Chapter 382: Box office success, word-of-mouth differentiation

At the end of "The Magic Brush Ma Liang", Qiu Xia was moved by Ma Liang and said movingly on the viewing platform:

"He chose a greater cause! He was ...... to satisfy the people, as well as the people of all nationalities throughout the country."

Seeing this scene, Watermelon Sauce couldn't help but shake her head:

"It's the theme of sublimation at the end again, hey, after all, it's the main theme."

However, on the screen, Ma Liang hurriedly stood up and interrupted his wife with an embarrassed expression:

"Daughter-in-law, this is an observation deck, not a rostrum."

The cinema burst into laughter again.

It's not loud, but it's very relaxed.

Watermelon sauce was stunned, and hurriedly changed the notes:

"There is a rare restraint in the main theme, there is no awkwardness, this interrupted spell casting is really interesting."

The short film ended, and the theater burst into applause.

The audience was relaxed and looking forward to the next short film.

Su Zhe couldn't help but breathe a sigh of relief when he listened to the applause at the premiere.

In the previous life, "My Hometown and Me" was not very high as a platter movie (7 points), but this "Magic Brush Ma Liang" is already very rare in the proposition composition.

can play such a beautiful comedy effect under the framework of the main theme of rural poverty alleviation, if you score it alone, it is estimated that it can have 8 points, which is already very high in comedy.

This also gave "Me and Huaxia" a good start.

Su Zhe was thinking about it, but saw the title of the film appear on the big screen-

["Me and China", Chief Director: Zhai Xiaowen]

He was stunned for a moment, and You Mengli, who accompanied him to the premiere, asked angrily:

"What does he mean? Isn't "Ma Liang" not included in the movie? ”

Su Zhe held her hand, squeezed it comfortingly, and said with a smile:

"It's normal for the title to come out, don't be angry."

Many movies are like this, and the feature film is played directly at the beginning, which attracts the audience, and the title appears.

But as a platter movie, I waited until the first short film was played before the title was released, and the intention was simply too obvious-

Cutting.

"Magic Brush Ma Liang" is a separate film and belongs to Su Zhe; The last four short films are "Me and Huaxia", which belongs to Zhai Xiaowen.

"Interesting, I didn't expect that we both wanted to cut each other, this is a two-way street, right?"

Su Zhe joked in his heart and looked at the big screen with interest.

He wants to take a look, what kind of movie can Zhai Xiaowen make? It's so confident.

On the screen, the second short film begins.

In cinemas everywhere, the audience is also very serious.

Just watched an hour and a half of the funny film, and they were at their most focused moment.

But as the film plays, the watermelon sauce feels that the atmosphere in the air becomes gradually cluttered.

Someone took the opportunity to go to the toilet, and he insisted on watching it in order to make a movie review, but he felt dull and boring.

As a semi-professional film critic, he can see that the director strives to tell a touching main theme story, but the level is not enough, and it is superficial, resulting in the final sublimation not being strong enough.

And the next third short film is suspected of using too much force, which makes people feel a little embarrassed.

"It's a familiar feeling." The watermelon sauce recorded casually, "If you use too much force, the theme is greater than the plot." ”

It wasn't until the fourth short film, "The Gardener," that watermelon sauce became intrigued.

The short film was well shot, and the touching points were captured in great detail, and some sentimental viewers wiped away tears.

But it's a pity that it came a little late, the quality of the first two short films was too poor, and many viewers had lost their attention and didn't take it so seriously.

It was only in the fifth and final short film, "Meteor", that the audience became serious again.

After all, this is a work directed by the chief director Zhai Xiaowen himself, and during the publicity period, it received the same publicity as "Magic Brush Ma Liang".

But as the short film played, the audience felt extremely awkward and always felt weird.

Watermelon Sauce also frowned, and when he saw the end, he finally figured out why "Meteor" gave him a weird feeling:

"Director Zhai doesn't seem to believe the truth he preached, and he feels awkward, and it doesn't taste right when he shoots it."

â€Ķâ€Ķ

Although the audience of the ordinary cinema was not very satisfied, they were very disappointed with the final short film.

But in the premiere cinema, the audience who was invited to come still burst into loud applause-

Bang Bang Bang!

Su Zhe and other main creators came to the stage, and the host cheered:

"It's so exciting, teachers, how do you feel?"

Chief director Zhai Xiaowen was the first to be interviewed, nodded with satisfaction, and said with a smile:

"The applause from the audience is the greatest encouragement for us."

Su Zhe glanced at him, thinking about the content of the short film he had just seen, and was really a little unsure in his heart:

"Am I asking too much? I think the shooting is very bad! Why is the applause so warm and Zhai Xiaowen so confident? ”

He forgot that when he and Zhai Xiaowen reached the top status in the circle, it was difficult to encounter doubts in person.

- When Sect Leader Huang recorded the song "One World One Dream", he asked the people around him how he was singing, and everyone praised the sound of nature.

He didn't seem to believe it, and insisted on recording it three times, but after it was launched, it still formed a joke of "making too much trouble".

In his previous life, although Sect Master Huang was a big star, compared to him and Zhai Xiaowen now, it was nothing.

So at the premiere scene, both the host and the participating stars praised the movie in an exaggerated tone.

Especially "Magic Brush Ma Liang" and "Meteor", these two short films directed by them respectively, have received unanimous praise:

"It is worthy of Mr. Su and Director Zhai, the level is too high, and it is difficult for us to match it."

"There will be opportunities to cooperate in the future."

"The two teachers are amazing."

In these praises, Su Zhe couldn't help but look at Zhai Xiaowen, and was not angry in his heart:

"It's really South Murong North Qiao Feng! How do I juxtapose with this person? ”

Zhai Xiaowen also looked at him at the same time.

Looking at the eyes, it is estimated that the inner activity is the same.

This reminds Su Zhe of a poem:

I saw that Director Zhai was a bad pen, and I expected Director Zhai to see that I should be like this.

The two don't look at each other, but at least on this movie, they are still comrades-in-arms.

Relying on the appeal of the two, "Me and Huaxia" had a single-day box office of 280 million.

The second in the same period, ranking behind the sequel to the big hit, is also acceptable.

And the propaganda draft prepared in advance was also launched, which was basically divided into two categories, blowing two people respectively -

"Su Zhe's first attempt at comedy, the audience burst into laughter"

"Director Zhai's touching work, not crying is not a Chinese person"

But outside of the press release, netizens will not be like celebrities, and almost only discuss "Magic Pen Ma Liang"-

[Su Zhe didn't lie, "Magic Brush Ma Liang" laughed at me, it's really funny. 】

[He was so strong in his first comedy, he was really a genius. 】

[Su Zhe has comedian genes, don't forget that his variety shows are always interesting. 】

There are many comedy lines circulating, but the most popular part is still the one that pretends to be off.

Not because this one is the funniest, but because it's the best to imitate.

Many short video Internet celebrities have filmed various jokes, and the plot is probably -

The wife checked the post, and the husband was struggling, and seeing that he couldn't hide it, he had to stand still and pretend to be disconnected.

It also extends the stillness of various postures, such as handstands, etc.

After this paragraph became popular, many netizens laughed and @å°ĪæĒĶéŧŽ:

[Take care of your boyfriend, your brain is too good, and you can't prevent it from fooling around. 】

[Haha, does Su Zhe usually fool you like this? 】

[Be careful, with his IQ, he doesn't even know if he sold you.] 】

You Mengli replied:

[He sold me, and I also counted the money for him.] 】

Netizens laughed, and the popularity of the movie continued to rise.

The next day, the single-day box office grew against the trend and reached 350 million.

Due to the poor reputation of competitors, "Me and Huaxia" successfully overtook and sat on the top of the single-day box office list.

Huaying immediately reported the good news to Su Zhe and Zhai Xiaowen and other main creators, and happily announced it on Weibo.

On the third day, the single-day box office continued to grow to 380 million, the first to exceed one billion in the same period, becoming the first in the total box office in the same period.

Huaying is even more excited, there has not been a main theme movie with such momentum for many years.

If there is a group of traffic in the movie, start grabbing credit now, and buy the manuscript separately to praise yourself.

But Zhai Xiaowen is a director and a famous director after all, he doesn't play this kind of routine, and he doesn't use public opinion to compete for merit.

Su Zhe also disdains it, as long as he looks at the comments of netizens, the discerning person naturally knows whose credit it is.

But compared to the box office, the score of a certain petal is a bit bad, with a score of only 6.6 points.

It's auspicious, but for Su Zhe, it's a shame -

He has never had such a low rating.

But looking at the specific comments, you can know that he can't be blamed for this:

[I watched the movie just to watch "The Magic Brush Ma Liang", what else is it! ] 】

["Magic Brush Ma Liang"> "The Gardener" > other >> "Shooting Star"]

[I really didn't expect that it was Director Zhai Da's worst work, and he was embarrassed to be the chief director? ] 】

[I went to watch "Me and Huaxia" for Su Zhe, but I didn't expect it to be so bad in the back, it really disappointed me. 】

[This can't be blamed on Su Zhe, he has long said that he is saving the scene, and only made one short film, and the remaining four are all made by Zhai Xiaowen. 】

[I won't watch it anyway, when it is released on the Internet, I will just watch "Magic Brush Ma Liang". 】

There are also comments detailing the mental journey of the rating:

[Originally, after watching "Magic Brush Ma Liang", I decided to give it four stars (8 points), but when I saw the last "Popular", I was disgusted, and I especially wanted to give it one star, but for Su Zhe's sake, it's better to average it out and give it two stars. 】

According to the law of peaks and ends, people's memory of an experience is mainly determined by the feeling at the peak and end of the experience. Su Zhe brought me the peak, but Zhai Xiaowen gave me a bad ending, diluting the pleasure of the peak. 】

On Xiaopo Station, Watermelon Sauce finally finished writing a film review and recorded two videos.

The first video introduced in detail the three flips and four shakes of "Magic Brush Ma Liang", and also guessed the meaning of Fennel Village and Xihong City.

This was an easter egg in the previous life to pay tribute to "Charlotte's Troubles" and "The Richest Man in Xihong City", but there are no above-mentioned movies in this world, so naturally no one understands.

Watermelon sauce can only be guessed, which is a metaphor for agriculture based on the name of the crop, proving the importance of rural revitalization.

He talked nonsense, which made netizens believe it and became an authoritative explanation.

Later, it reached Su Zhe's ears, which made him stunned and admired:

"I'm really good at making it up, I almost believed it. Sure enough, as long as you shoot a good work, even if it is a bug, someone will round it for you. ”

This video of watermelon sauce helped "Me and Huaxia" do a good promotion, but his second video was not very friendly.

In the video, he analyzed in detail the reasons why "Meteor" was awkward, criticized Zhai Xiaowen fiercely, and reprimanded him for not being worthy of being the chief director.

Even at the end, the watermelon sauce said bitterly:

"If there is Su Zhe to be the chief director...... Wait, he's never been a director. But it doesn't matter, let him be the chief producer, director, it doesn't matter, as long as he can be in charge of the position, this will be an extremely good platter movie. ”

"Unlike now, "Magic Brush Ma Liang" is so good that it is painful, and I don't know whether I should spend money to buy tickets."

"I suggest that if there is a ticket price subsidy, you should buy it and you have to buy it, just the half-hour viewing experience of "Magic Brush Ma Liang" is worth 10 yuan of movie tickets; But if there is no subsidy, it is better to wait for the network to go live. ”

"By the way, according to the law of peak and finality, I strongly recommend that you only watch the first four short films, starting with the excellent "Magic Brush Ma Liang" and ending with the good "Gardener", you can get a perfect movie-watching experience."

"By the way, after removing "Meteor", the length of "Me and Huaxia" is also 2 hours, a standard commercial film duration, don't make yourself feel bad just to watch it for another half an hour."

The suggestion of watermelon sauce has caused some impact online.

Many netizens accepted the suggestion and only watched the first four short films, and left the show early after the appearance of "Meteor".

#åŧščŪŪåœĻ exit from "Meteor"# even became a hot search.

Seeing this hot search, Su Zhe couldn't help but laugh and silently transferred it to Huaying's contact.

He didn't know that Zhai Xiaowen had wanted to delete his short film, but Hua Ying knew that when he saw this scene, he felt embarrassed for Zhai Xiaowen-

Do you still want to delete people? Now the audience votes with their feet and quits watching your short film!

But this kind of hot search affects the box office too much, and most people will not quit, but choose not to watch it.

So soon, the hot search was removed by Huaying, and even the video of watermelon sauce was complained about.

But in the Internet era, as long as it spreads, it will not lose its impact because of the withdrawal of the video.

Or countless people are practicing the advice of quitting in "Meteor" and keeping a good mood.

There are also those who are more radical:

[After watching "The Magic Pen Ma Liang", he quit, and the movie ticket was only bought for Su Zhe. 】

But there are also people who are unlucky:

[Woo woo, who is miserable with me? I was late on the way to the movies, and after sitting down, "The Magic Pen Ma Liang" just ended. 】

This made netizens laugh:

[The worst this year! But sorry, the smile didn't go away and shifted to my face. 】

[Didn't you leave on the spot? 】

Unlucky Egg Back:

[It's all here, I'll finish it, including "Meteor". 】

[Hahaha, it's even worse. 】

Netizens ridiculed the hapless netizen.

And their ridicule was not aimed at this unlucky guy, but "Shooting Star".

and the director behind it, Zhai Xiaowen.

All kinds of remarks finally made Zhai Xiaowen angry and angrily denounced in front of the media:

"Some people don't want to bring the shameless practices of the traffic circle to the film industry, and highlight their own merits by belittling and slandering other creators of the film."

The reporter was excited:

"Are you talking about Su Zhe?"

Zhai Xiaowen snorted:

"Say who knows for yourself."

If the reporters got a treasure, they immediately went to interview Su Zhe, wanting to arch the fire and stir up trouble.

Even this can't be regarded as provoking, they didn't talk nonsense, Zhai Xiaowen's target was too obvious.

But when Su Zhe heard this, he just raised his eyebrows and said with a smile:

"What do you ask me for? I don't know. I myself hate artists who buy drafts and steal credit. ”

He was so calm and unresponsive that the reporters were disappointed.

But then he added slowly:

"But I hate making bad movies even more, and I don't let the megalomaniac of criticism go."

(End of chapter)