Chapter 342: Growth, Starting from the Four Heavenly Kings to Zhou Yi (4k)

Compared with the albums that are generally priced at more than 30 yuan on the market, Zhou Yi's "Lianshan" CD, which is priced at 49 yuan nationwide, is actually expensive, and it belongs to the top of domestic singers.

After entering the 21st century, the popular king Li Ming of the older generation gradually faded out of the music scene, and his popularity declined very quickly, and he was no longer as brave as he was in the past; The new generation of popular king Xie Tingfeng bravely entered the flower bed, and after the anal examination is about to be put in prison, Hong Kong is currently able to set this price for Zhang Xueyou's album.

Zhang Xueyou has not yet had this market for every album, and if the feedback does not meet expectations, the record company will find various reasons to reduce the price in disguise, and claim to give back to fans.

It is precisely because of this that when this real battle report was put out, Zhou Yi's popularity in Hong Kong once again ushered in a small increase-

After all, the figure of "70% of sales" seems too scary.

"Crazy Thursday, give me 50. I want to buy an album by Zhou Yi, and I have one dollar left over to buy a bottle of water. ”

Because this sentence is really scary after being added, so much so that after this sales report was launched by Warner through major traditional media channels, it directly set off a wave of ridicule from many Hong Kong stars.

Among them, the Yinghuang department is the most active-

Its popular artists have taken the "Lianshan" album for the first time, and even Chen Yixun, who is known as Zhou Yi's biggest opponent in Hong Kong, is no exception-

"Of course I bought it, why wouldn't I buy it."

Chen Yixun, who can be called a proud spring breeze this year, also responded generously when asked when he was asked when he was interviewed at a sponsorship event.

"Do you think you'll be able to do the job?"

"What a guard, this is all media hype, I met Zhou Yi when I attended the Chinese Golden Melody Awards Ceremony before." Chen Yixun, who avoided talking about this issue, changed the topic with a smile.

And Asa, a member of Twins who has always shown himself as a sweet girl, said with a hippie smile in a "random street interview": "Ah Yi can have this achievement, then the merit value must have my share, because I bought it!" ”

The iconic sweet smile, the intimacy of the title, can make others smell something different from it-

As we all know, Asa participated in the filming of Zhou Yi's MV before his official debut, and he can be regarded as one of the standard Yi girls.

The remaining young Hong Kong artists such as Ah Jiao, Yu Wenle, Chen Guanxi and other young Hong Kong artists have more or less come out to gain popularity, and among the older generation of Hong Kong stars, it is naturally Chen Long who is the first to jump out to support Zhou Yi-

"If you ask me if I support Ah Yi, then I must support it. Especially the song "Mom and Dad", it is not an exaggeration to say that I have been cycling in singles for the past few days.

"I'm even asking my boy to listen to it, so that he can learn from Zhou Yi hard.

"To be reasonable, I rarely see a person who has such a deep understanding of our traditional Chinese family at a young age, and sometimes I think how good it would be if my boy was half as good as Zhou Yi......"

The kung fu superstar, who became a global hit last year with "Rush Hour 2", has passed a little in a flash this year, and the main C's new movie "The Magic Tuxedo" has received a lot of bad reviews since its release in North America in mid-September, and the box office is not optimistic.

In order to save themselves, the second location of the film's global release was in Taiwan, China, and the producers even negotiated with Chinese mainland to complete the introduction, hoping to use Chen Long's status and popularity in China to recover the decline in box office revenue.

This is also the reason why Chen Long is in Hong Kong at this point in time, purely to return to Hong Kong to rest temporarily after Taiwan's publicity.

And his remarks basically represent the views of Hong Kong people at this age on Zhou Yi -

For those of them who are the mainstays of society, their hearts are no longer something that can be simply touched by a song "Fairy Tale". has been in the society for many years, and his heart has already cooled, only when he hears family-related songs, he is most touched -

After all, that's the first harbor that many people can never go back to.

Therefore, the song "Mom and Dad" has basically become Zhou Yi's second main song in Hong Kong.

This song also jumped the fastest in the daily ranking of Radio Television in Hong Kong, basically entering the top 30 before Zhou Yi arrived in Hong Kong.

Lu Zihua is the middle-aged man who blew up a wave of gold coins for Zhou Yi because of this song.

At the age of forty this year, he also has his own children, his own family and career, and a mother who has taken over the blessings, but he has lost his father, who was always very strict with him when he was young-

Just three months ago, his father died of a sudden cerebral hemorrhage.

Before the "Lianshan" album, he was really not very interested in his daughter and son's favorite singer Zhou Yi, thinking that he was far worse than the Hong Kong singers he chased when he was young.

The children think that he is thick and thin, and his wife is emotional, and after watching a wave of "Fairy Tales" with his children, he also burst into tears;

And in the early years, after killing fish in the vegetable market for five years, his heart was already as cold as a knife, and there was no fluctuation about it.

Until the song "Mom and Dad" came out.

"I used to wonder how many times I had to say the same thing

"Those clichΓ©s that have been emphasized again and again, only when they grow up do they know if they need ~

"I rarely take the initiative to hug, even if it is for pride, a shy smile, strong and low-key

"The fabric I wear, the coat I gifted, I don't throw it away when it's outdated~"

Listening to Zhou Yi's singing voice on the car radio, Lu Zihua, who unconsciously drove the car back to the old house in Tsim Sha Tsui after getting off work, rolled down the window-

The man took out a cigarette from the cigarette case and put it in his mouth, staring at the mossy wall in the doorway, but what appeared in front of him was a scene from the past.

Twenty years ago, at the age of 20, with the support of his family's funds, he earned some money after successfully becoming an apprentice, and directly bought a new set of clothes for his parents after getting some results. The mother smiled from ear to ear, praising that the eldest son was promising, and the father simply said something encouraging to him, smiling very lightly, and warned him to guard against arrogance and rashness.

At that time, he felt that there was a gap in his heart.

He had forgotten about it for so many years. Until two months ago, when he found that the blue tunic was still preserved in his father's relics, he didn't cry at the funeral, and he knelt alone in front of the mourning hall and cried silently.

"It's the same, too much to take for granted

"It's not too small a room, the one that's warm in winter and cool in summer has my bed~

"Singing praises of this ordinary, you can't finish singing a sentence or two; Grace is like a mountain, and it doesn't sound natural

"Looking back, this is the emotion of losing money after saying thank you~~"

Lu Zihua didn't get out of the car, after lowering his head and lighting the cigarette in his mouth, he bent his elbow on the edge of the wide-open window, and his eyes gradually emptied with the singing.

When I was a child, I didn't read well, but I knew to play everywhere. The father's scolding, acting as a peacemaker, or joining the mother to form a mixed doubles.

After dropping out of school, he was given an apprenticeship to learn technology with zero salary, and he couldn't get it when he wanted to give gifts, but his father hated iron and steel to support him;

When he became an adult, his father, whose temples had been slightly white, also used the excuse to talk to him in detail at the wine table, and his mother smiled and helped.

"Oh oh~ Mom and Dad gave me a lot, enough for me to run around in this era and live for me

"The frivolity of youth cannot be squandered, and he once told me like a friend~

"Oh~ Mom and Dad always say that the anxiety of the experience is the joy of spending youth

"At this time, this season reminds me again, this song ~~"

The voice and appearance are still there, and the people in the memory are not seen.

"I might as well raise you as well as a barbecued pork! You're really me off! Come here! ”

The sound insulation of the neighbor's house, who has already changed for I don't know how many waves, is obviously not very good, and Lu Zihua, who was smoking, came back to his senses after hearing the noise-

Looking up, in the old house next door, a half-grown teenager ran out of the door with tears on his face, and the angry middle-aged man chased out with a wooden strip removed from the broom in his hand, his face flushed with anger: "I let you study hard, and you will skip school for me?!" ”

"I don't want to read! I don't want to go to school! ”

"Are you going to be a hard worker for the rest of your life?! Give me back! ”

This familiar scene made Lu Zihua a little in a trance.

Hong Kong, Taiwan, Mainland China, Macau. Thousands of families with similar experiences are jumping every day, and when the children are separated from the wings of their parents, they understand what their father's strictness is for when they are young.

There are young people who have just entered the society, and after receiving the support of their parents' living expenses, they hide in the rental house and wipe their tears and eat food;

Some middle-aged people are angry when they face their children, and then they suddenly recall whether their parents are like him at this moment.

Even, there are only the elderly who are left to reminisce about the past, and this song has touched the parental affection buried in the depths of memory.

"Oh oh ~ Mom and Dad gave me a lot, enough for me to run around in this era and live for me ~"

Hong Kong, Warner Record Week, Tsim Sha Tsui Promotional Event.

After Zhou Yi on stage sang this song with affection, he looked at the excited fans in the audience, smiled and bowed to them slightly to thank them-

"Zhou Yi! Zhou Yi! Zhou Yi! ”

"Zhou Yi, I love you!!"

"Thank you, I love you too." Zhou Yi, who made a flying kiss to the audience, caused cheers at the scene.

And the number of participants in this publicity meeting was so large that the Hong Kong police urgently dispatched more manpower-

No way, Zhou Yi's popularity is too high.

Coupled with the fact that Xie Tingfeng was officially sentenced by the court yesterday for 14 days plus a certain period of social services, it is now the time when Xie Tingfeng's fans are easy to lose control.

After experiencing the fan riot after the Golden Melody Awards ceremony last year, the Hong Kong police are really afraid that Xie Tingfeng's fans will come out and make trouble.

Just before the publicity meeting began, the police and Warner security seized knives, fruit knives, electric batons and even nunchucks from more than a dozen people who tried to sneak in.

What's even more unexpected is that this group of people are more fans of the Four Heavenly Kings-

The reason is simply because the advertorial that is suddenly popular now makes them very unhappy - "Our growth is from the Four Heavenly Kings to Zhou Yi".

The central idea of this article is to belittle the era of the Four Heavenly Kings that has passed, and guide the group of people who grew up listening to the songs of the Four Heavenly Kings under the influence of their parents and relatives to begin to listen to Zhou Yi, and describe this behavior as young people beginning to have independent opinions.

This really pokes at the "independence" psychology and rebellious psychology in the hearts of this group of new human beings who are eager to realize their dreams.

On the 19th, this advertorial directly detonated the Zhouyi data of the entire Hong Kong under Warner's strong publicity and distribution channels, and even began to radiate outward and affect the mainland, Taiwan, and Macau.

On the bright side, the song "Mom and Dad" sung by Zhou Yi profoundly analyzes the emotional composition of Chinese-style families, influencing fans in the song, making them understand their parents and family;

Secretly, Warner did the opposite, and the main focus in marketing was to provoke the rebellion of young people against the four kings who represented the music aesthetics of their parents, and established Zhou Yi as the only king in the new era in their hearts.

Listening to Zhou Yi, it means that they are already "independent" and have their own aesthetics that are different from their parents' generation.

Even though many of the students in this group of fans still reach out to their parents for money to buy albums.

Warner's marketing stirred up a monstrous heat, and directly asked Zhou Yi to directly tie up the four heavenly kings together in Hong Kong;

And Zhou Yi himself can stay out of the matter, because in the eyes of fans and even passers-by who don't know anything and don't understand marketing, Zhou Yi, who sings "Mom and Dad", is obviously a good singer who encourages fans to be filial and learn to understand their parents-

This will further strengthen his personal good impression.

Whenever someone sees a sign and points it out, they will immediately be besieged by fans and even passers-by - Zhou Yi has never done anything bad at all, why are you so psychologically shady?!

One good and one evil, a combination of positive and backhand marketing has come down, and the major record companies in Hong Kong are dizzy and star-popping.

The former first brother Kwok Fucheng, who was in Warner Records, knew that because he deceived Warner in the process of negotiating the renewal of the contract, this time he should have been completely used as a stepping stone by the company to step on Zhou Yi, but he was also very interested in not making any comments on this matter.

On the 20th, with the strong addition of advertorial marketing, the song "Mom and Dad" directly surpassed Chen Yixun's "Your Backpack", ranking fifth on the radio weekly on-demand list, becoming the second existence in the top five in Zhou Yi's album songs.

In front of it, they are Chen Yixun's "Next Year Today", the second Lu Qiaoyin's single Cantonese version of "Break Up with Good Hearts", the third "Fairy Tale", and the fourth Liu Hua's "Born and Raised".

Except for "Fairy Tale" on the same album, the other three songs all occupy a first-mover advantage and accumulate a large number of audience data statistical advantages.

And after another publicity meeting, Zhou Yi, who started to appear on variety shows non-stop, appeared on a promotional program called "Jade Shinkansen" on the 20th.

Hong Kong's most popular stars, such as the Twins, will basically appear on this show when they need publicity.

"Zhou Yi, many people say that the song "Mom and Dad" is adapted by you based on your own personal experience, especially the content in the MV, so it can make people feel a sense of substitution, is that so?"

"Some of it is based on my own personal experience, and some of it is not."

"For example?"

"I haven't been beaten by my parents, my grades have been among the top three in the school since I was a child, and the big yellow dog at the entrance of the village has to wag its tail to say hello when it sees me."

Zhou Yi, who was sitting on the sofa, talked about his childhood with a smile: "The only thing that didn't give me face in the past was the goose raised by my parents in my hometown. ”

"Ah, that's it? Aren't you very sad? Hearing Zhou Yi say that he was pecked by a goose for hundreds of meters, the host who couldn't help but laugh asked in surprise.

"It's sad, I dried three bowls of rice with tears in my eyes at night, and the spicy goose meat is very fragrant."

Moderator: "???? ”

(End of chapter)

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