Chapter Eighty-Six: Coffee

The foothills of Mount Kenya.

The coffee plantation on the site of ERNST is under construction.

As the most common beverage in Europe, America and the Middle East, coffee has a very considerable market.

In the past, Kenya was a good coffee production area, but it was not until the end of the 19th century that the British colonizers introduced excellent coffee varieties from abroad.

Today, Ernst has opened a coffee plantation here in advance.

It's also funny to say that northern Kenya is the birthplace of coffee, Ethiopia, but coffee has not taken root in Kenya until modern times.

There were also a small number of coffee trees imported from Yemen by the Arabs, but they were not cultivated on a large scale.

Ernst directly borrowed from his previous life in Kenya to introduce coffee varieties from Brazil.

The eastern highlands, dominated by the foothills of Mount Kenya, range from 1,400 to 2,000 meters above sea level.

At present, the scale of the first coffee plantation planned has reached more than 28,000 acres.

If he grabbed business with Britain and France, Ernst might not have the guts, but he was still very ambitious to claim the king and hegemony in Germany.

Most of the countries colonized overseas, such as Britain and France, have their own coffee plantations, such as the plantations opened by France in Vietnam and other places, and Haiti was once responsible for producing coffee for France.

The countries of Germany, on the other hand, had no colonies overseas and were not suitable for coffee production at home, which provided convenience for Ernst.

Kenyan coffee is affected by natural conditions, its quality is very good, the so-called good goods are not worried about selling, and the land cost in East Africa is very low, and the labor cost may not be comparable with the British and French colonies.

But Ernst was not afraid, it was acceptable to give up some profits a little, growing coffee in Kenya, making money is one thing, and on the other hand, solving the employment problem for immigrants.

In the past, Kenya relied on the coffee industry to feed millions of employed people, Ernst is not demanding, hundreds of thousands of people rely on this crop for employment, and the East African colonies can still do it.

It takes at least three years for coffee to be planted to bear fruit, so it doesn't take long to see results, but the East African colonies are now able to support the cultivation of these long-cycle crops.

At that time, with the help of the mature commercial network of the Hexingen company in Germany, it can quickly occupy a part of the German coffee market, and at that time it can just catch up with the convenience of the opening of the Suez Canal and reduce the transportation cost.

And the product from East Africa to the territory of the Austro-Hungarian Empire can be reached only along the coastline of the western coast of the Indian Ocean, the Red Sea and the Mediterranean.

Unloading in Trieste, through the Austro-Hungarian railway network and the railways connecting the German regions, was able to distribute goods to the German regions and throughout the territory of the Austro-Hungarian Empire.

If he could, Ernst could also take advantage of East Africa's geographical advantages to open up a trade route for coffee from the Far East.

Nowadays, the Far East is under the influence of Western countries, and its coffee drinkers are gradually increasing, and it is a new market that is opening up.

In particular, the time of the Meiji Restoration in Japan is not far off, and the Meiji government will definitely learn from the West at that time.

According to the virtues of the Japanese, they must still play the same set of getting out of Asia and entering Europe, how to integrate into the "civilized world" and become a European country if they don't drink this coffee.

At that time, the demand for coffee in Japan was bound to explode in a short period of time, and Ernst was ready to take out the instant coffee from his previous life and export it to Japan.

After all, Europeans have a more disobedient taste and may not be easy to accept the taste of instant coffee, and many people in Japan who try coffee for the first time must not accept the bitter taste of coffee.

Add a little more sugar and flavor to instant coffee, fool the Japanese, this is the latest "industrial" coffee in Europe, and the price can be increased a little more.

After all, traditional ground coffee is still very original, and instant coffee is almost like a pagan in the eyes of traditional coffee lovers.

In this era, there is no such thing as food safety, and putting more technology can also make the Japanese people gain a long insight, for Japan that yearns for Western industrial civilization.

The black smoke emitted from the London factory is sweet, and it is nothing if I put a little more technology in my coffee, it is considered a sweet.

At that time, the coffee produced in Kenya can be divided into two parts, one of the high-quality coffee will be supplied to the European region, and the other will be absorbed by the Japanese market.

In this way, Kenyan coffee will definitely make a name for itself in Europe, after all, the quality is not bad, and on this basis, it has been screened again, and all the products that go to Europe are good.

And when the Japanese react, Heixingen Company can confidently say that they are all products made in Kenya, and European customers are full of praise, how can it be that there is a problem with providing you.

Our company deliberately takes care of your taste, and has also made appropriate improvements to the coffee, how can it be said that it is fraud, as for why Europeans do not drink instant coffee, it is that you did not investigate clearly.

Instant coffee is certainly not a flood beast, compared to traditional coffee, but there are some differences in taste, and there are slightly more things added.

As for its carcinogenic risk, increased risk of cardiovascular disease, increased risk of obesity, and higher risk of diabetes than traditional ground coffee, no one in this era can prove it.

In Japan during the Meiji Restoration, the people who drank coffee were certainly not ordinary people, at least they had to have a certain status and status.

Those ordinary people can't touch it, and there is no risk, and as long as you don't drink instant coffee, what are you afraid of?

Anyway, Ernst is going to make this money, and when the time comes, he must advertise more in Japan and promote his own products, in the era of no perfect supervision, even if coffee is a miracle cure, it is not outrageous, after all, in this era, the British still use opium as a panacea! So compared with the Jewish businessmen, Ernst instantly felt that he was still too "conscientious".

In order to lay out the Japanese market in advance, Ernst is ready to take a look in advance, after all, Japan, which has taken the initiative to open its doors, has a large market.

Japan, which is studying in the West, will definitely buy a large amount of Western products and send many people to study in the West.

When it came to studying abroad, Ernst felt that he could open a pheasant university in Europe and cheat Japan of funds.

At that time, a pheasant school in the United Kingdom and France will be set up to deceive Japanese students with low tuition fees, after all, the cost of studying abroad in this era is not low.

Ernst can even take the initiative to recruit students in Japan, pay the ferry ticket and tuition, and then it may be impossible to know where to go......

This is not that Ernst is psychologically dark, after all, due to the influence of his previous life, Ernst is still somewhat hostile and prejudiced towards some countries.

This does not mean that it can be written off after being reborn, it will naturally be affected by the values of the previous life.

What's more, you can make a fortune from it, and you can also earn a good impression of Japan for unknown reasons.

After all, is it a "friend" with a strip of water? Alaska and Japan are both mixed in the North Pacific bathtub, so it is also appropriate to help their neighbors.