Chapter 138: Looking down on anti-corruption dramas? Ratings shut you up! (3rd more subscription)
Twelve o'clock in the evening.
Blue Terrace.
One of the offices was also brightly lit.
They are all waiting for the ratings of the TV series for which they are responsible.
"It's out! Our "Lurker" had a rating of 0.9% on the first day of broadcasting! ”
As this sentence fell, everyone in the office breathed a sigh of relief.
Although 0.9% is not a requirement for a fire drama, as long as it is not bad.
Chinese people like the mean.
Not up or down.
Don't go ahead, don't lag behind, just right!
As long as tonight's ratings stabilize, then the follow-up data will be pretty much the same.
In fact, they all know that this drama can't be a big hit.
Nor do they expect to be able to set fires.
The only requirement is that it is not at the bottom.
That's enough.
"Get off work, go home!"
"Go home, go home, this is the latest overtime in this month."
"Hahaha, don't worry, I will definitely get off work on time tomorrow night."
"Xiaolong, go to Weibo to publish the ratings!"
Mango Terrace.
The staff in charge of "Ancient Swordsman Tan" are waiting for the results of the ratings.
One of the employees asked the department head: "Sister Zhang, what do you say the ratings of our "Ancient Swordsman Tan" can reach?" ”
A nervous middle-aged woman shook her head: "I don't know, now the data is not available, we can't say." ”
And all the people waited anxiously.
"Why haven't the ratings come out yet?"
"Yes, the backstage is so slow?"
"Sister Zhang! Sister Zhang! Sister Zhang! Here it comes! The ratings of our "Ancient Swordsman Tan" are out! ”
When Sister Zhang heard this, she immediately stood up from her chair: "How much?" ”
“1.42%!”
As soon as these words came out, all the people cheered.
"Great! Our efforts have not been in vain. ”
"It's amazing."
"Yay!"
"Hahaha!!"
After hearing this, Sister Zhang was also very pleased.
As a professional in the industry, she knows that if the average rating of a simulcast drama exceeds 1%, and the average rating of a solo drama exceeds 1.5%, it can be regarded as a high-rated drama in the traditional sense.
Their "Ancient Swordsman Tan" was broadcast simultaneously on the Internet and TV stations.
Under such fierce competition, it was still able to achieve a good result of 1.42 in the premiere rating.
It proves the strength of this show!
Presumably tonight will be able to win the top spot in the single-day ratings!
Sister Zhang immediately looked at everyone: "The ratings of this drama can reach 1.42, which is also the result of everyone's continuous publicity these days, I would like to thank you here, and when the TV series is over, we will organize a tour group building!" ”
"Good!"
"Thank you, Sister Zhang!"
"Sister Zhang is awesome!"
"The ratings of "Ancient Swordsman Tan" are rushing!"
Before getting off work, Sister Zhang also asked by the way: "By the way, is the rating of "In the Name of the People" out?" ”
"No, I don't." The female subordinate replied: "But the "Lurker" of the Blue Terrace next door came out, 0.9%, which is much worse than us." ”
One of the male colleagues teased: "Sister Zhang, don't worry, that drama can't beat us, how can an anti-corruption drama surpass the big production we have been preparing for more than two years, besides, Director Song used to make movies, and I'm not optimistic about his TV series." ”
At this time, someone also explained: "I heard that the reputation of his drama is very good. ”
"Word-of-mouth has a hammer, just like movies, the word-of-mouth of literary films is rattling, like some Douban scores are 8.5 points, but its box office revenue is less than a fraction of that of commercial films! Think about it! The male colleague swore by it.
Sister Zhang didn't say anything, but she always felt a little panicked in her heart.
Although Director Song Wen of "Ancient Swordsman Tan" has always emphasized that his works are better than Song Hao.
But she still thinks that Song Hao's work "In the Name of the People" will be a dark horse.
But the specific ratings will have to wait until the official announcement.
on Weibo.
The ratings of "Lurker" and "Ancient Swordsman Tan" have been announced.
0.9% for one and 1.42% for the other.
This caused a burst of discussion among netizens.
You know, tonight is like the New Year.
New TV series are being broadcast one after another.
Everyone is looking forward to who will be the top of the ratings tonight.
"Is 'Lurker' only 0.9%?"
"It's horrible."
"Of course, "Ancient Swordsman Tan" has been in preparation for more than two years, and it is a rare big production."
"And I have been promoting it for so long, and I have invited so many popular actors to come, and I think 1.42% is low."
"It's already okay, as long as it's more than 1%, it's a good drama."
"I can guarantee that "Ancient Swordsman Tan" will definitely be at the top of the list!"
"Why hasn't "In the Name of the People" come out yet? I can't wait. ”
Everyone is very confused, why did the always punctual Yang Ba set not release the ratings today?
Yang Eight set of offices.
A staff member took the report and said to the leader again: "Team Leader Yang, this ratings report has been confirmed for the third time, and there is no problem." ”
At this time, the deputy team leader on the side was surprised: "Team Leader Yang, is the ratings of our "In the Name of the People" really this?" ”
Team Leader Yang pondered, then looked at the staff and said, "Xiaobai, you can send out this rating now." ”
"Good!"
Wait for the subordinates to leave.
The deputy team leader stepped forward again and asked, "Team Leader Yang, this is an anti-corruption drama, can the ratings be this?" It's not scientific. ”
The deputy team leader has been in the station for so many years, which hit dramas have good ratings and which ones are not.
He can guess it by looking at the introduction and the title of a TV series.
Now, this "In the Name of the People" really makes him unable to figure it out.
on the web.
Everyone is waiting for the "In the Name of the People" ratings to be announced.
They all came to Song Hao's Weibo comment area.
"Director Song, can the ratings of "In the Name of the People" come out? Can't wait. ”
"That's right, it's a donkey or a horse coming out for a walk."
"Could it be that the ratings are too low, don't you dare?"
"Shut up, how can the ratings be low."
"That's right, the reputation is so good, don't you see that everyone praises the quality of the first two episodes?"
"But his publicity time is short, in such a short time, no matter how high the quality is, no matter how good Director Song's influence is, will other audiences pay attention?"
"It makes sense, anyway, in my circle of friends, many girls are looking forward to the start of "Ancient Swordsman Tan", and only one or two boys will like to watch "In the Name of the People".
"I guess, it should be the low ratings, so I don't dare to release it."
Song Hao looked at these comments, and he was not in a hurry.
Including people like Wang Chuanjun, Jin Chen and others who came to inquire, he replied: [Don't worry, wait for the ratings to be announced, don't worry. 】
He wasn't worried about the ratings in the slightest.
Even if the ratings on the first day were not high, this is understandable.
After all, TV series need publicity, and the publicity time of his own "In the Name of the People" is too short.
As soon as the production was completed, it started broadcasting.
So the results on the first day of the broadcast were not outstanding, which is also normal.
But as long as time goes by, more people will find out about this drama.
The ratings at that time will definitely be higher than when the broadcast started.
Just when everyone is talking about swiping.
The central eight sets announced the news of the ratings of "In the Name of the People".
"Hurry up, it's been announced."
"It's been announced."
"Let's take a look."
"I bet the ratings must not be high, otherwise, it would have been announced a long time ago."
"I also think that the ratings should not be too high."
Many netizens have all gone to the Weibo of the central eight sets.
However, as soon as the data came out.
Everyone was dumbfounded.
It's all sluggish.
CCTV eight sets: ["In the Name of the People" premiere ratings: 1.51%! ] 】
As soon as this rating came out, everyone realized one thing.
That is, "In the Name of the People" ranked first among all ratings in the same period!
When the news came out, many people couldn't believe their eyes.
"In the Name of the People" premiere rating of 1.51%?
Became the top of the ratings list for tonight's TV series?!
An anti-corruption drama actually defeated the big production "Ancient Swordsman Tan", which has been in preparation for two years!!
Such news has also made many self-media more topics and heat.
[Song Hao's new TV series ratings become the top of the list!!] 】
[Anti-corruption drama became the top of the ratings?! Can you believe it? 】
["In the Name of the People" topped the ratings champion!!] 】
[The film director switched to making TV series, and accidentally took the top spot in the first-day ratings! ] 】
The comments of netizens are pouring in like a tide.
"I haven't watched a domestic drama for many years, but this drama is unexpectedly attractive, I can't put it down after watching an episode, as a person who has worked in the system for more than ten years, I want to say that the behavior of the bigwigs from all walks of life in this play, the style and way of speaking are restored to more than 80%, the difference is that the actors in the play are too good, and the real officialdom old fritters are not such a good version."
"The first episode is too informative, although it is said to be "procrastinating", but this is the officialdom! ”
"This anti-corruption drama is not like the previous TV series at all, the previous ones, coming and going are those routines, this time it shocked everyone present at the direct start."
"Cool! It's just to do those costume dramas, Director Song, you keep rushing forward for me!! Shoot more of these dramas, and don't let those bad dramas keep insulting our eyes. ”
Song Hao was also happy when he saw this ratings data.
He didn't expect that with insufficient publicity, he would win the top of the ratings by a narrow margin.
You must know that "Ancient Swordsman Tan" has been promoted for more than half a year.
Now, "In the Name of the People" directly won the first place.
Then with the fermentation of word-of-mouth and vigorous publicity, the ratings will only keep rising.
Just when Song Hao wanted to take a bath and sleep.
The phone rang.
It's the pangon of the Anti-Corruption Bureau.
I saw him say happily: "Xiao Song, I saw that rating, amazing, your drama directly won the first place, right?" ”
"Yes, Pang Ju, won the first place by a narrow margin, by luck." Song Hao said with a smile.
"How can this be called a fluke? Think about it, if the content is not good, will they want to watch it? They don't want to see it. ”
Pang Ju immediately corrected: "And our publicity time is not long, a large number of viewers still don't know about this TV series?" Wait for tomorrow and the day after tomorrow, I believe that the ratings of the TV series will be higher, believe it or not? ”
"I believe it." Song Haole sighed: "After all, this TV series has been affirmed by Pang Ju, and it will definitely not be bad." ”
"Yes."
Pang Ju smiled even more happily: "Okay, then I'll hang up the phone first, on weekdays, I fell asleep early at this point, just to wait until 12 o'clock to see the ratings, and now I have let go of my heart." ”
"Okay, leader, you have a break early."
"You too, although you say that you are a young man, you still have to pay attention to your body and rest early, but I heard that the director of the Civil Aviation Administration went to look for you, and I told you, he is very atmospheric, so if you make a movie for him, the plane will be built hard."
Song Hao couldn't cry or laugh.
In fact, in his eyes, the directors of these departments are all very talkative.
Of course, only if he is happy first.
Early the next morning.
The news about "In the Name of the People" winning the first day of ratings has spread throughout Mango Channel.
Sister Zhang, the director of Mango Channel, also learned the news after waking up this morning.
For this reason, after she came to the TV station, she held a meeting.
In the conference room, the male colleague who was unashamed yesterday lowered his head in shame and didn't dare to speak.
He never imagined that an anti-corruption drama would be able to surpass their big production and become the top of the ratings.
Sister Zhang then comforted everyone and said: "Although we didn't expect the ratings of this anti-corruption drama to be so high, but it is only a little higher than our "Sword and Fairy Tan", I also took a special look at the beginning of the drama this morning, indeed, he filmed very well." ”
"However, anti-corruption dramas go back and forth on those routines, and a TV series is not a moment, but a lasting, this is a protracted battle."
"So I'm thinking, we have to increase publicity, I am confident that our reputation of "Ancient Swordsman Tan" will go to a higher level, and the ratings will surpass "In the Name of the People", what do you think?"
As soon as these words came out, everyone else present also agreed.
"That's right, isn't the anti-corruption drama just a novelty?"
"That's right, I believe in our TV series."
"Yes, the anti-corruption drama is all those back and forth, arresting people, releasing people, investigating people, all of them." The male colleague tried his best to explain: "So we don't have to worry, don't worry." ”
That's it.
The person in charge of Mango Channel's "Ancient Swordsman Tan" immediately stepped up its publicity efforts.
And on the Lantai side, the promotion of "Lurker" also began.
Although they are not confident that they will catch up with the first place, they can just maintain the ratings.
And "In the Name of the People" has been fermented by word-of-mouth overnight.
The propaganda has come up completely.
In addition, the Anti-Corruption Bureau, on its part, directly allocated a large amount of publicity funds to the Publicity Division.
The Anti-Corruption Bureau's Pang Bureau has only one request for the Publicity Section.
He wants the whole network to be brushing "In the Name of the People"!!
"Although the publicity time is short, then let's buy propaganda !!"
In this way, the propaganda of the Three Kingdoms gradually took shape.
Soon.
Eight o'clock in the evening of the next day.
The third episode of "In the Name of the People" is on!!
The third and fourth episodes of the three TV series were broadcast at the same time again.
This time.
The ratings came out very quickly.
Everyone is looking forward to seeing the data now.
"Lurkers", with a rating of 0.64%.
"Ancient Swordsman Tan", with an audience rating of 1.02%.
"In the Name of the People", the rating is 2.79%!!
"In the Name of the People" continues to top the charts in the ratings!!
As soon as this data came out, there was a heated discussion on the Internet!
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(End of chapter)