M Country, City of Angels, Tesla Design Center.

A high-profile press conference in both the automotive and technology worlds was finally held here as scheduled, and the scene was still in Tesla's usual dark style.

The venue was just a large conference room, and the space could only accommodate about 500 people, all of whom were standing under the stage, crowded into the front row of the audience, and even half a meter away from the stage.

Everyone held up their phones, waiting to see the tech tycoon who just became the world's richest man last year.

At the beginning of the press conference, it was a high-tech Tesla promotional video, showing their current products and production line.

After the promotional video, Musk finally walked slowly onto the stage, said hello to the audience, and then chatted with everyone about Tesla's experience of building electric cars like a homely chatter.

In fact, the first electric car Tesla built was the Roadster, a small convertible two-seater sports car, only one was built, and later became Musk's personal car and collection.

"The purpose of building this car at that time was to break the stereotype that electric cars are ugly and slow, and show everyone that electric cars can also be fast and good-looking!"

"As it turned out, we did."

"From the Model S to the Model Y and later to the Model 3, our Tesla electric vehicles have been competing with the best gasoline vehicles and generated 1.31 million global sales last year."

During Musk's introduction, Teslas were driven onto the stage by employees.

As the press conference progressed, he finally unveiled Tesla's latest long-term strategy - MasterPlan3 "Secret Grand Chapter 3".

That is, the blueprint for the vehicle production model, the Cybertruck pickup, the new vehicle plan, the super charging station, the capacity expansion and the energy storage power station.

In this pie drawing session, he moved out of his Martian immigration plan and looked forward to the scene of driving a Tesla on Mars.

Finally, it's the highlight of the conference.

"Thanks to the joint research and development efforts of our global battery supplier LG and Songxia, our lithium battery technology has developed rapidly today."

"The latest lithium battery with 250Wh/kg energy density can greatly reduce the volume and weight of the battery pack while increasing the cruising range, freeing up more driving space and storage space for our electric vehicles."

【1000KM RANGE】

As these big words appeared on the screen, the scene suddenly erupted in exclamations and applause.

"Our new Tesla will increase the range of all models to 1,000 kilometers, and the long-range models can even reach up to 1,300 kilometers, which will completely solve the concerns of electric vehicle consumers about the range."

Musker devotes a lot of space to depicting Tesla's efforts in terms of body design, energy efficiency, motor research and development, kinetic energy recovery system, etc., in order to improve the range, and the improvement of battery technology further amplifies the role of these investments.

As for the price increase of 3-50,000 yuan for all models, he just simply brushed it off.

But it's easy to understand this.

Almost all electric vehicles have a high-range version, and it is common sense that the battery pack with a high range is larger and a little more expensive.

It's just that Tesla forcibly raised this minimum range standard to 1,000 kilometers.

If the user can't accept it, they can also choose to buy an old Tesla.

But in fact, if you spend tens of thousands of dollars more, the battery life can be almost doubled, which is not a price increase at all, but a price reduction in disguise!

For Tesla's potential customers, the battery life upgrade of this giant fragrance suddenly made them more excited.

Overall, the press conference went relatively smoothly.

Except for the final Q&A session, which made Musk a little unhappy......

Because in the whole Q&A session, the media from home and abroad in country M asked a total of 10 questions, of which 8 were related to China.

"According to data analysis, although Tesla got rid of the pursuit of Chinese enterprises last year, sold 1.31 million electric vehicles, and ranked first with a market share of 16.4%, the market share decreased by 3.2 percentage points year-on-year."

"Huaguo's car companies BYD, Modu Automobile, Aion and other new energy vehicle brands have been frantically seizing the new energy vehicle market, especially in the Huaguo electric vehicle market, which has brought severe challenges to Tesla, and the Huaguo market is the world's largest market for electric vehicles.

In the face of this reporter's reasoned analysis and the act of pouring cold water on the spot, Musk can be happy to have a ghost.

Although he was unhappy in his heart, he still replied patiently with a blank face:

"As I said just now, we will reduce the cost of electric vehicles and improve the affordability of products through the improvement of the car production model."

"At present, the localization rate of Tesla's Modu Gigafactory has been as high as 95%, which has greatly reduced our automobile manufacturing costs, and we will continue to strengthen the localization of the supply chain and improve the price competitiveness of our products."

As soon as Marsk's voice fell, another reporter immediately asked: "According to previous intelligence analysis, Huaguo seems to be vigorously promoting the battery swap mode of electric vehicles, coupled with the major strategic adjustment of CATL from lithium to sodium, the intention is obviously to further reduce the cost of new energy vehicles." ”

"What do you think about this, Mr. Musk? If this model proves feasible in China, will Tesla launch a car product with separation of vehicle and electricity in the future? ”

In fact, Marsk had thought that someone must have asked this question before, so he had prepared the answer for a long time.

Without thinking, he replied directly: "First of all, your so-called vigorous promotion of the battery swap mode is actually just the personal behavior of a private enterprise in Huaguo, not the adjustment of Huaguo's new energy development strategy, I think it is not an exaggeration to call it wishful thinking." ”

"Secondly, in my opinion, the battery swap mode seems to be more like a curve development path through a business model to make up for the lack of technology, which is seriously different from our Tesla's concept of adhering to the scientific and technological development route, so we will not launch this kind of compromised product to the market and users!"

The scene burst into applause.

This answer from Musk perfectly illustrates his crazy and arrogant character, and it is this character that makes this crazy idealist possible.

If this kind of character is placed on ordinary people, it is not good or bad, but when it is placed on a person like Musk who has real skills, it is a particularly unique personality charm.

After the applause fell, a reporter from the island country suddenly asked again: "A private company in China that Mr. Musk just mentioned will also hold a press conference tomorrow, and its founder, Dr. Kangchi, is also a legendary figure in China, and even many people compare him to the Chinese version of Mr. Musk, what do you think of Dr. Musk?" ”

"In my opinion, what he wants to be is the national hero of China, and what I want to be is the hero of our civilization."

Faced with this slightly acute question, Musk just said a faint sentence and directly resolved it.

Listen,

One is a national hero,

One is a civilized hero,

It goes without saying which is higher and which is lower.

So the scene suddenly sounded the most exciting and enthusiastic applause after the start of the press conference......

(End of chapter)