Spend 100 million at the beginning [Entertainment industry] Section 63
Everyone talked and laughed as if nothing had happened.
And then at the next meeting.
Everyone said that they wanted to go to the teahouse, Sheng Dong didn't like the wine bureau, so he didn't drink, and they didn't like to drink very much.
What? Currying favor with Sheng Dong?
How's that!
Health only!
Chapter 45
"Selling merchandise? Spot? Still so much stock? ”
When Xie Wanzhao saw the news, he had already concluded that Sheng Quan would lose all his money.
As a middle-aged person who is about to turn fifty years old, she can work hard from a young girl with nothing to her current net worth status, and naturally has quite a lot of experience.
She was very dark in her heart, but she didn't show it, but maintained the posture of her predecessors and made an understatement of evaluation:
"Around the sale of newly released movies in China, it seems that this young Sheng Dong is accustomed to the foreign environment, and when he chose to enter the movie, he did not have a careful understanding of the Chinese market."
She should be gloating, after all, Xie Wanzhao is the investor of "Iron Boss".
"Iron Boss" is the most promising movie in this year's Spring Festival - if "The Cultivator" didn't appear.
On the first day, when the box office of "The Cultivator" suddenly soared and slightly overpowered "Iron Boss", Xie Wanzhao immediately convened a meeting of personnel and urgently increased the publicity of his own movie.
The publicity was still useful, and on the second day their box office was significantly higher than expected, typical of a ramp-up type.
At that time, Xie Wanzhao breathed a sigh of relief, even if "The Cultivator" was climbing up, it was not without hope of reversal.
The best outcome is that they don't climb.
"The Cultivator" really didn't climb.
It flew up like a monkey.
Xie Wanzhao: "......"
Don't ask, you regret asking.
"Iron Boss" has been filmed a long time ago, and I have been pressing it just to wait for the Spring Festival, whether it is an internal test screening or the evaluation of professional film critics, it makes them full of confidence.
Regarding the movies that were also released during the Spring Festival, of course, Xie Wanzhao and they have also made accurate analyses, and the conclusion is that neither the team nor anything else is comparable to them.
finally came to the conclusion: This Spring Festival file, they will definitely make the movies of the same period unreachable.
And now, there's no way to go.
It's a pity that "Iron Boss" looks at people.
Xie Wanzhao didn't pay attention to "The Cultivator" when he was a competitor, after all, the previous "Live Broadcast of Asgard" was so popular, and the later Xianxia theme blossomed in various ways, which was obviously paving the way for the movie.
It's just that after careful calculation and analysis, "The Cultivator" is not regarded as a threat by them.
What about high investment, if it is replaced by a CEO (such as her) who has been immersed in movies for many years, the investment is so high, it is needless to say, the probability of this movie being popular is absolutely very high.
Can be replaced with Shengquan......
Young, novice, rich second generation, the elements of hitting the street are directly collected.
Yes, the "Road of Life" she invested in is popular, but TV series and movies are different, "The Road of Life" can be said to be a comedy, what is "The Cultivator"?
It's so cold that it's fried Xianxia.
No matter how many Xianxia Xianxia comics Xianxia music they make, it is different from a real movie, and the movie has to make people willing to spend money to watch it.
"The Cultivator" released Asgard in advance, and there are so many Xianxia works that stir up the theme, others may think that this is genius marketing, but Xie Wanzhao They feel that this is simply self-defeating.
You must know that not every penny earned from the release of a movie is owned by investors.
After the box office statistics come out, it is necessary to pay special funds for the film industry, pay special business tax, and pay agency fees, which is the net box office.
And the net box office is not a time for investors to get together and be happy, you share it with me.
First of all, the theaters will be divided into about 50 percent, and then, the theater chain will be divided into 7 percent.
The issuer also gets a point.
In the end, the producer represented by the investor can only divide about 40%.
To make a movie, the bigger the investment, the more difficult it is to return to the cost, Sheng Quan is spending a huge amount of money to build the top ten immortal palaces, and it is a variety of immortal themes, and the net investment is more than 300 million.
In Xie Wanzhao's eyes, this is not just playing with fire, it is simply self-immolation.
Therefore, even if "The Cultivator" was huge, she didn't think about avoiding it, but planned to sit firmly on the Diaoyutai with a "victor" attitude.
At that time, Xie Wanzhao had even thought about how to comfort the young Xiao Sheng Dong, and was the first to invite her to participate in the next big move in the company.
What? Don't laugh at it?
Joke!
Who would have a stupid and money-rich benefactor who can't get along.
Xie Wanzhao even has a good impression of Sheng Quan, as if he is a generous and kind elder, looking at the young and vigorous juniors who don't know the height of the sky.
She could see that Sheng Quan really wanted to make a good movie.
When Xie Wanzhao laughed at the child's innocence, she couldn't help but feel a little nostalgic, because she was also enthusiastic when she was young and wanted to do it well.
But people always have to grow up, the market is like this, doing a good movie in China is not only equivalent to sailing against the current, but even a thankless sentence.
It's like this time "Iron Boss", an adventure comedy, with the addition of stars, the money is mainly spent on inviting stars, and the quality is not bad, but after the release, it is definitely a net profit and can make a lot of money, and the risk is almost minimized.
On the other hand, in "The Cultivator", the risk is simply full.
Then, no matter how you look at it, how impossible to counterattack the movie, the box office will become a monkey.
Xie Wanzhao is a businessman after all, and after being overtaken, she almost immediately withdrew her slight affection for Sheng Quan.
After all, people can always repay the loser who loses to themselves, but if you are the loser, it is different.
After a week of tossing, Xie Wanzhao had to admit that there was no hope for a counterattack.
"The Cultivator" is already unstoppable.
The whole company spent a year and a half of time, energy and money, in order to invite celebrities I don't know how many connections they trusted, it was obviously a must-win situation, but they had to accept that the box office could not achieve the expected results.
Xie Wanzhao is also quite acceptable, the film industry is changing rapidly, and this failure will not hit her too much.
But it didn't affect her schadenfreude when she saw Sheng Quan selling spot peripherals!
was pressed by a junior, and now that this junior has made such a low-level mistake, how can he bear it.
Xie Wanzhao fell asleep with such a secret happiness, and when she woke up the next day, she first ate breakfast slowly, dealt with the two jobs that were pushed to the present yesterday, and went out for a walk.
After returning home, she opened "The Cultivator" with a mentality of "let me watch the failures of young people"
The official website of the surrounding sales.
If you don't say that Sheng Quan is young, how can you have a pre-sale for things like movie peripherals.
How can anyone sell spot directly up, and it is still such a large number.
This kind of thing around, if you can't sell it, it's pure and smashing in your hands, and I just glanced at it on the line yesterday, and the amount is really so large that it's staggering.
Xie Wanzhao drank warm water, and his eyes slowly moved to the screen.
Now that the night has passed, it should have only sold ...... percent Sellout???!!
She barely squirted out a mouthful of water.
Xie Wanzhao didn't drink any more water, put down the water cup and slid the mouse to pull down the page.
Sold out, sold out, still sold out.
The peripherals on the screen are almost all sold out.
As long as a few dozen small puppets are sold out, she can understand, but after looking at it all the way, even the most expensive life-size figures are sold out.
This thing is priced at 23,000.
Three years ago, a movie invested by their company engaged in co-branded peripherals, a thermos cup of more than 100 yuan, and no one bought it at all.
Xie Wanzhao temporarily put aside his shock, thought about it, opened Weibo, ignored the hot search of [Cultivator Peripherals Sold Out Overnight], directly searched for [Cultivator Peripherals], and then clicked in real time.
Sure enough, the popularity is very high, and the new Weibo is refreshing almost every second.
Just call me Xiao Wang: [Ahhhh I can't grab it at all! 】
The fish that eats the cat: [Who is it!! Who bought the last Kuke real person and waited! I saw that there was still 1 left, but when I bought it, it showed that it was sold out, and I was so angry!!! 】
Go to bed early today: [Ask for the purchase of a pale green hair crown, you can accept 1.5 times the price]
When will the wife I chased be able to get ten thousand: [I grabbed it, I grabbed it, hahahahaha!] A bunch of weak chickens can't even grab me]
Super sense of presence: [I'm angry, I went to the official website to choose for a long time yesterday, and the student party can only buy a cup, and I can't decide whether to buy Yuanming or Xingyun Daochang, so I want to sleep and wake up before choosing, but when I wake up, there is nothing!!]
The child wants to cry so much, begging, is there anything I don't want to buy, begging]
Mu Yuchen: [When I went, most of them had been snatched up, and in the end I only bought two pillows, but my classmate didn't even buy a pillow, and I was a little disappointed, knowing that she didn't buy it, I instantly turned it over]
The new Weibo keeps refreshing, basically showing off that I bought it, and crying that I can't grab it.
Xie Wanzhao is doing this business, just look at those Weibo with different tones, sometimes crazy and sometimes abusive, you know that this is definitely not a water army.
She clicked into the hot search without believing in evil, pulled down, and saw a Weibo with a huge number of likes and comments.
If you have money, you will pull out the coriander: [Laughing at me, just now I went to ask the scalper I frequented and wanted to buy a double sword, but not only did he not have it, but he also poured a bunch of bitter water on me, saying that their herd saw that there was so much left around the cultivator, so they felt that there was no need to hoard, but it turned out that they couldn't grab much if they sold it quickly and grabbed it again.
In particular, the official website of the cultivator requires real-name purchase, which should be to prevent scalpers, and scalpers told me that they thought it was funny to death when they saw it before, and there were so many stocks around a movie, and they also engaged in real-name balabala.
As a result, now they are forcibly missing the opportunity to make money, and the funniest thing is that when they reacted to buy it, they were already short selling with double swords.
Then in addition to me, there were a huge number of people looking for him, saying that they wanted to buy a double sword and were willing to increase the price, but now his intestines are repentant, and he said over and over again, "I don't know why you like a sword", "It's only been one night, how much can they buy it", "What do modern people want swords".
I think he won't be able to sleep tonight hahahahaha.
Thanks to him, I'm now patronizing and gloating, and I don't even have the sadness of not being able to buy a double sword!! 】