"Mr. Cao, in response to the joint launch of 9AT and 10AT by Ford Motor and General Motors, we are ready to arrange a series of tests."

"This includes in-vehicle VOC testing, crash testing, fuel consumption testing, and durability testing."

"In addition, we are going to do a special disassembly and comparative analysis of the transmission series."

"Among them, the test models will focus on selecting from the models with good sales of Changan Ford and Modu GM."

"We'll also be announcing this well in advance of the test."

Yu Yu is well aware of the impact that General Motors and Ford's own production of high-end transmissions will have on Nanshan transmissions.

In this case, how to make Ford and General Motors have some scruples is a very important issue.

In the American market, there are very few things that Autohome can do.

But in the Huaxia market, there are many things that Autohome can do.

As long as they are not stupid, GM and Changan Ford will be able to read something from the information on the car test items and target models announced by Autohome in advance.

Normally, unless it is a project that you are good at, the main engine manufacturer definitely does not want its model to be tested and compared.

In particular, this kind of test is carried out in a state where I am completely uninvolved, and no one knows what the final result will be.

Even in these tests, it is difficult to say whether Autohome has done some tricks.

In short, people in the automotive industry know that the pit is relatively deep when testing and contrasting.

If you are not careful, some car companies will fall into the pit.

"In fact, there are many problems with the quality of the models of Modu GM and Changan Ford, and there should be a lot of consumer complaints."

"We can also collect and prepare relevant information in advance, and even disclose some of the content to them."

Cao Yang is not a good man and a woman.

He must be hoping to at least keep the orders from Modu General Motors and Changan Ford, after all, the sales of these two car companies are still relatively considerable, and they have made some contributions to Nanshan Automobile Group.

Whether it's coercion or temptation, or whether it's showing muscles, anyway, you don't want to switch my parts easily, or I'm going to be unkind.

When the sword should be shown, the sword will be shown, and the sword of Damoris will definitely have an effect if it hangs in the sky above the magic capital general and Chang'an Ford.

Cao Yang believes that the Modu General Motors and Changan Ford should also be able to get this signal.

"Well, we've already started the preparation for this, and it should be done soon."

"Changan Ford has two new SUV models on the market this year, and they definitely don't want some moths to appear."

Whether it is Modu GM or Changan Ford, they have relatively high expectations for the Huaxia automobile market.

But in fact, the market competition is very fierce, so even these auto giants are extremely careful and use all their strengths.

"Let's hope they read us, or we'll be welcome!"

When Cao Yang said this, he was also thinking that Nanshan Hongqi needed to increase the progress of the research and development of new models.

This year, the sales volume of Nanshan Hongqi is very good, and it has successfully entered the first-line independent brand.

Now we have the strength to continue to rush upward, so that everyone can see the effect of the combination of Chuncheng Automobile Group, which has policy advantages, and Nanshan Automobile Group, a giant that has technical and marketing advantages.

That lethality is definitely enough for everyone to drink a pot.

Not to mention the rest, just because Nanshan Hongqi is now taking the initiative to attack the official car market, many car companies are a little hurt.

After all, the market in this area is too big.

No matter which car company it is, it can be regarded as a big piece of fat.

……

"Austin, I heard that the procurement center of the headquarters held a video conference with our purchasing department yesterday to consider using the 10AT produced by the Detroit factory for our domestically produced Cadillac and Excelle models in the future?"

Su Huasheng, as the deputy director of the sales department of Modu GM, is actually in charge of the sales business of Modu GM.

He is definitely very concerned about the changes in public opinion on the Internet in China.

After a series of actions on the Autohome side came out, the marketing staff of Modu General naturally quickly felt the crisis.

Whose car doesn't have a problem?

Anyway, the people of the magic capital don't have this self-confidence.

If you are targeted for some tests, or even deliberately compare a model that is stronger in a certain aspect with your hot-selling model, the result will definitely make you very uncomfortable.

It's not like something like this hasn't happened in the past.

Su Huasheng didn't want to see it again.

"Although the 10AT has been successfully developed, it will take some time for mass production."

"Of course, it will take a certain amount of time to match the applicability of each model."

"In the early days, it was mainly a priority to meet the needs of the Detroit plant."

"However, the follow-up will definitely be gradually promoted to the general side of the magic capital."

There was nothing to hide from this information, and Austin shared it directly with Su Huasheng.

However, Su Huasheng obviously has more things to consider.

"Our current 10AT is purchased from Nanshan gearbox, and if we switch to a self-developed gearbox, we will either import it from the United States or build a factory to produce it in China."

"But no matter which solution is used, the final cost is likely to be higher than it is now."

"Is it possible to consider not changing the gearbox on the side of Modu GM?"

If Austin could be convinced from a cost perspective, it would be the best thing to do.

After all, if you explain it from other angles, it is actually more difficult to quantify, and it contains a lot of personal speculation.

"I can produce gearboxes myself, but I continue to buy them from outside, and it is estimated that the headquarters will not easily agree to this plan."

Austin was the head of GM's purchasing center before, and he still knows a lot about GM's style of doing things.

Even if it is bankrupt and reorganized, in fact, many things within GM have not changed.

"The situation here in China is quite special, and many things have Chinese characteristics and need to be specially considered."

"As the world's largest automobile market, in fact, the degree of competition in the Chinese market is also very high."

"And Nanshan Automobile Group is completely unavoidable in the automotive industry in China."

"Almost all of Huaxia's own brand car companies purchase major parts such as engines, gearboxes, and ESPs from Nanshan Automobile Group."

"In addition, China's largest automotive professional media, Autohome, and Weibo, the largest social media, are all affiliated companies of their group."

"In this case, it is very difficult for companies that are at odds with Nanshan Automobile Group to develop well in China."

"Toyota and Volkswagen are typical representatives of them, and even Modu Volkswagen and Chuncheng Volkswagen are now looking for Nanshan Gearbox to buy 6AT and 8AT gearboxes."

Su Huasheng felt that he still needed to convince Austin not to switch gearboxes, but he didn't go straight to the point, but went around in circles.

After all, if he didn't explain some background clearly, Austin would definitely not easily refute the headquarters' plan.

"Are you worried that after we switch the Nanshan gearbox, we will offend Nanshan Automobile Group and eventually affect our sales in Huaxia?"

Austin is not stupid, he has been dealing with Nanshan Automobile Group many years ago.

Su Huasheng chattered so much, and he naturally reacted quickly.

"Yes, if our own product quality is good and the price is low, then the Nanshan gearbox is estimated to have nothing to say."

"But if we have a higher cost and no better performance, and just do it simply to get rid of the dependence on the Nanshan gearbox, it will definitely annoy the Nanshan gearbox."

Su Huasheng gave his judgment very positively.

Comparing his heart to heart, he felt that if he was the person in charge of Nanshan Gearbox, he would definitely be unhappy.

"Don't we have a lot of other parts that we buy from Nanshan Auto Parts?"

Austin couldn't help frowning, this feeling of being threatened by Party B when Party A is definitely very uncomfortable.

In particular, General Motors has been the world's sales champion for many years, and it has always been relatively strong in front of suppliers.

Now, if it is to be taken care of by Nanshan Gearbox as a supplier, it is normal for Austin to be unhappy.

"Yes, there is still some business on the Nanshan auto parts side, but the value of the gearbox is the highest."

"Besides, the cooperation between Nanshan Automobile Group and various independent brands in China is larger."

"The same car, if it is sold to Chery and Geely, then the turnover of Nanshan Automobile Group will definitely be higher."

"In this case, Nanshan Automobile Group is likely to pull a group of Huaxia independent brand car companies to deal with us, just like the previous encirclement and suppression of Korean car companies, Volkswagen and Toyota."

When Su Huasheng said this, he directly silenced Austin.

He knew that what Su Huasheng said was the truth, and because of this, he was silent.

"Let's take a look at the movement of Changan Ford first, and then I also asked the procurement side to try to blow the wind with the Nanshan gearbox to see the other party's reaction."

After waiting for a while, Austin came up with a relatively compromise opinion.

However, Su Huasheng was not satisfied with this result.

"Now there are some previews of models on the Autohome side, among which almost all of our models with Changan Ford have entered the target models of various evaluations."

"I think this matter itself has something to do with the official announcement of GM and Ford to successfully develop a 10AT gearbox."

"So it's basically certain that as long as Modu GM no longer uses Nanshan gearbox products, then Nanshan Automobile Group will definitely pull a group of companies in Huaxia to encircle and suppress us."

Su Huasheng directly put his guess on the table.

Anyway, his opinion is one, the gearbox of the magic capital is universal, or continue to buy it from the Nanshan gearbox.

Otherwise, he really didn't have the confidence to continue to let Modu General maintain the first position in Huaxia's sales.

Especially after entering 2013, Huaxia's own brands have continued to make efforts, and how long can the first position in the sales of Modu General be maintained, Su Huasheng has no confidence at all.

"If you're going to convince headquarters to accept our arguments, you'd better use other, more convincing reasons."

"For example, cost or supply risk, try not to mention that Nanshan Automobile Group will encircle us."

After another long silence, Austin still accepted Su Huasheng's point of view.

He has been in Huaxia for several years and knows that the influence of Nanshan Automobile Group in Huaxia cannot be ignored.

If the other party really wants to get along with the Demon Capital, then the biggest loss must be the Demon Capital, not them.

Of course, the outcome is likely to be a lose-lose outcome.

"I'll talk to the purchasing department to see if I can push forward this issue from the perspective of the purchasing department as much as possible."

"But for whatever reason, I don't support the use of other brands of gearboxes in the Chinese market."

Su Huasheng's words made Austin a little uncomfortable, but this time he didn't say much.

A similar dialogue is also taking place within Changan Ford.

Yin Chuan, general manager of Changan Automobile, directly instructed the executive deputy general manager of Changan Ford to continue to use Nanshan transmission products internally.

Otherwise, it will be detrimental to the development of Changan Ford.

In this regard, Changan Ford has reached a rare unanimity.

At present, Changan Ford still has a large gap with the scale of Modu GM, and they are ready to increase their sales by continuously launching new SUV models.

These actions require the cooperation of media such as Autohome.

If this offends Nanshan Automobile Group so badly, how can Autohome help Changan Ford all the time?

In particular, the people of Changan Ford have also obtained some hints through various means, so they will not change their gearbox at this time.

This information was also fed back to Ji Hua through various channels.

"Mr. Cao, judging from the current situation, Modu GM and Changan Ford should continue to use our gearbox, even if it is to change, it will be a matter of a long time."

The status of Nanshan gearbox within Nanshan Automobile Group is not low, and Ji Hua is also very clear that Cao Yang actually attaches great importance to the business of gearbox.

For this change, he naturally reported to Cao Yang as soon as possible.

"As long as the market share of China is stabilized, the impact of the rest of the world will not be so great."

"I will follow the leaders to visit Europe after a while, and at that time, in addition to the business cooperation on the side of Daystar Technology, I will also consider having a good exchange with Volkswagen on the in-depth cooperation in gearbox."

"Volkswagen's DSG gearbox has so many problems, and we will definitely continue to reduce the proportion of DSG in the future."

"There's a huge market here."

Although the gearbox is as much a sunset industry as the engine in the long run.

But in the last decade, the demand for gearboxes must still be very large.

Cao Yang also hopes that Nanshan Gearbox can completely become the world's largest transmission company.

This will definitely require some orders from the international market.

Volkswagen has already thrown an olive branch last year and began to use Nanshan transmission products in Huaxia.

This can be expanded to Europe and other markets, even if it is only to export hundreds of thousands of units, it is also very meaningful.

"It would be great if the relevant departments could help push this forward behind the scenes."

"Volkswagen's overall strategy has changed a bit, and maybe this plan can really be successful."

Listening to Cao Yang's words, Ji Hua's face was full of joy.

Who doesn't want to have more and more orders in their hands?

Volkswagen is ready to hit the world's No. 1 car company, and as long as it can get 20% of Volkswagen's transmission share, it will be a very huge number.

"Whether it works out or not, it doesn't hurt for us."

"Let's try it first."

……

Those actions of Nanshan Automobile Group cannot be concealed from other media.

"Editor-in-Chief Fang, there is a very interesting practice of Autohome during this time, I think you can consider learning it."

As a senior editor of NetEase's auto channel, Lin Jiayan is naturally very concerned about the movements of industry peers.

Every day, she has to go to Autohome, Yiche and other websites to take a look around to see what the other party is reporting.

Of course, the same thing must be done by the people at Autohome.

"How?"

Fang Dawen put down the pen in his hand and looked at Lin Jiayan expectantly.

This is her right-hand man, and she can still look forward to something she thinks is valuable.

"Haven't we been thinking about how to further increase the advertising revenue of the car channel during this time?"

"Through some special reporting content or test projects, so that the OEMs can feel the pressure we bring to them, they will increase the investment in advertising on our platform."

"Before, I always thought that Autohome seemed to be more Buddhist about the changes in advertising revenue, but now I don't think that's the case."

"Several of their articles in the past few days are related to testing."

"They have plans to go to Xijiang Province to do VOC emission tests in high temperatures, and they are also planning to cooperate with the wind tunnel laboratory in charge of Lingnan University of Science and Technology to do some crash and other tests."

"These tests are not for a single model, but will select similar models of the same class for comparative testing."

"The final result will definitely be a difference between high and low, and there will definitely be some car companies that will be more nervous."

Lin Jiayan slowly said her analysis.

"We all know that there is actually a lot of room for testing this thing."

"Even without cheating, a lot of things can be done flexibly."

"In this way, if you want to deal with a certain car company, you can make the test results of a certain model of their car very unsatisfactory."

"Or directly compare the weakest part of this model with the strongest points of other car companies."

"Back then, Xingchen Automobile conducted crash tests at every turn, didn't it just compare its own strengths with others' weaknesses."

"In terms of results, the results are very good."

"The car companies that have been touched also have suffering, after all, they are not lying."

With Lin Jiayan's continuous explanation, Fang Dawen probably understood what the other party meant.

This thing does seem to have a head.

"Do you want to further expand the team of our testing team, and the next step is to follow Autohome to carry out more testing business?"

"In the end, through these arrangements, it will bring all kinds of pressure to car companies and enhance everyone's attention to our platform?"

Fang Dawen briefly sorted out Lin Jiayan's views, and then analyzed what the NetEase Auto Channel should do.

"yes, that's probably what it means."

"The ultimate goal is to increase our influence and increase the revenue of our platform."

Lin Jiayan could feel that she was about to convince Fang Dawen, and she couldn't help but show a happy smile on her face.

Sure enough, Fang Dawen did not continue to hesitate this time, and happily agreed to Lin Jiayan's proposal.

However, their channel will definitely need some time to brew a relevant approach.

And the development of those test projects has invisibly brought some pressure to various car companies.

It's just that the pressure is pressure, and whether it can be converted into advertising revenue in the end is still two different things.

Because with the rapid popularization of smart phones, the influence of various apps on mobile phones has slowly begun to surpass traditional websites.

Even if these websites have launched their own apps on mobile phones, there is no way to completely reverse this pattern.

For example, Weibo's influence in the field of mobile Internet is definitely much greater than that of the traditional four major portals.

……

"Ah Yang, this time to Europe, in addition to the activities of relevant departments, we try not to arrange other trips ourselves."

"Otherwise, I'm not sure if anyone will do something out of it."

Fang Sisi was packing his luggage and talking to Cao Yang.

The 20 billion order between Daystar Technology and the European Space Agency is finally about to be officially landed.

This kind of very special large order, the relevant departments naturally hope to be able to countersign on some special occasions.

This will certainly be beneficial to the development of bilateral relations.

Although there is competition and contradictions, we still need to talk more about cooperation and exchanges.

At least in 2013, the tone was like this.

"Well, we don't have much itinerary either, just follow the big army."

Cao Yang also cherished his life.

He knows very well how much the emergence of the Nanshan Group has brought to the world.

Not to mention that there are still many products under development within Daystar Technology that have not been taken out.

However, the fact that these products have not been officially released does not mean that there is no news at all by the relevant departments in the United States.

Some people must wish they had an accident and hung up suddenly.

Cao Yang doesn't want to be in a car accident or fire for some reason, or "commit suicide".

So even if Fang Sisi didn't persuade him, he didn't plan to toss it himself.

No matter how many tourist attractions there are in Europe, I don't even see them.

There are so many places of interest in the country that you can't see, so why worry about other people's things.

"After this cooperation, our Daystar Technology will definitely receive more and more attention."

"At that time, all forces are probably thinking about the internal movements of Daystar Technology, and we have to find a way to screen people with ulterior motives to come in."

In recent years, Daystar Technology has recruited a lot of new employees.

Surely not everyone here is here for the normal job.

Cao Yang actually knows this.

It's just that now Fang Sisi has pointed out this problem.

(End of chapter)