain, determines to a large extent whether a model can win hot sales in the fiercely competitive market.

As the CEO of Chuncheng Automobile Group, Zhu Zhengfeng naturally has a certain understanding of the automobile design industry.

Especially as Giugiaro, Pininfarina and Broadcom, which are known as the world's three major automobile design companies, Zhu Zhengfeng certainly knows it.

"According to our understanding, this Ziweixing model is likely to be designed by Cao Yang, the general manager of Xingchen Automobile."

Tao Wen cautiously answered Zhu Zhengfeng's question.

She knew that this answer was definitely not what Zhu Zhengfeng wanted to hear.

In China, whether in the past, present, or future, there is no automobile company's model designed by the general manager of the company.

In other words, there has never been a designer in Huaxia Liquor who created his own car company.

This is still very different from that of various old automobile companies.

Whether it's Mercedes-Benz or Porsche, or Ford and Honda, which of the founders doesn't know how to design?

But when it comes to Huaxia, this set of logic does not apply.

"Cao Yang's own design?"

"He wouldn't be famous, find someone to design this look, and then publicize that he designed it himself, right?"

When Zhu Zhengfeng said this, Tao Wen was a little embarrassed when he heard it.

Naturally, she knew the answer.

But she didn't dare to continue telling the truth.

So after struggling for a few seconds, she had to answer embarrassedly: "It's possible." ”

"After all, young people are more unstable and care more about fame."

"Although this car looks pretty good, it has an obvious coupe style and is not suitable for the style of an official car."

"You don't have to worry about whether it will have any impact on our Hongqi or Audi A6."

"Besides, the official car market is not something that you can enter with a good-looking car design."

"In addition to the local Yangcheng area, or the scope of Lingnan Province, the official car market in other provinces does not have their share of Xingchen Auto."

"Even as long as we want, even in Lingnan Province, the official car market does not have a share of Xingchen Auto."

As the general manager of China's first automobile company, Zhu Zhengfeng is very confident when he speaks.

After all, although Chuncheng Automobile is only an automobile company, their influence in Huaxia is definitely not limited to one automobile company.

Over the years since the establishment of the company, how many people have gone out from Chuncheng Automobile and provided talents for other ministries or provinces and cities?

"Well, that's right."

"I'm just worried that Xingchen Automobile will come up with some moths when the time comes."

"After all, other domestic automobile companies, their development rhythm and context are traceable."

"But when it comes to Xingchen Motors, it's full of uncertainty."

"It's hard for us to analyze what they're going to do next and what they're going to look like in the future."

Tao Wen explained on the side.

However, Zhu Zhengfeng obviously had no interest in listening to such an explanation.

Just wave your hand to indicate that you have other things to deal with.

……

"Mace, this is the latest information about Xingchen Automobile that Changan Ford has just sorted out."

"I think you'll be interested."

Ford, Chris received contact from Toms early in the morning.

Then he happily went straight to the office of design director Mace.

"Could it be the car designed by Cao, and there is new news?"

Mace took the computer handed over by Chris, and before he could read the contents, he told his guess first.

After all, the two of them just discussed the spy photos of Xingchen Automobile's new car some time ago.

That look is definitely very lethal.

It's just that there are spy photos disguised, and there is no way to see the whole picture, which makes Mace itch.

"You guessed it, the appearance of the new car that Cao brought us this time is as amazing as ever."

When Chris said this, Mace had already opened the folder, clicked on the URL link provided in the document, and saw the article from Autohome.

"Shhh

As soon as he saw the 45-degree side view of Violet Microstar, Chris couldn't help but tremble.

As a design director at Ford Motor Corporation, he has seen countless car stylings.

But none of them had such a big impact as Violet MSI.

The kind of car that can make you fall in love with it at first glance is really rare.

Not to mention that this car is still from Huaxia.

This makes it a little more mysterious.

"It's so beautiful!"

"From the front to the body, to the rear, there's no place where you can find fault with the design."

"Even luxury models such as Porsche, Ferrari and Lamborghini, which are famous for designing the appearance of new cars, have nothing to compare with this car."

"Even if you don't say it's a product of Xingchen Motors, I think it's Ferrari starting to build coupes."

"Or maybe Porsche has launched a new model."

"Chris, this model was born in China, it's a waste."

"If we are given Ford and used in Jaguar brand models, it can definitely become Jaguar's flagship model and let Jaguar Land Rover cars come out of the current crisis."

In 2005, Jaguar Land Rover was still owned by Ford Motor Co., Ltd.

But not only did it not contribute to Ford, but it fell into a state of loss.

The point is that the situation seems to be getting more and more serious.

"Mace, this model is very beautiful, very stunning."

"But it's not as exaggerated as you say, is it?"

Chris listened to Mace's words and wondered if this guy was exaggerating.

Isn't it just a new model?

Even if it's a nice design, that's it.

How does it feel like you've discovered a new continent?

"Chris, you're in purchasing, maybe you just think this car looks good."

"And then there was nothing special about it."

"But I'm different, I'm a designer, I'm the design director of Ford."

"I know better than anyone how hard it is to design a new car like this."

"I'm sure that just by virtue of the appearance of this model, there is no problem in selling 10,000 units over its lifetime."

"This Cao from the East can always surprise us."

"It's a pity that he is no longer willing to design new cars for other car companies."

Speaking of this, Mace had a very regretful expression on his face.

Until now, Ford has not completely come out of the gridlock.

The situation is even more difficult than in the previous two years.

If it weren't for the fact that the F150 was relatively popular and contributed a lot of profits to Ford, it is estimated that Ford's loss this year would have further made history.

"If you really say it like this, then wouldn't the Xingchen Automobile created by Cao really succeed?"

"When the time comes, Huaxia will really be able to have its own luxury brand?"

Chris's face was full of suspicion.

How difficult it is to set up a luxury brand and get it right.

He's very vocal.

Clearly, he doesn't see room for a new luxury brand.

"I don't dare to judge whether it will succeed or not, but it will certainly not fail."

"No matter how bad it is in China, Xingchen Automobile must have a place."

"You know, in addition to the beautiful appearance of a new car, the engine and transmission technology is also very powerful."

"According to what we have learned before, this model of Xingchen Automobile will be equipped with a 3.0T twin-turbo engine plus an 8AT automatic transmission."

"Let's not talk about the engine, there should not be any domestic model in China that can have a higher power than it."

"The key is the 8AT automatic transmission, which has not been equipped with any new production car until now."

"At that time, this model called Ziweixing will be the first model in the world to be equipped with 8AT."

"That's not easy on that alone."

As soon as Mace said this, Toms was further aware of the extraordinaryness of Xingchen Automobile.

The level of the Nanshan gearbox, he is very clear.

Ford's own transmission plant now directly uses the technology of the Nanshan 6AT.

In this case, Nanshan Gearbox said that it had developed an 8AT, which is entirely possible.

"According to what you say, I think it is possible to propose that the company increase cooperation with Nanshan Group in the Huaxia market?"

"Maybe there's a surprise?"

Chris is the kind of person who can't afford to be early.

As long as cooperating with Nanshan Group is beneficial to him personally or the company, his enthusiasm is relatively high.

"I think I can find an opportunity to propose it to the CEO."

"It doesn't hurt anyway."

Mace listened to Chris's words, and after a little thought, he felt that this idea was feasible.

Due to policy constraints, all auto giants need to find local companies to cooperate with each other to enter the Chinese market.

In this case, is it possible to have some cooperation with Xingchen Automobile or Nanshan Group in the future?

(End of chapter)