220 Grand Slam! Open up the era of Spanish football! [10,000 words, kneeling and begging for subscription]

"Hey, Michelle, what are you doing with Marchena's written transfer request?"

Yang Hao sat in the office, called Xiao Hill's mobile phone, and asked knowingly.

In fact, he can understand the psychology of Little Hill and others.

Marchena is a Spanish international, and this is valuable in any league, in any club.

But here's the problem, too.

With the current environment in La Liga, don't expect to sell at a high price.

After all, La Liga is still a club of poor ghosts.

Things are not much better in the Premier League.

It's 2004, not 2014.

In this case, whether it is Cerezo or Little Hill, they actually prefer to keep Marchena.

Who wouldn't want an extra international in their squad?

But Yang Hao is thinking about the whole team.

At the earliest, Yang Hao really didn't want to engage in Marchena, but things have developed to this point, even as the head coach of the team, Yang Hao can't get it back.

When Yang Hao told Xiao Hill all these things, of course the general manager of Atletico Madrid was willing to listen to Yang Hao, but there were still some regrets, and even Yang Hao could hear it from the phone.

So, he decided to paint another pie for little Ciel.

After the team's training session in the morning, Cerezo and Little Hill went to Mahada Hongda and did not go to meet the players, but went directly to Yang Hao's office.

The three major shareholders of the Bed Sheet Army sat together, and Yang Hao reiterated again that Marchena must be sold.

That's the premise.

Cerezo and Little Hill also reached an agreement on the road and firmly supported Yang Hao's decision.

The price given by Yang Hao is 20 million euros, don't be too expensive, no discount.

As a Spanish international, this price is not expensive, but the point is that few teams in La Liga really can afford it.

Even if Barcelona wants to buy it, Laporta is estimated to have to mortgage some future.

Because the current Barcelona is really a poor ghost.

This is also what Yang Hao wants to say to Cerezo and Little Hill.

"Right now, we not only have to fight Barcelona at the competitive level, but from the perspective of club management, in the next two or three years, our number one opponent should also be Barcelona."

Yang Hao's words surprised both Cerezo and Little Hill.

Is Real Madrid really dead?

But Cerezo pondered it carefully, and somewhat heard what Yang Hao meant.

Real Madrid have now been held hostage by a superstar strategy, and looking at their performances this season, it is clear that they have encountered big problems.

Otherwise, Why did Camacho run away?

"Why do I say that our next focus is to keep Barcelona down?"

Yang Hao explained his statement, "Because they are very poor now. ”

How poor is Barcelona now?

In order to bring in reinforcements, Laporta has sold all the proceeds of the team in the international arena for the next few years, including the Champions League, which is a kind of food and drink.

In Yang Hao's previous life, Barcelona was also like this, but it was not as terrifying as it is now.

So how did Barcelona turn over?

It was by relying on the Dream II team to turn over, relying on Ronaldinho to turn over, and then relying on the Dream Three team and Messi to reach the top.

It is not an exaggeration to say this, Barcelona's bumper harvest at the commercial level is that after the Dream II team, it quickly became famous, coupled with the cooperation of Ferran Soriano, Ingla and others, it has achieved a double harvest at the competitive and commercial levels.

And everyone knows that success at the business level depends on success at the competitive level.

Fans all over the world are Mu Qiang, if you are not strong, who will fan you?

Even Ronaldinho looks like that, once he kicks at the peak level, he can fascinate thousands of boys and girls, who dares to say that the football world eats by appearance?

At the very least, Drogba in our Atletico squad has a strong physique, the strength of the Fauvist team, and that amazing third bar.

What about Ronaldinho?

Properly relied on his football skills to conquer the fans, and even made people forget his appearance.

According to Yang Hao's plan, what if the development of Barcelona is interrupted and they don't have the so-called dream second team?

In the world of professional football, there has always been only champions, who cares about runners-up?

And the best way to interrupt the dynasty of the Dream II team is to kill them and prevent them from winning the championship.

Without the Dream II team, would Barcelona still be Barcelona?

At that time, even if Barcelona actively develops the market, even if it strives to develop stars, what can it do?

Deco is at Chelsea, Iniesta is at Atletico Madrid, Messi is also at Atletico Madrid, who else can Barcelona rely on?

Yang Hao heard that Barcelona is planning to sign Van der Vaart from Ajax, but now there is no small resistance.

The reason is also very simple, Rusell is close to Brazilians, Ronaldinho and others are his descendants, and he naturally does not want to see Cruyff's Dutch gang revived.

According to Yang Hao's meaning, as long as Atletico can snipe Barcelona, with the current situation of Barcelona, they can't form a strong competitive team at all, because they don't have much money.

This is definitely a great opportunity for Atletico.

Why is Yang Hao reluctant to sell Deco to Barcelona?

I just don't want to see that strong Dream Second team.

As long as Barcelona does not dream of a second-team dynasty, and Real Madrid's galaxy battleship is destined to decline, because Zidane and others are one year older every season, and their competitiveness will be weakened.

By that time, the entire La Liga will be the world of Atletico Madrid!

"They often say that we are inferior to Real Madrid and Barcelona in terms of heritage, even now."

Yang Hao's mouth is mainly the outside media and fans.

Atletico Madrid's achievements in recent years are indeed very impressive, but in terms of heritage, they are indeed inferior to Real Madrid and Barcelona.

Needless to say, Real Madrid has won five consecutive championships in La Liga and five consecutive Champions League titles, let alone three consecutive championships.

It can be said that Real Madrid is the club with the strongest background in the entire La Liga and even the entire European football.

Barcelona also had a four-game La Liga winning streak, and that was the Cruyff Dream Team.

At that time, Barcelona was almost catching up with Real Madrid and achieving five consecutive championships, but Real Madrid President Mendoza made a bloody effort to snipe Barcelona no matter what, and finally stopped Barcelona from four consecutive championships.

In terms of La Liga titles, Barcelona now have 16 and Atletico Madrid only 12.

On the contrary, in the Champions League, Barcelona only has one, while Atletico Madrid now has two.

If it is said that persimmons should be pinched softly, then the ideal is to step on the Barcelona first.

"They often say that the treble represents an era, a dynasty, and we are now just one season away from the first dynasty that belongs to our Atletico Madrid."

Yang Hao's words are still quite infectious, especially the era of creating Atletico's own dynasty, which is indeed very attractive.

When it comes to Real Madrid, it is often the Champions League five consecutive championships, five eagles, etc., and Barcelona is the dream team.

What about Atletico?

Last season's treble was indeed very attractive, but in the end, there are still many people who are reluctant to admit it.

In their words, Atletico are not dominant enough.

Well, this season to win another La Liga and achieve three consecutive championships, this is dominant, right?

"Also, don't forget, we still have the Toyota Cup in December, as long as we win this championship again, then we will be a Grand Slam!"

Yang Hao's strategy is to cut off Barcelona's road to revival by killing Barcelona on the field.

This will not only be a blow to the opponent, but also a strong force for Atletico themselves.

Cerezo and Junior Hill are very longing for the scene outlined by Yang Hao and are also very confident, because now Atletico Madrid is the leader of La Liga.

If you don't have faith, then how do you have faith?

……

"Antonio Ponte is preparing to sacrifice a second fire recently."

Cerezo is now the chairman of the board of directors of La Liga, and often deals with the chief executive of La Liga, Antonio Ponte, who will be the first to communicate with Cerezo if he has any plans.

"He wants to put the finances of the major clubs in order, to develop a set of rules, and to seek the sustainable and healthy development of the entire La Liga and La B league."

One of the biggest differences between La Liga and the Premier League is that the broadcast rights of the Premier League are not assigned to the second tier.

But in La Liga, La Liga teams have 22 votes, which is even 2 more than La Liga, so La Liga's broadcast rights income needs to be allocated to La Liga.

In addition, the broadcast rights of Xiyi are also being sold, that is, they are sold very cheaply, and they are basically watching locally.

Of course, this is temporary.

If La Liga can really be promoted all over the world in the future, then La Liga may not be able to sell part of the copyright.

"It doesn't matter to us, does it?" Yang Hao asked.

Little Hill nodded, "No, our finances are quite healthy now, but the new stadium is estimated to be a drag." ”

It is impossible to invest in such a large project without dragging it down.

"We've discussed a lot of options, even bringing in foreign investors."

Cerezo's words attracted Yang Hao's attention.

"Bringing in foreign capital?"

"Yes, now all 20 teams in La Liga, except for us, are all in debt, even Real Sociedad is not immune, and many teams are in great difficulty."

Yang Hao is aware of this situation, "The same is true of other leagues, including the Premier League. ”

Don't look at Yang Hao's crossing, the Premier League seems to be flowing with the blood of capital from the inside out, but at the moment in 2004, the situation of the Premier League team is not much better than La Liga.

Everton are going to sell Rooney to Manchester United, or go to the bank to redeem it.

"A sports market research institute in Germany has done a survey, and the overall environment of European football is generally not ideal, but there is a big difference."

"Not to mention anything else, this season's shirt chest advertising, 18 teams in the Bundesliga sold 88.8 million euros, Serie A sold 62.3 million euros, the Premier League sold 58.2 million euros, and our La Liga only sold 30.5 million euros."

"In the Bundesliga, Dortmund's chest ads sell for 10 million euros, and even teams like promoted Mainz can sell for 1.8 million euros for their jerseys, and we have several teams that are naked, and even Real Madrid was running naked before, which is very outrageous."

"Germany's economic strength is not comparable to that of Spain." Yang Hao said the core problem.

"Yes, the Bundesliga has its back to Germany, which is really incomparable to us, but from another point of view, does it also mean that our commercial development is very bad? No matter how bad it is, we have a lot of brands and companies in Spain, right? ”

"No, we can go to sea, right?"

Yang Hao does not deny this.

La Liga teams are indeed very bad at business, as can be seen from Barcelona.

Think about it, even Barcelona is like this, what about the other teams?

It will only be worse than Barcelona!

"What Antonio Ponte means is that there have to be some reforms, first of all, it must be to further globalize, to open up channels, and then to attract some foreign investment, such as Abramovich."

"It's hard, at least not for a short time." Yang Hao said along with Cerezo's words.

'Roman Abramovich didn't just want to get this club, he wanted something else.

"In fact, foreign investment in clubs, what they want is not the club itself, this is essentially buying a ticket, what they want is a high-quality league platform, super copyright income, a fan base all over the world, and a strong influence."

"From the current point of view, our La Liga is about the same as the Premier League, but weaker than Serie A."

"But there is a natural shortcoming in Serie A, that is, their stadiums do not belong to them, and the football environment in Serie A is very bad, so theoretically, I can't think of the possibility of foreign investment in Serie A."

"The Premier League is actually the best in these aspects, we are a little worse, and after the Bundesliga introduced the 50+1 policy in 1998, it is basically impossible for foreign capital to enter."

If you have to talk about opponents, the Premier League is the strongest rival in La Liga.

"Again, only when we make La Liga the most influential, the most spectacular, and the most commercially valuable league in the world, foreign capital will naturally pour in, and we don't need to worry about it."

"But until then, we need to do our job."

Cerezo understood what Yang Hao meant.

In the final analysis, iron needs to be hard.

You are all rotten in La Liga, how can any investor take a fancy to you?

Is it possible to expect someone to give you money to spend for nothing?

The money of those Middle Eastern lords, although it is dug out of the ground, is not stupid.

Yang Hao also has a vague hunch that Atletico Madrid has caught up and even led this wave of La Liga's vigorous globalization and commercialization, which has greatly improved the status of the Sheets Army in Spanish football.

That's how Cerezo, the president of La Liga, came to power.

And the success or failure of La Liga depends on the development in the coming years.

To be honest, Yang Hao couldn't even help but want to help Florentino.

At least, let him hurry up and toss the second phase of the Galaxy Battleship.

Under the aura of a superstar, the overall drive to the league is simply not too big.

As for Barcelona, don't count on this poor team.

Of course, it's just thinking about it and making a joke.

Having not experienced the beating of the first phase of the Galaxy Battleship, Florentino will not change.

……

After the meeting, the three major shareholders went to the restaurant to eat together, and by the way, they opened a small stove.

Yang Hao and the three of them also rarely got together to eat.

After eating, I heard that Yang Hao was going to Thiago Silva's side, and Cerezo and Little Hill thought about it and decided to go together.

In the morning, the two documents on Yang Hao's desk, in addition to Marchena's written transfer application, were Thiago Silva's sputum test report.

After less than two months in the hospital, his sputum test report was negative, proving that he was no longer contagious.

But there is still some time before full recovery, and we will continue to persevere.

The arrival of Yang Hao and the three of them surprised Thiago Silva's family, and they were even a little overwhelmed.

It wasn't until Yang Hao talked to them about the sputum test report that they understood the intention of Yang Hao and the others.

Thiago Silva is actually doing well, according to his own account, he has been at home for the past two months, and the most he can do is go outside in the garden to practice with his girlfriend or do some simple physical training.

Due to the recuperation, nutrition needs to be paid attention to, so his body has gained a little weight during this time, but it is okay, and there is no difference at first glance.

Yang Hao asked him to continue to concentrate on recuperation, and he must be completely cured of tuberculosis, cured, and get the doctor's report that he was allowed to play football before he could report to Mahada Hongda.

"I don't recognize anything other than the doctor's permission!"

Cerezo and Little Hill basically mean the same thing.

Thiago Silva is a bit of an Atletico mascot right now, and he has to be offered, cared for and not missed.

The Brazilians had no choice but to be forced to agree.

On the contrary, his family members feel that these leaders of Atletico Madrid are really good and really care about Thiago Silva.

Otherwise, how can there be a good thing to spend money on hiring someone to recuperate at home?

Thiago Silva's parents, in particular, decided to find an opportunity to educate their son.

Such a responsible, conscientious and good boss can't be disappointed.

But Thiago Silva also told Yang Hao that he had been studying the videos and match highlights that Yang Hao had given him, and he had benefited a lot, and he hoped to find him more.

If he can, he also wants to communicate with the defensive coach and ask for some questions that he doesn't understand.

Yang Hao directly gave him his contact information.

The three of them sat at Thiago Silva's house for more than half an hour, and when they came out again, they had a temporary idea and simply went to Yang Hao's "new home" for a walk.

Actually, it's quite close, and it's only about five minutes by car.

After buying this land, uh, no, it was the other party who gave this land, Yang Hao contacted Herzog and asked him to design a mansion himself, of course the Swiss would not refuse.

Now Yang Hao is his party a.

The design was not so fast, fortunately, Yang Hao was not in a hurry.

It is the commercial housing community on the other side of Calderon Stadium, Yang Hao has repeatedly urged.

Cerezo is very confident, and it is said that the preliminary market research is very satisfactory.

The endorsement of the city government, coupled with the excellent location, as well as such a large project as Atletico Madrid's new stadium and the surrounding area, plus there are very few such renovated properties in the city center, so there are many people who look at it.

That is to say, but things have not fallen, so we still have to pay attention.

Yang Hao doesn't want to become a second Wenger.

Speaking of which, this is another change brought by Yang Hao.

In the previous life, Emirates should have sponsored Chelsea now, but I don't know if it was because of the sponsorship of Atletico Madrid, so now Emirates doesn't look down on Chelsea.

If you don't look at Chelsea, you won't have anything to do with Arsenal's new stadium.

……

On November 21, in the 12th round of La Liga, Atletico Madrid hosted Numancia.

Atletico continued to rotate, and Yang Hao still arranged for Ramos and Pepe to start.

As a result, these two boys gave Cech a lot of tricks in the first half, which made the Czech goalkeeper a toss.

Yang Hao found that the weak team is the goalkeeper, this sentence is really reasonable.

When Ramos and Pepe weren't very reliable, Cech was even better.

But it's not entirely bad.

In the 52nd minute of the second half, Pepe scored Numancia's goal with a corner kick, which was considered to be atonement.

In the 78th minute, Torres scored a goal.

2-0, Atletico won at home to Numancia.

However, the most eye-catching thing in this round is Barcelona's home game against Real Madrid.

3 to 0!

Thumped!

Barcelona took a 2-0 lead in the first half thanks to goals from Samuel Eto'o and Van Bronckhorst, and Ronaldinho also scored a goal after the rematch in the second half.

Both the Brazilian and Samuel Eto'o were one-passer, one-shot.

Real Madrid played the main game as much as possible, and even replaced Owen in the second half.

But so what?

When a team can't be cohesive, the more stars there are, the more chaotic the game becomes.

……

A week later, in the 13th round of the league, the Sheets defeated Espanyol 2-1 away.

Barcelona also beat Getafe 2-1 away.

Real Madrid came back to beat Levante 5-0 at home after losing the national derby.

That's where Real Madrid is more embarrassed right now.

In some high-intensity games, it is difficult for them to get an advantage, but he is still very professional when it comes to abuse.

Due to the Toyota Cup, Atletico Madrid's La Liga round 15 was brought forward to the midweek between the 13th and 14th rounds.

Atletico drew 1-1 away at Athletic Bilbao.

……

In the 14th round of La Liga, Atletico Madrid hosted Osasuna.

In the first half, Fernando Torres and Villa scored two goals in a row for Atletico to take the lead.

But just before the end of the first half, Atletico made a mistake at the back and was scored by opposing striker Valdo.

After the rematch in the second half, Kaka scored again, but in the 74th minute, Atletico conceded another goal.

After that, Osasuna launched a fierce attack to try to equalize.

In the 88th minute, Pepe and opposing striker Valdo both fell to the ground, and Osasuna midfielder Pablo Garcia angrily stepped forward to stand up for his team-mate, and Pepe got into some physical altercations.

As a result, the two players, who had already been saddled with a yellow card, were given a second yellow card by the referee and sent off with a red card.

In the end, Atletico narrowly beat Osasuna 3-2 at home.

The game is won, but it's a bit dangerous to win.

Real Madrid drew 0-0 away at Villarreal, but Barcelona thrashed Malaga 4-0 at home.

Baptista scored a brace.

After the game, the Spanish media launched another fierce attack on Atletico's backline.

Both Pepe and Ramos are considered untrustworthy centre-backs.

In the dressing room, Yang Hao criticized Pepe's second yellow card, believing that it was completely unnecessary.

But in front of the media, Yang Hao defended his players, and he repeatedly emphasized that Pepe was out of self-defense.

"In fact, we all know why, certain players always play particularly badly against us at Atletico!"

Yang Hao's implication is that Pablo Garcia is deliberately targeting Atletico Madrid.

Because he did not accept the return of Pablo Garcia back then, it made the departure of the Uruguayan midfielder particularly stupid.

He missed out on a career pinnacle.

Yang Hao also reiterated that Atletico Madrid will not bring in a central defender during the winter break, not only that, but after playing Osasuna, Atletico Madrid announced that they would sell the main central defender Marchena to Valencia for 20 million euros.

This once again sparked a strong controversy in the media.

There was even a Spanish tabloid that directly labeled Yang Hao as a dictator.

"After winning the triple crown, Yang Hao has obviously swelled."

'He's making a stupid mistake, he's doing the right thing and making a big deal at Atletico.'

"Now, the obedient Pepe and Ramos have become his favorite players, no matter how bad their performance is, Yang Hao still trusts them, and no one in the Atletico Madrid team dares to stand up and point out the problem."

"Such Atletico is doomed to nothing!"

But many media outlets, including Marca and El País, and even the Catalan press, have not followed suit.

They all knew what was going on.

Marchena simply can't stay at Atletico and leaving is the best outcome.

Atletico Madrid didn't sell him to Russia, it was all about taking care of the feelings of the Spanish fans.

As for Yang Hao's trust in Ramos and Pepe, there is nothing wrong with that, isn't it just to support young players.

Back then, Van Gaal promoted Puyol, wasn't he also scolded bloody?

But now?

What's more, Atletico is still in the leading position.

Even if Yang Hao promoted the junior general, what happened?

Barcelona's godfather Cruyff reminded Barcelona in his column, "Judging from the current situation, Atletico Madrid is likely to exert force in the second half, if these two young central defenders can grow up quickly, with the current midfield strength of Atletico Madrid, it will definitely be a dominant performance." ”

What Cruyff meant was that Barcelona had to try to get ahead of Atletico before they could settle down.

Otherwise, when the metabolism of Atletico's backline is complete, there will be no chance.

……

In the final round of the Champions League group stage, Atletico Madrid visited the Stadio Olimpico in Rome.

Because he won the first place in the group in advance, Yang Hao played with a full bench and rotation lineup in this game.

The Stadio Olimpico is empty and has no tickets for sale.

In the opening nine minutes, Villa received a pass from Andres Iniesta and opened the scoring for Atletico.

The Spanish striker played in the center of the game and performed well from the start.

The backline is still a combination of Ramos and Pepe.

Throughout the first half, the two young centre-backs were under pressure from the likes of Totti, Cassano, Del Vecchio and Roberto Mancini.

Youngster Messi still did not start this game, but came on as a substitute in the 55th minute of the second half.

This is also for the sake of protection.

5 minutes after playing, due to Messi's pull on the right side, Robben, who moved to the left side, was liberated, and after completing a cooperation with Villa, he scored another city for Atletico Madrid, 2-0!

And the performance that really belonged to Messi was in the 82nd minute, when the Argentine took the ball on the right side, cut inside with the ball all the way, dribbled past Aquilani and Perrotta, passed diagonally to the left side of the penalty area with his left foot, Robben stepped in to stop the ball, and broke the Roma goal again.

3 to 0!

In the end, Atletico beat Roma by three goals away.

Werder Bremen beat Paris Saint-Germain 3-0 at home, second only to Atletico Madrid, and finished second in the group.

If last season's Champions League was an upset, then this season's Champions League is basically a strong world.

Whether it is the first or second place in the group, it is basically a team from the four major leagues.

Of the 16 teams, only PSV Eindhoven, Monaco, Lyon and Porto are not in the top four leagues.

This has led to the fact that this season's Champions League has directly turned into a strong dialogue from the knockout stage.

Atletico Madrid drew Manchester United from the Premier League in the knockout round of 16, which was directly a collision between Mars and Earth.

……

After playing Roma, Atletico did not return to Madrid, but flew directly from Rome to Tokyo, Japan, for the last edition of the Toyota Cup.

FIFA has announced that starting next year, the Club World Cup will replace the Toyota Cup.

So, this year will be the last Toyota Cup.

This also makes fans all over the world feel somewhat regretful, after all, the Toyota Cup has brought them countless good memories.

Atletico Madrid have two of their most important business trips this winter, in addition to a 10-day winter training trip to Dubai in the Middle East after Christmas, and a trip to Japan for the Toyota Cup.

This expedition to Japan was divided into two batches.

The team led by Yang Hao set off directly from Rome, Italy, a day earlier.

The likes of Cerezo, Junior Hill and Carlos Leao were in a separate group, departing from Madrid with members of La Liga and the Spanish Football Federation, in addition to Atletico Madrid.

Among them, La Liga has a big battle this time, not only CEO Antonio Ponte personally led the team, but even the senior executives of various departments and even some important members of the board of directors also traveled with the team, so the lineup can be described as unprecedentedly large.

Long before the Toyota Cup, Atletico Madrid had quietly launched a campaign in the Asia-Pacific region.

It is promoted around the Toyota Cup and Atletico Madrid's "Six Crowns" concept.

This is the first time in the history of world football.

Coupled with the previous two visits to Japan and South Korea, Atletico Madrid has set off a wave in East Asia and Asia, and this trip to Asia has also caused a lot of movement.

According to Japan's authoritative media, this is the first time that such an important historic moment in world football was born, born on Japanese soil, and it is a great game that fans all over the world will remember forever.

In this case, star-chasing has become the protagonist, and the Toyota Cup has become irrelevant.

And the opponent in this game is Caldas from Colombia, and the overall strength is not at the same level as Atletico Madrid.

From the moment Atletico arrived in Tokyo, Japan, everywhere they went, they attracted countless fans.

Although Atletico Madrid has been developing the North American market for the past two years, the Asian region has also signed sponsors.

After arriving early, the team attended two events with sponsors, and the momentum was very enthusiastic.

After Antonio Ponte and others arrived, they came to the hotel where the team was staying, and they were shocked to see the fans waiting in the cold wind outside the hotel gate.

Although they all know that Atletico Madrid now has no shortage of fans all over the world, they never expected that they would have such an influence in the Asian region.

But even more is yet to come.

While the team was in full swing preparing for the Toyota Cup, Carlos Leao was starting to negotiate and sign the deal.

The Toyota Cup has not yet started, and Atletico Madrid has signed three big orders first, and the annual sponsorship fee starts at 3 million euros.

Not only that, Carlos Leo and others are also very busy in Tokyo, Japan, queuing up for brands ready to send money to the door, I don't know how many, which makes Antonio Ponte and others really see what is called a money printing machine.

Atletico is now.

"The Toyota Cup is not worth much, what is valuable is how to use the traditional event of the Toyota Cup to promote our brand image and commercial value of Atletico Madrid in Asia, and find more partners, this is a treasure trove!"

In front of Antonio Ponte and the board of directors of the La Liga League, Cerezo rarely played the image of a business tycoon, which made Yang Hao and Little Hill secretly laugh when they heard it.

"I think now that you're right, as long as a person is shameless, there is nothing he doesn't dare to do, and he doesn't dare to say anything." Little Hill pulled Yang Hao and snickered.

But what Atletico has achieved, it's real.

Whether it is the senior management of La Liga, or the important members of the Spanish Football Federation, or the bigwigs of various clubs on the board of directors, they all see Atletico Madrid negotiating and signing orders, and they are very envious.

When they were fighting with their sponsors in Spain for the 1.8 million euros advertised on their chests, Atletico Madrid casually signed in Japan and got 3 million euros.

Envy, right?

Envy to the extreme!

What to do?

Go to sea and grab it!

"We really can't just stay in Spain, we need to step up our efforts and we continue to push the global rollout plan." Antonio Ponte also made an active appeal.

That's the purpose of his trip.

Let these La Liga bigwigs on the board of directors open their eyes and look at the current world.

Next, they will also go to other countries and regions in Asia to experience the market environment and the enthusiasm of the fans, which will play a key role in the future global promotion of La Liga.

In Tokyo, Japan, a lot of things can be decided.

Start time adjustment?

Change!

Accommodating the Asian fans, let's play at noon!

Spanish Super Cup overseas?

No problem!

Not to mention the Spanish Super Cup, the Spanish Copa del Rey final is all right!

Let's go back and talk to the fans, talk about it, what's not to say?

Especially after hearing about the various policies and initiatives of the Premier League in the Asian region, the stimulation of La Liga is even greater.

If you don't change it, if people eat meat, you may not even be able to drink soup in La Liga in the future.

In the past, it was strange that the giants were dominant, and other teams followed and shouted, and they didn't get any benefits.

But now?

The auction of broadcast rights has begun to be packaged, La Liga is good, and everyone is good.

Not to mention anything else, just this Toyota Cup, in Japan, people can face 138 countries and regions at the same time.

Imagine how much brand value and influence a team like Atletico Madrid can bring to the simultaneous live broadcast of 138 countries and regions?

Atletico can't learn this, after all, people's achievements are there, but the market is so big, as long as you can nibble on a small piece, you can live a very nourishing life.

It's better than hiding in Spain now, tired and tired, and still can't make money, right?

"We should show the pioneering spirit of Columbus when he pioneered the Age of Discovery, and there is nothing that cannot be done."

So, Antonio Ponte and the senior management of the Football Association met with the Japanese Football Association and the Minister of Sports of the Japanese Government on the recommendation of Atletico Madrid, mainly to discuss cooperation in football, such as youth training and so on.

It's also a way to open up the football market.

As long as there are Japanese players playing in La Liga, or receiving training, then La Liga games in Japan will receive more attention.

As a result, everyone originally thought that the last Toyota Cup might be given a cold reception, but they didn't expect that Atletico Madrid set off a wave of Atletico Madrid in Japan.

Marca newspaper even publishes two or three news reports on Atletico Madrid in Japan every day, including a major Japanese corporate sponsorship that invited Atletico to play three friendly matches in Japan next summer, with an appearance fee of up to 6.5 million euros each.

This is actually close to the level of Real Madrid in Japan this summer, and they sold 15 million euros in two games.

But in fact, Yang Hao later learned through various channels that Real Madrid played three games in Asia, Japan and South Korea were both 7.5 million euros, but in Yang Hao's home country, only 6.5 million euros were collected.

On the contrary, Atletico Madrid is on the American side, and the appearance fee for each game is only 3.5 million euros, which is a bit shabby.

However, this is also the market situation in the United States, even if it is changed to Real Madrid, it is almost the same price.

Of course, if it is a preseason game hosted by La Liga, the appearance fee will be less, which is mainly to develop La Liga rights.

According to Marca, Atletico have booked a trip to Asia this summer in advance.

La Liga will also accommodate the schedule at that time, and hand over the Asian regional competition of the preseason to Atletico Madrid.

Real Madrid and Barcelona are also expected to be happy to travel to North America.

In addition to collecting gold, Atletico is now paying more and more attention to humanistic care.

In addition to the team's training, Yang Hao also led the team to comfort the Japanese students who were affected by the earthquake not long ago, and sent gifts from Atletico Madrid, all of which were footballs, jerseys and autographs of stars.

With one hand grasping business and the other hand grasping humanistic care, how to grasp the competition?

Kick it directly!

In the end, Atletico Madrid swept away the leaves at the Yokohama International Arena in Japan, beating Caldas 4-0 without much effort, showing the strength of La Liga and European giants.

Especially the handsome guys in the team, all of them appeared on the stage, and they all seemed to have said yes, one person into the other.

So that everyone understands it thoroughly.

Atletico didn't do their best at all, they were just playing with you.

But even so, it still made all the fans happy.

Because it's really too strong!

The champion team of South America was completely played like a child by Atletico Madrid, just imagine, how strong is that?

Oh, by the way, Yang Hao also replaced Messi on the field in the second half and played for half an hour, allowing him to earn a Toyota Cup.

And Atletico Madrid also won the Toyota Cup in the biting cold wind of Japan and the fanatical atmosphere of Japanese fans, achieving the first six-time championship in the history of world football and achieving the annual Grand Slam!

This has once again made Atletico Madrid receive a flood of praise all over the world!

The cow is full of faces! I didn't expect that in my lifetime, I would also be able to enjoy the benefits of civil servants, thank you to all the local tyrant bosses!

Two days ago, a friend asked me about the data of Real Madrid's appearance fee, I think it is a bit high, I found out what Florentino said when he was running for re-election, two games of 15 million euros, today I wrote here, I specially checked it again, and found that there is also a report that China, Japan and South Korea are 6.5 million euros each for 3 games, I don't think there is much difference, and Real Madrid at that time was star-studded, and it was indeed worth the price.

In addition, the data of the Bundesliga, the Premier League, Serie A and La Liga chest advertisements can also be found, I just transferred La Liga, because Atletico Madrid is a little higher, and this is not counting the new contract, because the new contract is from next season.

All in all, I will continue to work hard, thank you! Thanks!!

(End of chapter)