Chapter 545: Promotion Ambassadors

Just after the Lantern Festival, after Zhang Yuanjun had a meeting with Zhang Yimou and the crew's photography team that day, he did not go home to take care of his "pregnant" wife for the first time, but met an old friend, the founder of the FIRST Youth Film Festival, Song Wen, in a café not far from the community.

"I still want you, the founder, to come in person." Zhang Yuanjun said with a smile.

"Doesn't it show that I am sincere when I come in person?" Song Wen said.

After saying a few jokes and pulling two homely sentences, Song Wen said the purpose of the trip: "I am going to the Three Treasures Hall for nothing, and I am here to invite you today." ”

"Just say anything, I'll definitely help you if I can help."

"The ambassador of this year's film festival has not been decided, and I want to ask you for your hard work." Song Wendao.

"When is this year's festival?"

"Starting on July 21st and closing on the 30th, do you have time?"

"It's a bit of a hassle at this time." Zhang Yuanjun calculated his schedule, "I have a drama in my hand." ”

But Song Wen still wants to try his best to win Zhang Yuanjun to be the ambassador of the film festival, the promotion ambassador is not a judge, and there is no need to review the film at the film festival throughout the whole process, the role of the promotion ambassador is more to shout slogans for the film festival at some public events, and live without getting tired - of course, it is free.

"In this way, I'll move you down the schedule here." FIRST has done well in recent years, and Zhang Yuanjun is willing to contribute his own strength to the Youth Film Festival, "I should be able to spare time during that time." ”

After getting Zhang Yuanjun's promise, Song Wen took the opportunity to climb up and said with a smile: "It would be best if I could sign the two of you as ambassadors for the film festival in one go." ”

Thinking about it, I also know that if Zhang Liu and his wife serve as promotion ambassadors for FIRST at the same time, the popularity of the film festival will definitely reach a higher level.

Zhang Yuanjun smiled: "It's OK on my side, it depends on whether you can talk about Yifei." ”

I don't know if it's serious or a joke, Song Wenzhen said: "Then let's try to talk to Yifei." ”

Three days later, Zhang Yuanjun and Liu Yifei came to a photography studio to shoot a poster for FIRST's ambassadors.

Song Wen really said that Liu Yifei was moved!

In fact, Song Wen didn't put much effort into it, so he invited Liu Yifei to have afternoon tea, and as soon as he said it, Liu Yifei agreed.

On Thursday afternoon, the FIRST Film Festival officially announced the selection of promotion ambassadors and posters:

"Enough wild and talented youth!"

Weibo Movie interviewed the two for the first time.

Zhang Yuanjun: "When I received the invitation of the promotion ambassador, I think it is our duty to do so. FIRST is set up for young filmmakers, and the two of us are still young, so we are the right people. ”

Liu Yifei: "After I received this appointment, I began to make up for the excellent works of FIRST, and I think this film festival is full of the passion and enthusiasm of young people. It is different from other film festivals, FIRST does not have so many halos, nor does it have so many rules, everyone can express themselves freely here, and it is a treasure for young filmmakers. ”

Although there is no remuneration for serving as an ambassador of the film festival, you can use the platform of the film festival to promote yourself.

Both said they have two new films to shoot this year, one "in a few months." ”

But they refused to give more information: "You'll know then." ”

When Zhang Yuanjun was asked, "Will you transform into a director in the future", he replied very sincerely: "Being an actor is very happy, and I have no idea of transformation for the time being." ”

The reporter said: "But you have already won all the awards that actors can get." ”

Zhang Yuanjun said: "Of course, I am very happy to win the award, but I can't stop making progress because of this. Acting is a peak with no end in sight, and I feel like I've only climbed a few steps up now. ”

"Do you feel like you're stuck in a bottleneck in acting?"

"Yes." Zhang Yuanjun faces this problem very seriously, "In fact, if you look carefully at "Detachment" and "She", as well as some of my other characters, you will find that the background color of these characters is 'melancholy' and even 'misanthropy', including Yuhuatian, his pride and conceit are also a kind of indifference to the outside world. I wonder if I should try more diverse roles. ”

"From the perspective of character diversity, which character do you like the most?"

"Cheng Ran of "Time and Space Love Traveler"." Zhang Yuanjun said an answer that a reporter, including Liu Yifei next to him, didn't expect, "Cheng Ran is a real young man, he reads, and then bids farewell to his family to enter social work, fall in love, get married and have children, he is very happy and comfortable in love, I was very happy when I filmed this film." ”

Liu Yifei didn't forget to mend the knife on the side: "Isn't it because you are filming with me?" ”

I didn't forget to flirt during the interview.

Zhang Yuanjun glanced at his wife and added to the reporter: "Of course, the most important thing is to shoot with my wife." ”

The reporter followed this topic and threw the question to Liu Yifei: "What about Yifei, which role are you happiest when you shoot it?" ”

Liu Yifei's words are much smoother than her husband's: "I am very happy to play every role." Because each character has her own different life experience, it is a pleasure to experience the joys, sorrows and sorrows of a person's life in 120 minutes. ”

Zhang Yuanjun smiled: "Wow, it's so official, old artist Liu." ”

After promoting themselves, the two returned to the theme of the FIRST Youth Film Festival, talked about their work about the film festival and the work they had to do as promotion ambassadors, and ended the interview.

FIRST has a good reputation and influence in the industry, but because of its focus on unknown young directors and pioneer films, the exposure has not been very high, except for senior fans, ordinary audiences do not know much about the film festival.

Zhang Yuanjun and Liu Yifei's endorsement of the film festival attracted a lot of attention to the film festival, but the audience's popularity soon passed.

However, the endorsements of the two have attracted many young filmmakers to the film festival.

Zhang and Liu are best known as actors, but they are also very successful filmmakers and investors.

FIRST can be said to be the most successful film festival in China for youth film venture capital, which is not far behind the previous film festivals.

Many young filmmakers don't have a company, so they often try their luck with their projects on FIRST.

Zhang Yuanjun and Liu Yifei made it clear in the interview that they would use real money to support outstanding young filmmakers.

Although this promise is just a blank check for the time being, the couple have a good reputation in the underground film industry, and many young directors will choose to believe them.

Far away, the now famous Ning Hao, his "Crazy Stone" took Zhang Yuanjun's investment at the beginning.

Recently, after Xue Xiaolu finished filming "Ocean Paradise", she completed the filming of "Time and Space Love Traveler" with the funding of Liu Yifei, and set a box office record for domestic romance films at that time, which became an instant hit, and then filmed "North West", and completed the second cooperation with Liu Yifei a few years ago. Xue Xiaolu has now grown into one of the best female directors in China.

Xu Anhua had no money before filming "Sister Peach", so he accepted Zhang Yuanjun's invitation to make a "Her", won the Cannes Jury Prize, and won her first award in the top three in Europe.

These are the real achievements of the couple in the field of production investment, and many young filmmakers dream of knocking on the door of the two to get investment. (End of chapter)