Chapter 486 If you come out to mix, sooner or later you will have to pay it back
Throw bricks and lead the way!
The "Yangcheng New Energy Vehicle Subsidy Standard Consultation Draft" plays such a role, so that many provinces and cities have begun to consider whether to introduce a similar plan.
In particular, places with local OEMs are more active about this matter.
However, not every OEM has been able to give a satisfactory response to the local area.
"Mr. Wang, the city asked us if we needed them to introduce a new energy vehicle subsidy plan, and I refused."
Zhu Jianbo felt that this matter still had to be reported to Wang Ying, lest the leaders later mention it when they were having dinner with Wang Ying, but Wang Ying didn't know anything.
Of course, he dared to reject the city's proposal without confirming with Wang Ying in advance, because as the president of the Great Wall Motor Research Institute, he was very clear about the company's development strategy and technical reserves.
Up to now, not to mention pure electric vehicles, even hybrid vehicles, Great Wall Motors has not had any relevant technical reserves.
Motors, electronic controls, batteries and other three-electric related parts, Great Wall Motors has not yet begun to research.
So even if you need support from the city, it's not now.
In this way, it is more appropriate to refuse it now, and then bring it up to the city when necessary.
Otherwise, all the models subsidized by the subsidy policy will be competitors' cars, which will not only not be a good thing for Great Wall Motors, but a bad thing.
"It's right to refuse first, but is this a signal that new energy vehicles will slowly be supported by policies in the future?"
Wang Ying didn't think there was any reason for Zhu Jianbo's approach.
If the city had asked her directly, the final answer would have been the same.
"Support will definitely be supported, now the country needs to spend a lot of foreign exchange every year to buy crude oil, and most of this crude oil is used by cars."
"This year's domestic car sales will reach 10 million, and it will only be higher than this number every year in the future, and it is even possible to sell 20 million vehicles a year in the future."
"As a result, Huaxia's car ownership will soon reach a relatively frightening number, and the demand for crude oil will be even higher."
"Most of the crude oil is shipped from the Middle East, and a lot of it is out of our control."
"In this case, it is natural that energy security needs to be considered."
"Therefore, electric vehicles will definitely be focused on, developed and supported in the future."
"Even in the case of electricity, whether it is more environmentally friendly in nature is a controversial topic, and it cannot stop the development of electric vehicles."
Zhu Jianbo can sit firmly in the position of the dean of the research institute, and his vision is naturally a little bit.
Sometimes, the introduction of a policy is not so simple for the reason that it is announced on the surface.
Just like Huaxia's electricity, most of it is produced by burning coal in thermal power plants.
In this case, electric vehicle charging consumes electricity, which is equivalent to consuming coal.
Can you say that burning coal is more energy-efficient than burning oil?
Even in the future, after the battery of an electric vehicle is scrapped, how to deal with it is a big problem, which will generate new pollution.
Therefore, electric vehicles are clean energy vehicles and zero-emission vehicles, and sometimes it is really a statement worth scrutinizing.
However, this does not affect the policy support for electric vehicles.
After all, energy security is sometimes more important than environmental protection.
"Since electric vehicles will receive attention sooner or later, it is necessary for the research institute to do some early research and development work."
Wang Ying thought about it and felt that although the electric car did not start in a short period of time, the related technology could not be at all.
"Mr. Wang, now the battery used in an electric car costs more than 100,000 yuan casually, plus the cost of other parts, the price of an electric car does not reach 300,000 yuan, and there is no money to be earned."
"It's going to be hard to change this situation for at least five years."
"I don't think there's a need to rush into electric vehicles."
"Of course, it is definitely necessary to research the relevant technology in advance, as you said."
"At that time, I will arrange a team of personnel to do relevant technical information collection and planning, and when needed in the future, I will immediately invest more personnel to carry out technical research."
Zhu Jianbo put forward his own plan.
In a way, there is nothing wrong with his plan.
According to the normal pace of development in history, the electric vehicle industry will not be profitable until 2020.
Even the most powerful Tesla had been losing money for more than ten years before that.
So it's no problem to enter this field a few years later.
Aion, who was more successful in later generations, entered this field not too early.
"The specific arrangements will be handed over to you to be responsible, don't when someone from the province or city comes to inspect and exchange, we just don't have anything in this regard."
"If the cost is acceptable, it is okay to buy some relevant parts from outside and assemble an electric prototype on the basis of an existing car."
"That way, we can give some people some explanations."
When Wang Ying mentioned this, Zhu Jianbo immediately felt that this thing was feasible.
The cost of simply buying some parts in mass production and modifying an electric car on the basis of H6 or which car is still not high.
At most, it costs 1 million to get a prototype of an electric car belonging to Great Wall Motors to be placed in the exhibition hall, which is completely necessary and valuable.
This can be regarded as the new energy strategy of Great Wall Motors for a period of time in the future.
Their attitude, in the eyes of future generations, will certainly feel very short-sighted.
But in fact, at this time, not only Great Wall Motors can't help but be short-sighted, and the performance of some car companies is even inferior to Great Wall Motors.
"August, do I think I need to report to the headquarters about the draft of the new energy subsidy policy issued by Yangcheng?"
"I think Yangcheng is just the beginning this time, and there will be more subsidy policies announced by other provinces and cities soon."
"There are even rumors that Huaxia will announce the support and subsidy policy for new energy to the whole country, which means that the future development direction of Huaxia's automobile industry has changed."
"So far, Mercedes-Benz has not had any R&D plans for electric vehicles, let alone any electric vehicles to be launched on the market."
Yang Ming, sales director of Mercedes-Benz Huaxia, has always been concerned about the changes and development of domestic policies.
He feels that the development of many industries in China is closely related to the support of policies.
"Mercedes-Benz is a luxury car, and we emphasize more on the brand and high-end feeling, while traditional customers value luxury interiors and strong power."
"Electric vehicles are more economical and environmentally friendly, which is not in line with our positioning as a luxury car."
"So I don't need to report to the headquarters, I can know what the opinions of the people at the headquarters are."
August himself doesn't think that electric cars have any meaning for Mercedes-Benz, and he knows very well that the headquarters has a lot of ideas like himself.
Even in the entire Mercedes-Benz car, there are few people who think that electric cars are suitable for them.
This attitude has also led to Mercedes-Benz significantly lagging behind other car companies in the process of electrification transformation.
Although Mercedes-Benz has mastered the key technology of the motor in its own hands by buying, buying, buying, and buying, for example, Mercedes-Benz announced the acquisition of the British Electric Company YASA in later generations, making it a wholly-owned subsidiary of Mercedes-Benz, and this time the acquisition of Mercedes-Benz obtained a unique axial flux motor technology to develop high-performance motors.
Even in terms of batteries, Mercedes-Benz also said that in addition to the 9 battery factories it will put into production and plan by itself, it also plans to build 8 more battery cell factories with global partners.
Then, these measures are of little use.
The sales of the EQ series of electric vehicles are miserable!
If you come out to mix, sooner or later you will have to pay it back.
Mercedes-Benz's fate in terms of electric vehicles was actually felt in 2008.
Many car companies in the industry are more or less involved in the research and development of electric vehicles, and even some more radical car companies are ready to launch their own electric vehicles in the next few years.
But there was no movement inside the Mercedes.
There really wasn't any movement at all.
Don't care at all!
With this attitude, it is strange that Mercedes-Benz's electric vehicles can be competitive.
After all, technology really takes time to build.
Although the production of electric vehicles is much easier than that of gasoline vehicles, it is not something you can do casually.
Especially in the later intelligent network-related technology, if you don't lay out in advance, how can you easily surpass your opponents?
People buy electric cars to experience a better sense of technology, but the car system of your EQ series is so rubbish, just like driving a fuel car.
Who wants to spend more than a million to buy such an electric car?
There is no ideal and the fragrance of Weilai.
"There may be little policy support for electric vehicles in Europe, and it hasn't even started to be included in the discussion stage."
"In the field of traditional fuel vehicles, Germany or France are among the best."
"There's not a lot of thinking about the transition to electrification."
"But I have observed and studied the situation in China, and because of the idea of energy and technology transcendence, whether it is the government or various companies, the enthusiasm for electric vehicles is very high."
"Now the subsidy policy announced by Yangcheng is just a brick throw, and there will definitely be more support policies in the next step."
"Although these policies cannot make Huaxia's electric vehicle technology advance by leaps and bounds in a short period of time, they will definitely stimulate a large number of enterprises to enter this track."
"Over time, Huaxia's electric vehicle technology is likely to surpass us, and when we want to catch up, I'm afraid it won't be so easy."
Yang Ming has a lot of feelings for Mercedes-Benz cars, and he is now in a high position, so he naturally doesn't want Mercedes-Benz cars to develop badly in China in the future.
So he really hoped to convince August to make a good report to the people at the headquarters and think about the layout of the electric car in advance.
No matter how bad it is, let's get one or two hybrid models out, don't keep such a distance from new energy.
However, his idea was not approved by Auguste at all.
"What you say is your personal speculation."
"There are still countless problems to be overcome for electric vehicles to replace traditional fuel vehicles."
"Inconvenient charging, unsafe batteries, insufficient mileage, immature technology......"
"There are so many problems that can be solved in a few years."
"I don't think there will be a future for electric vehicles in the next 10 years, and there's no need to waste too much time on these things."
August waved his hand a little impatiently, signaling for Yang Ming to leave.
Although the latter still wants to explain something, he even wants to report to August about the development of Huaxia's battery industry and motor industry.
But August couldn't listen to it at all.
Yang Ming is not such an iron-headed person.
The company is not his home either.
Although he hopes that Mercedes-Benz can develop better in China, the premise is that he can sit firmly in his current position.
Offended Auguste, believe it or not tomorrow he can be ready to leave his job?
Contrary to Mercedes-Benz, BMW's attitude is very different.
"Aimoha, what do you think of the preferential policies for electric vehicles in Yangcheng?"
Although Phillips is the president of BMW Asia Pacific, his office is located in China.
Therefore, he naturally knew about the various policy developments on Huaxia's side for the first time.
After all, the headline on the front page of Autohome was this news, and it was impossible for him to pretend that he hadn't seen it.
"This is a signal, a signal that a large number of new energy vehicle subsidy policies are about to be launched in various parts of China."
"In the next year, many provinces and cities in China, and even the new energy vehicle subsidy policy for the whole country, will be slowly introduced."
"Obviously, in the next ten years, Huaxia will take electric vehicles as the focus of the development of the automotive industry, and will even rely on electric vehicles to surpass the mainstream car companies in the world."
Aimoha can also be regarded as a Huaxia expert.
He is naturally familiar with the situation here.
Although in recent years, due to the emergence of Nanshan engine and Nanshan gearbox, the sales of Huaxia's own brand cars have increased greatly.
But on the whole, in addition to Xingchen Automobile, the various models of Huaxia's own brand car companies are all taking the low-end route.
For the same car, the price of the own brand is lower than that of the model of the joint venture car company.
It can be said that the biggest piece of cake in Huaxia's automobile industry was eaten by joint venture car companies.
The so-called market for technology, so far I haven't seen any technology.
Could it be that Audi sold several obsolete models to Chuncheng Automobile Group, even if it was a change to technology?
In this case, Huaxia has some new ideas, and Aimoha thinks it is normal.
"Electric vehicles have always been a high-profile project within our company."
"The company has always been committed to sustainable mobility and has steadily achieved several key successes."
"The company's MINI E project is about to enter the stage of mass production, and a number of electric models are being promoted as planned."
"Originally, the headquarters wanted to launch the MINI E in Germany, England and the United States, so that more consumers could feel the charm of BMW's electric vehicles."
"Now it seems that the MINI E can be introduced into the Chinese market as soon as possible, so that Chinese consumers can also know that BMW not only has deep technology in traditional fuel vehicles, but also in the field of electric vehicles, it is also in a leading position in the world."
As soon as Phillips finished speaking, Aimoha added a content a little pessimisticly, saying: "According to the subsidy policy announced by Yangcheng, electric vehicles need to reach a range of 400 kilometers to enjoy the relevant subsidy policies. ”
"Our BMW MINI E can't even do it with a range of 200 kilometers, not even 400 kilometers."
"Of course, this has a lot to do with the size of the model, but even if we transform the 5 Series into an electric car, I don't think the range will exceed 300 kilometers."
"This obviously does not meet the subsidy standard of Huaxia."
Hearing this, Phillips waved his hand disappreciatively and said, "This subsidy standard was only announced by Yangcheng, and people may just draw a big pie casually." ”
"If our BMW cars can't meet this subsidy standard, I think Huaxia's car companies shouldn't be able to meet it either."
"When other cities launch relevant subsidy policies, they will definitely adjust the relevant standards appropriately.
"For example, a model with a range of less than 200 kilometers is a subsidy standard, a range of 200 to 300 kilometers is a standard, and a range of more than 300 kilometers is another subsidy standard."
"Since Huaxia wants to do a good job in electric vehicles, it will definitely launch a realistic subsidy program based on the actual situation."
When Phillips said this, Aymoha felt that it made sense.
He also felt that Yangcheng's standard was too exaggerated.
Who can do such a high demand?
However, soon, he had a little more worry in his heart, and said: "There are five more influential car companies in Yangcheng, including Yangcheng Automobile Group, Xingchen Automobile, Xifeng Nissan, Yangcheng Honda and Yangcheng Toyota, could it be that one of them can achieve a range of 400 kilometers?" ”
"Otherwise, normally speaking, Yangcheng should not come up with such a subsidy standard that seems a little unrealistic."
When Amoha said this, Phillips couldn't help but frown.
Logically, this argument is completely defensible.
But if that's the case, it's a different story.
Some car companies in Huaxia have solved the problem of 400 km range?
Huaxia's battery manufacturers, is the technical level already so high?
"We all know the situation of Toyota, Honda and Nissan relatively well."
"Although Nissan's electrification is going fast, it is definitely not to the extent of 400 kilometers."
"In addition to engaging in FHEV technology, Toyota and Honda are focusing more on fuel cells, specifically hydrogen fuel cell solutions."
"So it can't be these three companies."
Before Phillips's words were completely finished, Aimoha continued: "If it weren't for these three car companies, it would be Yangcheng Automobile Group and Xingchen Automobile." ”
"As Huaxia Honda's automobile company, Yangcheng Automobile Group's technical strength is actually very average, and I haven't heard of any research related to electric vehicles or batteries before, so it can basically be excluded."
After saying this, Amoha and Phillips glanced at each other, and the two of them said together, "Star Auto? ”
"Star Motors!"
With that, both of them fell silent.
Xingchen Automobile is a relatively complex existence for BMW.
Not to mention that the sales of BMW X5 and BMW X6 have been affected by Xingtu and Yangwang, that is, the sales of BMW 5 Series have been more or less affected by Ziweixing.
As for BMW's sports cars, it is even more because of the emergence of starry sky sports cars, there is no market in China.
It can be said that Xingchen Automobile is a very important opponent of BMW in China.
However, BMW's attitude has been changing, especially after realizing the unique dominant position of Nanshan Group in the Huaxia auto parts industry, it has begun to slowly treat Nanshan Group with a new attitude.
For example, the hollow stabilizer bar used in BMW Brilliance's new models chose Nanshan Auto Parts as a supplier.
In terms of high-pressure oil pumps and fuel pumps, it is said that the use of Nanshan auto parts is also being reviewed.
"Phillips, Nanshan Battery, a subsidiary of Nanshan Group, is said to have built a large-scale factory this year, which can not only produce FHEV batteries, but also other battery production lines."
"Judging from the current situation, the most likely thing is that Nanshan battery has made some technological breakthroughs, which can achieve the range of electric vehicles to 400 kilometers."
When Amoha said this, Phillips couldn't help but nod.
If other Huaxia battery manufacturers say that they can get a range of 400 kilometers, he doesn't believe it.
But if it's a Nanshan battery, the situation is different.
Over the years, Nanshan Group has brought too many surprises and surprises to various automobile manufacturers.
The engine technology that various Huaxia independent brands can't handle, Nanshan Engine has done it.
The automatic transmission technology that various Huaxia independent brands can't handle, Nanshan gearbox has also been done.
Even other difficult parts such as ESP and high-pressure oil pumps, Nanshan Auto Parts has also been handled.
Now it seems not surprising that Nanshan battery has solved the problem of 400 kilometers of battery life?
"The headquarters has been looking for powerful battery manufacturers to cooperate with BMW to do a good job in BMW's electrification strategy."
"If Nanshan Battery's technical level can really be industry-leading and have cost advantages, then I think we can consider recommending them to the headquarters."
When Phillips said this, Aymoha was a little surprised, and he took it for granted.
Competition belongs to competition, and cooperation belongs to cooperation.
There is more to this world than black and white.
If Nanshan battery is really so good, then if BMW cars don't use it, there will definitely be other manufacturers using it.
At that time, it will be BMW that will suffer.
In this case, it is better to contact Nanshan Battery with confidence and boldness, so that you can better grasp the development level of competitors.
To some extent, it can be regarded as killing two birds with one stone.
(End of chapter)