"Alas, I'm worried about this!"

He Aiqing smiled bitterly, took out a large cardboard box from under the table, and began to dig out objects from inside.

"This is produced by a distant relative's factory in Shanghai, and it is said that it has imported some technology from Europe.

Nong said, such good conditions, such a big investment, and it doesn't produce cosmetics that sell well, why did it produce this sunscreen? ”

He Aiqing is a warm-hearted person, when the bitter relative found her and said this, she only hesitated for a moment, and then agreed.

Anyway, she has other bestsellers in the store, and she doesn't expect this to make money.

As she spoke, she didn't stop working on her hands, wearing rubber gloves and constantly fiddling with a few small objects.

Su Xiaoli casually picked up a sample of sunscreen and squeezed a little on the back of her hand.

The texture of the cream is very easy to spread, refreshing, lightweight, moisturized, basically 0 skin feeling, very clear.

The film-forming speed is also fast, and it is close to the color of the skin, so it will not be white-faced.

Her eyebrows frowned slightly, such a good thing really shouldn't be buried here.

Take a look at the outer packaging, the soil is yellow and yellow, and there is no beautiful feeling.

Take a look at this advertising slogan, although the advertisement should not be exaggerated, but this is too gimmicky!

Think about it before she was reborn, cosmetics merchants were about to blow their advertisements into the sky, obviously there were only one or two active ingredients, all of them were like ten perfect tonic pills, and women could become immortal flowers as long as they used their products.

Stacked with other bestsellers, this grizzled sunscreen looks even more bleak, useless, and unpromising.

Su Xiaoli's expression was complicated, he crossed his arms, and fell into deep contemplation.

She still has more than 400 yuan left on hand......

Aside from the money from operation and turnover after going back, at least another 300 yuan or so can be taken out.

Looking at the price tag, the money is estimated to be enough, but she is still very conflicted and quite stressed.

The key point is that-

The "market recognition" is composed of factors such as whether the skin care concept is mature, whether the target sniping is accurate, and the size of the market demand.

People like Sister Aiqing, who has been in the cosmetics business all year round, have little understanding of the emerging concept of "sunscreen".

Not to mention people who have never heard of it?

Through the observation of the past two days, Su Xiaoli found that most of the popular whitening products on the market are functional whitening products, and each one has gimmicks more than the other.

It can be seen that such products have gradually entered the highly competitive segmentation of the red sea.

This means that there will be more and more competitors coming in, whether they are making products or selling products, they will face a problem:

The product differentiation of manufacturers is small, the price war is fierce, and the difficulty of fighting for market share is gradually increasing.

Manufacturers and terminal sales can only gain an advantage by competing for limited demand.

But "sunscreen" is different.

The supply is small or even almost non-existent.

A proper blue ocean market.

This means that in the field of "sunscreen", there is no vicious competition for the time being, and it is very profitable.

If you can take the lead in promoting products in this field, there are few competing products, and the products have high bargaining power.

The "cake" is so big, whoever discovers it first is the first to eat the cake.

After all, in the early stage of the blue ocean market, it starts with the smallest and most inconspicuous projects, and finally becomes bigger and stronger step by step.

It's just a need......

It is estimated to be smaller than the supply......

It's not so easy to be the first to open up the blue ocean market and the first to eat crabs.

Once customers do not approve or even resist "sunscreen", it will inevitably lead to difficulties in business development.

Don't just start a business and be thought of as a scammer.

What's more, sunscreen is different from those "enhanced, efficacy whitening" products, and there is no immediate effect, so how can others believe her?

Then again, I really didn't make a decisive move when the market was blank, and let go of the opportunity in front of me in vain, and when the blue ocean turned into a red sea, I was afraid that I would have no place to cry if I wanted to.

Su Xiaoli paced slowly in the store, thinking about it again and again, and the balance in her heart became more and more tilted.

Strike first!

However, whether it is the product and design of upstream manufacturers, or their own marketing model in the future, they must make improvements to adapt to the market, which is the right way.

Again, there is no road in the world, and it becomes a road when there are more people.

Then let her take the lead in smoothing the road and crossing the river by feeling the stones!

The previous idea was to simply sell a product.

Now that I think about it, I'm afraid it's not enough......

It must be added to the cultivation of the customer's new whitening concept, as well as a full range of effect verification!

Su Xiaoli's eyes lit up instantly.

Ah!

I'm such a clever little ghost!

He Aiqing was busy with the work in his hands, and gradually felt that something was wrong.

Why did Su Xiaoli, who was chatting happily just now, suddenly fall silent at this time?

Just when she looked at Su Xiaoli inexplicably, the other party was blinking at her excitedly with big eyes.

"Sister Aiqing! How much does sunscreen wholesale cost? How many bottles do you have, can I have it all! The little girl looked arrogant.

He Aiqing's tiger body was shocked!

What's the situation?

How dare she say it's all-inclusive?!

Don't thank yourself for helping her, want to repay, and dispose of all these unsalable goods for yourself!

No, no, no, isn't that a coercion for revenge?

She made up for it - Su Xiaoli and her grandmother, two lonely and helpless people, in the ice and snow of Northern Hebei Province, facing the cold wind and selling sunscreen along the street......

Belch...... Too cruel.

This must not be the case.

"No kidding!" He Aiqing said with a smile.

Su Xiaoli just didn't hear He Aiqing's refusal.

She continued:

"Sister Aiqing, I didn't mean to say big things, sunscreen is a good thing, and I definitely don't have to worry about selling!"

Don't worry about selling?

The "don't worry about selling" sunscreen has been on display in her store for almost two months, and only two bottles have been sold!

She has been running a cosmetics shop for three or four years, what situation has she never seen, and what promotions have she not thought about?

Even she is wondering whether to sell at a loss first, or buy one get one free with a bestseller.

Xiao Li actually said that he didn't worry about selling?

It's a bit loud to speak.

"Sister Xiaoli, what does Nong think, it's hard to be hot-headed, it's not easy to save money to do small business, Nong can't waste money."

He Aiqing stopped what he was doing, shook his head, and sincerely persuaded.

Through a few containers, Su Xiaoli couldn't see He Aiqing's expression, but she could also hear the sincerity in her tone.

She approached He Aiqing unhurriedly, and said, "Sister, I'm not hot-headed......"

She told He Aiqing about the key elements of "whitening" one by one, and tried to explain her initial thoughts.

Although she is still just "drawing" a "pie", she has the confidence to "burn it out"!

He Aiqing was stunned, she couldn't say so many ways to deal with cosmetics every day!

What is this called?

What a talent for business!

Hey, the ability to do the Western!

Thank you all for subscribing!

The author of the bacteria effort to code the word in ~

(End of chapter)