"Although Li Jinglin can be regarded as an individual case, even if it is an individual case, it can definitely reflect market changes."

Of course.

Hu Minghai is, after all, a shrewd businessman.

At the same time that Li Jinglin took himself to make money.

It's not okay to patronize and brag about "Big Brother Niu B".

Analyze its logic, try to make money as much as possible to fish out the underlying logic, and take the initiative to adapt to market development.

"The development of the times, including the economy, science and technology, these developments have led to the upgrading of entertainment consumption."

"But investors in the cultural industry are not fools, and they naturally know that there is a big cake here, not only entertainment companies, but also quite a lot of Internet companies have begun to lay out in the cultural industry."

"In such a situation, film and television works will definitely be overcapacity, and the pressure on market digestion will naturally become relatively large."

Combined with his own experience over the years.

and an understanding of the entertainment industry.

Hu Minghai began to sum up.

"So, if you want to stand out from this, all the investors are racking their brains, and as a result, two parallel tracks have been created."

"On the one hand, it is mainly based on traffic, gimmicks, and topicality, attracting advertisers, focusing on personal hype of celebrities, and then monetizing."

"On the other hand, nature is based on content, details, optimization, and word-of-mouth, and the popularity is naturally fermented by content."

Hu Minghai analyzed thoughtfully.

In fact.

To put it simply, it probably is.

The content of the entertainment industry is a pool of.

One is to gild the outside of the, fooling others to fish, when it is found that there is a problem, the fishing has already been fished, so I have to scold and go again.

The other is real gold, thrown in the pond and waiting for people to fish.

"However, gimmicks can certainly make money, but there is a market reality that cannot be ignored."

"It is precisely because of overcapacity that the volume is too large, so the audience's appreciation level is rising, and it will become more and more critical, so compared with the previous phenomenon that high-quality products are easy to hit the street. Nowadays, high-quality creations are indeed becoming more and more valuable. ”

"It's a level now, and in four or five years, it's probably going to be another level."

Perhaps, when Li Jinglin invested, he simply felt it.

[As long as I think you're good and a good thing, then I'll vote, it doesn't matter if you make money or not.] 】

But how is this "good" judged.

It's what Hu Minghai wants to figure out.

"Especially in the case of hitting traffic, it is indeed necessary to make high-quality products."

Hu Minghai raised his head.

Frowning slightly.

Although he is currently shaking hands with Yihua, and there is some cooperation.

But the two companies are also in an absolute competitive position.

Whether they can seize the next outlet will be a new round of "tiebreaker" for these two companies.

If you catch them, you can move on to the next round of the competition.

But none of them can be caught.

Which one will be in a weak state for a moment.

Yihua wants to further intervene in variety show projects, why doesn't Xinghui want to go further and go deep into the field of film and television?

"I have to take advantage of Wang Zhong's failure to react, and hurry up the layout."

Hu Minghai nodded.

There are a few veteran actors in the company, but due to the popularity problem, there are usually fewer dramas, and most of them are good at dramas.

There are several relatively young and powerful actors.

is also generally used as some supporting roles to participate in some TV series or movies.

That is, the legendary [acting skills].

This kind of actor can actually be regarded as the pillar of the company, after all, eggs cannot be put in the same basket, and it is impossible for all the contracted artists of an entertainment company to engage in traffic fresh meat.

But in comparison, the treatment is definitely much worse than that of small fresh meat.

At this time, Hu Minghai, who made a decision.

intends to tilt the resources of this type of contracted artists to a certain extent.

Just do what you say.

The first thing to do is to integrate a high-quality project resource.

Do the content.

It sounds a bit empty, and at first glance, I don't know where this "content" is embodied.

But Hu Minghai's analysis was very thorough.

First and foremost, is the script.

Immediately after that, it is necessary to let the director, actors, and production-related configurations all be full in terms of strength.

When the script, the production team, and the high-quality actors are done.

It's the details.

The details of the venue, props, and costumes need to be studied in detail if they involve some historical background and cultural content.

This can support a TV series that is good at "content".

In the past, publicity came first.

Now it seems that it should be placed at the end.

Merely.

Funding is limited.

In the past, most of the funds were distributed to other investors represented by the actors.

Is there a kind of drama there?

Can you not think too much about publicity and distribution, or you can avoid "little fresh meat" and make content safely without offending other investors?

The answer suddenly became simple.

Of course is to make this project.

Generate some other meanings.

Hu Minghai thinks.

Since this time, I want to try a thorough "content" model instead of using the traffic model, which is completely different from the previous focus.

Well, real insurance.

It's better to come from above.

Do something more mainstream.

Present.

Hu Minghai called Li Jinglin.

Make an appointment to go out to dinner.

Three rounds of drinking.

Hu Minghai also began to talk about his thoughts.

"Alas, I'm ashamed to say that after changing my thinking, I don't know what to do."

"This has nothing to do with the subject matter."

Li Jinglin smiled.

"The audience has always seen sincerity, as for what sincerity is"

Speaking of which.

Li Jinglin pursed his lips.

"The horse breaks the sky, there are arbors in the summer, and my heart is clear."

"If you say that from the perspective of a producer, then I am definitely not as familiar as you, Boss Hu."

"But if you look at it from the perspective of an audience, throw away the messy factors such as cost, market, traffic, etc. It's just about looking good. ”

"What does it mean to be good-looking?"

Took a sip of water.

Li Jinglin shook his head.

Boss Hu was obviously in the mountains, and his eyes were covered by floating clouds, but he couldn't see the veins of the mountain clearly.

"I watched Xianxia dramas, did I watch men and women fall in love there?"

"Obviously not!"

"The associated folklore, folklore will not be talked about first."

"At least what I want to see is the conscience effect of the sword qi spanning 30,000 miles."

Li Jinglin flipped his hands.

"Xianxia drama, five-cent special effects, who sees your immortal talk object? What about the common people? What about righteousness? What about the interweaving of good and evil? What about dialectics? Why use looks to attract attention, even if the looks are not so eye-catching, the special effects can be full! ”

"Netizens have a saying."

"When I watched Journey to the West, I patronized the monkeys, but I didn't even see the fairies."

Although this is just a joke, you have to think, what did everyone look at when Journey to the West was popular? Fairies? ”

"It's obviously the story itself."

"What is attractive is obviously the monkey's various magical special effects."

"Nowadays, technology has gone up, special effects can't go up, in the final analysis, I still don't want to burn money."

Li Jinglin's complaint from the audience's perspective.

Suddenly made Hu Minghai feel it.

Honestly, similar reviews.

In fact, Hu Minghai has seen too much.

But I really didn't take it to heart.

At that time, Hu Minghai was thinking in his heart.

[A group of Sabi, do you know the TV series or do I understand]

But the words are still scored by who in the end.

When Li Jinglin said this, of course Hu Minghai would be very serious and willing to believe it.

"Special effects?"

"Well, and it's not just special effects."

Li Jinglin nodded.

"You guys, you still pay too much attention to benefits, pay too much attention to heat, but ignore real problems."

"How do you spend the money for war films, for example?"

"It must be a big scene of war, spending money on service, group performances, and even hiring some military experts to remove bugs from the work, these are what the audience wants to see."

"So, what about the TV series of urban life?"

Li Jinglin said.

made Hu Minghai more and more excited.

Some words.

Brother Lin said.

Hu Minghai felt that there was nothing wrong.

Even if you want to learn from the experience.

"Urban."

Li Jinglin pursed his lips.

"If it's a professional drama, then do a good job, if it's a love drama, don't make a bitter drama that is too outrageous and sour"

"If it's not popular, look at the acting skills and polish the script."

"But at least it will definitely not be sprayed directly in order to forcibly engage in dramatic conflicts."

Speaking of which.

Li Jinglin laughed.

Shook his head.

"Of course, that's what I mean by a layman."

"After all, people's preferences are different, and you can't trust me all."

"Anyway, if I had to suggest it, it would be from the director to the screenwriter, from the actor to the scene control, it is best to learn for the sake of the drama, don't be afraid to spend money, and invite some real experts to guide."

Speaking of which.

Li Jinglin opened his mouth meaningfully.

"What is the art direction of TV dramas these days. I don't need to talk about it. ”

Hu Minghai nodded silently.

Guidance nowadays.

Most of them are favor positions.

The XX boss brought XX to gild or something.

In other words, it's just someone who has relatives who came to be an actor.

Guide?

Anyway, it's definitely not the things that are inside the drama, but the things that can be pointed out in other aspects.

Moreover, such a post.

In general, it's hard to refuse.

As long as you still want to mix in the entertainment industry, there are some things that you can't avoid.

Even Hu Minghai is the same.

Unless you are a strange creature like Li Jinglin, you don't have to care about this B, Gil is wandering in the circle, and whoever touches it will hang up.

Otherwise, the "rules" still have to be considered.

This brings us back to the point.

I want to shoot content.

There has to be a really strong backer!

"I'll tell you, Mr. Li, I came to you just for this matter."

Hu Minghai gritted his teeth.

Still opened his mouth.

"Actually, if you can do content well and receive praise from the audience from the heart, you don't have to care about so many uncomfortable interactions, and you can still make money."

"Who wouldn't want this kind of good thing!"

"But it's hard."

Speaking of which.

Li Jinglin nodded.

In fact, Li Jinglin knows all these things.

Is it that people in the entertainment industry are all fools, and they don't know how good it is to "make content"?

Apparently not.

At the end of the day, it's for profit.

But the interests go down to the deeper.

It's a favor.

Human affection maintains interests, interests bring human affection, intertwined with each other, cut constantly, and rationalize and mess.

"So, for the sake of this content, didn't I come to you!"

Hu Minghai smiled.

"Mr. Li, can I invite you to be a producer?"

Hearing Hu Minghai's words.

Li Jinglin suddenly raised his eyebrows.

I immediately understood what Hu Minghai meant.

This is to make me the backer of the crew!

A movie, a TV series.

In terms of overall control.

Even if it's not the right to speak first.

It's definitely a very high position.

If this producer.

It also serves as an "investor".

Then the gold content of this right to speak has risen sharply.

Even if some of your actors, directors, bring money into the group.

It's not as big as the producer.

It is pure to see if the producer is willing to give you face, and if there is any boss behind the person you bring money into the group, is there any boss behind the producer.

If not, and don't give face.

So.

In the shooting.

The producer is the boss.

After all.

The actor is found by the producer, the director is also found by the producer, and the screenwriter is even more found by the producer.

Unless.

Producer to producer.

Only the strongest of the same rank can face it.

After all, there may not be only one producer of a work.

"Producer?"

Li Jinglin pinched his chin.

"Is it a pseudonym?"

"Well, it's a pseudonym."

Hu Minghai smiled slightly.

"I'll be the producer, Mr. Li, you can put on the name of a producer, and we will take care of the rest of the business."

"Of course, if you think there's something wrong. It is also possible to fully exercise the power of the producer, and if there is a disagreement, it is completely negotiable. ”

"You have the full rights to the producer, not a puppet producer."

"Yo, Boss Hu trusts me so much."

Li Jinglin smiled.

I couldn't help but shake my head.

Or how can it be said that stud is a kind of wisdom.

This Hu Minghai is obviously using this new drama to stud himself.

Of course.

Li Jinglin knew that it was impossible for Hu Minghai to think completely of himself.

Because

It is true that it will not cost so much to please yourself.

He's also very eager to make content.

Merely.

If you really want to do the content without distractions, you still have to invite a person who is enough to "make the final decision" and is a normal brain from the root to come to the town, so as not to run rampant.

"Then you can show me the script."

"Oh, and the crew lineup or something."

Li Jinglin smiled.

The expression on his face was somewhat meaningful.

"If the film is good, it's not impossible to hang a name."

"But don't think about playing any crooked ways."

What Hu Minghai played was obviously a bright card.

Find you Li Jinglin as a gun.

But Li Jinglin is also a bright card back.

It's okay to be a gun, but you have to convince me with the work.

If it's really a good TV series, even if it's used as a gun, it doesn't matter.

If it's really to polish a good work.

In fact, it needs support, and it should be a little sweeter for such people.

Only in this way the content of this entertaining work. will get better and better.

(End of chapter)