294. Strange events
At this stage, it is the most important moment of the marketing war, and Huayi's marketing team has returned home, still working overtime in the work group.
The marketing director immediately received the news from the group that Li Yi deleted the film review Weibo.
'What's going on?' He couldn't figure it out.
According to Li Yi's personality and behavior analysis, they presuppose two situations: to respond or not to respond.
At the same time, we have prepared the means to deal with it.
As for really deleting Weibo, many people have thought about it, but they haven't taken it seriously.
Who is Li Yi?
He is not only a very hot star, but also the owner of an entertainment company with resources and a lot of money in his hands.
He and Zhang Qili still have "contradictions", how can they back down?
"Could it be that Mr. Huang has contacted Li Yi again in private?"
"It's possible, and no matter how awesome Li Yi is, it's still too shallow to take root in this circle, everyone is mixed in a circle, and after all, it is necessary to talk about human feelings."
"Looks like I can sleep early~"
Commonly known as: trick pigs into coming in and killing.
Li Yidu admitted, isn't the next plan a matter of course?
At this moment, the person in charge of monitoring public opinion came out and sent a message again: "It seems that something is not quite right." ”
Regardless of whether Li Yi will be affected by the black material, "Single Queen" and Zhang Qili will be finished.
"Boss, our Huayi is on the hot search."
"Boss, someone is buying a hot search for our topic, and the price has risen again, and now it costs 3 million."
Hiss, just thinking about it makes my scalp tingle!
It has to be a six-year-old person to come up with a trick of returning tea with yin and yang!?
"The press release has been withdrawn, but there has been a large number of retweets and readings, and it seems that there are marketing accounts that are not ours also forwarding."
Ten minutes passed, and before he could come up with a solution, bad news came from the group again.
"Boss, it's not good, Li Yi's black hot search suddenly went to the third, and the price of the withdrawal was very high"
With a long sigh, the marketing director knew that it was over.
He turned his head and glanced at it, at this time, the work was urgent, so he could only lower his voice and continue to say quickly: "All the drafts have been withdrawn, and all the hot searches about Li Yi have been released!" ”
It's so dirty!
Obviously, this combination of star entertainment can be used directly and directly beat them to death, but the stars insidiously make them mistakenly think that there is still hope, and continue to increase investment.
As a result, the current situation looks very similar to Li Yi was also under pressure and threatened, and he had to delete Weibo.
"It's still the director's plan, otherwise it won't go so well!"
It's expensive to buy a hot search, and it's even more expensive to withdraw a hot search!
"! The stars are too dirty, dirtier than us! ”
As the people who monitored public opinion sent back screenshots, everyone woke up.
"Quick, withdraw all those black Li Yi's drafts, all of them!!"
"Looks like I'm going to be all-nighters tonight, Mom, I've slept less than ten hours in the past three days."
This trick, even if they reacted at the first time, it was useless, because the moment Li Yi deleted Weibo, they lost.
At this moment, the marketing director was blessed to his heart, and he finally figured it out!
"Boss"
[Why is the box office of "Single Queen" so high? ] Huayi Entertainment, the producer and largest investor, has made great contributions! 】
[Huang Weisong, the boss of Huayi, once threatened: No entertainment company knows movies better than Huayi, and our Huayi Entertainment is half of the entertainment industry! 】
This is a very vicious scheme.
"Li Yi's previous trampling by Sunshine Entertainment has been brought up again."
The marketing director had bloodshot eyes and racked his brains to think of ways to deal with it.
Seeing these "popular science screenshots", the marketing director was struck by lightning.
In the work group, everyone began to celebrate, regardless of whether it can have a good impact on the movie, anyway, their task is half completed.
“.”
After Zhang Qili's "apology" Weibo was issued again, they spread a lot of Li Yi's "black material" through a large number of marketing accounts and water armies, and also bought hot searches.
At this time, the work group is simply "good news", and there is constantly good news that makes people have a heart attack.
The cry of the child came from next door, and the marketing director continued to distribute the task, which he did not hear, and the sigh of his wife.
The marketing director gritted his teeth and asked people to take down the hot search first: "If there is a problem, I am responsible." ”
"The reaction of netizens is getting bigger and bigger, they are all feeling sorry for Li Yi and aggrieved for Li Yi."
There are masters!
Fanxing's marketing team is definitely a master!
Li also deleted Weibo, not admitting it at all, but retreating as advance!
[Inventory of the most awesome companies in the entertainment industry: Huayi Entertainment, as the first listed entertainment company in China, Huayi Entertainment is a well-deserved big brother in the circle! ] 】
Seeing this news, the marketing director was about to grit his teeth, and shouted with all his strength: "Withdraw!" ”
But after thinking about it, he only came up with a way to turn defeat into victory: let Zhang Qili break himself......
"It's over, it's over, it's going straight to the first."
The marketing director who worked in the study suddenly shouted and sent a voice, and the cry of the child immediately came from the master bedroom next door, and there was a faint sound of his wife coaxing the child.
"What should I do? Top dog? ”
"Or follow the original plan, there is no way back!"
"You're stupid, according to the original plan, the amount of money is not enough to burn, and it may not work, I don't think you want to mix in this industry."
“.”
Everyone in the work group was in a hurry, and there was a quarrel.
The marketing director sighed again and typed, "This is the end of the matter, let's go to sleep first." ”
After turning off the work group and hesitating for a moment, the marketing director called Huang Weisong and reported the situation truthfully.
Sure enough, he was greeted by Huang Weisong's thunderous jump, and he was sprayed with blood.
"Okay, well, since he Li also likes to play, I will play with him to the end, continue to put the black material down, and I will let him shed his skin even if he doesn't die."
"But Mr. Huang, this is not any good for us, and the box office of "Single Queen" can no longer be saved."
"I'm on fire now, I don't want to care about anything else, I'll ask you if you can do it, if you can't do it, I'll let someone else do it!"
"Yes"
Despite the marketing director's kind words, Huang Weisong still made up his mind to drag Li Yi into the water.
"Also, help Zhang Qili control public opinion, she is still useful, and half of the money will be paid by her team."
"Okay."
The Internet has already exploded.
As Zhang Qili apologized on Weibo, a large number of Li Yi's black materials began to appear on the Internet, and then Li Yi deleted Weibo, righteous netizens felt that something was wrong, and many people participated in the discussion.
Then some "netizens" exclaimed that they had discovered a blind spot, and Huayi Entertainment was the producer and largest investor of "Single Queen".
Netizens naturally associate Huayi Entertainment's pivotal position and influence in the entertainment industry...... Immediately, the crowd became angry.
Don't take such a bully!
Brother Yi'er even deleted Weibo, and Huayi didn't let him go!
Moreover, whether the movie is good or not, everyone can see it, why do you want Brother Yi'er to delete Weibo?
At the same time, many people who know Li Yi's past recall the scene when he was trampled by Wei Yang.
Li Yi, who was cowering in the corner after three rounds of drinking, Li Yi who was overwhelmed by the hustle and bustle, and Li Yi, who had eight glasses of wine and a place in the entertainment industry......
It's all over, it's all shining!
Why should you suffer such a grievance!?
Brother Yi'er can bear it, we can't bear it!
For a while, even if they are not Li Yi's fans, most of them have turned into their favorite people at this moment!
Huayi Entertainment's official Weibo, the official Weibo of "Single Queen", and Zhang Qili's personal Weibo were directly washed out.
From night to day, the netizens who joined the battlefield charge were simply gushing and continuous.
The battle was so big that Li Yidu had to hurry forward: "Deleting Weibo is just that I personally think the impact is not good, I hope everyone will calm down and don't be violent on the Internet!" ”
However, in everyone's opinion, Brother Yi'er is too kind!
"It's not cyber violence, it's a way to do it!"
"It's none of your business, just stay and go!"
"Brother Yi'er, if you are threatened, your avatar will be changed to a photo of your abs!"
"I've heard all the calculations you made in the capital in Yangcheng, Guangdong Province, but it's okay for the limited edition Li Yiyi to return!"
“.”
Li Yi's dissuasion not only did not make the netizens who "walk for heaven" reined in, but made everyone more energetic.
The conscience of heaven and earth, Li Yizhen has no intention of adding fuel to the fire.
The battle was too loud, and the voice was too unified......
Li was also worried about causing other bad effects, and posted two more Weibo posts in succession, once again stating that he was not threatened by anyone, and calling on everyone to calm down.
Naturally, not many people believed his statement, but it did work somewhat, and the momentum began to slowly weaken.
Li Yi breathed a sigh of relief, there was no reproach in his eyes, but he looked at Zhang Yinger somewhat helplessly.
Regarding the hot search of Huayi Entertainment, he only learned about it afterwards.
It can only be said that Fanxing's current public relations team does have something, and his daughter-in-law really loves herself too much.
Obviously, they all said that they couldn't beg for mercy, and they got up in the middle of the night to discuss countermeasures with Sister Liu.
"Okay, I didn't blame you, and I didn't expect the reaction of netizens to be so big."
Hearing Li Yi's words, Zhang Yinger nodded thoughtfully, she was originally going to buy more hot searches, but she didn't use them all.
""The Single Queen" is over, it was 1.5 billion yesterday, and today it is only 1.523 billion, and it is estimated that there will be no 1.8 billion in the end!"
Zhang Yinger was in a good mood, and her tone was a little excited.
At the moment when Li Yi deleted the film review Weibo, the reputation of "Single Queen" was rotten, and it was directly divided into the ranks of bad movies by most audiences, and it was quickly fed back to the box office.
The statutory Spring Festival holiday has ended,
Objectively speaking, "Single Queen" is really not a bad movie, otherwise it would not have won so much box office.
However, it is precisely because of such a high box office that the quality of the movie is not worthy, and it is rated as a bad movie by angry audiences, which can be regarded as a report and a report.
"Haha, wife, look."
Li also noticed something interesting and couldn't help but laugh out loud.
Zhang Ying'er hurriedly came over.
The "defeat of the single queen" seemed to make Feng Yuhang see hope, and he couldn't wait to jump out and post a Weibo.
[If you don't have the courage to be evaluated as a director, it is recommended that you change careers.
Bad movies should be boycotted, and good movies should be supported.
Custom Masters won't disappoint you! 】
"Yes, yes, after all, 6.5 points is 0.5 points better than a bad movie!"
"Support support, watching "Custom Master" is better than watching a bad movie!"
"It is worthy of Director Feng, this kind of mind is admirable, and when you make a 7-point movie next time, I will definitely support it!"
"Well said, I don't watch!"
Netizens are all so interesting and speak well, it's no wonder that Li Yi and his wife like to surf the Internet.
……
The time soon came to the fifteenth day of the first lunar month, the Lantern Festival.
The popularity of the "Li Yi was forced to delete the blog" incident has subsided, but the impact has not disappeared.
"Single Queen" is completely rotten, and the box office increase is getting less and less day by day, and it was only two million for the whole day yesterday.
The major theaters no longer have hope, and they once again fell heavily on the original slashing arrangement.
What is surprising is that the film schedule of "Single Queen" has decreased, and the biggest benefit is not "Custom Master", but another "Annual Meeting" that has not had much momentum, but has been steady in word-of-mouth and box office.
Now the first box office is "Single Queen" with 1.625 billion, the second is "The Annual Meeting Can't Stop" with 1.213 billion, and then "Custom Master" with 1.203 billion.
And I don't know if Li Yi's 6.5 points are too high, although the schedule of other films is not as high as "Custom Master", but the box office growth is also better.
As a result, for the first time, the scheduling of this year's Spring Festival movies has been very even.
Today, the highest film schedule is 16.2% of "The Annual Meeting Can't Be Stopped".
There has also been a "strange incident" in the past few days.
Two days after the turmoil gradually stopped, Li Yi's "black material" suddenly broke out on the Internet, but it only lasted less than two hours, and all these "black materials" were withdrawn from the heat.
It began to circulate in the circle, and Huayi Entertainment was warned by the top.
And a marketing account suddenly broke out, a photo of Zhang Qili and foreign devils kissing in a tavern.
I used to be able to quibble with my body, but now I can't wait to swallow the tongue of the foreign devil.
is surrounded by Zhang Qili's brainless fans, and I can't tell where this is the understanding.
Zhang Qili's derailment was directly hammered, and this time there was no water army to maintain and explain, and Zhang Qili publicly admitted to apologize.
Netizens thought it was ironclad evidence and couldn't quibble.
In fact, it is rumored in the circle that this is Huang Weisong abandoning the car to protect the handsome, and he found someone to expose Zhang Qili's photo.
Why are there such rumors?
That's because there is another news that makes many celebrities hear it: Zhang Qili is rated as an inferior artist
There are no announcements, no documents, and that's the news anyway.
But the insiders almost know it, and it's still true......
I don't know which way to keep it.
Anyway, they were so scared that they didn't dare to go to the nightclub at night, and they emptied all kinds of records in their mobile phones overnight.
On that night, I don't know how many amorous stars who indulged in love directly and ruthlessly cut off contact.
They know that it is true that Zhang Qili was soft-banned, but they will not really explicitly list the issue of cheating as a judgment of inferior artists.
Because this kind of private matter is difficult to get to the bottom of it.
Just like Zhang Qili, if she didn't kiss others with her pregnant belly, she would not be able to qualify it from an objective point of view.
So it's an exemplary beating.
Zhang Qili is still too jumpy, she doesn't do so many things, and she won't be banned for cheating.
Ahem, many celebrities think so, keep a low profile for a while, and then what should they do in the future.
And as Li also appeared in the CCTV building and shook hands with the leaders of the space agency, the truth of the "strange incident" seemed to be revealed.
……
(End of chapter)