For the spaghetti fans in Taiwan, what they can boast about the most is not the performance of their idol's English album, but the popularity of "In the Name of the Father" abroad.

In the current era of poor communication between domestic and foreign channels, even in Taiwan, such rumors are too outrageous to make many fans choose to believe them, and even fooled many passers-by and fans who only listen to songs and do not chase stars.

Over time, when Warner saw it as if it didn't see it, Zhou Yi's two rumors basically became orthodox in Taiwan, and there was even a vague trend of going out of Taiwan to Hong Kong.

At the beginning of marketing, in fact, many people in the industry had a disdainful attitude towards Warner, and they had already been marketing Zhou Yi to death and still have actual results, with this boasting capital, and now it is outrageous to have 800 million people and ten ghosts.

Aren't the so-called top ten ghosts just taking the photo of Zhou Yi on the cover of "Time Magazine" and cutting it casually?

There are still 800 million people, is it really true that this group of fans don't have brains?

In 2002, the total population of the European Union in Europe was about 431 million, while in the Americas, the United States had about 288 million and Brazil had about 180 million.

This circular is basically equivalent to saying that in Europe and the United States, Zhou Yi's name is known to everyone, and everyone from eighty-year-old ladies to three-year-old children have heard such a Chinese song as "In the Name of the Father".

Can anyone the believe this?

Then a lot of spaghetti in Taiwan really believed it, which really made many senior executives of companies in the industry rise in their knowledge - shocked my mother series.

Because the European and American channels that sell discs are indeed a bit awesome, when some people question it, many spaghetti fans will directly steal the results of the disc channel of "In the Name of the Father" and replace them with radio results, which really frightened many people, and many fans of the opposite family on the Internet hugged their heads.

What?

You ask the B-list ranking?

Do you know that the Chinese songs on the B list are not given to those on the list?

Don't ask, if you ask again, it's foreigners who suppress us geigei.

Radio performance?

You haven't heard that it's because you're unheard.

I made up a radio station to come out, what can you do to me?

"First People's Radio in the 13th block of Queen Street, New York City? FM989？ What the hell is this? ”

As the initiator of this marketing campaign, Qian Jiang, who felt that the direction of things seemed to have gone crooked, pulled Zhou Yi out of his home early in the morning and put some remarks that had become a climate in Taiwan in front of him.

Zhou Yi himself was happy.

"Don't laugh at it, the problem now is that we have to start controlling, otherwise it's hard to say what kind of public opinion will be amplified, the paparazzi in Hong Kong have already smelled the wind, and I believe you know their ability to expand."

Qian Jiang is obviously still a little worried.

For him, hype is okay, but this hype must be based on an unbreakable foundation, just like all kinds of news about Zhou Yi in the past, so that there is no risk of being exposed.

"It's small, it's small."

Zhou Yi shook his head and denied Qianjiang's worries: "Times have changed, and my biggest basic plate now is not those old oilmen who have been in society for many years, they are young people who are not deeply involved in the world, and young people who are eager for collective identity and hope that they can make contributions."

"Their hands-on data research ability is much worse than the previous generation, especially in terms of media channels, so you can blow it a little bigger, and they will only passively receive this information, and they will not do it, and they don't know how to screen it."

On the contrary, the birth and vigorous development of the Internet in the mainland has intensified many rumors, many of which are transmitted from so-called elite forums such as Tianya and Maopu.

There are even outrageous cases of Tianya rumors being exported to Hong Kong, and then reprinted by the mainland media after being reprinted by the Hong Kong media as a marketing account.

"So, instead of letting those people who have no bottom line spread rumors in the future, it is better for us to do it ourselves. Isn't the Hong Kong media good at exaggeration, let them make a news about the week. ”

“……？？？”

Qian Jiang thought he had misheard, and his eyes widened suddenly: "What is it?" ”

"Dedicated to commemorating the day of my old song "In the Name of the Father" and the new song "Enemy", Zhou Yiri, it will be over when I expand into death, what are you afraid of. Remember to find the mainland Internet channels first to start spreading, just don't expose it now, it won't matter in a few years. ”

Zhou Yi was not worried that he would be exposed in the future.

After all, the future Internet flush will directly wash away all the clues about his hype about this matter, and even if people in the mobile Internet era want to take the archaeological birthplace, they will only be shelved like the so-called Jay Chou in the end, and no one cares about it in the end.

Maybe in the future, it will be used by fans who are still in the dark and marketing accounts who want to gain popularity on station B, just like the 800 million people who listened to "In the Name of the Father".

And since it is to play with expansion, what can be better used than the Hong Kong media?

No.

"By the way, I not only have to play this concept of Zhou Yiri at home, but also abroad, and I have to market it more ruthlessly."

The corners of Zhou Yi's mouth, who had a clear target, puffed up with a wicked smile: "When the new song "Enemy" was released, I first stepped on him to market, and the godfather image of "In the Name of the Father" is linked to the cultural commemoration of the godfather in Europe and the United States, and the so-called Godfather of Zhou Yi Memorial Day ......"

After Zhou Yina's in-depth explanation, Qian Jiang realized.

On January 13, after a brief cameo appearance in the MV of "Super Star", Zhou Yi left for the CCTV building the next day to participate in the first joint rehearsal of his "Young China Says".

And it was on this day that Warner, which had warmed up for Zhou Yi for a long time, also officially announced the official launch time of Zhou Yi's first English single "Enemy" in the North American market this year: January 15.

Because Zhou Yi himself was busy with the Spring Festival Gala and couldn't leave, Warner deliberately chose to release it in the current popularity of Eminem in the United States-

The New Godfather Comes to New York! A day destined to go down in history! 》

"The Godfather of Elegance VS Street Gangster, Spike's Birthday!" 》

"Tremble, North American Music Scene!" Your godfather is back! 》

A Day to Remember, The Godfather's Nemesis? 》

《……》

With the popularity of the "In the Name of the Father" video and Warner's carpet layout publicity that seems to be a big coin, the popularity of Zhou Yixin's song, which has been warmed up for a long time in the early stage, directly exploded the entire North American music scene-

Especially after seeing the title of the song announced by Warner - "Enemy", the old enemy.

As we all know, Tom Eminem, who was once intimidated by Zhou Yi on social media sites, rarely fell into a disadvantage in his mouth, and Zhou Yi's relatively funny scolding style is much more fun than Eminem's daily "fuck my mother", "you bitch", "you idiot" is coming.

Who wouldn't be foul-mouthed, and playing the swear words into a well-known stalk is called ability.

Now even the people in the American underground hip-hop circle diss Eminem have begun to mock him as Tom the Cat, which is much more lethal and influential than an empty bitch rice bucket idiot, and the only one in the entire European and American music scene.

More daring individual businesses even launched the Aminem Tom cat baseball cap periphery, which rubbed a wave of heat and ran away with a sum of money.

Therefore, since Eminem deliberately released a song in November to mock Zhou Yi, many people are looking forward to what song Zhou Yi can come up with in response.

Especially, because of the poor quality of Eminem's diss Zhou Yi's song, after initially entering the list because of its low popularity, it didn't even stick to it for two weeks and fell out of the list's statistical range.

Although there is also a reason why Eminem's focus on the chart is not on this song, this is undoubtedly a failure for a long-awaited mockery.

And the rival of Zhou Yi's song title is very reminiscent of his and Eminem's "love and kill" from last year to this year.

January 15th, Zhou Yi's birthday in the lunar calendar. After whetting his appetite two days in advance, Zhou Yi's "Enemy" officially launched at 10:08 a.m. US time......

(End of chapter)