Time seems to be speeding up in the winter of Wencheng.

The days were getting shorter, and the sun rose and set in a hurry, leaving behind a golden afterglow.

In the cold wind, people feel the change of seasons, and time seems to slip by at their fingertips.

In the blink of an eye, the ginkgo biloba leaves have fallen all over the ground.

Pedestrians on the street wore thick cotton clothes, their steps hurried, and their exhaled breath turned into wisps of white smoke in the cold air. Especially the people who rode bicycles, wrapped all over their bodies, and kicked forward with their breath in the cold wind.

The New Year's Day of 1994 came quietly.

In the area along the river in northern Europe, the Xinghai-Lanhuayu'an villa area is particularly lively today, and this day is the opening day of the villa subscription.

"Lanhua Yu'an" is the name of the villa area, and the villa faces the magnificent Oujiang River, which is consistent with the name.

The two model houses and the sales department, which have been built since the beginning of last year, have worked overtime every day and 24 hours a day for construction, and they have finally been done.

The scene was lively and full of guests.

Seven or eight salespeople enthusiastically introduced the features and advantages of each villa to the customers, and the customers listened carefully, asking some details from time to time, and there was an atmosphere of anticipation and excitement in the air, as if everyone could feel the value and potential of this villa area in the future.

The villa area covers an area of nearly 1,000 acres, with a golf course next door and Xinghai Square a few hundred meters to the east.

The second phase of Xinghai Plaza has been renovated, and brand merchants have settled in for decoration, and it is expected to open before the year.

In the Oubei wharf, the upper and lower two floors of the Xinghai Bridge has been contoured, the construction began in March last year, and it is expected to be opened to traffic in the middle of this year.

Oubei No. 1 Middle School moved to the center of Oubei and rebuilt.

The entire core area of Oubei has new planning, new construction, and a new picture of modernization.

It can be said that Lanhua Yu'an is located in the core of northern Europe, south of the Oujiang River, surrounded by artificial lakes on three sides, and adjacent to golf courses in the north.

In addition to the model house and the sales department, the construction of villas is slow, in August and September last year the design drawings came out, there are dozens of buildings are currently under construction, and some villas are being designed.

Before the start of construction, the customer can also specify the plot of land to customize the villa after paying the full amount, of course, there is an additional custom fee.

In the middle of the sales department, there is a sand table more than ten meters long and about three meters wide, on which rows of modern, European, and new Chinese style villas are arranged in a staggered manner in the green landscape, each style villa integrates different elements, each villa has a spacious courtyard and private pool, front and back, side garden, and the basement wall is not near the soil.

The salesperson proudly showed the customer these exquisite details, and the audience was indeed amazed by the way the salesperson portrayed it, which was even more beautiful than their fantasy villa, which could be designed like this.

It's just that when they heard the price of the villa, the visitors were stunned, their eyes widened, and they were shocked.

[From 10.68 million yuan! ] 】

[The top villa in Linjiang starts from 20 million yuan]

[Safety, privacy, top living]

[One price for one building, the price of each building is different, the price increase can be customized, the decoration cost is different, and there are multiple famous decoration schemes]

"This positioning, except for Boss Fang's family, who can afford it?"

"Tens of millions of villas, is the price too high?"

"The average price of the high-end community next door is 3,500, I think it's expensive, and it's only 2,500 in the city."

The salesperson looked surprised and talked about the customer, and they also felt that it was expensive, and they had expected it, but they still patiently explained.

There are a total of 399 villas in Lanhuayu'an, mainly for the top 1,000 families in Wencheng with family wealth.

So, don't look at the scene, there are hundreds of people watching, but there are very few customers who have the strength to buy.

The company requires the sales staff to treat every customer warmly, regardless of whether the other party can afford it, the villa area can't afford it, the high-end community next door can always afford it, and the sales staff didn't expect these visitors to be able to place an order.

Villas here are expensive, but there is a reason why they are expensive.

The villa grade is roughly divided into several categories, single-family villas> semi-detached houses> townhouses> stacked villas.

In the case of the same location, the price of a stacked villa is not much different from that of a large flat.

If you take ordinary houses as the base, in the case of the same location, the unit price of stacked villas is about twice that of ordinary houses, about three times that of double-detached houses, and about five times that of single-family houses.

Of course, this multiple is not absolute, it depends on the specific situation.

For example, some villas have an area of only 200 square meters on the certificate, but the usable area is five or six hundred square meters, and the free area is more, so the unit price is very expensive, and the advantage is that the property cost and other expenses are low.

The unit price assessment is multifaceted, including the usable area, floor area ratio, and location, among which the location has the greatest influencing factor.

Villas facing the river or lake are about twice as expensive as villas with the same usable area and floor area ratio.

The actual plot ratio of Lanhua Yu'an is about 0.40, which is less than 0.18 if you include the golf course and the green belt along the river.

According to the general regulations, the plot ratio is less than 0.20, and the construction area is more than 800 square meters, which belongs to the top villas.

The villas in Lanhua Yu'an have a construction area of more than 500 square meters, with an average of 700 square meters.

The large-area villas are mainly along the river, with a construction area of more than 800 square meters, and the lake in the north, which belongs to the top villas of Lanhua Yuan.

Covering an area of 20 acres, Fangfu is located in the center of the villa area, facing the river in the south, facing the lake on the other three sides, and is far away from other villas, with strong privacy.

According to the average price of the nearby new residential area of more than 3,000 yuan, the price of single-family villas is five times, and the minimum area is 500 square meters, that is, 7.5 million yuan.

However, considering the good location and supporting facilities, the price starts at 10.68 million yuan, and the pricing is nothing.

If 20 years later, the average price of a house is 20,000 or 30,000 yuan, the market price of such villas is more than 60 million yuan, and it is normal to sell for more than 10 million yuan now.

It's just that there are too few rich people who can afford it nowadays.

There are several long artificial lakes dug in Lanhuayuan, the outermost part is isolated from the golf course, there is a lake to the north of a row of top villas near the river, two rows of villas opposite, and two rows of villas across the lake.

The length of the Lanhua bank is about 2.6 kilometers and the width is about 250 meters.

There are a total of 59 top villas along the river, and a total of 340 other four-row villas, with a total investment budget of 2 billion yuan.

According to the current price, it will take 40% to sell it before returning the cost.

In fact, the $2 billion investment includes investment in golf courses.

Therefore, if 20% of the villas can be sold, Xinghai Real Estate Company has already paid off.

However, the price is more than 10 million, which is not so easy to sell.

In Fang Bai's opinion, it is very good to be able to sell more than 90% before 2000.

Of course, if the surrounding housing prices rise, the price of villas will also rise.

After the Wencheng property speculation begins, these villas will be easy to sell.

The best villa in Wencheng is in Lanhuayuan, and to be able to live in it represents one of the top richest people in Wenzhou, which is a symbol of status.

"Tens of millions of villas are expensive, it is true that ordinary families can afford to buy them, this year opens, this is already a preferential price, it will definitely rise in the future, and it is impossible to reduce the price." A salesman proudly said,

"Let's put 10,000 rest assured, the villa of our chairman's family lives here, and it can't be unfinished, even if it can't be sold, it must be built, it's not a matter of money at all.

Lanhua Yu'an represents the top wealthy area in Wencheng, without one, sell one less one, it is impossible to develop such a top villa in the future. ”

"Lanhua Yu'an villa area attaches great importance to security, what is the specific reason, I think Wencheng people must know it, and at the same time pay attention to privacy protection. The quality of the villa is very good, when the hundred-year-old ancestral house can be, in addition, the inner height ah, the lowest reached three meters. ”

"The year before last, the opening price of the real estate in Oubei was only in the early 2,000s, and it had risen to more than 3,000 at the end of last year, and the average price of the latest real estate was 3,002, and the good floors were more than 4,000, so they didn't have to worry about selling."

At the beginning of last year, Xinghai Group bought 5,000 acres of land in the surrounding area, of which more than 2,000 acres were golf courses and villas.

The Oubei area has been re-planned, the roads are more spacious, the layout is reasonable, the surrounding resources and supporting facilities are more perfect, and the environment is more beautiful.

It can be said that the future commercial center of Wencheng looks at Oubei.

Xinghai Group, which has abundant funds, has directly changed the pattern of Wencheng's commercial center.

At present, the unit price of the new real estate in the city center is still two or three thousand yuan, and the location is less than two thousand yuan.

People buy houses, buy up, not buy down.

And wait and see in the process of falling.

There is already a phenomenon of speculation in Oubei real estate, and some family members of the boss have smashed their spare money into Oubei real estate, feeling that speculation is too profitable.

At the beginning of 1992, Xinghai Group's bright Oujiang Ting was opened, and the total price of a 100-square-meter house was about 220,000 yuan, but now it has risen to 320,000 yuan, an increase of 40% in two years.

Now there is no limit to purchase, take the house with a down payment, and sell it after a few years to make a big profit.

Two more days passed, on January 3.

Fang Bai received a call from his parents, saying that the subscription of Lanhua Yu'an real estate was not good, and there were very few customers who actually paid the deposit, only three people.

The deposit is 10% of the total price and the delivery of the house will not start until mid-1995.

In this case, it is a lot to sell 50 villas in a year.

One word, it's too expensive, saying that if you make a six or seven discount, you will definitely rush to buy it.

When Fang Bai heard this, he didn't care, and said with a smile: "Mom, what kind of discount, the more it falls, the more it can't be sold, I have thought about it, and the price will increase next year."

The boss of Wencheng is not slow to make money, and after two years, after all the villas are built, they will not be sold at all. ”

"The price has risen, I think it's outrageous, and there are a lot of people who secretly scold us, saying that we want money and want to go crazy."

"Hehe, the scolding people can't afford it, the really rich people, not the price, but the nature of living and communication in the villa area, wait for a year or two, the construction is almost done, in the community to get a Wencheng Lan Huayuan Chamber of Commerce, dad sit as president, share a little business experience, engage in cooperation or something, must flock to come, when the time comes, it is not just money can be bought."

Fang Bai replied that investing in villas is mostly a loss, and if you don't plan to live for a long time, don't invest in villas.

It is still useful to engage in the Chamber of Commerce, Fang Bai has a fancy to some investments with good profits, but he doesn't want to take too many risks, so he asks the bosses of the Chamber of Commerce to invest a little money.

As long as they can make money, everyone will look forward to the president, Fang Bai can gain the number of contacts, and the family's business status in Wencheng is definitely one of the best.

"Huo Huo, you will have a bad idea, then let it be, anyway, I will lose 2 billion yuan, and the real estate company will toss for two years in vain." Fang Bai's mother chattered for a while and hung up the phone.

Since starting a business, Fang Bai's parents have been exposed to more and more funds, and they are currently in hundreds of millions.

Fang Bai's mother is in charge of more than a dozen employees, mainly financial, accounting and auditing personnel, and she likes to manage money.

In the past three years, I have been guided by professionals around me, and I still know a lot of financial theoretical knowledge.

In addition to the villa area, four real estate projects have been sold, and the last three are buildings of more than 100 acres, with a removal rate of more than 99%, and a net profit after tax of 1.2 billion yuan, but it is still not enough to fill the big hole of Lanhua Yu'an.

Since the launch of the Lanhua Yu'an real estate, the local media in Wencheng have carried out in-depth follow-up reports on it, and then it has been quickly reprinted and reported by media across the country, which has aroused widespread attention and heated discussions from all walks of life.

The lowest selling price of this villa is as high as 10.68 million yuan, and the highest unit price per square meter is more than 20,000 yuan, reaching a staggering 28,000 yuan.

Obviously, the person who can afford such a villa is worth at least tens of millions of yuan.

In some economically backward provinces, people felt that such a price was too high, and it was thought that no one would be willing to spend such a huge amount of money even in the rich city of Wencheng.

In their opinion, the price of such a villa is tantamount to sky-high prices, which is outrageous.

Of course, there are some cities that are not without villas for sale, but their total price is often less than a million dollars.

Judging from the renderings and model houses, these villas are obviously not comparable with Lanhua Yu'an in terms of construction area, quality, house design and supporting facilities.

The villas in Lanhua Yu'an are not only ridiculously high in price, but also show unparalleled quality and luxury in all aspects of their design concept, construction quality and supporting facilities, which is not only a show off of financial resources, but also the pursuit and embodiment of quality of life.

Of course, no matter what, for the general public, such a villa may only be a distant dream.

No, I can't imagine that a villa can be designed like this.

The three customers who made the deposit, that is, after looking at the renderings and the model house, felt that the villa design concept of Lanhua Yu'an was very advanced, with good quality and high safety.

If it's cheap, they don't want to buy it.

Didn't the salesperson say that the customer is the top 500 wealthy families in Wencheng.

What they value is the communicative and residential nature of the villa.

And it was comfortable and safe.

The only downside is the price.

And the price is the price of the rough house, to decorate the house has to add money, the current real estate to give the decoration plan has three grades: 3000 yuan / square, 5000 yuan / square and 10,000 yuan / square, the decoration team is the Xinghai Group internal decoration team, experienced, quality assurance.

If you don't spend your own money to hire a designer to design, you can also ask a decoration team to decorate, but the quality is not guaranteed, and the decoration cycle is longer.

Therefore, the minimum expenditure of a renovated villa is 12.2 million yuan, and the normal price is 15 million yuan.

As for the top villas, they must choose the highest-grade decoration, or even higher, and the actual expenditure will be more than 30 million yuan.

In this era, there are indeed few big bosses who have the strength to buy top villas.

There are a total of 59 top villas along the river, one set of Fang Bai's family, and one set of each of the three minority shareholders of Xinghai Construction Company.

They didn't have the funds to purchase it for the time being, so Fang Bai left it to them, and there were actually only 55 sets that could be purchased.

Two days later, a number of media are still reporting on Lanhua Yu'an Villa, and the people are still hotly discussing.

"Shocked, villas start at 10.68 million yuan, Xinghai Group is crazy? 》

"Fang Bai's huge loss of 2 billion yuan, the name of the business tycoon does not live up to the truth"

"The unit price of the new house is 28,000 yuan, setting a record for the highest unit price in the country"

A number of media have carried out in-depth reports, and most of the content is not optimistic about the real estate of Xinghai Group, and most of them have become unfinished.

[National villas look at Wencheng, Wencheng villas look at Lanhua Yuan]

This is the consensus of most readers at present, and the villas of Xinghai Group have become famous.

Thoughtful peers calculated, and felt that Xinghai Group's real estate was going to suffer a big loss.

If it is placed in the Shenzhen market, with the current average price of six or seven thousand one square meters, the villa is sold for twenty or thirty thousand yuan per square meter, and it is nothing.

But the total price is more than 10 million yuan, and there are certainly not many rich people who can afford it at present.

The high housing prices in Luohu in Shenzhen are because the Hong Kong people next door come to buy real estate, and the income of Hong Kong people is high, with an annual income of 100,000 yuan, while in the mainland, the annual income of 10,000 yuan is very rare.

Two days later, the clock turned to January 10, and there were only 5 customers who paid deposits, and the transaction was very bleak.

Before the development of this real estate, real estate peers were not optimistic about this villa real estate of Xinghai Group, but now at a glance, the analysis is really right.

Seeing that Xinghai Group rarely suffered a loss, they were very happy, and when they had a meeting, they liked to use this real estate as a joke: "We must learn from it, don't learn from Xinghai Group, if they don't have a lot of money, a real estate will definitely collapse a company."

They want to build that skyscraper, and if they can't get Xinghai Group to collapse directly, haha. ”

Fang Bai received a call from his mother nagging, he was not surprised by this result, and he was ready to sell it for a few years before returning to the capital.

After the establishment of the Chamber of Commerce, there may be changes.

His personal wealth has now reached 9.35 billion yuan, and he is not far from the 10 billion yuan needed for upgrading.

In less than ten days, you can definitely upgrade! (End of chapter)