Chapter 358. First Week Box Office [Subscription Requested]

In the screening hall of Universal Studios, Liu Yifei held Sun Yi's hand and was sitting in the audience enjoying his movie.

Different from the past, this movie is of great significance to her, not only is it her first time starring in a movie as a big heroine, but also a film in which she really takes out her most perfect state, and the most critical point is that this is her first feature film cinema directed by Sun Yi and starring her.

At this moment, looking at herself on the big screen, she once again felt the charm of the movie, just like a different life, wonderful.

"Oh, God."

"Oh my God."

The fans behind him were completely immersed in the tense atmosphere created by the movie, and they didn't dare to come out, following the perspective of the heroine Liu Yifei, constantly revealing the secrets, and then the plot was reversed quickly, making fans exclaim.

Lu Ming, who was sitting in the media seat, also forgot his own job at the moment, and was watching the movie with all his heart.

The plot is reversed.

it, and turn it again

Nima, can still turn

Until the end of the movie, when the rolling subtitles had appeared on the big screen, Lu Ming still hadn't come back to his senses.

This. This is filmed by Sun Yi?

Is he the little prince of spinning?

There are no urine spots throughout the whole movie, it is really ups and downs, which makes people dare not wander at all, for fear of falling every detail.

Moreover, what shocked him even more was Liu Yifei's acting skills in the film, and he played with Goodman, a well-known Hollywood veteran actor, without any sense of disobedience.

The heroine was at a loss at first, then to the doubts in her heart, began to take action, and finally bravely escaped from the ascension.

Liu Yifei's acting skills were online throughout the whole process, and there was no feeling of letting him play.

For a movie lover like Lu Ming, it is simply an incredible existence.

You know, a few months ago, he also participated in the North American premiere of "The King of Kung Fu", in that film, Liu Yifei's acting skills can't be said to be bad, but it feels dispensable, and there are no highlights.

And this one, which is really a combination of sexiness, tenacity, intelligence, and courage, makes him have to be amazed.

The same is true of the feedback from fans at the scene, with continuous applause and continuous applause.

After Sun Yi took a group of main creators to thank the audience, even Quentin found him.

It came up with a warm hug, and kept chanting:

“badass,badass。”

When Sun Yi heard it, he felt that he was scolding, but looking at Quentin's enthusiastic appearance, he didn't feel like it, but he really didn't know what this word meant, and looked at his girlfriend beside him with some confusion.

Liu Yifei leaned over and whispered to him:

"It's American colloquialism, a bit vulgar, which roughly means it's awesome and cool. It's very dragging. ”

"Oh, praise me."

At that moment, Sun Yi also gave a thumbs up to Quentin.

"Badass,."

Quentin was stunned for a moment, and then followed Sun Yi to learn a sentence.

"Twist."

"Haha, yes,."

"Twist."

The two of them hugged each other's shoulders, grinned, and gave each hand a thumb, and they were "" and "twisted" each other.

The happiness of men comes from so simple.

Liu Yifei on the side looked at the two of them, especially Sun Yi's stupid appearance, laughing non-stop "giggling" and "giggling", and her waist couldn't stand up.

The reception for the premiere was very good, and that night, Sun Yi met again with Harvey and John, and began to increase the promotion of the film as planned.

When Sun Yi first arrived in the United States a few days ago, he discussed with the two, relying on the good reputation and box office data of the screening, in the face of the upcoming dollars, the three parties no longer had their own ghosts for the first time, and set the publicity and distribution plan of the film very frankly.

Based on the distribution channels of Touchstone Pictures, John contacted 2 theater chains, and the first wave provided 800 theaters with a total of more than 2,000 screens.

With his own network resources and distribution channels, Harvey has contacted 4 cinema chains, providing 1,500 theaters with a total of more than 4,000 screens.

At the same time, according to their respective proportions, the three once again spent $2 million to increase the promotion of the film in two ways, offline and online.

The next day, reports of the successful premiere of "Shelter" appeared in major media outlets in the United States.

The Hollywood Reporter and the Los Angeles Times, including the entertainment section of USA Today, one of the three largest newspapers in the United States, have reported accordingly.

"The premiere of the "Shelter" movie, Hollywood celebrities gathered."

"A magical director from China, his Hollywood debut was a complete success!"

"A work of surprise that surprises you, 'The Shelter'."

Well-known TV stations have also broadcast live interview footage.

"'Audrey from the East. Hepburn'. ”

"The Chinese director and his lover heroine shocked Hollywood."

With this overwhelming coverage, the movie was officially released in the United States.

After the first day, "Shelter" achieved a box office score of $5 million in more than 2,300 theaters across the United States with its good reputation and exposure of the premiere.

Don't think that this result is very average, North American fans have innate prejudices about movies starring non-whites.

They don't easily pay for tickets for these kinds of movies.

Unless it is an actor who has been famous for a long time, similar to Brother Cheng Long and Brother Lianjie.

And even though the two of them have been working hard in Hollywood for many years, now, with the decline of kung fu films, the box office appeal of the two of them in North America is not as good as before.

The previous King of Kung Fu is an example of this.

Therefore, at this time, greater publicity is needed to win the hearts of North American fans and make them willingly enter the cinema.

Under such circumstances, Sun Yi took Liu Yifei and the main creative staff of the crew to directly start the publicity roadshow in North America.

The day after the film's release.

The crew held a media and fan meeting at the South Coast Commercial Plaza in Los Angeles, and when Sun Yi and Liu Yifei walked on the red carpet with their fingers interlocked, they immediately detonated the emotions of the media and fans on the scene.

In particular, the screams of the young fans who watched "Shelter" and the Chinese students who came to participate in the event almost reached the Pacific Ocean.

Fans, reporters, paparazzi and all the camera lenses always revolve around this 'couple', and the whole meeting directly reaches a climax.

"Sun from Huaxia, sunny and handsome, Miss Crystal Liu is also beautiful and charming, the two are a director and a heroine in "Shelter", which is a combination of talent and beauty, and it is also a matching pair in reality."

Movie fans all over the world are the same, and they have always liked the old-fashioned but still classic combination of talented and beautiful women.

Especially when talent and beauty come together, there is a direct chain reaction.

The two generously promoted their relationship, which also aroused the goodwill of American fans who advocated all kinds of freedom.

Sun Yi doesn't care about this, the two of them have already been officially announced in Huaxia, there is no need to hide it anymore, it is good to be a propaganda hotspot.

With the promotion route of the two, the box office of the film is slowly increasing.

The next day, it grossed $6 million at the box office.

On the third day, it grossed $7 million.

On the fourth day, the film came to the first weekend, as the media publicity continued to deepen.

Moreover, it is now during the Chinese Olympic Games, and people all over the world have risen a Chinese fever because of the Olympics.

The American people are no exception.

The frequent appearance of Sun Yi and Liu Yifei in the media coincided with the meeting, which directly satisfied the American people's curiosity about China.

In addition, since the full release of "Shelter", although the word-of-mouth has declined slightly, the audience score is still firmly above A.

This aroused the curiosity of the majority of fans.

All kinds of reasons combined were directly fed back to the box office of the movie, and finally triggered a chain reaction.

On the first weekend of the film's release, with the fermentation of publicity and word-of-mouth, the box office exploded directly, and the box office directly broke through the $30 million mark on Friday, Saturday, and Sunday, reaching $35 million.

In the first week, the box office directly exceeded 60 million US dollars, ranking behind "Batman Begins 2: The Dark Knight" with a gap of 2 million US dollars, becoming the runner-up in the weekly box office in North America.

This achievement is already comparable to the entire box office revenue of the original book in North America.

After the box office results of the first week came out, Sun Yi, who was running a promotion in New York, contacted Harvey and John urgently, and the results had far exceeded his expectations.

The same is true for Harvey and John, who had their highest estimate of the overall box office at the beginning of the film's release, but it was broken in the first week.

Faced with this situation, fools know what to do next.

Harvey took out the relationship at the bottom of the box and contacted a cinema chain again.

John also directly used Disney's distribution channels for the application.

The two once again added 700 theaters to the film, nearly 2,000 screens.

In this way, "Shelter" expanded to 3,000 theaters in the second week, and reopened with almost the same treatment as local Hollywood blockbusters.

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(End of chapter)