": This is a work that will last for a hundred years, and the level of the second part continues the quality of the first part!"

": Looking forward to the third part, etc...... Finish?! ”

": I don't usually care about the news on the Internet, and I don't know that this one is the end of the curse series, until I see the end of the film. I think it's a bit of a pity for that. Although this film is a story in progress, a bit like a wonderful story, you can watch it alone, but there is also a coherence between each other, and the story is very strong. ”

": The atmosphere at the theater scene was very lively, and Yoshida-chan left a group photo here. wwwww”

": Although he is the director of Tang Guo, the quality of his works is unexpectedly good."

……

With the development of the times, a function called 'barrage' has emerged in the film and television industry, which allows people to browse the evaluation of other audiences on this clip in real time when chasing dramas and watching movies.

And this feature is almost always available on online platforms.

But on the side of Heguo, some people proposed to move this function to the theater.

Let the audience discuss and interact in real time through the barrage without making a sound, but as of now, this function has not been developed perfectly, and there will always be cases where someone maliciously swipes the screen and blocks it.

Even later, a relevant strategy was introduced, and the barrage only appeared within a certain range of a certain screen.

But in the same way, there will still be people who make some inappropriate feelings, such as watching and watching, and some people will post a barrage such as 'What to eat after watching the movie', 'This heroine is not good-looking', 'This male protagonist is so ......disgusting'.

Obviously, adding a barrage feature to theaters is not an appropriate content.

People come to the cinema and pay several times higher prices than online viewing, more because they hope to have a better viewing environment, and they can not tolerate those things that affect the viewing experience.

What Lu Zhengyi did was to provide a more tangible place for the audience to discuss after the end.

However, after they left footprints one by one and uploaded them to the Internet, these pasteboards in the theater slowly turned into places like Internet celebrities checking in.

Perhaps, based on the difference in strategy between countries, they can't be as overwhelming as in China, with overwhelming publicity, hot searches, and lists.

But people always think of new marketing methods.

But in essence, it's still the same marketing direction.

On the first day after the premiere, Lu Zhengyi stood in a temporarily rented warehouse in Heguo, browsing pasteboards full of reviews.

"Director Lu, our results this time are okay, right?"

Next to him, Bai Wei asked with some hesitation, "I can't understand these texts." ”

"From the atmosphere of the scene, I think it's good."

"But...... It's so lively, it's a bit like the atmosphere in the country. ”

When he cursed 1, he didn't come to Heguo's side to participate, so he didn't know what the atmosphere was.

But the atmosphere of Curse 2 is a little different from the movie scenes he has seen in China in the past.

When they were in China, the movies made by their crew were released, and the audience walked into the theater one by one with a smile, and then left with a white face and an expressionless face.

But when Cursed 2 premiered today, the atmosphere of the audience was significantly different.

They seem to have a lot to say about the content, and they are very active, which can't help but make Bai Wei a little doubtful that the content of the film is not to their taste, even if there are many people participating in the event on the spot.

"After all, the style is different."

Lu Zhengyi replied softly, "Most of the films I shoot in China are the kind of scary ones that are very scary, and the more I think about it, the more I feel that my body is cold. ”

"But the plot of the curse is actually very simple, it is a story of a resentful ghost repeatedly asking for his life."

"Even if it looks scary, it is just a sudden sudden, and it is easy to ease up later, unless you encounter some scenes that are very similar to the plot of the movie, you may touch the scene and do something to scare yourself."

In the past, although he could speak Japanese, he could not read Japanese.

After all, being able to speak and understand any language, and being able to write words are two different concepts.

In order to better develop the overseas market, during this break, he had time to study and write, and now he can understand a little bit.

Maybe in the West, the language of the Stars and Stripes country, as a Tang people, needs to make a lot of effort to learn, but the language of the Southern Dynasties and the Heguo country, there are often people who say that they can play games, chase dramas, play and play, watch and watch, and this situation is not uncommon.

It is not difficult to get along with literature, and it is composed of hiragana, katakana, and Tang Wen.

In Heguo, for example, when I was in elementary school, most of the characters used by children to write were pseudonyms, mixed with some words such as 'home', 'self-division', 'o', and 'thinking ......'.

After junior high school, high school, and university, the kana and Tang text in the articles gradually increased, and the proficient use of 'two-character Tang vocabulary' was almost a compulsory course, and even some papers, most of which were Tang Chinese, interspersed with various 'four-character idioms'. ’

Even some Tang people who have not learned at all can understand it.

Most of Lu Zhengyi's films are aimed at adults, of course.

Therefore, the text they left behind, with his level of Japanese, is not difficult to understand.

Based on these comments, it is not difficult for Lu Zhengyi to see that the style of Curse 2 is more established than that of Curse 1.

At the time of the grudge 1, no one on the side of Kazukuni had ever seen Ga Coconut, and at first glance, it was normal to be scared.

At that time, there were also some people, and after walking out of the theater, they had to slow down for a while.

But now it's the second part, and everyone is quite familiar with the plot, which is to see how Gacoco kills everyone who enters the house.

Now that I have a little bottom in my heart, compared to that sense of horror, some people are beginning to be able to break away and feel the overall design of the story.

"Looking at this evaluation, the grudge is really in place as a horror film, with few lines and euphemism, and a large number of scenes without dialogue contain a very high amount of information, which is not boring, and whether it is the atmosphere foreshadowing, plot design, and transition scenes, it can give people a sense of psychological oppression, especially the beginning and end of each story, which makes people hold their breath."

"And this.,It's a pity that only two works are over.,Curse 1 When I was watching,,I think the storyline is very simple.,When I heard the news that there was a second part.,I also felt that I could already figure out the plot.,There's nothing to see.。 But in fact, when I watched the second part in the theater, I was still attracted by the content of the plot and some effects, even if some plots had been predicted in advance, but I was still frightened by the paradoxical and depressing atmosphere, which is a very good horror movie. ”

"In general, a lot of the reviews are regrets and expectations for movies, and I hope to create a few more."

On these post-it notes, Lu Zhengyi picked out a few more informative reads for him.

As for things like 'Why didn't An Xiaozhou, that ugly woman die', 'I saw it so well, I knew it was dangerous, but I still ran in one by one to find death, and even if I died, I pulled others into the water', 'Those police officers are ......'

He didn't say anything about some of the comments, these evaluations were not nutritious, and they were not helpful to Bai Wei's growth.

As the future assistant director of the crew, he needs to learn to distinguish between valid and invalid reviews.

Yes, although Bai Wei is the assistant director of this film, in terms of actual work, he has actually hooked the threshold of assistant director.

After all, when the work started, Zhang Yu was resting most of the time.

"Paradoxical and depressing?"

Bai Wei pondered, "This description seems to be more in line with the movies we make in China, which are extremely scary." ”

"I feel that the two are related, at least stylistically similar, both are ...... Focus on psychological cues. ”

"In comparison, the horror films with strong blood and strong picture impact in the West will be much different from our current two."

Saying that, he paused, "I feel that if these Heguo audiences can really establish a good impression of our crew in their hearts, they can truly become our fans." ”

"Perhaps, when they go to our crew's movies that were shot in China before, they can understand and understand, even if there are some ...... Language and writing barriers. ”

"But I think if they become our fans, they will also like the works filmed in China."

There was some anticipation in his tone.

In other movies, there may be foreign audiences chasing the director and actors...... Chase to China and go to see domestic works.

For example, Chen Junsheng, some police and gangster films, some action movies, and even some more literary and tortuous romance films, there will be audiences chasing them from overseas to China, even if they are old films more than ten years ago, they can watch them with relish.

But in the category of horror films, almost nothing has been heard of.

"In fact, there are already some fans chasing them to China." Lu Zhengyi reminded, "Don't forget, when we put the first commandment in the overseas market, although it was not famous at that time and did not gain many audiences, the praise rate was still quite high. ”

From that time on, he actually knew that the films made by their crew in China would be released abroad, or in other words, Heguo, Southern Dynasties, and Xiangguo...... There is a market for these places.

It's just that the fame is not enough, coupled with the stereotype, so the grades appear to be poor, and it looks as if it has failed.

But in terms of the quality of the work, they are successful.

"I don't know much about that."

Bai Wei scratched his head in embarrassment.

"These data were also collected by Light and Shadow, and then Xue Ming synchronized it to me." Lu Zhengyi replied with a smile, "This is not the data of those ticket-buying platforms and social platforms, and those data are not real enough. ”

"What we want to see is not praise, nor is it the beauty of the major media, those things can be seen by passers-by, but we, as creators, should face the most authentic evaluations in order to be able to recognize our works and status."

"Later, I asked Xue Ming to register a management account in the internal system of Light and Shadow, if you have any data you need to know, you can ask them more directly."

That's the benefit of having a 'team' with a matching level.

Even when Cursed 1 was filmed, the light and shadow were not on the scale they are today, but the data collection thing has never been pulled down.

Now, it is also because of the precipitation time that the light and shadow have grown up, and they will have the opportunity to carry out such a marketing in these theaters in Heguo, otherwise it will be difficult to support this process with the previous company scale.

"This ...... It's not quite right, Director Lu. Bai Wei hesitated, "I'm not an employee of Light and Shadow, although they are all brother companies, but it's not good to enter the senior management group." ”

He has always positioned himself as a small clerk, working at the behest of others, and working as an executive in that kind of internal system......

"Anyway, you're also the assistant director of our crew."

Lu Zhengyi looked at him with a smile, "I didn't have a chance before, otherwise, Lao Zhang should also be familiar in the light and shadow, if I invite him, he won't refuse this kind of good thing, maybe he is standing next to me, and he has to remind me to hurry up from time to time." ”

"What a lot of power is this, it directly has real power in one of the top media groups in China, and it can make people."

"If you are a little careful, you can pretend to be a tiger and arrange some ways for some familiar actors in the circle in private, this is not a proper financier."

Although from the moment he was accepted as an apprentice by Zhang Yu, Bai Wei had this psychological preparation.

Everyone else in the crew also tacitly acquiesced that he was the next assistant director.

But when these words came out of Lu Zhengyi's mouth, he couldn't help but stammer.

"What, you still have to have a three-push three-handicap?"

Lu Zhengyi looked at him.

"This, assistant director, I'm ...... Good! Bai Weile responded hehehe, without any ambiguity, "But don't worry, even if I have the right in my hand, I will definitely not mess around." ”

"That's not what I just said." Lu Zhengyi patted him on the shoulder and persuaded, "If you meet any good seedlings and want to cultivate, you can do it." ”

"Whether it's me or Xueming, I'd love to have more people in the company to make more friends and talented people."

"However, we still have to look at the character first, and then the ability, neither of which can be reached, I think, before we do things, we still have to think clearly."

Bai Wei felt the pressure from the palm on his shoulder, "Ming, understand." ”

This small staff has the simplicity of a small staff, and the management also has the burden of the management.

"But I don't know what the situation is in China."

But soon, he mentioned China, "It should be pretty good, maybe I can break the box office record again." ”

When it comes to market feedback from Heguo, Bai Wei has no confidence.

But when it comes to China, he is absolutely confident.

This is the foundation that has been accumulated over the years, one movie after another.

"This time in China, it's quite ordinary."

But Lu Zhengyi's words extinguished his heat, "In the afternoon, I had a general understanding of the domestic situation, but at present, I expect that the box office results can only be said to be decent." ”

As for breaking the box office record, he thinks it's unlikely.

(End of chapter)