After the new product launch conference of Honor mobile phones was held, related products immediately began to be sold in various flagship stores.

Needless to say, the HONOR2 and HONOR 3G are as hot as ever.

THE MOST ANTICIPATED IS THE HONOR 3, ALTHOUGH THE PRICE IS HIGHER, BUT THE DEMAND HAS BECOME HIGHER.

Because the yield rate of the mobile phone chips produced by Nanshan Semiconductor for it needs to be improved, the output needs to wait until the end of the year to continue to increase.

AS A RESULT, THE HONOR 3 HAS BECOME HARD TO FIND.

"Sophisticated, can you get the HONOR 3?"

This is not the first time Lian Zhijian has received a similar call.

The high-end HONOR 3 priced at 5999 yuan, the scalper has already increased the price by 1000 yuan.

Even in some areas, there has been a price increase of 2,000 yuan.

At this point, you may not be able to buy it.

There are things that the more in-demand you have, the more popular they are.

SO MANY PEOPLE ARE STARTING TO FIGURE OUT HOW TO BUY THE HONOR 3.

If you have classmates, friends, and relatives in Nanshan Group, you naturally can't help but ask if you can get HONOR 3.

People don't want to get a discount, they want to buy this phone at a normal manufacturer's guide price.

But such a request is not something that few people can handle.

"I'm really sorry, I haven't had a chance to change the HONOR 3 myself."

"IN THE PAST, INTERNAL EMPLOYEES COULD GET A 10% DISCOUNT WHEN THEY BOUGHT HONOR 2 OR HONOR 3G."

"NOT TO MENTION THE DISCOUNT NOW, THE HONOR 3 HAS NO WAY TO OPEN INTERNAL SALES AT ALL."

Lian Zhijian didn't deliberately put on a score and was unwilling to help his classmates, but the company's policy did not support it.

It's like the employees of some car companies who never go to their friends to sell and buy cars.

Because there will be no penny discount for buying a car from him, so he is naturally embarrassed to sell it.

"Can't you increase production?"

"Didn't the Internet say that there are hundreds of thousands of people in your group?"

"Why can't you even get the production of an HONOR 3?"

Obviously, as a layman, Lian Zhijian's classmates don't know that the HONOR 3 is currently manufactured by BYD.

He is even more unclear that the increase in production is not something you want to increase, and you can immediately improve it today.

Any industrial product needs to be produced using a variety of equipment.

This is especially true for mobile phones.

It takes time for you to add new equipment, and it takes time for you to add equipment if you can't get your parts supply.

In either case, as long as there is a place where the chain drops, it will not be solved.

In the automotive industry, the situation is even more obvious.

An OEM has hundreds of suppliers, and a strike from any supplier will quickly lead to the shutdown of the OEM.

Because today's OEMs basically don't have too many parts in stock, and many parts are not even in stock for a day.

In this case, if a manufacturer can't handle it, the car can't be produced.

Not to mention the direct shutdown of OEMs, the supply of hundreds of suppliers in the entire industrial chain will be more or less affected.

It is conceivable that under the influence of this industrial chain, the requirements of OEMs for supplier selection will be higher.

However, all factories that can be first-class suppliers of automobile manufacturers are still passable.

In the Chinese industrial system, it is also the top 10%.

"I'm really ashamed, the technology of HONOR 3 is relatively advanced, and the production of many parts is difficult, and it will take some time to increase production capacity."

"I guess next year will be much better, you may have to wait a little longer."

In the face of the complaints of his classmates, Lian Zhijian must have comforted others.

After all, this is also a potential customer.

Of course, there was nothing he could do but comfort.

Fortunately, he has received several such calls, and he has experience in what should be said and how to say it.

Something similar has happened to many employees of Nanshan Group.

……

"Mr. Cao, the yield rate of Nanshan Semiconductor is a bit slow, delaying the sales of HONOR 3."

XIA QINGQING, AS THE GENERAL MANAGER OF HONOR MOBILE PHONES, IS NATURALLY VERY ANXIOUS ABOUT THE SITUATION THAT HONOR 3 IS IN SHORT SUPPLY.

There are consumers who want to buy, but you don't have anything to sell.

When people turn around and buy an Apple or Samsung phone, how depressing is that?

Although such a thing may not happen, it is enough to make Xia Qingqing depressed.

Zhang Jing, the general manager of Nanshan Semiconductor, is also the deputy general manager of Honor Mobile, and Xia Qingqing is also very familiar with him.

So at the meeting of Honor Mobile Phone, Xia Qingqing complained to Cao Yang directly in front of Zhang Jing that Nanshan Semiconductor was not powerful, which also made Zhang Jing a little embarrassed.

However, this kind of dissatisfaction directly is better than complaining secretly.

"Mr. Cao, the 28nm process chip is the first time for us to produce, whether it is some improvements in the process or some improvements in the equipment, it is going on every day."

"We are also poaching people from companies such as TSMC and Intel, and strive to solve the problem of yield as soon as possible."

There is no confidence that it can be done in a short period of time, and Zhang Jing definitely does not dare to promise anything casually.

At this time, you can only reflect the strength of your attitude of hard work.

"Nanshan equipment can strengthen the efficiency of intelligent detection of defects in each link."

"At the same time, we can also give heavy incentives to engineers who contribute to the improvement of yields."

"I will also go to the production site with everyone for a few days to find ways to improve the yield rate together."

If the production capacity is insufficient, the routine of hunger marketing can be fully used.

But if you don't make money, you don't occupy the market, which makes people uncomfortable.

"IN FACT, CAN WE CONSIDER GUIDING CONSUMERS TO BUY HONOR 2 AND HONOR 3G FIRST, AND THEN GUIDE EVERYONE TO BUY HONOR 3 AFTER THE YIELD RATE IMPROVES NEXT YEAR?"

Mi Ying made her own suggestion next to her.

AFTER ALL, IT'S NOT THAT THERE ARE NO PRODUCTS TO SELL IN HONOR MOBILE PHONES NOW, IT'S JUST THAT THE 28-NANOMETER PROCESS CHIPS USED ON THE HONOR 3 ARE IN SHORT SUPPLY.

These things are not suitable for publicity everywhere.

"This is a good idea, the competitiveness of the HONOR 2 is still quite strong, even if it is against the iPhone 4S, it is almost not lagging behind."

"IF WE CAN INCREASE THE SALES OF HONOR 2 TO MORE THAN 5 MILLION UNITS PER MONTH, THEN THE GOAL OF SELLING MORE THAN 10 MILLION MOBILE PHONES WILL NOT BE DIFFICULT TO ACHIEVE."

"Coupled with the sales of PAD, more than 10 million products will be sold every month, and the influence of the entire Honor mobile phone in China and even the world will rise rapidly."

Large enterprises with hundreds of billions of sales have a huge influence at any time.

Even for a foundry like Foxconn, when the turnover reaches hundreds of billions, the influence is very scary.

The number of workers under the family has exceeded many people's imagination.

In addition to making money, the role of employment and other aspects is also very huge.

"I try my best to get the sales department to work in this direction, but if the production capacity of the HONOR 3 does not go up, I am worried that it will be reversed by then, and it will not be good for its reputation."

Xia Qingqing also knew that Nanshan Semiconductor did not deliberately work hard to improve production capacity, but it was the beginning of this generation of chips, and the technical level has improved a lot.

It will take some time for Nanshan Semiconductor's 28-nanometer chip factory to quickly improve the yield rate if it wants to quickly improve the yield rate.

Just when the Nanshan Group was worried about the shortage of HONOR 3 within the group, a conspiracy against the Nanshan group was coming.

"Pat, ASML has reported that Huaxia's Nanshan Semiconductor has mastered the 28-nanometer chip production technology, and now it can produce high-end mobile phone chips by itself."

"The next step is to produce their own computer CPUs, which will have a huge impact on our company's core business."

"What do you think about this?"

Intel President Otellan heard the content shared by ASML reported to him by the purchasing center, and immediately called CTO Pat to the office to communicate.

As the world's leading computer CPU company, Intel has lagged behind its competitors in mobile phone chips, and now it definitely doesn't want to see anyone challenge itself on computer CPUs.

One AMD is enough for them to be uncomfortable, and if a new competitor emerges from Huaxia, it will be a bit of a problem.

After all, Nanshan Semiconductor can make ASML so jealous, and it definitely has two brushes.

"I still know Nanshan Semiconductor well, and I have been paying attention to their movements over the years."

"Although there is no official announcement about it, I think ASML's judgment is correct."

"Their current chips are mainly for Nanshan auto parts and Honor mobile phones, especially Honor mobile phones, and their smart phones and PAD business are developing very fast."

"There's word that they're ready to produce laptops."

"Nanshan Group is the most active company in China to engage in localization, and their products are all expected to be 100% of the parts purchased from China."

"Once Honor mobile phones start to produce computers, then it is inevitable that Nanshan Semiconductor will start producing computer CPUs."

As soon as Pat said this, O'Dening's face became much more serious.

It seems that this time, I really have to communicate with everyone well, how to strangle this potential opponent.

Otherwise, there will be a lot of bad things in the future.

"Many of Nanshan Semiconductor's chip production equipment are purchased from Huaxia domestically, and we have no way to suppress their development by restricting equipment sales."

"Do you have any good suggestions?"

Intel has not participated in the suppression of some Huaxia semiconductor companies before.

Basically, various chip companies put pressure on equipment manufacturers not to sell advanced equipment to Huaxia manufacturers.

Over the years, the results have been very good.

But now it seems that this path is not going to work.

"Ou Dening, in fact, I don't think we need to rush to the forefront of this matter, just follow and do something."

As soon as Pat said this, Otellens immediately asked, "Who do you think is better to let rush to the front?" ”

"Qualcomm!"

As soon as Pat said this, Otellan immediately understood.

As an invisible giant in the mobile phone chip industry, Qualcomm's influence is definitely very huge.

Although there are actually a lot of contradictions between Intel and Qualcomm, everyone's interests are the same in dealing with Nanshan Semiconductor.

Nanshan Semiconductor now mainly produces automotive-grade chips and mobile phone chips, the former has a relatively low technical threshold, Intel and Qualcomm are basically not involved, and now it is not the focus of everyone's attention.

But mobile phone chips are different, which is Qualcomm's lifeblood.

In the past, Nanshan Semiconductor produced some low-end mobile phone chips, and Qualcomm may be able to tolerate it, but now it is different.

Nanshan Semiconductor, which can mass-produce 28-nanometer chips, has begun to threaten Qualcomm's hegemony.

In this case, Qualcomm will definitely jump out to suppress Nanshan Semiconductor.

"I'll talk to the president of Qualcomm right away and see if they have any good suggestions."

After thinking about this clearly, Odenning didn't talk nonsense.

At this time, it is the right thing to do now.

However, he has not yet waited for him to give Qualcomm President Paul. Jacobs called, and the other party took the initiative to find him.

"Otellin, Huaxia's Nanshan Semiconductor has now destroyed the global chip landscape, and I think it's time to start solving this matter."

Although the relationship between Paul and Otellening is not good, after all, they are competitors, but they often meet on various occasions, and they are very familiar with each other.

So the phone calls are all about going straight to the point and not beating around the bush.

Originally, Ou Dening was ready to communicate this matter to Paul, but now that he saw that the other party took the initiative to bring it up, he naturally would not put up a fight again.

"I also heard about Nanshan Semiconductor and Nanshan Equipment, the other party has mastered the 28-nanometer chip technology, and has applied this technology to high-end mobile phone chips, which is a big challenge for everyone."

"If they are allowed to develop like this, our losses will be very huge in the future."

"However, what specific preparations do you have, and how to deal with Nanshan Semiconductor?"

Ou Dening felt that since the other party had called him, he must have some ideas.

Before you think about what to do, it obviously doesn't hurt to listen to Qualcomm's point of view.

"Didn't Nanshan Semiconductor acquire Nvidia before, and has been fighting a lawsuit with the Ministry of Commerce for the past two years, and did not agree to give up Nvidia's shares?"

"I don't think there's a need to wait now, just push it and force them to sell their shares in Nvidia."

"Other Silicon Valley companies acquired by Nanshan Semiconductor can also adopt a similar approach to completely decouple Nanshan Semiconductor from the technology of the United States."

"In this way, even if they have mastered the 28nm technology, it will not be so easy to further improve in the future."

Paul has now discussed the plan to deal with Nanshan Semiconductor internally, so as soon as Otellan asked, he said it.

Of course, that's not all Qualcomm's tricks.

Otellan took the initiative to help Paul mention another point, saying: "Qualcomm has a lot of patents on 3G mobile phones and 4G mobile phones. ”

"Now that Honor mobile phones have used a large number of chips produced by Nanshan Semiconductor, whether there is an infringement of Qualcomm's patents, I think it needs to be investigated."

"Regardless of whether they infringe Qualcomm's patents, then you can sue them."

"Anyway, as long as you sue it, everyone will selectively think that Nanshan Semiconductor made a mistake."

Otellan hopes that Qualcomm will be at the forefront of dealing with Nanshan Semiconductor, so naturally he also proposed something that could make Qualcomm act.

Otherwise, the ball will fall into his hands at that time.

Intel has a lot of interests in Huaxia, and he doesn't want this part of his interests to be lost.

"It's really a good idea, aren't they afraid of lawsuits?"

"Then let's talk to him first."

"When the time comes, I will contact Apple again and ask them to apply for a ban on the sale of mobile phones using Nanshan Semiconductor's chips in the United States."

"Even find a way to further promote sanctions against Nanshan Semiconductor, and do not allow them to have any cooperation with American companies."

Although Paul also knew that Ou Dening's plan was a little uneasy and kind, since he chose to deal with Nanshan Semiconductor, he definitely didn't mind using more means.

These measures, as long as one of them has an effect, it is enough for Nanshan Semiconductor to drink a pot.

It may even directly lead to the suspension of production or the decline in the production level of Nanshan Semiconductor.

The contents of these discussions soon began to be implemented.

Over there, as soon as Cao Yang went to work, he saw Xiang Wei, the head of the legal department, waiting for him at the door of the office.

"Mr. Cao, Qualcomm sued Nanshan Semiconductor and Honor Mobile Phones, asking us to pay them patent fees at 5% of the sales price for each mobile phone."

"And first of all, we need to pay more than $1.2 billion in patent fees that have not been paid in the past."

"At the same time, Qualcomm also joined forces with Apple to ask the U.S. Department of Commerce to prohibit the sale of Honor mobile phones and mobile phones using mobile phone chips produced by Nanshan Semiconductor in the U.S. market."

"According to what we know so far, the latter condition will be implemented as soon as this year, and it will be illegal for our mobile phones to continue to be sold in the United States at that time."

Xiang Wei told Cao Yang a bad news with an anxious face.

Nanshan Group has fought a lot of lawsuits in the United States, but the impact has not been as great as this one.

Honor Mobile Phone and Nanshan Semiconductor are both business divisions that Cao Yang cares about, which Xiang Wei is very clear about.

If the lawsuit is lost at that time, and the American market is really lost, and even compensation is demanded, it will be troublesome.

"Qualcomm and Apple shot together?"

Although the news was very bad, Cao Yang did not panic.

Today's international situation has not yet reached the worst level, and there is still a certain amount of room for this kind of lawsuit.

Even if the situation is really unfavorable, at most it will be the loss of the American market.

As for the matter of patent fees, it is just a matter of taking a slow time.

In recent years, Nanshan Group has registered a lot of various patents, Qualcomm can say that Nanshan Semiconductor has infringed its patents, and Nanshan Group can also find out some cases of Qualcomm infringing its own patents.

In the past, similar situations were often resolved through negotiation.

If you really tear your face, then continue to fight the lawsuit.

"Yes, I suspect that this time it may not be Qualcomm and Apple that will shoot together, but the major chip companies in the United States are involved."

"Even some other chip-related companies such as ASML, Samsung, and TSMC have a certain relationship with this matter."

"Even if it doesn't matter so far, they may jump out to deal with us in the future."

"Chips are an industry that the United States attaches great importance to, and now that we have broken their blockade, there will definitely be more and more incidents."

Xiang Wei is naturally very clear about the group's business situation.

Nanshan Group has not offended people over the years, but fortunately, Cao Yang has been strongly promoting the 100% localization of products in various business divisions.

Although until now, it has not really been realized that everything is domestic, but it is not so easy for others to want the neck of the Kananshan Group.

Even the cost of getting stuck in the neck will be very large, so big that the other party does not dare to use such a means easily.

After all, those international giants are definitely unwilling to do the thing of injuring 800 enemies and harming 1,000 themselves.

"Mr. Cao, there is a problem with our first batch of mobile phones for customs declaration."

Just when Cao Yang was still discussing things with Xiang Wei, Xia Qingqing also came over.

As soon as she spoke, it was also bad news.

Obviously, this time the companies in the United States are moving fast.

Qualcomm, Apple, Intel, Deyi......

Each of these is a giant of the American technology industry, and behind them stands Wall Street and other figures who can influence many of America's policies.

Nanshan Semiconductor has broken through the 28-nanometer chip technology and has begun to be used in a large number of high-end mobile phones.

In the future, we will further expand to all fields such as computers.

It's definitely something they can't accept.

"The business of Honor mobile phones exported to the United States has been temporarily stopped."

"Then you arranged for someone to do a good job of publicity, and publicized the fact that Apple used all kinds of tricks to deal with us in order to suppress the Honor mobile phone."

"Our mobile phones can't be sold in the United States, and Apple's mobile phones don't want to sell well in China."

Cao Yang knew that there was no way for him to change the situation in the United States in a short period of time, but that didn't mean he couldn't do anything.

Whether it's Qualcomm or Apple, they all have a lot of interests in China.

As long as the Nanshan Group harms their interests in Huaxia, it is the most direct retaliation.

"THE APPEARANCE OF APPLE'S MOBILE PHONES HAS ALWAYS BEEN SIMILAR TO OUR HONOR 3G AND HONOR 2, CAN WE CONTINUE TO MAKE A FUSS ABOUT THIS MATTER?"

"There's no way to win Apple for this reason in the United States, but in China I think we can work hard."

"When the time comes, there will be no way for Apple to sell in China."

Xia Qingqing is going to be angry now.

The situation on the American market side has just begun to open up, and this is what happened.

This is something that she has a hard time accepting.

If Honor Mobile wants to become the leader of the global mobile phone industry, then the overseas market must not be abandoned.

Whether it's Nokia, Samsung, Apple and Honor, everyone sees it that way.

Nokia's achievements in those years were the result of success in overseas markets.

The same goes for Samsung.

Now that it is Apple's turn and Honor's turn to seize their respective overseas markets, the competition will naturally become more intense.

"Okay, arrange it with Wei and make this battle bigger."

"The days when our Chinese enterprises were bullied by the United States are gone!"

(End of chapter)