Chapter 4 The second generation is new
The lens directly upgraded by the system, the workmanship of the fuselage and the plastic lens made by the big manufacturers are almost the same, and it is obviously impossible to do it under the current conditions of Kangchi.
So he directly based on the first generation of lenses, slightly modified the structure, so that it can adapt to the thicker doublet achromatic lens.
[Item: Daqin Optics 50mm F1.4 Lens]
【Manufacturer: Kangchi】
[Item Level: 1]
[Experience: 0/100]
[Mastery Points: 1.4]
[Item Status: Improved, Analyticable]
Well, the workmanship of the rough plastic is still a bit miserable......
But in fact, what is contained in it is not a thing at all.
It's a bit like a tractor with a car engine.
The next step was to test the shooting.
Kangchi used the modified lens to take a few photos of several test cards, and then switched to Soni's 50mm F1.8 and took a few photos for comparison.
Soni's 50mm F1.8 is an entry-level 50mm portrait prime lens, with a price of about 3200, while the higher-end 50mm F1.4GM lens comes directly to the 20,000 yuan price range......
The price is more exaggerated than the original world of Kangchi.
In this way, when Soni releases new products, it often engages in hunger marketing, saying that the production capacity is insufficient, in fact, it is to let users buy at a higher price, which is actually to cooperate with dealers, so that dealers can make more money, so as to willingly hype and boast about Soni products.
In fact, not only camera lenses, but also cars, game consoles, etc., can be hyped into financial products by them.
For example, the thunder car used to be bought with a price increase of 800,000 yuan......
The manufacturers of the island country can be described as playing this set superbly.
But in the final analysis, it's not that domestic products are not competitive.
After the rise of domestic cars, not to mention the price increase of island cars, it is not impossible to stop the decline in sales if you break bones.
Therefore, the iron has to be hard.
After copying the photos from the camera to the computer, Kangchi began to carefully analyze the imaging effect of the lens, and compared it with the Suoni 50mmF1.8.
Dispersion control, image violet control, and center sharpness are all good, basically reaching the entry-level imaging effect of Soni at 50mm.
The only drawback is that the sharpness attenuation of the edge image quality is relatively strong.
However, Suoni's 50mmF1.8 has 5 groups of 6 lenses to correct the light, while Kangchi's lens only has 1 group of 2 lenses, so whether it is cost or cost performance, the two are not at the same level at all.
It can only be said that each has its own advantages, and the users of the two are not the same kind of people.
What Kangchi has to do now is to manage and expand its own users, continuously improve product quality and performance, and slowly penetrate and change the attitude of the Chongyang faction and the original party towards domestic lenses with ultra-high cost performance.
After confirming that his hand-rubbed doublet achromatic lens was effective, Kangchi turned on the computer, prepared to edit the product information, and put the second-generation lens on the shelf.
As a result, as soon as he opened the treasure, a series of order information popped up.
126 orders?
it!
What's going on?
Kangchi's first reaction was to encounter malicious swiping and returning.
His store has only been open for less than half a month, and there is only one 50mm fixed-coke product in the store, because it is just testing the waters, and it has not had time to promote, so the cumulative sales are only more than 50.
I didn't go on this night, why did I explode the order?
Kangchi opened the 'Ask everyone' section under the comment area suspiciously, and sure enough, he found clues here.
"I watched the video at Xiaopo Station, and I used it, is the picture quality really that bad?"
"It's just a toy, and you'll lose when it comes to picture quality!"
"Is this a model? Or is it a spoof of the old mage? ”
"I can really shoot, I think the texture is okay, a bit of Polaroid and retro Hong Kong style, I highly recommend giving it a try."
"Awesome, you can't buy it for 35 yuan, you can't be fooled at a loss, but you can buy a plastic head that can take pictures."
“……”
From a bunch of questions and answers that popped up out of nowhere, Kangchi found two key words: Xiaopo station, video.
So he immediately opened the website of Xiaopo Station, searched for Daqin Optics, and sure enough, he found a video with more than 10,000 views:
"The lens of 35 yuan, the texture of the painting, is worthy of Daqin Optics!" 》
The title is very gimmicky, and Kangchi immediately clicked in and watched it.
"How good is the domestic lens that cost me more than 30 yuan?"
"After playing with photography for so many years, it's the first time I've seen a lens made of toy plastic, has the domestic lens begun to give up on itself?"
At the beginning of the video, the UP master was holding the lens of Daqin Optics to demonstrate, and the focus of the shooting was the full plasticity of the lens tube.
"If you want to stand out in a group of crazy girls, you only need to have this Daqin Optics' 50mmF1.4!"
In the video, the UP master is using this lens to shoot a cosplay lady with a group of photographers with spears and cannons.
"As a portrait lens, its image quality is ......"
UP stopped in the middle of the main sentence, and gave the camera to the disgusted expression of Miss Cos after looking at the photos taken by UP.
The meaning is self-explanatory.
"Ahem, in short, the picture quality of this domestic lens, just like his name 'Da Qin', is still very distinctive, there is a hazy feeling like a different world, it is really a blockbuster with a sense of age, even the elderly mobile phone in my hand, I have to start doubting the ...... of life when I see it"
"Because this shot is really awesome, I'm afraid that my life is not hard enough to suppress it, so let's give it to someone who is destined!"
After the UP master finished speaking, he threw the camera directly into the trash.
After watching this video, Kangchi couldn't cry or laugh.
To tell the truth, the style of this video is still quite interesting.
And it is estimated that the UP owner himself didn't expect that his high-grade black would make Kangchi's store explode......
Kangchi couldn't help but give him a thumbs up!
"The young lady's disgusted expression made me laugh to death, hahaha."
"Is it really only 35?"
"It's really fake, and there is such a cheap lens?"
"My mother, this Zixia fairy is laughing to death!"
"I really like this atmosphere, and I've already placed an order for a certain treasure."
"This shot is obviously just a toy, and the PU owner is a little bit online, right?"
"The UP master is just funny and complaining, if you are serious, you will lose."
“……”
The comment area is also very lively, most of the people come to see the jokes, but it is inevitable that some people will have a curious mentality, and finally find Kangchi's store and place an order to buy one to play.
It is no wonder that Cangye Technology was jokingly called Daqin Optics by netizens at that time, not only did it not get angry, but was proud of it, and put this name on his head with great fanfare.
It can be hyped, hot, and can be sold!
However, this kind of self-black marketing method Kangchi is not optimistic, its impact on the brand image is actually quite large, and it is likely to be affected to a certain extent when it develops in the middle and high-end in the future.
But since things have happened, Kangchi can only let it go, and as a small start-up brand, it is better to have heat than no one.
Taking advantage of this popularity, Kangchi directly released the second-generation product of 50mmF1.4 in the store.
At the same time, a blockbuster event announcement was also issued: the original price replacement!