Chapter 218. First Week Box Office [2-in-1]
"Nobody's biggest surprise this summer!"
"A work full of sincerity, focusing on the people at the bottom of society, depicting a story of laughter and tears of small people."
"The National Day file is opening vigorously, and "The Nameless" is off to a good start."
With the end of the premiere of "Nobody" on September 29, the next day, the entertainment sections of major media began to report. The vast majority gave the film a lot of affirmation.
There are also many beautiful words throughout the article, and of course, there are also those who want to attract people's attention through hype.
For example, the Beijing Business Daily, which interviewed Sun Yi at the premiere.
This media did not talk about the plot and quality of the movie, but focused on Sun Yi, a young and excessive director.
"The young director's first film was released, and he said that the box office was 100 million yuan."
"Singer, actor, director? How a 20-year-old can do it. ”
I wanted to talk about Sun Yi's age, but I didn't expect it to arouse the interest of more audiences.
With the overwhelming media coverage, discussions about "Nobody" also began to appear on the Internet.
The first wave of netizens who watched the movie expressed their opinions on the Internet.
"I watched the premiere yesterday and didn't say anything, "The Nameless" is directly scheduled for the best film of the year!"
"The premiere is gone, upstairs is awesome!"
"I just went to watch it in the evening, and as I expected, it was a comedy, and I was so happy to watch the whole film. Let's go and see it, a very good comedy, with a recommendation index of five stars. ”
"Upstairs, really?"
"Trust me, hurry up and go and see, don't tease you to find me."
"Eh, I'm a pirate and watch while recording, it's really sad to read it, people at the bottom of society like us, want to break the shackles of fate, it's really too difficult to live decently, a handful of sweat and tears, in order to show my personal support, I decided to pirate a day later, there is only so much I can do."
"Upstairs is atmospheric, send an address, wait for you to go online, I'll buy ten to support it."
"Didn't you say comedy, how can you still cry?"
"Yes, yes, the landlord is happy to cry, when I watched it at the time, many people around me were like this, and they were so happy that they all cried in the end."
"Is this movie so good-looking, that all pirates have come to their senses?"
"It's really good, I just finished reading it, go ahead. By the way, landlord, is there an uncut version of the big ship? I want to learn more about the art of film. ”
"Yes, yes, my QQ is xxxxxxx, you add me."
It has to be a netizen, it's really good at making trouble.
Sun Yi was browsing various evaluations of "The Nameless" on the Internet at this time, and most of the netizens who watched it in the first wave were highly recommended.
"Brother Fan, how much do we have left for publicity?"
"Well, about 1 million."
"I want to discuss it again with Han Dong of China Film, let's get together another 1 million, and we will divide the roadshow after the release into two groups, and double the city."
"Nobody" obviously has a trend of exploding, but you must also hurry up, especially the post on the post just now reminded him.
In these years, the ability of pirates is very good, and the pre-release publicity has not only attracted fans. Many pirates will surely follow like sharks that smell blood.
Now is the time to seize the time, increase publicity, and compete with pirates.
"Okay, if you make up 1 million, the studio can still hold on, but that's it at most."
"Okay, I'll contact Han Dong."
For Sun Yi's proposal, Han Sanping readily agreed, although the specific first-day box office has not yet been counted, but only in the cinema system under China Film Group, the first-day box office of "The Nameless" has reached more than 5.3 million.
You must know that the cost of this movie, even if you add the temporary increase of 1 million publicity funds, is only more than 15 million, which means that in terms of theatrical release alone, as long as there is a box office of 45 million, it can return to its original cost.
On the first day, the box office revenue of the theater chain under China Film alone reached one-ninth, and the word of mouth did not collapse at all, but it was certain to make money.
Besides, the first-day box office of the Chinese theater line alone can be ranked in the top three among the movies that have been released this year, not to mention that there are other theater data in the country that have not been counted.
Therefore, Han Sanping listened to Sun Yi's suggestion, did not hesitate at all, and directly waved his hand and let it go.
The publicity plan has changed, and the roadshow city has temporarily doubled, and everyone is not complaining, but is gearing up to do a big job. No one is stupid, and everyone can see that the film is about to succeed.
Sun Yi divided all the actors into groups, and he worked in groups of three with Zhang Yi and Zhou Xun. Uncle Zhang took Yang Mi, Wan Qian, and Wang Yanhui as a group.
The two groups set off at the same time, one group went south, mainly attacking the southern market, and the other group went north, focusing on the northern market, and finally returned to the capital.
Sun Yi plans to visit the entire first-tier cities.
That night, the two groups set off in turn.
Monday afternoon, Yangcheng.
Sun Yi took Zhou Xun and Zhang Yi just finished a roadshow and were resting in the hotel, and there was another one waiting for them in the evening.
At this time, they are all waiting for a phone call.
Since returning to the hotel, Zhang Yi has been fidgeting like a nail on his buttocks, and then he really couldn't sit still, stood up, and circled around the living room.
"Zhang Yi, can you stop wandering around, my head hurts."
Zhou Xun sat on the sofa, holding a cigarette in one hand, and said to Zhang Yi with a headache.
"Oh, my sister, you are purely a full man who doesn't know how hungry a man is hungry, this is the first movie in my life, I have waited so long, three years and three years, and then three years, I am in a hurry."
Zhang Yi still had the heart to say witty words, and directly gave Zhou Xun a happy heart.
"Director, you don't care?"
Sun Yi was sitting on the side looking at the computer, smiling and shaking his head.
"Brother Xun, understand, he has a useless life."
"Hey! I can't have such a temper, even if you're a director."
"Wait, don't make a fuss, it's out."
Zhang Yi's three steps turned into two steps, and he hurried over.
"What's coming out, box office?"
"No, Douban scores and movie reviews."
"Let me see, let me see."
As the most professional movie scoring website in Huaxia at present, the scoring mechanism for a movie on Douban is very strict, and it requires a certain number of real user reviews before it is displayed, which is also the reason why the score of the movie "Nobody" appeared one day later.
"Yo, 8.5 points, this, this, isn't it high?"
Zhang Yi was already incoherent with excitement.
"Well, count, it's a very high rating."
Sun Yi is also very satisfied in his heart, the efforts of the past six months have finally not been in vain, and a very good result has been achieved.
"Come, come, I'll see, what the movie reviews say."
"Oops, I'll rub it."
The sofa was not big, and Zhang Yi sat down and almost didn't squeeze Sun Yi down.
"I'll show you, I'll show you."
He could only reluctantly give up his position.
"Isn't the number the largest the one that agrees with the most?"
Zhang Yi pointed to the three-digit number below the first film review and asked Sun Yi.
"Yes."
"Oh, I'll take a look, this is written by a film critic named Zhang Li in "Huaxia Film Report", or is it my own family, which gave four stars. I read it to you. ”
"As a professional film critic, since the success of Ning Hao's "Crazy Stone" last year, I have had an ominous premonition in my heart that as the initial stage of the commercialization of Chinese films, a successful film will inevitably attract others to imitate it, especially some newcomers."
"I'm afraid that many novice directors will swarm into the shooting technique of multi-line narrative, and in the end, they will follow the example of Dong Shi and send a circle of poison to Guangfa Films."
"Before the movie "Nobody" was released, when I heard that it was also a multi-line narrative, I was really afraid of something, I don't have any personal opinion of Director Sun Yi, on the contrary, I am very optimistic about this young director."
"At the beginning of the year, a "Those Years" has already moved me with his sincerity, friends with a heart, you can check the cast and crew list of "Those Years", look for the names of the screenwriter and executive director, I believe you will find a very interesting thing."
"It's a multi-line narrative, it's not so easy to shoot, I'm really afraid that he won't be able to grasp it well, but after watching the movie, I found that my worries are superfluous, and director Sun Yi uses multi-line narrative very skillfully, so I can't find a trace of fault."
"To get back to the point, I personally had the honor to attend the premiere of "The Nameless", and I wanted to send out this film review that night, but when I put it down, I found that I didn't have a deep understanding of this film, the movie is just about the struggle of a group of little people in the face of fate, I don't think director Sun Yi will be so simple."
"I've seen his best short film that won the Palme d'Or at Cannes, and it's very rich, so I took advantage of Sunday and went to the theater three more times to see it, and I finally got some superficial understanding."
"First of all, this film, in my heart, is not so much a story about all the search for dignity, but a story of letting go of dignity and compromising with oneself."
"Ma Xianyong, played by Zhang Guoli, compromised with his stupid self, he desperately wanted to prove that he had done nothing wrong, wanted to prove that he could take good care of his family, make money, and have a great ability to work, but he didn't expect that because of such stubbornness, he brought more and more harm to his family, his mother-in-law died, his sister was paralyzed, and his daughter lost her worship of her father."
"He used all his time and energy to prove the things he couldn't do, and at the end of the film, the moment he was shot, he finally knew his stupidity, he compromised, went to be a down-to-earth security guard, and spent the time he really held in his hands to accompany his family, and he finally relaxed."
"The glasses played by Sun Yi compromised with his timid self, when he dropped the gun and looked at the fireworks in the air, his eyes changed from anger, to despair, to self-deprecation, and when he finally admitted that he was not a big brother, admitted that he was stupid, and admitted that he failed to change his way of life, he compromised and appointed."
"Ma Jiaqi played by Zhou Xun can be said to be the biggest highlight of the whole film, I really don't have to say anything about Zhou Xun's acting skills, with very few scenes, it left me with the most profound image."
Ma Jiaqi compromised with her paralyzed self, and the moment she was covered by the blanket, she thought that she was going to die with the destroyed dignity, and she really couldn't live. But when she woke up from her dream and saw the painting that the glasses had left her, she smiled, she compromised, she decided to live, she finally didn't want to run away. ”
"Speaking of Zhang Yi, who plays the big head, this rookie actor is also the one who surprised me."
"Oh, say me, say me."
Zhang Yi held the computer and excitedly gestured to Sun Yi and Zhou Xun.
"Oh, I know, let's read it quickly."
"Ahem, ahem, as we all know, comedy is not so easy to act"
"Give me your voice back."
Zhou Xun was disgusted by Zhang Yi's sudden serious tone, and raised his hand to fight.
"Eh, eh, excited, excited."
"The big head compromised with the humble self in love, he said, I never care what she did before, I only care about what she will do in the future, in the eyes of many people, this is humble, cowardly, this is simply not a man, but he knows better than anyone what is the most important thing to him, he can not even want his life, let alone just compromise?"
"True love requires compromise, and no one can live high in love."
"Finally, I want to say that my favorite about "Nobody" is that although it is to let go of dignity, director Sun Yi has left a little dignity for each character."
He didn't shoot the paraplegic patients' dirty, nor did he shoot the massage lady's mess, he made them look clean and decent and even humorous, but just refined the images one by one and presented their hearts through events. Not judging people by their appearance is the rarest respect. ”
"I gave this movie four stars, the less one is afraid of the director's pride, but also a spur to the young director, looking forward to his next work, in short, believe me, go see it, you will be worth the trip."
"Tut-tut, that's so well written."
Zhang Yi finished reading, looking at the beautiful look and couldn't extricate himself, Sun Yi shook his head and smiled.
However, for Zhang Yi's excitement, he also understands that although Zhang Yi is not a late bloomer, he is definitely a thick and thin accumulation, and in the years when he has not come out, who can know his ups and downs.
"Alright, alright, let's come back to our senses, it's almost done."
Zhou Xun reminded Zhang Yi with a smile.
"Oh, sister, why can't you make me beautiful for a while."
"No matter how beautiful it is, I'm afraid you can fly."
Suddenly, a rapid mobile phone ringtone interrupted the direct conversation between the two, and Zhang Yi and Zhou Xun looked at Sun Yi in unison.
After the three of them finished the roadshow, they didn't go back to their rooms to rest, but waited for this phone call.
Sun Yi took out his mobile phone in the expectant gaze of the two, opened it and saw that it was Wang Bo, then nodded at the two and picked up the phone.
"Hey, Brother Wang."
"Xiao Yi, how is it, are you busy?"
"Hey, Brother Wang, don't tease me, I'm just busy, and I can't compare to your current phone call."
"Haha, your kid's maturity, it turns out that you are also in a hurry. Okay, the first-day box office and the first-week box office are out, which one do you want to listen to first? ”
"Tsk, Brother Wang, you are really."
"Hahaha, I won't tease you, I'll tell you. The box office of "Nobody" on the first day was 9.34 million, and the box office in the first weekend and two days totaled 20.2 million. ”
"~"
The next chapter is a little later.
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(End of chapter)