Developing a new game is no longer an all-out effort for today's Tianba Studio.

In fact, since the release of the game "Global Evolution", the situation of Tianba Studios has not been the same as many people think.

"There are more than 320 employees in the studio, which is still not counting the total number of employees in subsidiaries such as Mirage Electronics and Xianyu Digital."

Huang Qing, CEO of Tianba Games, explained: "Among the more than 320 employees, the number of core game development teams accounts for about 15%, that is, about 50 people! ”

"From this proportion of people, it can be seen that the current Tianba studio is completely different from before, and the business focus and revenue composition have changed dramatically......"

Today's Tianba Studio, the business focus is mainly on "the operation and maintenance of old games", and the development of new games is just a bypass.

In other words......

There are two or three hundred people in the entire studio, of which more than 80% are game operation and planning positions, and the employees who really follow Chen Ba to develop new games are still the original group of people.

"The same is true for the proportion of revenue, the operation and maintenance of many of its old games is the real bulk of the money, and the revenue source of new games only accounts for a small part."

"Of course, I don't mean to say that new games don't matter, and success or failure doesn't matter."

Worried about being misunderstood by Chen Ba, Huang Qing turned his head and said: "What I mean by this is actually that whether "The True Story of Aba" makes money or loses, it will not have much impact on the company's business after all. ”

In the project "The True Story of Aba", Huang Qing knew that Brother Ba was under a lot of psychological pressure.

After all, there are too many people in the studio who oppose it, including Yang Dong, Lu Jing, Zhong Shengwei, Luo Ji and a large number of entrepreneurial veterans, who are actually a little against the project in their hearts.

But Huang Qing, as an outsider CEO, is extremely supportive of Chen Ba in this project.

The reasons for his support are also simple.

On the one hand, Tianba Studio is not a company with scattered equity and a board of directors to make important decisions.

On the other hand, as the CEO, he knows better than anyone how thick the real family of Tianba Studio is. It is no exaggeration to say that it is just a casual work, let alone a "The True Story of Aba", even if there are four or five similar projects, Tianba Studio can afford it.

"You're exaggerating!"

Chen Ba was a little speechless and said: "I admit that the studio is indeed very profitable, but there is still a gap compared with a large factory like Pig and Goose, and the ability to resist risks is not so strong." ”

"That can't be compared......"

"How many years has Tianba Studio been founded? If you have to compare with a big factory like pigs and geese, it is indeed far behind, and there is a gap in all aspects. ”

Huang Qing said with a smile: "But if you change the object of comparison, such as the rice factory, you will find that our Tianba Studio is actually okay, it is really not bad." ”

"What do you mean?"

Chen Ba was a little confused when he heard this, how could he compare it with the rice factory? It's not an order of magnitude, is it?

No matter what, Tianba Studio has not yet reached that scale, and there is also a big gap in operating income.

"But it's not far off!"

Huang Qing was a little surprised, he didn't seem to expect that Brother Ba would look down on Tianba Studio so much, isn't this the company he founded single-handedly? Why do you feel bad?

"Do you know what the latest valuation offer from a venture capital firm is for us?"

"How much?"

Chen Ba really hasn't paid attention to this aspect, after all, since the establishment of Tianba Studio, he hasn't thought about financing, so he hasn't paid much attention to this news.

About three years ago, a rich second generation in Jiangning found him, hoping to win 20% of the shares of Tianba Studio at a price of 50 million, but Chen Ba did not agree.

According to the quotation of this rich second generation, he gave the overall valuation of Tianba Studio at that time as 250 million.

Three years ago, 250 million, Chen Ba didn't accept it, he felt that it was a bit low and there was no shortage of money at that time, so he ignored the rich second generation.

In the past three years, the overall business of Tianba Studio has been thriving, and the scale has expanded again and again, and earth-shaking changes have taken place, and the valuation will probably rise many times, right?

"250 million?"

Huang Qing really didn't know about the rich second generation trying to buy shares, after all, at that time, he didn't come to Tianba Studio.

Therefore, Huang Qing, who suddenly learned about this, was a little stunned, and immediately smiled and said: "It's good that you didn't agree, otherwise you would regret dying now!" ”

"How?"

"Valuation is a thing that fluctuates and may change after a period of time, and different investors are not consistent in their optimism about the business, so the quotation is also high and low, can you understand this?"

"I understand, so the highest bid, what is the latest valuation?"

"This number ......"

Huang Qing opened the five fingers of his right hand, nodded in Chen Ba's stunned eyes, and said, "You read that right, it's 50 billion!" ”

"Hold the grass!"

Chen Ba was shocked, although he rarely knew about valuation because he had no intention of financing, but as the head of the company, he probably had points in his heart.

In his heart, Tianba Studio is probably only one or two tens of billions, the unit is soft sister coins, which is equivalent to 1.5-2.5 billion dollars, which can't be too high.

After all, he is not a professional, and the calculation of the company's valuation is purely based on valuation, and he will be a little unconfident in valuing himself.

He guessed that the real valuation should be higher than his own estimate, after all, there is a certain "premium"!

But he never expected that this premium would be so high, more than double his estimate......

"To be honest, I was surprised!"

Chen Ba was a little curious: "There must be some reason, right?" Why are these investment institutions so optimistic about Tianba Studio? ”

"Is this an accident?"

Huang Qing laughed and said: "You must know that there is a saying that financing is overpriced and repaid, that is to say, the 50 billion is just a preliminary intention, and if you really want to talk about it, it is not impossible to double it." ”

"As for the reason you want to know, this has to talk about the real difference between Tianba Studio and other game studios......

In the eyes of players, Tianba Studio is a game company, nothing special.

But in the eyes of Jiangning officials, Tianba Games is not only a game company, but also a high-tech computer technology enterprise, referred to as a high-tech company!

In the same way, the reason why these venture capitalists are so optimistic about Tianba Studio, the valuation has risen every month, and they are chasing after it is also because Tianba Studio's "technical" strength is very strong.

"Technology?"

"Oh yes! You don't say I really didn't expect it, but it's a big plus indeed. ”

Chen Ba suddenly realized.

He has always looked at this valuation issue from the perspective of a "game company", and he really never thought about looking at valuation from the perspective of an Internet high-tech enterprise.

In this way, the 50 billion is really not much, and it is even a bit "low"!

What international jokes?

With the technical strength of Tianba Studio, assuming that it is a "pure" Internet technology company, the valuation is estimated to be changed to one unit, 50 billion or 50 billion, and the unit is not too much to be exchanged for US dollars, right?

It's a pity that the identity of Tianba Studio, an Internet technology company, is not pure, after all, their main business field is still games.

"So, I'm worth tens of billions now?" Chen Ba asked.

"Of course!"

"If you are willing to cash out, it is estimated that some investment institutions are willing to take over. The premise is that you don't go too far, if you sell the entire company at once, there may not be so many takeovers, and the price will have to shrink a little. ”

Huang Qing quipped: "How is it, after hearing me say this, do you have a little bit of heartbeat?" ”

"It's a lie to say that you can't be impressed......"

Chen Ba did not deny that he was moved, and even he had an outrageous idea just now, that is, to sell the company and start a new Tianba studio.

But on second thought, this could sell a hammer!

The core asset of Tianba Studio, that is, the underlying code of many of its games, cannot be copied and applied by anyone other than Chen Ba himself.

As a result, as long as Chen Ba leaves, everything existing in Tianba Studio will be "exposed".

Unless someone else is like him, who can read the codes that are comparable to the books of heaven, and also know what these codes are......

Based on this premise, Chen Ba knew early on that there was no possibility of Tianba Studio changing hands, after all, no one in the world would be so stupid.

Before people determine the acquisition, they must verify and account for the company's assets, how should Chen Ba explain the source and characteristics of those codes?

"No matter how high the valuation is, it's none of my business!"

After sighing, Chen Ba said: "Whether the valuation is tens of billions, hundreds of billions, or even trillions or trillions, it won't affect my daily life." ”

No one is stupid enough to treat valuation as an asset, right?

Valuation is valuation, which can be exchanged for money to a certain extent, but the premise of conversion is that you have to sell something. If you can't sell something, no matter how high the valuation is, it's just a string of numbers.

So......

Chen Billionaire Ba is reluctant to add eggs and intestines to instant noodles, and only drinks instant coffee when he drinks coffee, all of which makes sense.

It's not that he doesn't have money.

It's just that his money is largely only on paper, and he can't be realized, so he can live his life how he wants.

In a sense, Chen Ba is much richer than Lao Wang, who is engaged in real estate, even several times as much as him, but his quality of life does not reach Lao Wang's level.

The last time I went to Lao Wang's house as a guest, the nanny at home went out to buy vegetables and drove the flying goddess, and the villa she lived in couldn't be called a villa, it should be called a "manor", covering a wide area and decorating it extremely luxuriously, anyway, Chen Ba was very envious......

can be envious, he also understands that he is different from Lao Wang.

This is the difference between the valuation value and the real asset!

A guy like Lao Wang who is engaged in real estate, don't look at the fact that he is worth only billions, but he can afford to buy tens of millions of luxury cars, live in hundreds of millions of luxury houses, and leverage tens of billions or even hundreds of billions of plates.

And these, Chen Ba, who seems to be worth tens of billions, can't do it.

Perhaps this is also the reason why a real estate company exploded before, which involved as many as "trillion" level of debt, which caused shock and heated discussions on the whole network.

If you package and sell that company, even the assets in the name of the boss and executives, I'm afraid it's not worth so much money, this is the power of playing "capital flow".

"That's right, Mr. Chen!"

Huang Qing seemed to think of something, and then said: "Although Mirage Electronics was acquired by us, its business has little to do with us, but has a certain connection with Xianyu Digital, do these two companies need to merge?" ”

Wonderland Digital? Mirage Electronics?

Chen Ba thought about it, it was indeed Huang Qing who said this truth, Mirage Electronics and Tianba Studio, the relationship is really not big.

Since their business has a great intersection with Xianyu Digital, the two subsidiaries can be merged together to save unnecessary trouble.

"Mirage's main business is to produce gaming peripherals, right? Controllers, keyboard and mouse, and Galaxy suits? ”

"Yes!"

"Then you go and ask them if they are interested in expanding their new business."

New business?

When Huang Qing heard this, he couldn't help but be a little curious: "What business?" It can't have anything to do with us, right? ”

"Of course it does!"

Chen Ba affirmed: "Many of the games under our studio have derivatives for external sales, and this part is either authorized or customized by someone else. ”

Anyway, you have to empower others, so who is not authorized to give it?

Mirage Electronics is its own family, and authorizing them is equivalent to fertilizer and water not flowing into the fields of outsiders, which is simply killing two birds with one stone.

As for the fact that Mirage Electronics is mainly engaged in digital technology and game peripheral hardware, it has not done game peripheral derivatives before, and lacks experience or anything, so it is not a problem at all!

Handles and keyboards can be done, and there is no reason why simple things such as mobile phone cases, keychains, and refrigerator magnets can't be made.

Besides!

Even if you dislike these things with low technical content and low profit margins, you still want to concentrate on tinkering with your old business, then you can also make a fuss about authorization!

"Star Emperor" co-branded handle, "Xiuzhen Fantasy" co-branded wireless mouse, co-branded mechanical keyboard, isn't this a new way of making money?

Be bold!

When Chen Ba turned around, he went to discuss with Lao Huang Su's mother, and gave Mirage a way out in the future.

Anyway, it's all game hardware, and peripherals such as gamepads and keyboards are made, and hardware such as motherboard graphics cards and memory modules can't be done?

Doesn't make sense......

Backed by Tianba Studio, Mirage Electronics is naturally suitable for the business of PC hardware, and the design and production also has the platform of Xianyu Digital to help sell, and it is a proper one-stop service.

The only problem is that if Mirage Electronics gets involved in the field of graphics card production, Lao Huang and Su Ma probably have no opinions, but it's hard to say about beating people, shrinking stars, and refusing to protect Jia.

After all, it used to be a cooperative relationship, but it will become a competitive relationship in the future.

But then again.

No matter how dissatisfied you are, as long as there is still the "link" between "Star King 2" and the GAL League, the relationship will not be too stiff.

The PC hardware market is huge, and there are many brands, so it doesn't matter if a new brand pops up......

(End of chapter)