Sheng Tianbu said: "No, you can just call me Ah Tian." ”

The big bull also laughed, and joked relaxedly: "Where do we dare to call you Ah Tian, you are the boss, if you want to put it in the past, it is a big water pipe, and it is natural to call you 'Tianshao'." ”

Photographer Hua hurriedly said: "Yes, yes, of course it should be called Tianshao." ”

Sheng Tianbu said: "You are free. ”

Da Niu thought for two seconds, and said seriously: "Tianshao, I didn't know before, and you just want to make a quick buck and stop, but now I know that you completely regard magazines as a career, and you want to build "Fengyue" into a benchmark for adult magazines. Then I will guarantee you that in one year's time, if I can't make the net profit of "Fengyue" to 20 million, I won't take any of the dividends in Tianshao's mouth! ”

Li Wen's eyes widened suddenly, and he was shocked: "I'll pick!" Two, two, twenty million a year? You hit the street, you didn't say that before, didn't you only have to grasp 10 million, you fool us? ”

The big bull smiled faintly and said nothing.

"Shut up, idiot!"

Zhan Mi shook his head and slapped Li Wen.

Sheng Tianbu said: "Okay, even if this is a gentleman's agreement between you and me, you will be solely responsible for Fengyue in the future." ”

The big bull was overjoyed and nodded solemnly, at this time he was not just taking this matter as his own work, but his own career.

Sheng Tianbu said: "The first issue of our "Fengyue" was launched, and Zhan Mi told me that there are some things that I need to order. ”

"That's right, it's a few days."

Da Niu sat down again and said: "There are more than 20,000 newsstands in Hong Kong, and there are distribution associations, so you don't have to worry about this piece every day, I have a lot of acquaintances, and I have already said hello." ”

"Then there is the problem of pricing, and the pricing involves the return to the tail system, the so-called back to the tail is to say that it cannot be sold, you have to recycle it at the original price, take the "Bisheng Horse Sutra" as an example, a book costs three yuan, there is no return to the tail, the price to the newsstand guy is two yuan two, there is a return to the tail is two yuan five."

"The advantage of returning to the end is that you dare to eat as many newsstand guys as you want, and you can quickly spread it all over Hong Kong, because he is not worried about not being able to sell it at all, and if he doesn't go back to the end, the newsstand guy will not dare to charge more, especially the first issue, many timid newsstand guys don't even buy a copy, because he doesn't know whether it sells well or not. The newsstand guys are all small businesses, and they can make hundreds of dollars a month, thankfully, but their ability to resist risks is too low. ”

Sheng Tianbu nodded, understanding what the big bull meant.

If there is no return, the risk that the magazine will not sell will be handed over to the newsstand, and the profit will be low; There is a back, the risk is all in themselves, and the profit is high.

As a traverser, he knows how big the market for adult magazines is, and he doesn't worry about not selling them at all.

As far as the current situation is concerned, the risk of not doing a tail return is the lowest, but the profit will be divided.

What's worse is that once the first issue chooses not to do a reply, and when the magazine sells well, if you want to become a comeback again, then the more than 20,000 newsstand guys in Hong Kong will definitely have to fry the pot, which is a hidden fatal risk.

Thinking of this, Sheng Tianbu said: "Since we want to dream, of course, we must be the biggest, let's do the end." ”

The big bull nodded and said, "I think the same way." On the issue of circulation, there are 121 magazines in Hong Kong, including 70 weekly magazines, 15 biweekly magazines, 7 monthly magazines, 20 10-day magazines, 12 weekly magazines, and ...... biweekly magazines."

is worthy of being a big man in the industry, and in the next five minutes, everyone has seen what professionalism is.

How many magazines are there in Hong Kong, what type they are, what are the number of issues, how are the sales, and how many are the ends of each issue, the editor-in-chief doesn't even need to check, he is completely familiar with it, and the eloquent posture is so shocking that Li Wen's eyes are about to fall.

After the editor-in-chief finished speaking, Li Wen couldn't help but give a thumbs up: "I'll pick!" Terrible! ”

The big bull smiled faintly, not paying attention to it at all.

According to the production capacity of the magazine, it is set as a weekly magazine, which is sold every Friday, and then the price, according to the introduction of the big bull, now there are 121 magazines in Hong Kong, and the highest price is only eight yuan five.

Da Niu said: "The sky is less, how much does our "Fengyue" magazine price? ”

Sheng Tianbu recalled the pricing of "Dragon, Tiger and Leopard" in his previous life, the original five yuan was still six, I don't remember, anyway, it went all the way up, and it was still in short supply when it rose to ten yuan, so he said: "The price of a single book is ten yuan, and the price for the newsstand is nine yuan and five." ”

What?!

The big bull's eyes widened, and he felt that he had some difficulty breathing.

And the staff of Zhan Mi, Li Wen, Photography Hua and other magazines are also dumbfounded, this price is outrageously high, right? broke the record of a local magazine in history, and the price of a single book broke ten?

Will anyone really buy it?

Da Niu said: "The sky is less, is the price of ten yuan too high?" According to my thoughts, I actually want to set seven pieces. ”

Sheng Tianbu didn't explain, and said, "It's just ten yuan." ”

"Uh, okay."

Da Niuren continued, "Back to the end, pricing solution, only one last question remains, that is, how much do we print for the first issue?" If the price is 10 yuan, then I suggest that the first issue be printed conservatively, only 50,000 copies, not enough to print more. ”

Sheng Tianbu shook his head again and said, "There are more than 20,000 newsstands in Hong Kong, how can you divide 50,000 books?" One newsstand is only divided into two copies! 100,000 copies printed directly. If it is a big seller, it will not be printed, it is to whet their appetite. ”

"If you can't buy it this time, then you can only wait for the next issue, otherwise don't think about it!"

The big bull opened his mouth, and wanted to persuade him again, but after only a few minutes of contact with Sheng Tianbu, he understood what kind of character this big guy had, and he said it was also the characteristic of the hero, so he didn't say anything after all.

He smiled bitterly and laughed at himself: "Tianshao, if you follow this play, then most of my dividends will be in vain." ”

Sheng Tianbu laughed: "Then let's wait and see!" ”

"When will the magazine be available?"

The big bull quickly said: "I will finalize everything with the distribution association today, the printing house has placed an order, worked overtime, and got the remaining 50,000 copies in two days." Two days later, on Friday, I can't guarantee that it will sell, but I can guarantee that our magazine will fill more than 20,000 newsstands in Hong Kong this Friday! ”

"That's good, I'll wait for your good news."

Sheng Tianbu got up and left.

……

After leaving the office, Sheng Tianbu prepared to go back to Marino High School, and when things were on track, it was time for him to consider changing schools.

In such an era, in addition to the hometown association, the alumni association is undoubtedly the best circle. Now there is definitely no chance to read Renhuang, so Sheng Tianbu set his goal on getting sons from these people, and transferred from Marino to Edinburgh, planning to treat their sons as alumni, and even let Li Cucumber's youngest son call him Brother Tian.

Li asked: "Brother Tian, I don't understand, it's just a editor-in-chief, why do you pay such a big price?" It's exaggerated enough to give him 20,000 yuan a month, but he actually gave him dividends? ”

Sheng Tianbu looked at Li with disgust and asked, "Zhan Mi, you can answer this question." ”

Zhan Mi kicked Li Wen in the ass, and said in disgust: "Idiot, you! Brother Tian didn't come before, what did that guy say? The net profit is up to 10 million a year, and now? It's at least 20 million! ”

"20 million, even if you give him 1%, it's only 200,000, but that street earns an extra 10 million, who do you say earned?"

Li Wen scratched his head and said, "I seem to understand a little bit." ”

"Idiot! It's better that you don't understand, such a complex issue is not for you. Zhanmi laughed and joked.

Among Sheng Tianbu's team, Ah Hua and Wu Fei have the closest relationship, and he has the best relationship with Li Wen.

Sheng Tianbu glanced at Zhan Mi and said, "It doesn't matter if he doesn't understand, the most important thing is that you understand, do you know Zhan Mi?" ”

Zhan Mi nodded: "I understand, Brother Tian." ”

Sheng Tianbu said: "In fact, all my actions today can be summed up in sixteen words, that is-people lose their land, and people and land are lost; People are lost in their existence, and people and land are both saved. This is not only the art of controlling people, but also the way of business and the way of people. ”

With that, Sheng Tianbu left.

And Zhanmi stood in place, as if his original thinking had suffered a great impact, and muttered: "People lose their land, and people and land are lost; People are lost in their existence, and people and land are both saved...... People lose their land, people save their ......"

His eyes were getting brighter and clearer.