Chapter 043: Something Missing
In the study, Hong Aya, Gan Xin and later Tao Nuanci and other girls were all sent to the study room, only Yao Ran stayed, but he didn't want to look at the seals of a certain teenager anymore, sat on the chair blankly, and glanced at the outside room where the faint sound of speech came from time to time.
I didn't expect this to happen.
Yao Ran even thought of a word: red face and troubled water.
I just hope he can solve it smoothly.
I don't know how long I waited, but just when Yao Ran couldn't help but get up to take a look, the door opened.
Yao Ran immediately stood up, saw the young man enter the door, and hurriedly asked, "Su Hang, do you want to ...... What should I do? ”
"Let's make yesterday's events clear first," Su Hang said to Yao Ran: "Sister Ran, someone will go to Teacher Yao's side later, and you, as a family member, need to cooperate and assist the police in making records." ”
Yao Ran was puzzled for a while: "Yesterday? ”
"It was said that Teacher Yao and I were caught raping ......" Su Hang said with a smile, and shook his head again: "Originally, I was too lazy to explain, since this kind of thing happened today, we must start from the source first, Zhao Zhen deliberately harmed, of course you have to call the police, what to do later, what to do." ”
Yao Ran nodded obediently, and then said, "But, Su Hang, the Zhao family...... Amazing......"
"Of course it's very powerful to you," Su Hang said: "Isn't there me now, do you think I'm easy to bully?" ”
Yao Ran shook his head.
"That's right," Su Hang continued: "You only need to do this here, and the rest is left alone." ”
Yao Ran nodded again and asked again, "Then...... In the newspaper, Su Hang, what are you going to do? ”
"Cold salad," Su Hang said, and motioned to the door: "Sister Ran, let's go." ”
Yao Ran could only follow him out.
In fact, I want to ask if Su Hang will accompany her, but it's impossible to think about it, the young man must be busy with other things.
Then, after greeting some people outside the door who knew or didn't know each other, Yao Ran left the Su family in a hurry, accompanied by a lawyer invited here. In order to reassure Yao Ran and add a little protection by the way, Su Hang also sent Qin Caiying to follow him.
Sent Yao Ran out, said goodbye, and turned back to the house.
Zheng Chun, who had just come out of the kitchen with a bowl of gruel and fried fritters, immediately asked, "Xiaohang, what should I do next, I will contact the city immediately?" ”
Zheng Chun was so anxious in the morning that he hadn't eaten yet.
Su Hang motioned for him to sit down on the sofa before saying, "Let's communicate briefly with the city first, as for what we just thought of, it depends on the situation, and we will ...... tomorrow Or the day after tomorrow, besides, the Zhao family will always give us an explanation. ”
Gao Liang said: "Xiao Hang, don't expect too much, Zhao family...... I'll just tell you a little bit, any place that can start an earthwork business is not easy to mess with. ”
Zhao's Chize Building Materials Co., Ltd. is mainly engaged in earthwork business.
The two worlds are human, and some of them are of course clear to Su and Hangzhou.
Therefore, he said: "So, we have to wait a minute, the matter of Jiangdong Electronics' land acquisition will be poked out over there, and it is not us who will be most affected, but the city that is in a hurry." ”
In response to today's matter, in addition to assisting the Yao family to pursue someone yesterday, everyone also discussed another idea just now.
In a way, it can turn a bad thing into a good thing.
However, if the surname Zhao, or the city, does not have a little explanation, this side does not plan to rush to share the worries and solve the problem.
Su Hang was not in a hurry, but Su Quanquan couldn't be calm: "Xiao Hang, it's dragging it out like this, what if there are newspapers writing nonsense again?" ”
"Dad, you said it was written blindly, and if you write blindly, you will write blindly," Su Hang said with a smile: "I want my reputation to be a little worse now." You know, the world is always too harsh on the good guys, and the most lenient on the bad guys, as long as I'm bad enough, no one wants to expect anything from me. ”
After the young man finished speaking, although he was smiling, everyone was a little silent for a while.
Just as the phone rang.
Su Hang took it, and it turned out to be Zhong Changlin who heard the news.
I asked with concern, and when I learned that there was already a countermeasure here, I put my mind at ease, and said that I would help the teenager keep an eye on the media circle, and if there was any other news, I would contact this side in time.
After chatting for seven or eight minutes, Su Hang hung up the phone, and when he saw that Zheng Chun was eating about the same, he said: "Everyone should be busy with something, don't let these bad things disturb the mood." ”
The parties were like this, and everyone was relieved and got up one after another.
There are really a lot of things going on in Suzhou and Hangzhou today.
When I went out, I first went to the R&D center of Jiangdong Electronics with Lu Yuansong and Cao Xingmao, saw the research and development of VCD, and then turned to the northern suburbs to check the construction of Jiangdong Electronics Factory.
At noon, I had dinner with Zhang Hongsheng and Liu Xuelin, and discussed some things about Hancheng Machinery by the way.
In the afternoon, I came to the Tao family in the western suburbs.
It's still business.
Speak with Tao Nuanyu to discuss the purchase of Scooper's stock.
Things don't go well.
After all, Scober's plate is not big enough, and the more than $20 million in funds here can only be absorbed slowly if they want to avoid the stock price being excessively pulled up.
Therefore, it will take at least two more weeks.
Tao Nuanyu did not forget to remind Su and Hangzhou on the phone that about Jiangdong Electronics, it is better to keep a low profile as much as possible, because someone in the United States has already noticed the VCD situation.
Su Hang did not hide it.
Low profile?
Impossible.
However, there is a big negative today.
In this regard, Tao Nuanyu said that he was happy to hear it.
The bumpier the better.
It's better to break the news that some projects are going to be yellow.
Su Hang was not angry, and he also came up with an idea to suppress the news of VCD, which is actually very simple, just fry the DVD.
Tao Nuanyu was stunned.
Then I couldn't wait to hang up the phone.
Inside the small living room of the Tao family's villa.
Zhao Yi looked at a teenager who put down the microphone and asked: "According to what you said, Suzhou and Hangzhou, the VCD industry has a life span of about five years, what should Jiangdong Electronics do after that?" ”
"Auntie, five years is actually a lot of time," Su Hang said: "As long as we can lay a foundation for the electronics industry in Heyuan, we can turn to other ones at any time." ”
Zhao Yi asked: "For example?" ”
"For example, traditional televisions, cassette recorders, etc., or, emerging personal computers, mobile phones, ......" Su Hang said casually, but suddenly paused and shook his head: "Personal computers...... I remembered this for a long time, but I forgot about it. ”
Tao Nuanci, who was next to Su Hang, said curiously: "What have you forgotten?" ”
"I forgot to buy a computer."
Tao Nuanci immediately raised his hand and pointed upward: "I have it at home, Su Hang, in my father's study." ”
Cao Wanwan on the other side of Tao Nuan porcelain also immediately said: "Su Hang, if you want, I'll call my father." ”
The two girls are like this, Zhao Yi couldn't stand it at first, and interrupted: "Su Hang, what do you want the computer for?" ”
"It's a lot of use, just like just now, if you can have a computer and connect to the Internet, you can use email to contact Sister Nuan Yu, and you don't have to call like this anymore." Su Hang said, and couldn't help but mutter: "I don't know if it's troublesome to connect to the Internet now." ”
The country is definitely already connected to the Internet.
However, individual users such as Suzhou and Hangzhou who want to access the Internet are still on the Central Plains side...... I'm afraid it's not easy. Networking is not just a phone line, but also requires a variety of hardware.
Thinking so, there happened to be a note on the low table where the telephone was located, Su Hang turned sideways, picked up the pen and quickly wrote down some, and then ...... I don't know then.
The office I talked about yesterday should be done as soon as possible.
Tao Nuanci leaned over: "Internet, Suzhou and Hangzhou, what is this?" ”
"That's the network I just talked about," Su Hang said: "Perhaps, you should find the Post and Telecommunications Bureau and ask if Heyuan can connect to the Internet, if not, Shangdu ...... Maybe you can pull the string over, even if it costs a little more. ”
Seeing this, Zhao Yi raised his hand: "Give it to me, I'll ask someone to help you." ”
Su Hang got up and handed it over, thought about it and added: "Auntie, if you can, your family's side, my family'...... On the side of Huxi Road, there is also Fugui Garden, all connected, no matter how much money it is, I will go out. ”
The Internet, but the future!
How could you miss it!
Cao Wanwan hurriedly said: "And my family, my family." ”
Zhao Yi glanced at a certain girl, and looked down at the note in his hand: "Even this, just to make that with Nuan Yufa, what...... E-mail? ”
"There are many uses," Su Hang shook his head: "However, let's talk about the rest, Auntie, I still have to go to Huxi Road and make an appointment with Zhao Zhengyan from the pharmaceutical factory." ”
"Well, go ahead."
Zhao Yi agreed, got up, and the other two girls immediately stood up.
Everyone walked out, and Su Hang remembered again: "Auntie, didn't Uncle Tao come back at noon?" ”
"Busy," Zhao Yi said, seeing Tao Nuanci who wanted to hold the boy's arm and just pulled his cuffs with some scruples, she couldn't help but sigh in her heart that the woman was not left, and she didn't bother to say that her man was angry about some rumors, but said: "He also stared at the incident in the newspaper, don't worry." ”
"Small things, in fact, don't worry about Uncle Tao."
"Hmm."
Coming to the hall, Tao Nuanci pointed upstairs again: "Su Hang, why don't we take the computer away, Dad doesn't need it anyway, it's just an ornament." ”
"Uh, don't you?"
Cao Wanwan followed and said, "Let my father send a new one." ”
When Tao Nuanci heard Cao Wanwan say this, she immediately stopped insisting: "Then wait for a new one." ”
Zhao Yi could only shake his head slightly.
These two Nizi are simply unsightly.
After going out, the three of them took a car driven by another driver of the Tao family to No. 36 Huxi Road.
Zhao Zhengyan, the general manager of Hongkang Pharmaceutical, has arrived ahead of schedule, in addition, in addition to He Fen, the mother of Suzhou and Hangzhou, there is also Xia Lan, who helped design and decorate here. After grinding the floor two days ago, there were no workers in the yard, basically, as long as Suzhou and Hangzhou did not plan to change it, it would be completely completed.
After greeting everyone, Su Hang first went up and down.
Very satisfied.
I don't even want to go back to Nirvana Garden today.
Not only is the room spacious and bright, but standing on the terrace on the second floor, under the warm sun of the winter afternoon, the mood is immediately much better.
simply moved tables and chairs to talk to Zhao Zhengyan on the terrace.
Su Hangzhou is the shopkeeper, and the two heads of Hongkang Pharmaceutical, Zhao Zhengyan and Zhang Zhengyi, have been busy recently.
In addition to re-planning production, the main thing is the next marketing.
In accordance with the requirements of Suzhou and Hangzhou, Zhao Zhengyan brought a new packaging design for a series of products from the pharmaceutical factory, including the key 'Hongkang' trademark.
The two sides have been communicating on the phone these days.
Su Hangzhou initially wanted to use the ancient Indian font, thinking that it would be compatible with Hongkang Pharmaceutical, which takes Chinese patent medicine as the main product, and gave up after seeing the samples that came over there, or a regular ellipse, the word "Hongkang" inside, what I want is a simple and clear.
Then there is the packaging, compared with the old-fashioned packaging with traditional patterns used by many Chinese patent medicines in pharmaceutical factories before, this time it has also been replaced with a simple style based on warm colors, giving people a feeling that looks very healing.
After the packaging, there is also an advertising sample of Hongkang Stomach Digesting Tablets.
I moved the TV and VCR on the terrace, and called everyone to come and watch it together.
Thirty seconds of sample film, focusing on two, 'Product Positioning' and 'Spokesperson'.
After paying 3 million yuan for the pharmaceutical factory and assuming more than 300 yuan in debt, Suhang gave 4 million follow-up funds to expand production and marketing.
Only half of this money can be spent on marketing.
Therefore, it is not easy to invite a better spokesperson, since the early stage is mainly promoted in the province and the surrounding areas, I simply invited a very familiar Henan Opera actor, and the other party's price is not high, an advertising film, three years, as long as 100,000.
As for the content of the advertisement, Su Hang referred to the advertisements of some stomach medicines, and emphasized without a trace, 'Pure Chinese medicine, safer'.
Not against anyone, of course.
on the terrace.
After playing the commercial several times, the people around me thought it was good, but Su Hang felt ...... Something is missing.
However, I can't remember what is missing for a while.
was struggling, and the designer girl on the side spoke: "Is it the last, do you want to emphasize the brand name?" ”
Su Hang suddenly said: "That's right, this is it." ”
Seeing that others were puzzled, Su Hang explained: "This advertisement, in addition to promoting stomach and digestion tablets, another key is the brand 'Hongkang'. ”
In this era, there is generally no brand awareness, but Suzhou and Hangzhou have experienced it personally.
Once......
For the same Chinese patent medicine, if the average ordinary brand sells for 5 yuan, those brands that have smashed a lot of advertisements and are familiar to people at a glance can sell for 10 yuan.
That's brand value.
Moreover, even if you know that the effect of the two brands is about the same, after all, they are the same ingredients, but most people still subconsciously prefer those familiar big brands.
Even if it's twice as expensive.
Su Hang had thought about this at the beginning, so he felt that something was missing just now.
Xia Lan said that Su Hang reacted, and at the end of the commercial, there was a lack of brainwashing emphasis.
Hongkang!
Hongkang!
It's still Hongkang!
As long as this advertisement is played a million times, even if the stomach digesting tablets are not successful, the brand of 'Hongkang' can stand up. Then, Hongkang Pharmaceutical's other products, because of this 'familiarity', will not only be able to sell more at a higher price in the future, but also sell better.
That's the value of the brand.
Thinking of these, Su Hang explained to Zhao Zhengyan, and when the other party wrote it down, he didn't forget to look at a certain designer girl.
Recently, there happened to be a demand, coupled with the other party's courtyard design that made him very satisfied, Su Hang did not beat around the bush, and directly invited: "Sister Xia, are you interested in working for me?" ”
(End of chapter)