"Online channels?"

"Are you going to start an online store?"

"No, you're planning to engage in live streaming?"

As soon as Jiang Xun's words fell, Gu Manlei reacted.

Truly.

What age is this year, the traditional offline channels are indeed very powerful, but in fact, they have long passed the glorious period, and many products are not even offline at all, just online channels.

It's a new way.

After all, Gu Manlei inherited her family's business talent, although she had never done this industry, she also guessed Jiang Xun's intentions at the first time.

Since offline channels can't work, online channels are the best choice.

An early Taobao online store.

After that, the live broadcast brought the goods, but it was all the way.

"That's right."

Jiang Xun nodded and did not deny it: "Online shopping is so popular now, you can try it." ”

It's just that these words made Ding Nan a little disappointed.

Online shopping?

Live streaming?

"I'm afraid not." Ding Nan thought for a while and said: "My previous two brands have actually thought about this method, but to be honest, the water in this line is very deep. ”

"How?" Gu Manlei asked curiously.

Ding Nan asked: "You must have seen that millions of sales are sold in a day on the Internet, so you think this is very simple, right?" ”

"Isn't it?" Gu Manlei is strange:

"Although I don't buy things in the live broadcast room, I also know that the live broadcast is very powerful now, and some head live broadcasters can immediately let people buy it as long as they shout at their families?"

"If you want to sell face masks, you just need to find a streamer like this, right?"

Gu Manlei doesn't know much about this, but she also knows that live streaming is the outlet.

After all.

Some time ago, the eyebrow pencil that was more expensive than gold was popular all over the country, and the anchor even needed to fake crying, which would not affect the creation of sales myths.

In Gu Manlei's opinion, Jiang Xun's idea must be the same.

As long as you spend some money to find a head anchor to bring goods, there will definitely be endless money to be made at that time.

It's just that......

"It's not that simple." Ding Nan smiled bitterly:

"Live streaming is actually the most serious exploitation of manufacturers, and if you want to find a head anchor to bring goods, you have to spend a lot of money just to make an appointment for a pit position."

"Moreover, in addition to these pit fees, the head anchor also needs a sky-high share, if there is no special contract, our profits can almost be squeezed out."

"Even, this is still the anchor talking about the rules, if the anchor doesn't follow the rules, and finds someone to swipe the order to create false sales, all of them will be returned in the later stage, which can make the manufacturer lose money."

This......

Gu Manlei was dumbfounded, she really didn't expect this kind of thing.

But......

"Not really, right?"

"Is this the case with so many live broadcasts?"

"Aren't those anchors bringing goods to live broadcast every day, so many brands, if they don't make money, they won't be able to find anchors to bring goods, right?"

Gu Manlei was a little incredulous.

Ding Nan smiled bitterly: "It's definitely not all like this, but we are all like this." ”

"Huh?" Gu Manlei was a little dazed and didn't quite understand.

Jiang Xun touched his chin: "Chunxi daily chemical? Shi Tao? ”

"yes." Ding Nan nodded and sighed:

"The domestic daily chemical market is so big, Chunxi daily chemical is indeed mainly offline channels, but after all, they are the leader of domestic daily chemicals, in fact, after the live broadcast became popular, they have been doing this, and the results are very good."

"Even, at present, several companies that are more popular in the field of live streaming actually have Shi Tao's shares."

"This means that whoever he wants to support, although he may not be able to hold it, but if he wants to step on someone, no one will be able to avoid it."

Speaking of this, Ding Nan sighed:

"The brand I made myself before was targeted by Shi Tao in offline channels, and then I spotted the live broadcast of goods, and I also found several live broadcast companies."

"It turned out that the contracts they gave me were all exaggerated, and there was not much left of my profits, and I didn't know that Shi Tao was also related to it at the time, so I did a few games."

"The results are okay, but it's just a loss to make money, but because we don't have a matching offline channel, the brand reputation still hasn't improved much after the live broadcast is over."

"It was also at that time that I discovered in hindsight that several leading live streaming companies had Shi Tao's shares in them."

Hearing this, Gu Manlei suddenly became angry:

"It's too much!"

"That's too bullying!"

"A small daily chemical company actually did this!"

"There's no way, but now the market is this market, and we can't change it." Ding Nan sighed, his face full of sorrow.

Although the contract trap itself made Jiang Xun invincible this time, the problem is that Jiang Xun will not lose this time, but looking back, he will really lose!

It's good for the boss to make money.

But what Ding Nan wants is not to let the boss make money in this way, what she wants is to build a brand.

After all.

Looking back at the product, she is really optimistic about it, this is her chance to turn over!

"No, I'll call home, and I'll make that bullshit Shi Tao become a poor bastard tomorrow!" Gu Manlei said: "At least take all the channels in his hands, and see how he restricts them when the time comes!" ”

Yes?

Ding Nan was at a loss, a little unclear.

She could see that Gu Manlei was very powerful, but she really didn't know how much energy this little girl had.

"There's no need." Jiang Xun shook his head at this time: "It's okay to borrow external forces, but it's good to see if it's a dozen, not to mention that I don't have offline channels at all." ”

"Oh? Boss, what channels do you have? Ding Nan was curious.

"Needless to say, it must be Runde." Gu Manlei's reaction was still so fast, and she said directly at this time:

"Your boss is in such a big pharmacy chain in Runde, if I guess correctly, your products should have passed the standard of machine name before, and when the time comes, you will go directly to Runde, so many pharmacies, you will definitely be able to go a lot."

Well?

Hearing this, Ding Nan's eyes lit up.

Pharmacy?

Or is it a pharmacy of Runde Pharmaceutical?

That's okay!

At the same time, she also remembered that when Jiang Xun asked her to go through a series of audits before, she had already let the retrospective mask pass the machine size standard, as long as there was this, it meant that their mask could be fully put on the shelves of pharmacies!

Although this channel is nothing compared to so many channels in Shi Tao, at least it is not completely without opportunities.

"Yes, looking back at the mask, I will let Runde come with the contract, this matter is a trivial matter." Jiang Xun nodded at this time: "However, just by virtue of Runde, it is basically impossible to sell 500 million sales in a year." ”

These words made Ding Nan's heart sink.

It's the truth.

Runde can help look back and open up the market, but if the market for her is only so big, the help is actually very limited.

At least.

I want to exceed 500 million sales in one year.

It's basically overthinking.

"So, in the end, we have to rely on online channels." Jiang Xun said.

Gu Manlei was curious: "But according to what Mr. Ding said, online channels basically have no way out, so what else can I do?" Are we going to suck blood? ”

"If it's normal, people must be willing to suck blood, but you've all signed a contract, if I'm that kind of Chunxi person, I will definitely not give you any chance to show your head."

Ding Nan also nodded in agreement.

Online.

It's basically impossible to kill it now.

But Jiang Xun did smile:

"The anchor with goods is really powerful, but the anchor is just an anchor after all, if someone from other planes comes to crush and attack, won't it be able to fight your way out of the encirclement?"

"Other planes?"

"How do you fight your way out?"

The two women asked curiously.

It's a little unclear.

This form is so bad, is there any other way for Jiang Xun?

But Jiang Xun didn't answer, but looked at Gu Manlei.

"What do you think I'm doing?" Gu Manlei's face was hot when she looked at her, and she glared at him with some shame:

"If you have something to say, just say it!"

Ding Nan was also at a loss.

"I remember ......" but saw Jiang Xun smile:

"Lei'er, don't you know a lot of celebrities?"

"You say."

"If I find the hottest star to help endorse it, and by the way, help with the live broadcast and bring goods......"

"Does it count, crush the anchor across the plane?"

Gu Manlei: !!