Morning.

Penguin Investments.

General Manager Han Jun's office.

Han Jun was sitting at his desk reading documents.

These documents were just sent by the assistant.

There are a lot of profiles of companies in different industries.

These companies are worthy of investment when the research department goes to the site to inspect and identify.

In the end, which companies to invest in will have to be decided by him, the general manager.

Penguin Investment is backed by the Penguin Group, which can be described as wealthy.

However, with every investment, it is very cautious.

Originally, Han Jun wanted to invest in Hui'an Pharmaceutical.

Xu Yang, who has the right to invest in distribution, didn't give him face and didn't give him a little investment quota, which made him very annoyed.

Because of this incident, he was also scolded by Mr. Ma.

said that the acquisition of Hui'an Pharmaceutical has affected the group's layout in the pharmaceutical and health industry.

Mr. Ma ordered him to continue to look for companies in the pharmaceutical industry.

But it is basically impossible to find a company like Hui'an Pharmaceutical, so he can only let his subordinates continue to search.

This thing, not so fast.

This list of companies was finalized after two months of research, and there are no companies in the pharmaceutical industry.

Han Jun carefully looked through the information of each company.

This gives a reason for investment, and only Han Jun needs to make a decision.

After watching for more than an hour, Han Jun didn't find any companies worth investing in.

Not that these companies are bad.

After all, this is a careful investigation by the research department, and there is a high probability that it can make money, but it is a matter of earning more and earning less.

But Han Jun was not satisfied, feeling that these companies, whether it was their current scale or future growth potential, were not good enough to meet his expectations.

There is really no need to invest in these companies.

He wants to invest in the kind of companies that have a big say in the industry, or companies that will grow into industry leaders in the future.

Such a company is what he thinks is a high-quality company worth investing in.

After watching for more than an hour, Han Jun was a little tired and asked the assistant to bring a cup of coffee.

After drinking coffee and resting for more than twenty minutes, Han Jun continued to read the information.

After a while, his eyes lit up.

Finally found a quality company worth investing in.

This company is called Shengda Literature.

Shengda Literature is the hegemon of the Internet industry, and 75% of the popularity of the online literature market is generated by the online literature websites under Shengda Literature.

No company can shake the status of Shengda Literature.

In the past few years, the Internet has ushered in explosive development, giving birth to many hot topics, and some have even appeared on the hot search, becoming a hot topic of discussion.

Of all the entertainment, it is the cheapest form of entertainment.

A book of several million can be read for a long time, and it doesn't cost much.

Unlike watching movies or playing games, a movie ticket costs a few dozen dollars, and it will be over in two hours, and playing games will cost a lot of money.

Therefore, there are more and more people now, and the audience is very wide, including the four generations of the old, middle-aged and young.

The National Copyright Administration's action to rectify copyright has caused the price of copyrights such as film, television, and music to soar rapidly, but the price of copyrights of literary works has not changed much.

In terms of copyrights such as film and television, games, and music, most of them were seized by Xu Yang's pioneer culture and Wang Xiaolian's company.

For many years to come, these two companies will shape the copyright market for film, television, games, music, etc., and no one can do anything about it.

Penguin Pictures and Penguin Video will be greatly constrained in this regard.

I heard that the general managers of the two companies were scolded by Mr. Ma.

If you invest in Shengda Literature and adapt those popular networks into film and television animation games, you will be able to form a new advantage for Penguin Pictures and Penguin Video.

Those popular networks naturally have a huge fan base, and as long as they are adapted, whether they are changed into film and television games or anime, they will receive great attention.

Penguin Pictures and Penguin Video will greatly reduce the demand for original film and television works.

Even, this may affect the group's layout in the entertainment field.

The rate of return of Shengda Literature is definitely very high, and it must be invested.

It should not be limited to investment and shares, but should be wholly acquired, and this time it will be a big vote.

The more Han Jun thought about it, the more excited he became, and he immediately began to act.

With a market value of six billion, he can make a decision himself.

At the same time.

Xu Yang came to Yangxin Investment and told Ma Yangrong that he wanted to acquire Shengda Literature, and told him the details, so that Ma Yangrong could contact Shengda Literature.

When you're done, drink tea in the office.

A short time later, a phone call came.

"Mr. Zhang." Xu Yang picked up the phone.

The caller was Zhang Qiuxue of Qianjiao Cosmetics Company.

Speaking of which, since the acquisition of Qianjiao, the two sides have rarely been in contact.

I remember the last time I was contacted, it was the first live broadcast of Qianjiao's company in the Style Guild, and the sales exceeded 100 million, Zhang Qiuxue called to express her gratitude.

Later, there was no contact.

"Mr. Xu, I hope my call didn't bother you." Zhang Qiuxue Road.

"No, what's the matter with you?" Xu Yang said with a smile.

"Mr. Xu, that's the case, now Yonghui Supermarket is choosing to settle in the beauty brand, I think this is an opportunity for us, I want to sign up to participate in the competition, become a beauty brand in Yonghui Supermarket, that will be a great promotion for our Qianjiao company." Zhang Qiuxue Road.

Yonghui Supermarket is the largest national supermarket chain in China, and the daily necessities of the supermarket are purchased directly from the merchants.

Brands such as cosmetics and skincare products do not procure, but cooperate directly with them.

Yonghui Supermarket is a leader in the domestic retail field, and it is very strict about the entry of beauty brands.

If the beauty brand can settle in, it will become an image window and greatly enhance brand awareness.

Nowadays, online sales account for the majority of the sales of cosmetics and skin care products.

The cost of online sales is much lower than that of offline sales.

The main reason is that there is no burden of store rent, manpower, water and electricity.

However, various beauty brands must maintain offline sales channels.

Offline physical stores are an important means to display your brand.

A beauty brand, no matter how popular you are selling online, if you don't have an offline physical store, it won't work.

First of all, after-sales is a big problem.

Although after-sales service can also be done online, time is a big problem.

In addition, brick-and-mortar stores allow customers to try out the experience, carry out various activities, and so on.

Now, the newly born beauty brands may be sold online at first, after all, this is the low cost.

After developing to a certain scale, it is necessary to expand offline channels, otherwise it is difficult to become bigger and stronger.

Qianjiao Cosmetics Company has ushered in great development due to the investment of Xu Yang and others.

Zhang Qiuxue thought about doing this construction.

There are two main forms of this.

The first is to open your own store or use the franchise method.

(End of chapter)