The effect of advertising costs, Director Xie has not carefully understood this situation.

At that time, there was no such thing as golden hour.

But as a person who often watches TV, Director Xie also knows that the advertisements in this time period are the most powerful.

Before seven o'clock and after the news, this is the best time to go.

Because of this time of day, most people are basically watching TV.

Mr. Takeda was able to get advertisements for this period, which is definitely not something that ordinary people can do.

Just when Lao Xie's heart was full of admiration for Takeda Ichiro, he saw that around the water dispenser, nearly 20 items such as air fryers, electric kettles, soybean milk machines, water heaters and walkmans quickly appeared.

And with the appearance of these goods, a mellow voice came out of the TV.

"Rice shell, change life with technology!"

Hearing this, Lao Xie felt that his hands and feet were cold.

At this moment, a female voice, with an elongated tone, repeated the four words of rice shell electric.

And just as these four words were read, a walking clock appeared on TV.

"Mike Electric reminds you that it is ...... Seven o'clock sharp! ”

Looking at the appearance of the seven-o'clock news sign, Lao Xie felt that his head was buzzing.

If just now, he watched TV and was looking forward to his own commercial being broadcast again, then now, he is not ready to watch TV at all.

In such an important period, it turned out to be an advertisement for rice shells, which ...... How could this be!

With this advertisement, Mike will be deeply imprinted in the hearts of all TV viewers for the first time.

What is in the news, Lao Xie has no heart to read it at this time, he is just anxiously waiting for the news to finish.

Because after the news is broadcast, there is a prime time that is not weaker than before seven o'clock, during this period, if there is an advertisement for them to go to the snow, that is, they can also have a big battle with the rice shell.

Half an hour passed, and as the news ended, the ad reappeared.

This time, the first one to appear was not an electrical appliance, but a famous star, and as soon as she appeared, she asked: "Drink water, what do we use?" ”

With this sentence, someone immediately replied: "Use a rice shell water dispenser!" ”

"Fried chicken wings, what do we use?"

"Air fryer with rice shells!"

"Listen to songs, what do we use?"

"Use the rice husk Walkman!"

……

With the end of one problem after another, the advertising slogan of rice shell finally appeared, using technology to change life.

As the four words of Mike Electric Appliances full of magnetic voices sounded, Lao Xie realized that this advertisement actually took more than 40 seconds of advertising, which was really too deceptive!

Lao Xie already felt that his head was a little dizzy at this time, and he wanted to stand up at this moment, but he felt that he had no strength in his body.

"Lao Xie, it's time to eat." The wife came over and shouted at Lao Xie.

Lao Xie waved his hand and said, "Eat, I'm not hungry!" ”

Hearing Lao Xie say this, his wife's expression changed: "Lao Xie, what's wrong with you, didn't you let people tell me that you want to eat a good meal today, and let me buy you fat sausages?" ”

"What are you talking about, I told you, I don't have an appetite, you go aside." Lao Xie's voice said impatiently: "Eat, eat, you know how to eat!" ”

"I don't know how to eat, the whole family drinks the northwest wind." Lao Xie's daughter-in-law was busy for most of the day, and she was going to let the family have a good meal, but she didn't expect that the meal would be eaten, and Lao Xie had such an attitude, and she suddenly became anxious.

"Alright, I'm busy! You go somewhere else to get busy. Lao Xie waved his hand and said, "I want to watch TV." ”

Although Lao Xie's daughter-in-law was very uncomfortable, she also knew that at this time, it was best not to stimulate Lao Xie.

So in the end, she said with a hint of sarcasm: "If you have the ability, you will never eat." ”

Lao Xie didn't say anything, and looked straight at the screen. In fact, Lao Xie didn't know what was being broadcast on TV at this time, he was just waiting for the advertisement to be broadcast.

Out of the two periods just now, there is still a golden hour.

If you can get an advertisement in that prime time, it is not that you have no power to fight back.

Although the effect is not as good as the previous two blessed husks, he is a joint venture factory, and he can still make up for this.

When the clock rang at eight o'clock, the TV bureau was ready to start broadcasting, and at this time, one by one, the advertisements were revealed again.

But one by one, I watched the advertisements that I was familiar with, and they had nothing to do with him. Just when despair rose in Lao Xie's heart, the advertisement of Mike Electric came into his eyes again.

This time, the rice shell advertisement, there are more than 40 seconds, although in Lao Xie's opinion, the content of this advertisement is not good, but he has to admit that the take-off of the rice shell is already unstoppable.

Lao Xie, who did not give up, did not leave, but continued to watch TV, and finally saw the advertisement of his factory again at eleven o'clock.

Although it is also the hour, the effect of this advertisement is too far behind.

After hesitating for a moment, Lao Xie called Ichiro Takeda at half past eleven in the evening.

This matter, in Lao Xie's opinion, must be reported to Takeda Ichiro.

The phone was quickly connected, and there was a hint of impatience in Takeda Ichiro's voice on the other end of the phone, but after Lao Xie reflected what he saw, Takeda Ichiro's voice also became serious.

Obviously, Ichiro Takeda also felt the importance.

However, after the two of them discussed for a few minutes, they found that there must be no better way for each other, and finally Takeda Ichiro promised Lao Xie that he would discuss the issue of advertising again.

Putting down the phone, although Lao Xie's eyes were still staring at the TV, he thought quickly.

At this time, there is only one question that bothers Lao Xie, that is, whether Shen Lin's advertisement this time has been prepared for a long time, or is it specially for himself and others to make a temporary move.

If Shen Lin made a move specifically for himself and others, then this matter would not be ordinary and difficult to deal with.

It is foreseeable that with the launch of these three advertisements, the reputation and reputation of Mike Electronics may not be as simple as going to the next level.

He seems to be going up many floors!

Picking up the teacup and taking a sip of water, Lao Xie walked out of the house leisurely. At this time, it is better to stay at home after the deadline, it is better to go out for a walk.

As soon as he came to the pavilion of the factory, Lao Xie heard a humanitarian: "I have always felt that rice shells are just our brand here, but I didn't expect that rice shells are so famous." ”

"Tsk, the commercials were aired before seven o'clock news."

"The TV theater at eight o'clock also needs rice shell advertisements, tsk, if it weren't for rice shells, there wouldn't be so many advertisements."

"Who says it's not, I'm going to buy a Walkman to listen to the play, this time I'll buy a rice husk."

(End of chapter)