Chen Ba didn't know that "Once Upon a Time in a Mountain Village" was maliciously reported.

But he still heard a little about the shop transaction in the online mode of "Speed Hurricane", and the amazing sky-high price in Tianning Pavilion.

No way!

This matter has been on the hot search.

As soon as he turned on his phone, the news pushed by the notification bar was headlines such as "A man in Pengcheng spent 2 million yuan for the game and called it an investment", and it was difficult for him to think about it.

But if you know, you know, he really doesn't have time to care about it at this time.

After all, although the artificial intelligence summit he attended was over, there was still an entrepreneur symposium and a reception dinner prepared by the organizers waiting for him.

This is a great opportunity to visit the pier!

When he was very young, Chen Ba heard others say that the most important thing when he comes out to mix is that he has more brothers and friends! If you don't have brothers or friends, you can have enough money, in short, you have to take the same.

Unfortunately, although Chen Ba made money, he really didn't have many good brothers and friends.

Contacts must be expanded!

Although the main business of Tianba Studio is game production and distribution, it is difficult to intersect with others......

But what does that mean?

It's true that Tianba Studio mainly makes games, but if you really think that Tianba Studio makes money from games, then you are too naïve!

"Mr. Chen, I have admired my name for a long time!"

"Hello, hello!"

After reaching out and shaking hands with the CEO of a 4A advertising and marketing planning company, Chen Ba smiled and said, "Mr. Qin? I remember you, who came to our company to talk about business before! ”

"Yes, yes, it's me!"

The middle-aged man who was called Mr. Qin by him smiled and said, "Mr. Chen, I'm very interested in your "Don't Go After School"! There are many games that rely on advertising to make money, but you are the first ...... to distribute advertising fees to users like you."

Mr. Qin opened an advertising company.

The business is mainly TV advertising, but in recent years, the focus of the business has gradually shifted to Internet advertising and short video advertising.

After all, customers have this kind of need, so they have to do their best to meet it!

When he shifted the focus of his business and dealt with Tianba Studio, he first came into contact with the GAL league advertising and sponsorship of "Star Emperor".

Later, after slowly learning about the "maverick" game "Don't Leave After School", he began to deepen cooperation with Tianba Studio, and even became a fixed partner.

This is also the main reason why he praised the game "Don't Leave After School", and even flattered Chen Ba in various ways.

Chen Ba knows this.

The advertising operation model of "Don't Go After School" was not optimistic about it at the beginning, and the companies that came to the game to advertise generally came to the door by themselves and did not transfer through advertising companies.

It's normal, advertising companies don't look down on this piece, and think that this model is completely funny, and it is estimated that it will be suspended after two days.

Who knows, "Don't Go After School" not only did not stop, but became more and more popular. As the number of people online for the game has surged, and the player activity is not inferior to that of the well-known portals and social platforms, advertising companies have come to the scene.

Qin was always the first to eat crabs.

Relying on the strong marketing power of the game "Don't Leave School", his advertising agency is not short of money.

But the good days are almost over!

Chen Ba has decided that starting from June this year, a professional operation planning team will be responsible for the division of advertising space and advertising investment for "Don't Go After School: Pinballs".

In other words, Chen Ba doesn't want to negotiate business with advertisers through an "intermediary" like Mr. Qin.

He wants to bypass intermediaries and achieve face-to-face communication and collaboration between advertisers and advertising platforms.

"Don't Go After School: Pinballs" will support advertisers to "recharge" a certain amount of advertising fees, and deduct fees according to data such as the number of ad clicks and completion rate.

Plainly!

In the past, the advertising resources and investment channels of "Don't Go After School" had to be transferred through intermediaries or intermediaries.

Not in the future.

In the future, it will be charged with you in a mode, if you want to advertise, then charge money directly, as for how to advertise, how much traffic and views will be pushed for you, Tianba Studio has the final say.

What about advertising agencies?

It's easy!

They still have a business, but they don't make as much money as they used to. An advertising company like Mr. Qin will be responsible for shooting advertisements and advertising in the future, and the customers will be introduced to them by Chen Ba.

"Isn't that okay?"

Mr. Qin's expression was a little ugly, as if he didn't expect Brother Ba to be so ruthless, he didn't do his game well, and he even had to grab the bowl of rice in advertising.

"What's wrong?"

Chen Ba stretched out his hand and patted Mr. Qin's shoulder, and said expectantly: "I'll introduce you to customers, isn't this good?" Other advertising platforms may not necessarily introduce customers to you! ”

Yes, it's good to introduce customers.

But you have the ability not to take commissions! Free customers, then I designate to thank you for eight lifetimes, but take commission customers......

Mr. Qin sighed, but he didn't object to Chen Ba's proposal. Because he knows that this is just to make less money, and if he doesn't agree, I'm afraid he won't make a penny.

After saying goodbye to Mr. Qin, who had a depressed expression, Chen Ba turned his head and hooked up with the person in charge of Nvidia Hua.

This time it's about agency business.

In fact, there is nothing to talk about with NVIDIA, after all, they mainly sell chips and non-consumer graphics cards.

Chen Ba wants to talk about agency cooperation, mainly with consumer terminal OEM companies such as Beat Renshuo, Miserable Red, and Shrinking Star.

This piece of business is still quite fragrant.

Trivia!

Xianyu Digital has been the sales champion of digital accessories category on major e-commerce platforms 618 and Double 11 for three consecutive years!

It is no exaggeration to say that the phrase "buy a graphics card to find a tyrant" has already become a social consensus in the past few years.

It's hard to say in other circles, at least in the DIY computer accessories circle, the recognition of Xianyu Digital will not be much worse than that of Goudong's self-management.

Ordinary players may hesitate between Goudong's self-operated and Xianyu Digital, but real hardcore PC players will only choose Xianyu Digital without a brain.

The reason is simple!

Goudong is just a good service, but the quality of things and after-sales guarantee, maybe who is more powerful.

In particular, the official after-sales maintenance department of a graphics card manufacturer revealed that the products with the remarks "Xianyu Digital" will be given priority for maintenance, and after the maintenance orders sold or received on other platforms will be postponed, everyone is speechless.

What the hell!

Graphics cards of the same brand, the price is about the same, but the purchase channels are different, and buddies have to be behind others when applying for after-sales maintenance services?

Is Fairy Digital really superior?

In fact, taking the graphics card as an example, in terms of product quality alone, in fact, the goods of the major official e-commerce channels are almost the same, and there is no such thing as a higher specification of the graphics card of Xianyu Digital.

It's just that because of some unspeakable special background, the graphics card bought here can be determined to be not a mining card or a refurbished card, so there are many people who buy it, and the sales volume is high.

It is precisely because of the high sales volume that it is one of the most important Internet e-commerce sales channels of various graphics card manufacturers, so in the after-sales area, Xianyu Digital has a certain right to speak.

Of course!

No matter how high the right to speak is, it will not let the after-sales maintenance department give priority to orders from "Xianyu Digital".

The reason why it will appear is that a certain manufacturer would rather postpone the repair of individual users, but also give priority to the maintenance and after-sales service provided by Xianyu digital customers, in fact, it is just one sentence......

Someone is a real calf protector!

You buy a graphics card in Goudong, something goes wrong, and Dongge, who is worth tens of billions of dollars, can't stand up for you, and even this kind of thing can't reach his ears.

But you buy something in Xianyu Digital, something goes wrong, and the manufacturer refuses to deal with it, and the customer service can really poke this matter to Chen Ba.

When Chen Ba receives this kind of thing, he usually makes a phone call to the general manager or executive vice president of the other company.

This is a relational account!

Interested parties have called the highest level of the company, do you say that the after-sales maintenance department can not provide "Xianyu Digital" as a father?

Joke!

Not only is it a father to provide up, it is simply treated like an ancestor, and individual users send repairs or maintenance, all kinds of pushbacks. Third-party channels to send repairs and warranties are also all kinds of prevarication.

But Xianyu Digital sent insurance......

Dad, ancestor, don't worry, I'll solve it for you right away, don't call! Your boss is busy with work, don't let him care about such bullshit trivialities, it's not worth it!

Even the well-known Bao Jia couldn't resist the call from Brother Ba personally, and his attitude was too good.

It makes sense!

After all, everyone is a person who does big business, and they are all people with status, and they all have to use "100 million" as a unit.

On this status, just to complain about the maintenance and warranty of a graphics card, make a special call to negotiate a solution?

Brother, you're not ashamed, I'm ashamed!

But then again......

The reason why these PC hardware manufacturers favor Xianyu Digital, and even Baiyi Baishun, also has a deep relationship with the GAL League.

"When will the second generation be released?"

This is the question asked by the head of AMD Greater China when Chen Ba attended the dinner.

The "second generation" he said does not refer to the second-generation product of certain hardware, but the second-generation sequel to "The Emperor of the Stars".

As everyone knows.

The GAL league had a rare decline in attention last year, and the reason for this was the decrease in the number of players of "Star King".

This is undoubtedly a fatal blow to the league environment.

So, the CEO of the GAL league operating company, coordinated the major participating teams and the capital behind them, and everyone sat down for a meeting.

The content of the meeting was simple.

Everyone is a decent person, for the future of the GAL League, one person will contribute a little money, let's raise funds for "Star King" to make a sequel.

The proposal was unanimously approved!

Nonsense......

Making a game, even if it is an over-spec game with a 3A standard volume, is just a drop in the bucket for these large factories and enterprises.

Everyone raised some money and worked together to solve this matter, saving the popularity of the GAL league from continuing to decline.

A strange scene appeared.

More than a dozen participating teams in the GAL League and the capital behind them had to hand the money to Chen Ba, asking him to hurry up and make the second generation of "Star Emperor".

But Chen Ba didn't want to accept this kind of money sent to his door.

His idea was simple.

What do these people mean by sending him money? Look down on him, look down on Tianba Studio, and think that Tianba Studio can't get money, right?

Who to look down on!

If you really want to do "Star Emperor 2", Tianba Studio will be able to bear all the development costs by itself, so why do you need these people to help raise funds?

And this money is crowdfunded, if you really use this money to develop "Star King 2", how to calculate the copyright ownership of the game?

"It's definitely yours!"

The person in charge of AMD China said with a sincere face: "We pay money, but we just don't want to see a sequel to such a great game as "Star Emperor", and the ownership and copyright of the game must be that of Tianba Studio." ”

Who wants you to break the copyright?

Come on! A few brothers do graphics cards, CPUs, and hardware, and those are all real high-tech, who lacks your game income?

Don't be suspicious!

If they have to say it directly, this money is given to Tianba Studio by everyone doing charity without trying to reciprocate, so Brother Ba will not doubt it, is he willing to accept this money?

"I'm afraid this ......"

As soon as he heard that the money was actually given to him for charity, not in return, Chen Ba suddenly showed a shy expression like a girl.

Hey, what are you doing?

He didn't do anything, he lay down at home and slept a lot, and some well-wishers thought he was pitiful and specially raised funds for him to make games, how embarrassing is this?

Chen Ba originally didn't want to accept it.

He is a self-respecting and self-reliant game producer with his own backbone, how can he accept this kind of pie-in-the-sky, so-called "unearned" thing?

But it can't be helped, it's too much......

These more than a dozen GAL league teams have raised about $417 million in development funds for "Star King 2".

Hold the grass!

As soon as Chen Ba heard this number, all the backbone, discipline, self-esteem and self-love were all left behind, and his eyes became $$.

The big dog is really rich!

In the face of such a sum of money that is enough to make a top-notch triple-A game, Chen Ba's knees are faintly weak, and he even feels that it is quite a happy thing to be raised.

"Then it's decided!"

"As long as the funds you promised arrive, the "Star Emperor 2" project will start immediately, a word is a certainty, double happiness is coming, and the boss is atmospheric!"

Anyone who hesitates for a second is disrespectful to $400 million.

Chen Ba's bottom line is quite flexible, and he readily agreed to the matter.

However, he also kept an eye on it, and proposed that the money would arrive and then start work, so as not to be painted, and then he could not receive the money after doing the work, wouldn't it be bad luck?

"Don't worry, we will give you money immediately, I just hope you start the development and production of "Star Emperor 2" as soon as possible!"

$400 million sounds like a lot, and it's a lot, after all, it's more than two billion soft girl coins.

But this money is not borne by one alone, but by more than a dozen large enterprises. And these dozen or so companies are all technology giants like Microsoft, Sony, Nvidia, AMD, etc.

It's really sprinkled!

Brother Ba actually suspected that they were painting cakes and couldn't get the money, which was simply an insult to them.

What international jokes?

Among these dozen fund-raising companies, even if it is a slightly weaker beating people, it is like a joke to spend tens of millions of dollars casually.

The only problem is ......

After they have paid the money, how can they explain to the investors and the board of directors where the money is going and what it is used for?

(End of chapter)